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-Apeksha Tiwari
INTRODUCTION
The last decade has witnessed an upsurge in the worldwide e-commerce and
India is no exception to it. The increasing use of internet and smartphones/
tablets has risen the platform for e-commerce. Along with e-commerce
websites like Amazon, Myntra, Jabong etc, WhatsApp, Facebook, and
Instagram are also playing a vital role in shaping the Indian e-commerce
industry. Technology and internet ought to play an important role in the e-
commerce industry because the physical stores or the offline shopping
experience is not promising due to high maintenance cost and poor
infrastructure. Therefore, to regulate the escalation of the e-commerce
market in our country, provisions of Competition Law do play a dynamic
role.
EMERGING E-COMMERCE
India has adopted the modern competition law in the form of Competition
Act, 2002 (hereinafter referred as “Act”) and the competition regulator is
Competition Commission of India (hereinafter referred as “CCI”). With the
growing e-commerce in India, the issues related to the competition law have
also accelerated.
CONCLUSION