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Passion.

Programmed.
Welcome to the
Broadcasting
Revolution.
Investor Roadshow
Q1 2017
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subject to the exclusive jurisdiction of the English Courts. 2
Introducing
Falcon Media House
and its companies.
Overview
A multi-divisional, global internet broadcast media group.

Capitalising on explosive demand for digital video, streamed “live” and “on-demand” known as the Over-The-Top
(OTT) video streaming market.

Three distinct and synergistic divisions include;

• Technology - Innovative patented technology enabling “Intelligent Streaming” on any network to any
device, dramatically reducing bandwidth consumption.
• Distribution - Direct to Consumer (D2C) branded OTT service, to bring unique and exclusive content
to a global audience.
• Content - Specialist media and production company to produce content for own and third party
broadcast distribution.

Three pillars provide a mix of B2B & B2C income streams from licencing, royalty, advertising and subscription.

Established contracts with major international companies including Tata Group, Mobicom and Frontline already
prove technology and roll-out capability.

Clear strategy aimed at rapidly building a innovative global OTT company through organic growth and acquisition.
4
Raising £4 million to accelerate development
of technology, deploy OTT brand and secure
Today, IP video content licencing.
accounts for 70% The team has extensive telecom, digital media and technology
experience and proven track records in the equity capital markets
of consumer internet to;
traffic.
• Bring together the next generation technology to take advantage
of the global growth of broadcast streaming.
By 2020 it is predicted
• Secure independent content agreements that will bring a portfolio
to grow to 82%, a of independent video offerings to global consumers.
fourfold increase. • Launch and operate the first D2C OTT Sports and Scripted
Estimates Source :
Cisco VNI : The Zettabyte Era, Trends and Analysis July 2016
Shows destination brand for a global audience.
5
FALCON MEDIA HOUSE
operates with over 55 people and offices
in London, New York, Ohio, Zurich and Shenzhen.

Technology Distribution Content

Intelligent Streaming Platform that will run the Securing topical content
technology that provides Teevee brand as a Direct for its distribution
channel by entering into
solutions to enable B2B
customers such as network
to Consumer (“D2C”) TV
OTT service based on the license agreements and
Three divisional
& mobile service providers Quiptel Media Platform. producing original
material for new
entities, diversified
to deliver content over-the
top of existing networks. markets. income streams
operated as a
integrated OTT
company.
Software as a Service Subscriber Content Sales &
(SaaS) Monetisation Syndication

Services Subscriptions Content Sales


6
Licence On Demand Ad Sales
Royalties Ad Sales Revenue Share
• Patented complete software solution for intelligent streaming,
runs in the cloud, private or public.

• Delivering 30-40% more streams in the same bandwidth.

Quiptel. • Agnostic to video type, network and user.


Transformational technology • Solves the harsh challenges associated to “best efforts”
enabling high quality streaming delivery model of the public internet.
over virtual paths, minimising
bandwidth consumption, across • Income principally be generated from licensing of Quiptel Media
any network to any device. Platform as SaaS model and Royalty payments for embedded
components.

• Proven technology: Sales to several Tier 1 and Tier 2


telecommunications companies achieved.
7
Finally, the demise of buffering with the redesign of streaming

Video Content Ingest/ Encode Service Management Network Delivery Device/ Player Users

Q-EPG Tablet

Q-Live Q-Nav

Q-Control STB

Q-Router Internet
PC
QStudio Q-Admin
Q-Streamer Smartphone
Multi Path
Multi Route
Q-Radius

Quiptel Media Platform (QMP)


Quiptel Virtual CDN (Q-CDN)
QFlow

Quiptel Media Platform : The Architecture for OTT Streaming


QFlow constantly seeks the best route for video delivery, whilst maintaining the highest possible quality. 8
Frontline uses Quiptel to deliver over 250 streamed
SD and HD channels to its Canadian subscribers.

Quiptel Frontline, a leading


Canadian Broadband
already & TV Service
powering provider.
broadband
broadcasters.
Mobicom, the leading telco in Mongolia now depends on
Quiptel to power its mobiPLAY TV and Video platform.

Mobicom, the Mongolian world


Quiptel class communications services
already and technology company and
part of the Pan-Asian KDDI
powering Group.
mobile
broadcasters.
The brand identity and know how will allow the Group to create
a D2C destination that will serve niche markets by:

• Providing independent sports, live and on-demand.

Teevee. • Replace expensive bundled long-term contracts with flexible


D2C destination focusing initially skinny bundles.
on sports. • Be offered as Freemium, Subscription and Ad Sponsored
commercial models.

Powered by Quiptel for maximum delivery, quality and


reliance.

Partnered with Teevee Makers for content and curation.

11
The Board believes Teevee can be the “Netflix for Sports”.
Powered by Quiptel. Partnered with Teevee Makers.
A content management business being established to focus on
content acquisition, production and marketing.

Exclusive licence secured for celebrity sports chat show for


distribution on both Teevee D2C network and potentially on
Teevee Makers. traditional US broadcast networks.
A digital media production
house originating, producing In discussions to explore securing rights to additional sporting
programmes in the US.
and curating content that
directly feeds people’s In house expertise acquired for show creation, innovative script
passions. writing, curation, production and technical broadcast deployment.

13
Landmark deal secured
On Behalf of Falcon Media House, Quiptel has engaged with Tata Communications Ltd
to provide the network infrastructure that will power the global online video platform for
the Teevee service. The service will use the Quiptel Media Platform software and Tata’s
network infrastructure to deliver the next generation online video service. This contract is
for the provision of hardware, network and data centre services across the USA and
TATA COMMUNICATION AT A GLANCE: Europe, with the future intention of expanding the service across Tata’s global network.
The first phase is for a trial deployment in two US data centres, located in Santa Clara
Through our global network, the world’s largest, and New York, followed by further support for a full Teevee service launch in early 2017.
we’re proud to play a major role in the emergence of The number of subscribers is expected to grow rapidly and Tata will add hardware and
this new world. The Tata Communications Global data capacity as required to match the growth throughout the term of the contract. The
Network reaches more than 240 countries and contract is based on an Opex model with hardware costs being amortised over 12
territories, 99.7% of the world’s GDP, millions of months, and the monthly charge rate being adjusted accordingly as further hardware is
businesses, and billions of people. And it includes: added. In addition to providing data centre hosting services, Tata will provide cloud
• One of the largest, most advanced subsea cable based hosting for the OVP service management functions and VOD libraries, with fast
networks, 500,000 km long access and transit throughout Tata’s global network, and video upload and ingest
• A terrestrial fibre network stretching 210,000 km capabilities from live sports events.
• A global Tier-1 IP network with more connections
into more countries than any other carrier
• The world’s only fibre ring around the world
• The only Ethernet ring in the Middle East
• More than 1 million sq. ft. of data centre space in
44 locations worldwide
14

Estimates source : www.tatacommunications.com


Landmark deal secured
On Behalf of Falcon Media House, Teevee has entered into a content licensing
agreement with the Eastern College Athletic Conference (ECAC) to secure exclusive
rights to sports content for 4 years. The ECAC League II to IIII games will be made
available on the Teevee streaming service by Q2’17.

About the ECAC

Since its establishment in 1938. The Eastern College Athletic Conference (ECAC) has
emerged as the largest and multi-divisional conference in the nation. The ECAC
sponsors over 30 men and women’s varsity sports while promoting and developing the
leadership and growth of over 110,000 student-athletes. The ECAC is committed to
enhancing the student-athlete experience while maintaining equitable opportunities for
those participants and promoting member institutions.

These agreements underpin the ambition of the Group and


secures rich content, scale and reach, both removing
deployment risk and accelerating time to market.

15

Estimates source : www.ecacsports.com


Market
opportunity.
Every second, a million minutes of video content will cross
the Global IP network by 2020.
Global Internet Traffic by Device Type

82% of traffic on the global internet will be Video By 2020, Mobile devices will account for 52% of traffic
by 2020 and 40% of installed Flat panel TV will be UHD.
17

Estimates source : Cisco VNI : The Zettabyte Era, Trends and Analysis July 2016
The acceleration of streaming.
Nearly half of US consumers now subscribe to a streaming video service. Of those subscribers, 61% value their
streaming video service among their top three subscription services. Millennials age 14-25 value their streaming
video service subscriptions more than pay TV.

Question: Of the services you indicated your household


purchases, which three do you value the most?

18

Source : Deloitte 10th Edition Digital Democracy Survey


The OTT market in numbers.
“It would take more that 5 Million years to watch the amount of video that will cross global IP
networks each month in 2020”. Every second, a million minutes of video content will cross the
network by 2020”.
An outstanding opportunity to capitalise on a rapidly growing market.
1. 2. 3. 4. 5. 6. 7. 8.

57% of Consumers in End-user OTT market OTT TV Highly Nearly 50% 61% of US
broadband the US and spending on estimated to subscribers fragmented of all US consumers
households Europe VOD grow from set to increase market with consumers value their
are OTT abandon video subscriptions US$28 billion from 92 million the top 25 now subscribe video
subscribers. streaming if it will increase in 2015 to in 2014 to TV companies to a streaming streaming
Using is delayed by from US$10 US$62 billion 332 million in North service service among
streaming more than two billion to by 2020 by 2019 America only their top three
video services seconds US$29 billion accounting for subscription
such as Netflix in 2020 57% market services
& Amazon share
Prime Instant
19
Data :
1 & 6 : Ooyala State of Broadcast Industry 2016 report
2 : Accenture, The Future of Broadcast 2015
3 & 4 : rnrmarketresearch
5: Juniper Research
7 & 8: Deloitte 10th Edition Digital Democracy Survey
1. Consumers are embracing streaming,
everywhere.

• Digital usage is exploding driven by ‘Millennials’.


Three key trends • Access to content is more important than ownership.
shaping the • Rapid change in the way individuals find & consume
global broadcast content, discovery tools are critical.
• New breed of consumer brands, such as Netflix, Amazon
marketplace. Prime & Spotify, are putting pressure on incumbents.

20
2. The rapid emergence of OTT platforms
• Consumers seek greater flexibility, are fickle and
need immediate satisfaction and ubiquitous access.

Three key trends • UHD/4K/VR places pressure on network operators to


develop and improve services.
shaping the • Decline in pay TV service uptake and reduction in purchasing
global broadcast of services from multi channel video programming distributors.
• Business models are shifting towards skinny bundles
marketplace. from OTT providers.

21
3. The growth of independent content
• OTT distribution models remove access to content
barriers for consumers. They get what they want.

Three key trends • It’s the music revolution but for Video.

shaping the • Individual “Passion” goes beyond mainstream programming.


• Sports is a leading example of this niche genre and is
global broadcast largely untapped.
marketplace.

22
Our strategy for growth.

Exploit online video Power multiple

Pursue key trends to drive opportunities through


technology, content
and distribution
services to achieve
scale and recurring
revenue models
Licensing of software
and content

growth and establish


Falcon as the leading OTT
broadcast media solution Establish consumer
Identify ancillary
markets and services
Leverage
exceptional team
destination for experience to manage

company.
that enhance and
passionate sports growth and capitalise
advance core
fans anywhere on highly positive
propositions
market dynamic

23
FALCON MEDIA HOUSE
A multi-divisional global internet broadcast media group, headquartered in London,
with offices in Shenzhen China, New York and a team of over 55 professionals.
Division Technology. Distribution. Content.
Operating Quiptel Hong Teevee Networks Teevee Media &
Company Kong Ltd Ltd Productions Ltd
Operating
Acquisition, Corporate and Brand
Corporate Activity Acquisition Acquisition Incorporation &
Capital Structure. Content Licensing

• Acquired for £8.5 • Acquired for £0.5 • A wholly owned


Preferred shares have been used as part of the million in Falcon million in Falcon Falcon subsidiary.
consideration for the acquisition of Quiptel and the Shares with an Shares with an • Signed three
Advertisement Placement Agreement to limit the voting issue price of 35p issue price of 35p Content
rights of the vendors in the short term. After 5 years the • 10,785,713 • 1,428,571 Falcon Agreements.
Ordinary Shares shares • Teevee Makers will
preferred shares are convertible into Ordinary Shares, on and 13,499,997 • Deferred share acquire £1.0m of
a one for one basis. Preferred Shares. consideration is advertising spots to
• Additional earn-out conditional on the in exchange for
The £4.0m of gross proceeds from the Placing would cash consideration performance of 4,000,000
of 30% of EBITDA Teevee and Preferred Shares
means upon Admission the group’s Market Capitalisation in excess of a £2.5 Teevee Makers
is expected to exceed £13.8m, with Net Cash post Placing million threshold over the next three
proceeds of £3.1m, after the payment of the transaction over each of the years.
expenses. next three years

24
Use of funds.
Division Major Projects - Use of Proceeds £ ‘000 Timing

Teevee Launch Teevee Sports in USA, across IOS/Android and connected TV 299 Q2’17 onwards
platforms. Implement service operations, subscriber market acquisition sales
teams.

Falcon Media House Optimise acquisitions, hire staff within Teevee, Teevee Makers and Quiptel 589 Q1’17
business units to scale up sales, ad sales and technical operations. onwards

Quiptel Implement Quiptel Media Platform within Teevee, implement hosting & 602 Q1’17
connectivity. Scale up sales team to increase SaaS sales with international onwards
telco/mobile operators.

Teevee Makers Bring under final commercial agreement college league sports rights and chat 50 Q1’17 onwards
show hosts for 2017 season.

Net Cash Required until break even 1,540 FY 17/18

Contingency Provision for 2017/18 892 FY 17/18

Placing Costs Transaction Costs to time of re-listing 1,568 FY 17/18

Placing Total funds to be raised from Placing 4,000 FY 17/18

25
Experienced board to
execute strategy, drive
performance and build high Highly experienced in A serial entrepreneur Investment banker and
consumer marketing and and experienced
performing teams. a distinguished
executive career of over
executive with a career
spanning the
advisor specialising in
the Telecoms, Media
and Technology markets
20 years in the telecommunications, for over 20 years. MD of
telecommunications digital media and TAP Securities, London.
industry launching, financial services
operating and exiting markets.
businesses in multiple
geographies.
26
Richard Baker Gert Rieder William Kennish
Non Executive Board Executive Chairman Non Executive Board
Falcon Board

Peter Do Executive Leadership


Markus Kameisis Gert Rieder Chief Research & Team
Chief Financial Officer Chief Executive Officer Development Officer

Sandip Sarda Gunnar Larsén Jim Bates


CEO Brand Head Executive Producer
Quiptel Teevee Teevee Makers

A senior team with a proven track record


to build a leading digital media company
through acquisition and growth. 27
Falcon Media House.
Investment highlights.
Innovative Technology, Distribution and Content all under one umbrella

Technology Delivers superior user experience in terms of faster speeds; higher quality;
better reliability; offers live streaming seamlessly

High quality content, professionally produced – own production and media

Our key Content Driven

Distribution
in New York enabling us to get exclusive, niche pieces of content to stand
out in the D2C market

Capability to distribute content to chosen markets through OTT channels

strengths. Cost Effective No burden of paying for delivery – “We are the Uber of OTT”

Adaptable Network agnostic

Established Existing client base

A proven track record of building businesses in the telecommunications,


Management media & technology space

Right technology and integrated offering in a rapidly growing market which


Market is estimated to grow from US$28 billion in 2015 to US$62 billion by 2020

29
• OTT market is burgeoning, with growth expected to reach US$62 billion by
2020

• Buy and build strategy to create an end-to-end OTT company with


Technology, Distribution and Content all under one umbrella

• Three pillared approach designed to provide multiple and diverse set of


revenue streams
Falcon Media House
• Quiptel Media Platform is proven, with existing client base
is a company designed to
capitalise on the • Exclusive licence agreement in place for top US sports-based TV shows with
discussions underway for additional contracts
multi-billion dollar
• High calibre team with extensive telecom, digital media and tech
global OTT market.
experience and proven track record in the equity capital market
30
Thank you.
Gert Rieder Financial PR
Executive Chairman

info@falconmediahouse.com Lottie Brocklehurst


55 Mount Row Frank Buhagiar
Guernsey Grace-Anne Marius
GY1 1NU
www.falconmediahouse.com info@stbridespartners.co.uk
+44 207 236 1177
Appendix.
Total number of Ordinary Shares in issue prior to the
31,190,100
Acquisitions and Placing on Re-Admission
New Ordinary Shares being issued pursuant to the
12,000,000
Placing (plus 4m Preferred Shares)

Placing Price 25 pence


Key data. Gross proceeds of the Placing £4 million
Estimated net proceeds of the Placing by the Company £3.1 million
Significant Shareholders (on Re-Admission)
Number of New Ordinary Shares being issued on Re-
GSC SICAV - Admission pursuant to the Acquisitions, Nuovo Capital
Vietlink Group Corp, 2.92% GSC Global 12,220,166
Jason Tudor, Services Agreement and Quiptel Management Incentive
4.95% Fund***, 9.25% plan

Number of Ordinary Shares in Issue following the


Robert Gaines- 55,410,266
Acquisitions and Placing
Cooper**,
8.38% Number of Preferred Shares issued pursuant to the
Volant Capital Acquisitions, the Nuovo Capital Services Agreement and 19,722,685
Ltd, 6.36% Advertisement Agreement
Edgar Wallner*,
8.38% Market Capitalisation at the Placing Price following
£13.8 million
completion of the Acquisition and the Placing
Cosmos Trust , Others, 55.90% New Ordinary Shares expressed as a percentage of the
3.87% 23.49%
Enlarged Ordinary Shares on Re-Admission
33

* [3,290,867] of these Ordinary Shares and [1,531,955] of these Preferred Shares will be held by Lucy Argo, a Quiptel Seller and an immediate family member of Edgar Wallner.
** [2,500,000] of these Ordinary Shares are held by Bird Island Trust, a trust of which Robert Gaines-Cooper is the protector and a beneficiary.
*** Holder of the sole Founder Share and entitles them to appoint three directors.

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