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Introduction:-

ShopKirana is a B2B - Commerce Company focused on technology and supply


chain innovation that aims to empower retailers to be competitive by providing
technology, operational expertise and scale advantage. Idea is to partner with
millions of retailers (by becoming part of their supply chain) and making it the
biggest and quickest go-to-market channel for products and services. ShopKirana
directly works with brands to give them a boost on the demand side and reach to
masses with transparency and deep market intelligence.

ShopKirana is a b2b platform, started with a vision to empower millions of


retailers which connects 1.2 Bn+ population of India in terms of trade. Even after
ages of Internet in India, small mom pop stores holds more than 90% of all India
retail trade & are the backbone of our economy.

We connect retailers directly with brands with the help of technology & supply
chain innovation to source products within 48 hrs. Our "execution on ideas"
journey started in 2015...We started very first fmcg/grocery b2b multiband
platform for unorganized kirana stores in India.
Mission:-
 To equip and integrate Indian retailers with latest technology

 Improve the margins, productivity and sales of our customers

 Increasing competitiveness of customers by optimizing inventory, space,


aesthetics

 Providing affordable value added services like logistics, banking, loan, IT,
ordering

 To be a retailer centric organization

Vision:-

To empower Indian retailers with power of technology and supply chain


innovation.

Values:-
Mission Obsession: We are obsessed with our mission of empowering retailers
with the latest technologies, tools, knowledge & innovation.

Simplify: We believe in making every stakeholder's life easy and productive by


creating the simplest tools, systems & processes.

Execution & Growth Focused: We believe in action vs. discussion. We are a


growth-oriented organization.
Integrity: We believe in doing our best in the most honest way even when no one
is watching.

Respect: We believe in earning and giving respect to our behavior and business
performance. We aim to be the most respected organization among stakeholders.

Competitors:-

Grofers is one of the leading players in the online grocery space and uses
its in-house technology platform to manage a network of over 5,000
partner stores that enable the company to run a fast and lean supply
chain – from manufacturers straight to customers in 16 cities. Grofers
utilizes its efficient supply chain to deliver over 25 million products to
customers every month. A majority of these products belong to the
company’s 8 in house brands namely Grofers Happy Day, Grofers
Happy Home, Grofers Mothers choice, Grofers Happy Baby, G Fresh,
O’range and budget brands Savemore and Havemore.

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