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SCHOOL OF ARTS, SCIENCES AND EDUCATION

Vision: A community of dynamic and proactive Scholars and Learners within the Asia-Pacific Region, upholding the highest standards of excellence in education,
research, and community service towards the attainment of a better quality of life.

Mission: To purposively link quality education, training and research with community service in pursuing the holistic development of individuals through
innovative programs and productive activities attuned to the needs of the global community.

Goals: St. Dominic College of Asia aims to:


1. Prepare the students to become competent, productive, and socially responsible professional.
2. Actively promote research and the utilization of new technology for the enhancement of individual competencies.
3. Assume leadership role in addressing the concerns of the academic community towards improving their quality of life.

Core Values: S- Service D- Dynamism C- Competence A- Accountability


SDCA QUALITY OF LIFE FORMULA

1. Research & Product Development: Research & Product Development: Demonstrate ability to develop researches and to produce scientific and
entrepreneurial outputs.
2. Moral and Spiritual Accountability: Embrace moral/ spiritual values in living one’s life. Apply moral/ spiritual practices in all aspects of life.
3. Multicultural Advocacy: Demonstrate knowledge of values and beliefs of various cultures; effectively engage in a multicultural society; interact with others;
develop a global perspective.
4. Understanding the Discipline: Demonstrate a systematic and coherent understanding of an academic field of study.
5. Self- Directed Learning: work independently; identify appropriate resource; take initiative; take a lead in managing a project or an activity through
completion.
6. Information and Technology Literacy: Access, evaluate, use variety of relevant sources and produce materials of the same.
7. Critical Thinking: Identify relevant assumptions or implication; evaluate arguments; apply analytic thought to analyze coherent arguments.
8. Communication Skills: Express ideas clearly in unity; speak articulately; use media as appropriate in order to communicate effectively.
9. Creativity and Innovation: Demonstrate ability to work creatively and innovatively in any setting that result in a productive output.
10. Collaboration and Community Engagement: Demonstrate responsible participation; engage in meaningful activities in the academe, in the community, and
beyond.

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PROGRAM EDUCATIONAL OBJECTIVES (PEO):
Graduates of BA Communication are able to:
1. focus on how verbal and non-verbal messages are used to create meanings in different contexts using diverse media platforms. It includes a broad
range of subject matter ranging from the study of communication in interpersonal relationships, groups, organizations, and cultures.
2. equip students with the knowledge and skills in the theory and practice of communication applicable in various professions and contexts, with focus on
the media professions.
3. find e m p l o y m e n t as public and corporate communication/information officers, social science and communication researchers/analysts,
communication/media planners and managers, program/project development officers, public relations and advertising practitioners, media practitioners,
learning system designers, multimedia designers, and allied/related professions.

PROGRAM OUTCOMES

A. COMMON TO ALL PROGRAMS IN ALL TYPES OF SCHOOLS


The minimum standards for the BA Communication program are expressed in the following minimum set of learning outcomes:
1. The ability to engage in lifelong learning and understanding of the need to keep abreast of the developments in the specific field of practice. (Philippine
Qualifications Framework or PQF level 6 descriptor)
2. The ability to effectively communicate orally and in writing using both English and Filipino.
3. The ability t o work e f f e c t i v e l y a n d independently i n multi-disciplinary and multi-cultural teams. (PQF level 6 descriptor)
4. A recognition of professional, social, and ethical responsibility.
5. An appreciation of "Filipino historical and cultural heritage" (based on RA 7722)

B. Specific to the Bachelor of Arts in Communication Program


Graduates of BA Communication are able to:
1. Define and access information needs; assess and organize information and knowledge; produce, share and utilize information and knowledge;
2. Communicate in different formats and platforms (print, broadcast, and online);
3. Prepare communication/media plan;
4. Conduct communication and media research and evaluation;
5. Develop and produce communication materials in different formats and platforms;
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6. Demonstrate communication management and leadership skills;
7. Develop entrepreneurial capabilities;
8. Adhere to ethical standards and practices;
9. Know and practice rights and responsibilities and accountabilities in the communication profession;
10. Demonstrate a development orientation in communication work; and
11. Apply communication theories/models, principles, practices, and tools in development work.

C. Common to Social Sciences and Communication


Graduates of the Social Sciences and Communication programs are able to:
1. Understand and apply social science concepts and theories to the analysis of social issues;
2. Design and execute social research using appropriate approaches and methods; and
3. Practice professional and ethical standards in the fields of social sciences and communication.
4.
D. COMMON TO A HORIZONTAL TYPE AS DEFINED IN CMO 46 S. 2012
Graduates of professional institutions demonstrate a service orientation in one’s Profession.

E. Common to a SDCA Graduate (Based on SDCA Quality of Life Formula)


The SDCA graduates have the ability to:
a. apply critical and research skills using technological relevant resources/materials;
b. engage effectively in meaningful activities in a multi-cultural society; and
c. accomplish tasks independently and creatively, and express ideas articulately.

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COURSE CODE BAC 105
COURSE TITLE Fundamentals in Video and Film Production
UNITS 3
CONTACT HOURS TBA
PRE-REQUISITE None
INSTRUCTOR TBA
TEXTBOOK Hurbis-Cherrier, Mick.(2015) Voice and Vision: A creative approach to narrative film and dv production, 5th Edition. ISBN:
0240811585
OTHER SUPPLEMENTAL Kolker, R. (2015). Film, form and culture. 6th Edition, Boston: McGraw Hill
MATERIALS Adobe Premiere Pro

SPECIFIC COURSE INFORMATION


A. LEVEL OF COMPETENCY:
P – Allows student to practice competencies (no input but competency is evaluated)

B. COURSE DESCRIPTION

This course is a production course focusing on the aesthetic and communicative aspects of digital video. Class projects will result in a portfolio of work
integrating sound, typography, moving images, and music. It will expose students to the rudiments of film / video production making; to aesthetically craft social,
political, economic perspectives using film as medium of expression and to utilize creative talents in culminating a student film production that would help develop
society’s engaging issues. It will provide students with the knowledge and skills of film and video production, through exposure to the theory, terminology, and
operation of single camera film and video production, including composition and editing techniques, camera operation, portable lighting, video recorder operation,
audio control in the single and double-sound systems, film stock and digital video formats and editing. It also focuses on the aesthetics and fundamentals of
scripting, producing, and directing on location, incorporating multimedia, and postproduction for film, broadcasting, and cable or business media.

C. PRE-REQUITIES BAC 114 Multi Media Story Telling


CO-REQUISITES BAC 118 Introduction to Film
BAC 106 Digital Imaging

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D. COURSE
CLASSIFICATION Elective Courses Based on Institutional and Program Outcomes
(Required/Elective/Selected
Elective)
SPECIFIC GOALS FOR THE COURSE
PROGRAM OUTCOMES PERFORMANCE INDICATORS COURSE OUTCOMES
By the end of four (4) years, graduates have the PO1 - Efficient accessing and gathering of need- At the end of the semester, the students will be able
ability to: based, accurate, authentic, and reliable to:
PO1 - Define and access information needs; information through print, broadcast, and 1. understand and have an initial mastery of the three
assess and organize information and online sources, research, and other primary phases of video creation: pre-production,
knowledge; produce, share and utilize Investigative techniques. production, and post-production
information and knowledge - Skillful selection, analysis, organization, 2. understand and have an initial mastery of
and presentation of essential information appropriate techniques/uses for camerawork,
PO2 - Apply communication theories/models, in the development and production of lighting, sound design, and editing as each
principles, practices, and tools in development print broadcast and online stories. contributes to the meaning of video texts.
work. PO2 - Skillful use of participatory strategies in 3. make appropriate aesthetic choices among
planning, implementing, and evaluating different approaches to media-making.
communication programs 4. effectively analyze and critique media
produced/viewed in the course.

INSTITUTIONAL PLAN
CONTENT/ TEACHING-LEARNING ASSESSMENT RESOURCES
WEEK NO. LEARNING OUTCOMES
TOPIC ACTIVITIES TASKS TOOLS NEEDED
Video about
 Conceptualize an idea for the Fundamentals of Learn the basics – lecture on The lesson
1 topic of selection; Film/Video composition – rule of thirds Groupings Rubrics
 Critically understand the Production, an – screen direction – the nose Hurbis-Cherrier,
theory and current practices overview rule – Mick.(2015) Voice and
of video production framing – light Vision: A creative

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 Demonstrate expertise in Film/Video elements – tri-pod Oral quiz / approach to narrative
multi-camera studio systems and use – wireless mic - recitation film and dv production,
production introduction to Lecture on capturing 5th Edition.
visual storytelling audio in the field.
Gadgets
 Demonstrate expertise in Each group Video about
2 multi-camera studio Camera Language will formulate The lesson
production I—Proximity and  Hands on learning an outline /
 Demonstrate familiarity in Angle and The story board Hurbis-Cherrier,
 Point and shoot
video field production Pitch Rubrics Mick.(2015) Voice and
techniques
Actual Vision: A creative
 Photo activities assessments approach to narrative
about the film and dv production,
presented 5th Edition.
story board
Gadgets
 Conceptualize an idea for the Provide 16 examples of Investigative Video about
3 topic of selection; nicely framed shots/2 journalism The lesson
 Critically understand the Introduction to the Interviews. Include people field work Rubrics
theory and current practices Video Camera -- in at least 8 shots. The Hurbis-Cherrier,
of video production ‐‑workshop purpose of this exercise is Mick.(2015) Voice and
 Demonstrate expertise in for you to demonstrate your Vision: A creative
multi-camera studio ability to compose shots approach to narrative
production following the rule of thirds, film and dv production,
 Demonstrate familiarity in proper use of a level and 5th Edition.
video field production steady tri-pod,
 proper color balance, focus, Gadgets
exposure and good audio.
Lecture on Interviewing and
how to follow the NOSE
rule.
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 Conceptualize an idea for the Make at least two separate Each group Video about
4 topic of selection; research trips to a selected will discuss The lesson
 Critically understand the Camera Language space at two different times their initial Rubrics
theory and current practices Storyboarding, Shot of day (with noticeably gathered Hurbis-Cherrier,
of video production lists, and Continuity documents Mick.(2015) Voice and
different light). Spend at
 Demonstrate familiarity in Vision: A creative
least an hour in the space
video field production Actual approach to narrative
 Make use of contemporary during each research trip, assessments film and dv production,
methods to shoot video Exposure and the exploring possible images, about the 5th Edition.
 Critically evaluate theories camera angles, depth
lens ‑The Basics presented
as applied to practical mass relationships, and framings documents Gadgets
communication problems in the space. Think about
patterns of light and Recitation /
shadow, interesting quiz
compositions, and how to
evoke a sense of the space
as a whole.

 Demonstrate expertise in Make at least two separate Video about


5 multi-camera studio Exposure and the research trips to a selected The lesson
production lens—workshop space at two different Actual Rubrics
 Demonstrate competence in times of day (with assessments Hurbis-Cherrier,
video editing noticeably different light). about the Mick.(2015) Voice and
 Make use of contemporary Spend at least an hour in presented Vision: A creative
methods to shoot video the space during each documents approach to narrative
 Critically evaluate theories research trip, exploring film and dv production,
as applied to practical mass possible images, camera 5th Edition.
communication problems angles, depth
relationships, and Gadgets
framings in the space.

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Think about patterns of
light and shadow,
interesting compositions,
and how to evoke a sense
of the space as a whole.

PRELIMINARY EXAMINATION

 Demonstrate familiarity in Actual Video about


6-7 video field production Editing—Getting assessments The lesson
 Demonstrate competence in Started  Hands on learning about the
video editing presented Rubrics Hurbis-Cherrier,
 Different editing
 Make use of contemporary Developing the Non- videos and Mick.(2015) Voice and
techniques
methods to shoot video -‐‑Fiction Project power point Vision: A creative
 Critically evaluate theories presentations approach to narrative
as applied to practical mass film and dv production,
communication problems Editing ‑ more Quiz / 5th Edition.
advanced techniques Brainstorming
Gadgets

 Demonstrate familiarity in Actual Video about


8-9 video field production Screening of work assessments The lesson
 Demonstrate competence in in  Hands on learning about the
video editing progress/editing presented Rubrics Hurbis-Cherrier,
 Different editing
 Make use of contemporary workshop documents Mick.(2015) Voice and
techniques
methods to shoot video Vision: A creative
 Critically evaluate theories quiz approach to narrative
as applied to practical mass film and dv production,
communication problems 5th Edition.

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Gadgets
 Demonstrate familiarity in Actual Video about
10 - 11 video field production Lighting I--‐‑-- assessments The lesson
 Demonstrate competence in  Hands on learning about the
video editing ‐‑Basic presented Hurbis-Cherrier,
 Make use of contemporary Concepts  Different editing documents Rubrics Mick.(2015) Voice and
methods to shoot video And workshop techniques Vision: A creative
 Critically evaluate theories approach to narrative
as applied to practical mass Screening of film and dv production,
communication problems movie Project 5th Edition.

Gadgets
MIDTERM EXAMINATION
 Conceptualize an idea for the Video about
13 topic of selection; The lesson
 Critically understand the Working with  Hands on learning Actual
theory and current practices Sound: Production assessments Rubrics Hurbis-Cherrier,
of video production  Different editing about the Mick.(2015) Voice and
 Demonstrate familiarity in Working with techniques presented Vision: A creative
video field production Sound: Post-- documents Transmuta approach to narrative
 Demonstrate competence in tion film and dv production,
‐‑Production
video editing Quiz / Tables 5th Edition.
 Make use of contemporary recitation
methods to shoot video Gadgets
 Critically evaluate theories
as applied to practical mass
communication problems

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 Conceptualize an idea for the Video about
14 - 15 topic of selection; The lesson
 Critically understand the Editing II—  Hands on learning Investigative Rubrics
theory and current practices Working with journalism Hurbis-Cherrier,
of video production Continuity— Different editing field work Mick.(2015) Voice and
 Demonstrate expertise in Screening of techniques Vision: A creative
multi-camera studio student work approach to narrative
production film and dv production,
 Demonstrate familiarity in Editing III—Using 5th Edition.
video field production Montage and Jump
 Demonstrate competence in Cut and Screening of Gadgets
video editing Student work
 Make use of contemporary
methods to shoot video
 Critically evaluate theories
as applied to practical mass
communication problems

 Conceptualize an idea for the Final Exam: Actual Video about


16 - 17 topic of selection; assessments The lesson
 Critically understand the Gala  Produce and present about the Rubrics
theory and current practices Screening of each students movies. presented Hurbis-Cherrier,
of video production Final Project documents Mick.(2015) Voice and
 Demonstrate expertise in Vision: A creative
multi-camera studio approach to narrative
production film and dv production,
 Demonstrate familiarity in 5th Edition.
video field production
 Demonstrate competence in Gadgets
video editing
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 Make use of contemporary
methods to shoot video
 Critically evaluate theories
as applied to practical mass
communication problems

FINAL EXAMINATION

COURSE REQUIREMENTS
1. Periodic Examinations: (Preliminary, Midterm, and Final)
The primary design of this course will be lecture, group discussion and individual participation. Homework assignments will require students to
execute the basic fundamentals being taught in the classroom. Building a good foundation is critical to success and a clear understanding of basic standards
is essential before advancing to the next level. Initially students will work in groups of two. Working as a team, students are expected to share what they
know with one another in order to reach a common goal of successfully completing each assignment. These group assignments will be graded individually.
Everyone’s work will be evaluated and critiqued during class. Students will be asked to participate in the process of critiquing each other’s work.
Constructive criticism should never be taken personally, understanding that filmmaking is often a collaborative process. Hands-on training is where each
student develops the physical and mental skills necessary to perform each task successfully. This may require some students to put in more time and effort to
be successful. Students should reach out to those in the class who may have more knowledge, skill and a willingness to help those with less natural skill or
experience.
The following are the major areas by which each assignment may be reviewed and graded:
• Video stability
• Tri-pod usage
• Hand-held shots
• Jump cuts
• Content
• Following directions of assignment
• Audio quality
• Framing
• Screen Direction
• Use of proper settings on camera

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• Pacing
• Sequencing
• Use of audio
• Storytelling

2. Class Standing
a. Seatwork
b. Recitation
c. Assignment
d. Quizzes/ Long Test
e. OBE Related Output ( Portfolio of major activities in Video and film production)

Grading System

For a student to pass the course, one should get a grade of 75% in his/her final grade, which is computed from the following:

A. TERM GRADE

Class Standing 60%


Recitation /Assignments/ 20%
Seatwork
Quizzes/ Long Test 20%
Oral Presentation of Paper/ 20%
Projects/ OBE Related Output

Periodic Examination 40%


100%

B. SEMESTRAL GRADE

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The Semestral Grade is obtained by getting the sum of the 33% of the Prelim Grade (PG), 33% of Midterm Grade (MG), and 34% of the Final Grade
(FG) for the course.
SG = (PG x 0.33) + (MG x 0.33) + (FG x 0.34)

Classroom Policies

On Attendance.
All students are expected to attend their class regularly to be entitled to credit units in the course in which they enrolled.
A student who incurs more than the maximum allowable absences, i.e. 20% of the required school days, shall be reported/referred to the Program Chair, who
shall determine whether or not the student should be given a failing grade and given no credit for the course or subject, for reasons considered valid and
acceptable to the school. In a case the student is allowed to continue, he shall be held responsible in keeping up with lessons and assignments and taking
examinations when applicable.
Authorized absences (with medical certificate / prior approval) entitle a student for special quizzes and special exams for missed class.

On ID/ Uniform
Students should always wear their ID inside the campus.
Student should be in prescribed uniform. Where civilian or alternative clothing is applied, permission must be sought from the SPS.

On Cleanliness/ Others
Students should help in the maintenance of cleanliness and orderliness inside the classroom.
Electronic gadgets or materials (cellular phone, MP3, laptops, etc.) not related to learning and without prior approval from instructors are not allowed to be
used while in class.

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Prepared by: / Date: Endorsed by: / Date: Approved by: / Date

ROMEO P. GONZALVO JR.


Faculty Member
Reviewed by: / Date:

DR. MARY NELLIE T. ROA DR. NILDA W. BALSICAS


Dean Vice President for Academics
JERICA V. DIONEDA and Research
SASE Librarian

ROMEO P. GONZALVO JR.


Program Chair

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