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Competitive Analysis

SAP Oracle Microsoft Infor Sage


Gender Equality, #1 in Great Place To Work Global recognitions
– India, LGBTQ Equality, Best Place to work Top 50 Employer100 best corporate Fortune 500Global
Accolades - 2019 NA NA
for woman 2019, Top Employer, Flexi citizens Word's most admired Randstad award
Company working ours, Insurance company
Highlights
Glass door ratings 4.4 3.5 4.2 3.8 3.5

Gartner Rating 76% 54% 50% 53% NA

Market share Market


26.6 % 13.7% 3-4% 2.3% 3-4%
information
Growth rate 11.2% 8.1% 1-2% 17.4% NA

Enterprise product: Oracle EBS, Enterprise product:


Product and Product Enterprise product- SAP Cloud Suite, Xi, ION,
PeopleSoft, NetSuite, Migrating on Microsoft Dynamics AX, Sage 100, 300, and X3
service information HANA,CRM,SCM,SRM,PLM,ERP Mongoose
premise to cloud Navision

Global presence, Good hold on mainly on


Acquisition, Enterprise Database, Diverse business
Brand equity, Acquisition, High flexibility , Industry specific tool set, North America, EMEA
Strength penetration, cash cow, Largest portfolio, User friendly
scalability and low investment, R&D fastest growing and AFR region; SME
competitor to SAP UI,
competitor to SAP solution

Diverse portfolio, lesser No Legacy enterprise


Lesser diversification compared to Oracle has a limited number of
Weakness focus on Enterprise product. Integration with No global presence
Microsoft and Oracle connectors
solutions established ERP
SWOT
information
Should utilize Market
Capitalize on AI enabled products to Flexible products. Should capitalize Alternate to SAP or Increase presence by
Opportunity penetration by cross sell
maintain cutting edge market share by retention Oracle for Lower budget Acquisition strategy.
or up sell

Has to maintain competitiveness to keep


Declining growth rate in No cash cows as Region specific slow
Threats entry barriers to potential new players like Stagnant Growth rate.
ERP, Data Security established in 2002 down may damage.
workday and salesforce

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