Brian C.

Halloran
6202 Avalon Drive ♦ Weymouth, MA 02188 ♦ 508-415-4171
bchal76@outlook.com ♦ https://www.linkedin.com/in/bchal ♦ My Online Resume
MARKETING SKILLS
Social Media Marketing SEO Email Marketing Content Marketing
Website Analytics Local Listings Lead Generation Marketing Strategy
CRM Project Management E-Commerce Reputation Management
Web Development SEM Graphic Design Affiliate Marketing
Customer Service Corporate Branding Event Management Public Relations
WORK EXPERIENCE
UC Funds, Boston, MA Feb. 2019-Jul. 2019
Digital Marketing Lead
 Direct all digital marketing initiatives including social media management, creation of sales collateral,
website design and maintenance, analytical reporting, and email marketing.
 Administer ONE Foundation charity, website, and donation disbursement under direction of the CEO.
 Project: ONE Club Gulf Shores
 Direct golf and course daily, weekly, and monthly events from inception through completion.
 Maintain all the digital aspects of the club’s web presence and online footprint.
 Point of contact and creative liaison of website redesign in conjunction with web developer.
 Project: 45 Restaurant & Bar
 Direct on-site coordination, live music, and special events with branding and customer request.
 Manage Facebook advertising, Google ads, Squarespace website, and flyer promotional graphic
design.
 Assist in menu improvements, service, and operation assessments to improve the staff’s
performance.

Open Data Science Conference, Cambridge, MA May 2018-Jan.2019

Marketing Team Manager (Contract)
 Manage team of 8 marketing team members.
 Responsible for all social media and digital advertising with a budget of $50,000+/month.
 Design and develop all email, newsletter, and community outreach communications.
 Extensive reporting on website, social media, and third-party advertising properties.

FBA Stores & Amazing Wealth Systems, Weymouth, MA May 2017-Feb. 2018
Social Media & Community Marketing Associate
 Director of marketing strategy, implementing directives and performance measurement of KPIs.
 Develop new uses for existing products by analyzing statistics regarding market development, acquiring
and analyzing data, and consulting with internal and external sources.
 Maintain professional and technical knowledge by attending educational workshops, reviewing
professional publications, establishing personal networks, and participating in professional societies.
 Create and administer the FBA Stores, AWS, BuyBox Wholesale, Category Approved, and Acct.
Rescue social media sites.
 Perform back-end SEO for six of FBA Stores and affiliates WordPress sites.
 Create content in the form of articles, contracts, webinars, PowerPoint presentations, and social media
videos.
 Produced and formatted marketing collateral and sales forms in Microsoft, Google, and PDF Formats.

238 Digital, Hingham, MA Jan. 2016-Apr. 2017

Owner and Marketing Consultant
 Working with multiple clients specifically in social media, e-mail marketing, SEO, ecommerce,
Salesforce, WordPress, and event coordination.
Client List

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 Brian C. Halloran

ProMera Sports, Norwell, MA Aug. 2014-Dec. 2015

Digital Marketing Associate
 Coordinated and delegated tasks within the marketing team.
 Administered, monitored, and posted on 7 social media sites: Facebook, Twitter, Instagram, Pinterest,
LinkedIn, Google+, and YouTube.
 Administered, qualified, and managed the company’s Affiliate program with individuals and colleges.
 Administered and monitored everything with Google analytics including but not limited to real-time
audiences, page visits, bounce rates, page exits, and visitor behavior.
 Keeping up on trends and monitor digital marketing blogs.
 Researched and hired new employees.
 Coordinated our WordPress Website.
 Notified office staff with activation of coupons, promos, and other online store related matters.
 Answered incoming and made outgoing calls about orders and ordering problems.
 Posted and created blog posts.
 Contacted sponsored athletes and initiated content distribution on social sites, the blog, and web pages.
 Discussed the upcoming promotions and specials with the warehouse personnel.
 Facilitate projects with the sales director with promotions like in-store and online promotions.
 Posted on indexing (digital presence management) sites like YP.com, Superpages. Yelp, MapQuest, etc.
 Created graphic design material for social media and website.
 Managed our GoDaddy and Shopify accounts.

Digability Marketing Services, New Bedford, MA Jul. 2010-Aug. 2014

Digital and Inbound Marketing Consultant
 Provided various marketing services, consultation, publicity, and advertising to help increase a
company’s web presence, public image, and ROI.
Clients List

Previous Positions:
Commercial Real Estate Paralegal at Halloran, Lukoff, & Smith P.C. Jul. 2004-Jun. 2010
Reorder Artist at Ahead Headgear. Jul. 1999-May 2004
COMPUTER SKILLS
Acid Pro Constant Contact Hangouts MS Office 365 Sprout Social
Acrobat Pro Dreamweaver Hootsuite MS Outlook Tumblr
Adroll Eventbrite HubSpot MS PowerPoint Twitter
Amazon Evernote iContact MS Word Vimeo
Analytics Facebook Illustrator Photoshop WooCommerce
Asana Google Docs Infusionsoft Pinterest WordPress
Basecamp Google Drive Instagram Salesforce Wordstream
Benchmark Google Forms LinkedIn Shopify Yoono
Bitly Google Sheets MailChimp Skype YouTube
Buffer Google Sites MS Access Slack Zoho
Canva Google Slides MS Excel Snapchat
EDUCATION
HubSpot Certifications, Online Updated: Apr. 2019
 Inbound  Content Marketing
 Inbound Marketing  Email Marketing
 Social Media  Inbound Sales

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Arizona State University, Tempe, AZ
 Bachelor of Science in Marketing, W. P. Carey School of Business.
 Minor in Communications, Walter Cronkite School of Journalism and Mass Communications.