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1. CONTEST DESCRIPTION
Airbus is launching a project and is looking for a name that is not an acronym and which is
potentially suitable for eventual use as a trademark within the Airbus brand family.
What it is about
If you have ever seen birds flocking together in a v shape when migrating, then you have seen
the aspect of nature that Airbus is trying to make feasible for airline operations.
We call it Wake Energy Retrieval; it is what happens when a follower aircraft rides on the
updraft caused by a leader aircraft’s wake vortex. This enables the follower to make a
significant reduction in their fuel burn and emissions.
Apart from the fuel burn reduction, another interesting aspect of this technology is that it will
lead to airlines behaving a bit like car sharers. Airlines who want to use a wake to save fuel
will often need to work with another airline and cooperate so that they can make it happen.
We want to find a name which inspires people around these ideas, which is notable and
innovative, and is consistent with the values of the Airbus brand.
We are asking you to come up with a name that doesn’t use the words ‘wake’, ‘vortex’, ‘sky’
or ‘air’, and which isn’t already in use by an aviation business or trademarked.
A prize of $500 will be awarded for the name that most captures our imagination and
can be used in our market activities, submitted before 23.59 CEST on Sunday August
11th 2019
If Entrant’s Entry is awarded a prize in the Airbus Challenge, Entrant agrees to and does hereby grant to Sponsor and its
designees a worldwide, exclusive, sub-licensable, transferable, fully paid up, royalty-free, perpetual, irrevocable right to use,
reproduce, distribute, create derivative works from, publically perform, publically display, digitally perform, make, have
made, sell, offer for Sale and import the Entry and to develop or have developed the technology described in the Entry, in
any media now known or hereafter developed for any purpose whatsoever, commercial or otherwise, without further
approval by Entrant (“Exclusive License”).
By submitting an Entry, Entrant represents that is has the right to grant these rights and the Exclusive License.
SUBMITTING AN ENTRY:
Only entries uploaded to Freelancer.com through the "Submit entry" button on this Challenge page will be considered an
entry. Only public entries are eligible.
AWARDING THE WINNERS:
The sum of the Awards is the total gross amount of the reward. The awarded participant is solely liable for the payment of
all taxes, duties and other similar measures if imposed on the reward pursuant to the legislation of the country of his/her
residence, domicile, citizenship, workplace, or any other criterion of similar nature. Only 1 award per person. Prizes may not
be transferred or exchanged. All winners will be contacted by the Freelancer.com staff to get their contact information and
any other information needed to get the prize to them. All team awards will be transferred to the member who entered the
Challenge. Winning designs will be chosen based on the Rules and Requirements.