Across

1. A small amount of the product to try to taste- free ___.

3. Shops which are owned by the people that run them, but they only sell the goods of one company.

6. The Post Office is a ___ (główny gracz) in the business of delivering goods purchased over the Internet.

7. Something which is the cheapest, often of worst quality.

9. A private building or area of land.

11. It is a new advertising medium.

14. Something that is made to be sold.

19. A price cut is called ___.

21. The particular skills that someone has and can offer to others.

25. In Poland, Biedronka sells more than any of the other chains. It has the highest ___ ___ (udział w rynku).

26. Billboard, a large board on which advertisements are shown- open air ___.

29. The process of sending something by mail.

30. A supermarket with very low prices is a deep___ .

32. An advertisement in a newspaper is ___ advertisement.

33. For example; Kaskada/Galaxy - shopping ___.

35. One of the Ps deciding how the product will be supported with advertising, special activities etc.

37. A trader in the street- street ___.

38. Products which do not have a brand name-___ products.

39. Reduction of price.

41. A person or business that advertises its products or services is ___.

42. An advertisement which is shown on TV.

43. The group of people who work for a company.

44. Physical elements that make 1st impression on the client.

45. An economic system where prices, job, wages ect. are not controlled by the government- ___market.

Down

2. The company that sells most of products or services in a particular market- market ___.

4. Companies owned by the government.

5. An advertising ___ organizes ads.

8. The process of planning, designing, promoting and distributing ideas, goods and services.

10. The best, biggest and the most expensive.

12. An increase in the number of people who buy a particular product or service- market ___.

13. All the materials used to protect and present a product before it sold.

15. One salesperson’s region for selling.

16. Cards which customers get in the shops are ___ cards.

17. Products, for example cars, have different ___.

18. The person who buys something (a synonym for the buyer).

20. Unwanted or unsolicited advertising or promotional material is ___ mail.

21. How many Ps are there?

22. Where companies pay some of the costs of events like concerts and sports events.

23. A small group of buyers with special needs, which may be profitable to sell to.

24. When competing companies reduce prices in response to each other it is called a price ___.

25. A person who buys goods from producers and sales them to retailers or consumers.

27. Brand ___ is how much people recognize a brand.

28. Famous people who recommend a product- product___.

31. A group of shops, all with the same name- ___ ___.

34. The name companies give to their product so it can be easily recognized.

36. The marketing ___- the activities that you have to combine well if you want to sell your product.

39. Consumer ___ are goods that last a long time, such as cars or washing machines.

40. The main goal of most companies is to satisfy customer ___.

42. A person who buys goods or services for their own use.

44. The software can be modified to suit the particular needs of the _____ (użytkownik końcowy).

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