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LOCAL ECONOMY

As Taytay is only a few kilometers away from Pasig City and is production, livestock production, vegetable production, fisheries
accessible from various points of Metro Manila through the Ortigas development, multisectoral groups, i.e., cooperatives, women and
Extension Avenue, Manila East Road, Felix Avenue (formerly youth. A more detailed list is at the end of this section.
Imelda Avenue), Andres Bonifacio Avenue, Manggahan Floodway,
and Sumulong Highway, and from the south (Las Pinas, Bicutan, The primary (or agricultural sector) is becoming more and more
Alabang) through the Bicutan Exit—Taytay’s opportunities for marginalized in the municipality. However, it continues to be
economic development are endless. Large business establishments productive because of Taytay’s rich soils and climate. The remaining
including SM City Taytay, and the soon-to-rise Robinsons Taytay hectares left for rice production (about six percent or less),
have found their homes in Taytay. The construction of the Mega City particularly lands which are cultivated by small farmers, must be
Project that extends from Taguig to Taytay will provide Taytay, protected from land use conversion for food security reasons.
Rizal with more economic and development opportunities than Backyard vegetable farming is another source of food and livelihood
ever—including an international airport, financial establishments, for some residents. Vegetables thrive so well in the area that it can be
commercial centers and high-rise residential and mixed-use treated as both remunerative support and food supplement. Mango
condominiums. production and cutflower cultivation are agricultural prospects that
can flourish as alternatives to traditional rice farming. The poultry
The once agricultural town of Taytay is fast turning into a highly industry is also thriving in the area. These are agri-based ventures
urbanized and industrialized area that hosts diverse manufacturing worth exploring.
and commercial activities and numerous residential subdivisions.
The presence of massive industrial firms, business outsourcing and The next sections provide the latest statistics for the Municipality’s
call centers, and retail establishments generate higher revenues for agricultural production:
the local government and employment to the municipality.

Agricultural Areas
THE PRIMARY SECTOR
Land Use
Farmers, fisherfolks, vegetable growers, livestock raisers and other
multi-sectoral groups supporting agricultural activities, plans and The total agricultural area reported in 2006 was 218 hectares or only
programs, or need agricultural assistance, comprise the agricultural 6.3 percent of the entire municipality. These were utilized for
sector. Current agricultural programs and projects involve rice

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permanent crops (74 hectares or 34 percent) and temporary crops During dry season, protected areas amount to about 150 hectares,
(143 hectares or 66 percent). (See Table 1) and half during wet season. Productive areas are only 60 percent.
(Municipal Agricultural Department, Taytay, Rizal 2010)

Table 1
Agricultural Area by Main Land Utilization, 2006
Under Under
(in hectares) Under Permanent Covered with Forest
Total Temporary Lying Idle Permanent All other Lands
Meadow/Pasture Growth
Crops Crops
Taytay 218 143 - 74 - - 1
Rizal 31,926 11,374 220 18,882 362 113 975
Source: National Statistics Office, Sta. Mesa, Manila
Table 2
Palay Physical Area Devoted to Palay Production by Type of Ecosystem,
1999
Palay is the major crop produced in the province. Latest data from (in hectares) Total Irrigated Rainfed Upland
the Bureau of Agricultural Statistics mentioned the crop’s total area Taytay 185 171 14 -
of 185 hectares. About 171 hectares or 92 percent were considered Rizal 5,175 3,288 1,498 389
irrigated farms, while 14 hectares or 8 percent were dependent on Source: Barangay Screening Survey, 1999, BAS
rainfall. (See Table 2)
Table 3
During rainfall, around 100 hectares are planted with palay, and Average Rice Production During Dry Cropping Season, 2005 - 2010
around 160 to 180 hectares are planted during the dry season. (See Area planted 160 to 180 hectares
Table 3) Farmers involved 121 farmers
Production (metric tons) 720 metric tons
In the wet months of June to October, Taytay yields about 82 to 90 Average production per hectare 4.5 metric tons
cavans of rice per hectare. From October to April, the municipality Source: Municipal Agricultural Department
yields about 150 cavans per hectare, bearing good, certified seeds.
During the dry months of April to June, rice yields are about 90 to Table 4
100 cavans per hectare. Average Rice Production During Wet Cropping Season/Regular
Season, 2005 - 2010
Area planted 50 to 100 hectares
Farmers involved 40 farmers
Production (mt) 200 to 240 metric tons
Average production per hectares 4 metric tons
Source: Municipal Agricultural Department

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Corn

The total physical area for corn production was 14 hectares. (See
Table 5) These were mostly harvested as green corn for human
consumption. However, with the intervention of the provincial and
local governments, white corn areas were alternately grown with
yellow corn.

Table 5
Physical Area Devoted to Corn Production by Type, 1999
(in hectares) White/Yellow
Taytay 14
Rizal 203.5
Source: Barangay Screening Survey, 1999, BAS

Other Crops

Vegetable yields are about eight metric tons per hectare all
throughout the year. Ampalaya, eggplant, string beans (sitaw) and
gourd were commonly grown temporary crops in Taytay, as well as
pechay (bok choy) and mustard—the latter two as alternate crops to
corn. Among the top permanent crops grown in the province, mango,
posted the biggest area planted at eight hectares with around 312
trees. (Municipal Agricultural Department, 2010)

Kangkong is a major crop produced in Barangay San Juan, where


farms yield about 400 bundles per hectare. During wet season, 102
hectares are devoted to Kangkong.

Other green leafy vegetables (such as pechay, mustasa (mustard),


ampalaya (bitter gourd), pakbet ingredients—sitaw (string beans),
kamatis (tomatoes) and okra yield around eight to ten metric tons per
hectare. Fruit trees yield 15 kaings (crate) per tree. One hundred
mango trees are planted 10 by 10 distances. The texture of land in
Taytay is not good for rootcrops, thus the lack of peanut production.
Peanuts need sandy soil, Taytay’s soil is clay. (See Table 11)

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Table 6 Table 8
Physical Area Devoted to Production of Temporary Crops, 1999 Number of Trees/Hills/Vines and Physical Area Devoted to
(in hectares) Ampalaya Eggplant Peanut Sitaw Gourd Production of Permanent Crops, 1999
Taytay 5 6 0 .60 .25 Calamansi
Mango
Mandarin
Rizal 97.76 130.35 110.60 134.30 46.75 (in
Hectar Physi Number of Physi Number of Physi Number of
Source: Barangay Screening Survey, 1999, BAS
es) cal Trees/Hills/ cal Trees/Hills/ cal Trees/Hills/
Area Vines Area Vines Area Vines
Table 7 Taytay - - 8 312 - -
Physical Area of Green Corn Farms with Alternate/Mixed Crops, Rizal 210 53,660 4,533 108,900 990 170,810
1999 Source: Barangay Screening Survey, 1999, BAS
(in hectares) Radish Pechay Tomato Mustard
Taytay - 6 - 4.5
Rizal 63.9 75.2 56.6 41.6 Crop Production
Source: Barangay Screening Survey, 1999, BAS
Taytay’s total cropland area of 218 hectares is planted to rice, corn,
vegetables, and fruits. This comprises 1.2 percent of the total
cropland of Rizal (17,649 hectares) and represents 6.3 percent of the
municipality’s land area. The average production of rice is relatively
efficient considering that Taytay is not a major rice-producing
municipality of the province.

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Table 9
Agricultural Production by Crop, 2010
PRODUCTION (MT)
CROPS AREA
Total Average Yield
Mango 8 hectares 312 trees 100 trees per 10 x 10 distance
Kangkong 102 hectares 400 bundles per hectare
Other green leafy vegetables 8 – 10 metric tons per hectare
Fruit trees 15 crates per tree
Peanuts 0
SOURCE: Municipal Agricultural Office

Table 9-A
Rice Production
2009 2008 2007 2005
Areas Planted 233.27 120
Dry 160 113
Wet 50 60
Farmers 206 244 176
Dry 121
Wet 40
Production 757 metric tons
Dry 720 metric tons 565 metric tons
Wet 200 metric tons 240 metric tons
SOURCE: Municipal Agricultural Office
of the fruit. However, because of the very limited area of production
allotted for this crop, mango production failed to contribute
Crop Valuation significant economic value to the agricultural sector.

Rice production has always been the major contributor in terms of With rapid urbanization engulfing the municipality, agriculture may
peso value among the cultivated crops in the area. The bulk of this no longer be one of Taytay’s strong points earmarked for
production, however, was not commercially marketed but rather used development. However, institutional packages such as tax-cuts may
for home consumption. As mentioned earlier, vegetables, root crops, be afforded to the local farmers to entice them into continuing their
and fruit production raised as backyard crops were mainly utilized source of livelihood.
for home consumption as well.
Open areas that are relatively far from urban growth centers may also
Mango production could thrive as an important agricultural industry be cultivated for agriculture purposes and protected from further
in Taytay. The town’s suitable climate and soils favor the cultivation urban development.

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Table 11
Poultry: Number of Commercial Farms by Type, Number of Birds
Livestock and Poultry Farms1 and Location, 2006
Number of
Number of
Poultry and hog raising are undertaken at small-scale and Poultry Type Commercial
Birds
Municipality
commercial levels in the municipality. There are four private Farms
commercial poultry farms engaged in both eggs (layers) and meat Gamefowls 230 53,071 Taytay, Angono, Antipolo
production (broilers). Hogs, on the other hand, are raised either for City, Binangonan, Baras,
fattening and breeding. Seven commercial farms are involved in hog- Cainta, Cardona, Jala-jala,
raising operations. Three are engaged in breeding and fattening Rodriguez, Tanay, Taytay,
operations while four are into fattening only. There are also a few Teresa, Morong, Pililla,
individual raisers into fattening and piglets production. San Mateo
Source: Avian Population Survey, 2008
Based on the 2006 updated list, the number of commercial livestock
farms is about 68 for swine multiplier farms collectively for Taytay
and the other municipalities. In 2008, the number of commercial Fisheries
poultry farms is about 230 for gamefowls collectively for Taytay and
the other municipalities. Barangays San Juan and Muzon have The coastal population of Taytay has considerably dwindled, leaving
sporadic livestock. only three coastal barangays with only around 500 fisherfolks and
motorized bancas. Means of fishing is through the use of motorized
Table 10 and non-motorized bancas (75 units). These families live along the
Livestock (Commercial): Number of Farm Operators by Animal coastal barangays of San Juan and Muzon. Currently there are only
Type, Number of Head and Location, 2007 three operators cultivating backyard fishponds totaling three
Number of hectares. Cultured are freshwater carp, ‘tilapia’, and milkfish.
Number of
Animal Type Farm Municipality
Heads
Operators
Municipal fishing is undertaken mostly as a part-time activity for
Swine – 68 20-14,000 Taytay, Angono,
around 150 families, while the remaining 50 families make it as a
Multiplier Farm Antipolo City, Baras,
Binangonan, Morong, full-time source of livelihood. This downtrend may be a result of the
Pililla, Rodriguez, San lack of support services and facilities in the area. However, these
Mateo, Tanay and Teresa were generally for domestic consumption only.
Source: Updated Listing of Commercial Livestock Farm Operators,
2006

1 There is no available data for Taytay, Rizal alone.

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Agricultural Trade and Marketing lowland vegetables such as ampalaya, eggplant, stringbeans, and
okra. Similarly, kangkong was grown abundantly through all seasons
Cropping Calendar among locations like the Taytay Floodway and near the lakeshore.
Among the permanent crops, mango was planted all year round
Of the major agricultural commodities grown in Taytay, Rizal, six while harvesting occurs from March to June. As earlier mentioned,
temporary crops were planted throughout the year. This was part of palay is most abundant during the wet months of October to April.
the campaign of the Department of Agriculture (DA) to produce

Table 12
Cropping Calendar of Major Agricultural Commodities, 2006
Commodity Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Palay
Corn
Ampalaya
Eggplant
Peanut
Radish
Squash
Stringbeans
Okra
Kangkong
Mango

Legend
Planting
Harvesting
Planting/Harvesting
Source: Bureau of Agricultural Statistics
Peak Market Days

Trading Calendar Like the rest of Rizal, Saturday and Sunday were the peak market
days in most major trading centers in Taytay. Tanay, Rizal however
Peak trading for most temporary crops usually occurs from January has the biggest trading center in Rizal, and serves as the wholesale
to June. Peak trading for mango was from March to June and this site for most Taytay farmers and farms considering the substantial
gradually becomes off-season from July until August. Lean months quantities of various commodities such as tropical vegetables,
were noted in the second half of the year. selected fruits, tubers and rootcrops. Barangay San Juan is Taytay’s
major trading center.

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Agricultural Wage Rates Planting, weeding, fertilizer application, spraying activities are paid
on daily basis and rates ranged from PhP200 to PhP350 per day
Crops (Palay) without meal. Hauling and drying activities were paid PhP20 per
sack. On the other hand, harvesting and threshing were paid in kind
In 2006, the modes of payment for hired farm laborers in palay farm through sharing with a ratio of one is to seven (1:7) of the total
activities such as plowing and harrowing were either on contract harvest.
basis or daily wages. The contracted wage rate was PhP2,000
without meal per month while the daily wage was PhP350 without
meal. (See Table 13)

Table 13
Prevailing Wage Rates for Palay by Main Farm Activity and Mode of Payment for Hired Farm Labor, 2006
Farm Activity Mode of Payment Wage Rate (PhP, Without Meal)
Land Preparation
Plowing Contract (based on number of field workers) 2,000
Daily 350
Harrowing Contract (based on number of field workers) 2,000
Daily 350
Transplanting
Pulling Per Sack/Hectare 300
Bundling Per Sack/Hectare 350
Planting Daily 300
Weeding Daily 200
Fertilizer Application Daily 200
Spraying Daily 200
Harvesting Sharing 1:7 Sack
Threshing Sharing 1:7 Sack
Hauling Per Sack 20
Drying Per Sack 20
Source: Agricultural Labor Survey, BAS

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Livestock with meal per month. Hiring an animal technician required a monthly
wage from PhP6,000 to PhP8,000.
Payment for farming activities in livestock commercial farms such as
feeding, cleaning and bathing ranged from PhP2,000 to PhP4,000

Table 14
Livestock (Commercial Farms): Prevailing Wage Rates by Activity and Mode of Payment for Hired Farm Labor, 2006
Wage Rate (PhP)
Farm Activity Mode of Payment
With Meal Without Meal
Feeding Monthly 2,000 – 4,000
Cleaning
Bathing
Animal Health Tech Monthly 6,000 – 8,000
Source: Rizal Provincial Operations Center, BAS

Fishery fishpen and fishcage was PhP300 per day without meals. Similarly,
the agreed payment for harvesting of fishcage was PhP300 per day
Prevailing wage for Taytay and the rest of the province for weaving without meals. For fish pen, the payment was on contract basis and it
of net, structuring maintenance and repairing of dikes for both was PhP3,000 without meals.

Table 15
Fishery (Aquaculture): Prevailing Wage Rate by Activity and Mode Farm Facilities and Infrastructure
of Payment for Hired Farm Labor, 2006
Activity Mode of Payment Wage Rate
Without Meal Irrigation Systems and Facilities
Pen/Cage Construction
Weaving of Daily 300 There are two types of irrigation facilities existing in Taytay. The
Net National Irrigation Administration (NIA) constructed a gravitational
Structuring Daily 300 irrigation system to fully irrigate a service area of 22 hectares.
Maintenance/Repair Daily 300
Despite the presence of these irrigation facilities, only half of the
Check-up Daily 300
Harvesting crop areas benefit from these.
Cage Daily 300
Pen By Contract 3,000 The other type of irrigation is an irrigation pump constructed by
Source: Rizal Provincial Operations Center, BAS private individuals. Despite the presence of these irrigation facilities,
only half of the crop areas benefit from them. More irrigation

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structures are necessary to service a wider production area and Other Information
eventually increase farm productivity.2
Other farm facilities
Table 16
Type of irrigation System and Area Served, 2006 Other farm facilities used in Taytay include solar and mechanical Commented [M1]: In which towns are these facilities located?
Municipality Total NIA Communal Pump Others dryers.
Taytay 171 171
Rizal 2,908 25 1,708 873 302 Agricultural Cooperatives
Source: Rizal Provincial Operations Center, BAS
There are currently 10 known agricultural cooperatives in Taytay, Commented [M2]: 10?
Post-harvest Facilities Rizal. The Rizal Lakeshore Farmers Multi-purpose Cooperative is
the most active, with 60 registered members. (See Table 18)
‘Kiskisan’ and ‘cono’ are two types of post-harvest facilities used in
milling rice in the municipality. Taytay has three rice mills
operating to a capacity of 600 cavans to 1,000 cavans of rice per day.
There also exists a privately-owned warehouse with a storage
capacity of 5,000 cavans.

Slaughtering Facilities

Rizal has a total of six abattoirs situated in six different


municipalities. Taytay has only one abattoir, and it is owned and
operated by the municipal government. It is in the public market and
operates three times a week, with a slaughtering capacity of two
heads per day. Classified as Type C, slaughtered animals can only be
sold within the municipality.

2Gravitational irrigation is where the water is not pumped but flows


and is distributed by gravity.

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Table 17 Swine Immunization


List of Agricultural Cooperatives, 2010 Swine Dispersal Project
Cooperative Members Swine Breeding Project
RILFAMCO (Rizal Lakeshore Farmers Multi-purpose Coop) 60 Goat Breeding Project
TISSFAMCO (Tabing Ilog San Juan-Sta Ana Farmers MPC) 45 Cleaning and Disinfection
TABARAMPC (Taytay Backyard Raiser MPC) 50 Hog Cholera Vaccination (private project through the Municipal
FARMC (Fisheries Aquatic Resources Management Council) 21 Agricultural Department for backyard raisers)
FARMC AFFILIATES (Lambat/Lummaban/Samaflo/Bantay Fasciolosis Control Program
600
Lawa)
Fowl Fox
MAFC (Municipal Agriculture & Fishery Council 15
Municipal Vegetable Council 12 Swine Population Monitoring
Municipal Vegetable Council Affiliates 150
RIC (Rural Improvement Club) 5 clubs Vegetable Production
RICC (Rural Improvement Club Centers) 5 clients Seed Distribution
Source: Municipal Agricultural Department Kangkong Production
Mango Production

Means of Transportation Fisheries Production


Fingerling Distribution
Public utility jeepneys are the most popular means of transportation Tilapia Fishpond Production
in going to different towns and barangays of Taytay. Taytay can be
reached approximately at round trip fares of PhP70 from Cubao, the Seminars/Trainings Conducted
center of Metro Manila. There are also shuttles or multi-purpose Swine Management Seminar
vans/FX that provide transportation from Taytay to other areas in Fish Warden Deputation
Manila, including Cubao, Ayala, and Ortigas. Provincial Federation of farmers
Taytay Backyard Raiser Multi-Purpose Cooperative

Support for Agriculture Rice Production


Chemicals and Pesticide assistance
In spite of the Municipal Government’s ardent desire to urbanize Cymbush Boxer and zn Phosphide
Taytay, Rizal, several efforts are still in place to promote the Certified seeds assistance through QTA (quick turn around)
Municipality’s agricultural sector. A summary of these projects are
enumerated below: Other Projects
Calamity Assistance for Typhoon Ondoy and Peping-affected farms
Livestock Production/Animal Health Service Organic Farming
Anti-Rabies Vaccination Urban Agriculture
FMD Vaccination (Foot-and-Mouth Disease) Agricultural Livelihood Projects

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Anti-Conversion of Agriculture to Urban Development Campaigns There are currently negligible land uses devoted for agriculture, the
(to stop the conversion of the remaining 6 percent of agricultural rest of the areas for planting are used in conjunction with other land
land to urban development) uses, and are planted seasonally. This issue is to be addressed by an
Implementation of RA 8550 (Municipal Fisheries Code) updated comprehensive land use plan for the municipality, which
should allocate a significant portion of land for agriculture. Capital
resources and technology should be allotted to fully market Taytay’s
Development Needs dwindling agricultural products. Areas devoted for mango
production should be increased, as there are vast opportunities for
There seems to be a lack of national government support for mango production and marketing for the municipality.
municipalities, particularly those with intrinsic agricultural nature, as
the current government’s thrust has been on urbanization or Sustainable agriculture and community-supported agriculture should
cityhood. As governments have been geared to modernization and further be promoted, even among the urbanized areas. This will
industrialization as strategies for development, there has been provide livelihood opportunities for much of Taytay’s farming
inadequate support for the Municipality’s agriculture. population, and prevent rural-to-urban migration. Such practices also
allow for profit-sharing and make the farmers not just workers per
In recent years there have been quite a significant decrease in se, but also owners of the cooperatives as well.
Taytay, Rizal’s agricultural and forest areas, as well as in their
volume of production. This trend is seen to continue as Taytay aims
for cityhood this year, eventually urbanizing the entire LGU. This THE SECONDARY AND TERTIARY SECTORS
thrust has then led to a number of land conversions that have
sacrificed prime agricultural land for urban development, further Taytay, known locally as the country’s “Garments and Woodworks
raising issues on sustainability and food security. Capital,” offers quality ready-to-wear dresses and clothes, couture
and fashion houses, curtains, doors, furniture and other woodworks.
Agricultural facilities are not enough to pursue competitive During earlier years when local garment industries boomed, Taytay’s
agriculture, aside from the fact that this sector is about to dwindle in businesses have expanded and integrated to downstream activities
resources and support. Current infrastructure support facilities are like stuffed toy production and gift items. The woodcraft and
insufficient, while market linkages are inadequate, considering the furniture industry are also integrated to antique-finished and rattan
entire province is ill-equipped and poorly-supported in the furniture. However, increasing competition from rising cheap
agriculture sector. Backyard farming should thus be encouraged to imports and climate change have threatened Taytay’s core industries.
maximize Taytay’s good soils and still obliging to food security In recent years, a number of these businesses have either closed
needs of the residents. This should address Taytay’s utmost desire down or moved to other businesses or locations.
for full urbanization, without much sacrificing the agricultural sector
opportunities. It should be noted, though, that decrease in the As opposed to the Municipality’s dwindling agricultural sector,
municipality’s agricultural resources would result in environmental commerce and industry, are no doubt the very active economic
degradation and contribute to climate change. sectors in the municipality. These sectors contribute a substantial
income to the municipal coffers. In 2009 to 2010, commercial

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activity dominated Taytay’s economic landscape with 75 percent of


the total number of economic establishments registered with the
Business Permits and Licensing Division of the municipal
government. There are more than 7,000 commercial and industrial
firms operating in the municipality.

Next to Antipolo and Cainta, Taytay has the most number of


establishments in the province in recent years at about 15 percent,3
and similarly leads in percentage share for the services sector as
well. The same is true for the manufacturing sector where the top
three local government units have a share in the establishments of the
province.4

Taytay has vast opportunities for economic development with its


favorable terrain and proximity to Metro Manila (see chapter on the
Geophysical Environment) where major industrial establishments are
located. Firms engaged in service businesses are mostly found in
Taytay5 because of their strategic locations being the convergence
points to and from Metro Manila. (See chapter on
Infrastructure/Utilities/Facilities for reference)

The following table enumerated Taytay’s top business activities,


including their percentage shares (Table 18) and number of
companies involved. Table 19 provides a more comprehensive list.

3 It follows Antipolo (about 27 to 28 percent) and Cainta (25 to 26


percent).
4 Taytay has about 25 percent percent, while Antipolo has 27 percent

and Cainta has 18 percent.


5 Along with Antipolo and Cainta.

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Table 18
Business Count by Category, 2010
TYPE OF ACTIVITY TOTAL LINE PERCENTAGE SHARE
Amusement Place/Amusement Development 48 0.9
Eateries 298 5.6
Exempted 66 1.2
Exporter/Importer 20 0.4
Financial Institution/Banks/Lending Institutions 57 1.1
Manufacturing 335 6.2
Real Estate Lessors/Subdivision Operator 201 3.8
Retailers 2624 49
Services 1,199 22.4
Wholesaler 508 9.4
TOTAL 5,356 100
Source: Business Permit and Licensing Office

Table 19
Comprehensive List of Businesses by Category, 2010
CATEGORY NUMBER OF COMPANIES

Accounting Services 3
Amusement Center 5
Amusement Videoke 12
Clinical Laboratory 2
Auto Painting Shop 2
Automotive Spare Parts Retailer 44
Bakery Products Retailer 17
Bakery Products Manufacturer 29
Bakeshop 12
Commercial Banks 13
Rural Banks 10
Savings Banks 6
Barber Shop 14
Beauty Parlor 38
Beer Retailer 18

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Billiard Halls 3
Boutique 4
Business Agencies and Other Independent Contractors 30
Buy and Sell 4
Car Wash or Motor Vehicle Repair 11
Eatery/Canteen Coffee Shop 98
Carinderia/Turu-turo 25
Cell Phone 8
Cocktail Lounge/Music Bar/Disco House/Beer Garden 17
Computer Rentals/Shop 113
Computer Software/Developer 3
Contractor 64
Cooperative Exempted 12
Construction Material Wholesaler/Dealer 4
Diagnostic Clinic and Laboratory 6
Drugstore 23
Dry Goods/Novelty 53
Electric Retailer 12
Exempted Non-stock, Non-Profit 36
Exporter Non Essential 10
Exporter RTW 5
Fabrication 8
Finance and Investment Companies 5
Fish Products Fresh Retailer 16
Flower Shop 4
Food Outlet 14
Food Processing/Manufacturing 6
Food Stand/Hamburger/Barbecue Stand/Gulaman Stand/Pizza Small 5
Footwear Shoes Retailer 9
Foreign Exchange 3
Funeral Service without Homes 4
Furniture 9
Furniture and Upholstery Repair Shop 3
Garage/Transport/Trucking 17
Gasoline Filling Station Only 8

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Gasoline Filling and Service Station 11


General Merchandise 135
Glass Supply Retailer 13
Gift Shop/Boutique 3
Gravel and Sand 4
Grocery Mini 8
Haberdashery/Tailor/Dress Shop 10
Handicraft Manufacturer 4
Hardware Retailer 42
Home Appliances electrical Retailer 5
Ice Cream Retailer 3
Importer 31
Insurance Companies 3
Janitorial Services 3
Jewelry/Watch Repair Shop 4
Job Placement and Recruitment Agencies 3
Junk Wholesaler/Dealer 39
Laundry Shop 9
Learning Center/Pre-school/Tutorial/Technical Schools/Driving 31
Eateries 9
Legal and Professional Services 8
Lessor on Real Estate-Land/Hectare 25
Lessor on Real Estate-Building for Commercial 56
Lessor on Real Estate-Building for Industrial 5
Lessor on Real Estate-Building for Residential 83
Livestock Meat Products Retailer 35
LPG-Refilling Station 16
Lumber Retailer-Construction 18
Manpower/Employment Agencies 4
Manufacturing 34
Maternity/Lying-in Clinic 3
Medical/Dental/Skin 22
Memorial Parks 2
Messenger Services 5
Money Shop/Loaning Investors 22

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Motorcycle Dealer 23
Motorcycle Spare Parts Retailer 13
Novelty 4
Optical Shop 7
Paint Manufacturer 2
Paint Retailer 9
Party Needs/Chairs and Tables for Hire 4
Pawnshops 21
Pizza Parlor 4
Photography Shop 15
Physical Culture and Body Building 8
Poultry Meat Products Retailer 23
Poultry/Piggery Farms Supply 14
Printing Press (Provincial-Exempted on Business Tax) 22
Publication/Advertising 7
Realty/Subdivision/Developer 10
Remnants 31
Repair and Welding Shop 49
Resort 3
Restaurant 32
Retailer Non-essential 46
Retailer Essential 11
Rice Retailer 36
RTW Manufacturer 125
RTW Retailer 19
Sash/Wood/Steel and Iron Works 55
School and Office Supplies 21
Services 259
School and Office Supply Retailer 10
Shoe Bag Repair Shop 3

Shoe Store 5
Silk Screen and T-shirt Shop 7

Snack Bar/Food Stand/Chicharon/Fruit/Donut/Hamburger/Pizza Stand Mall and Supermarket 47


Specialty Contractor Plumbing Electrical Painting Landscaping 18

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Telecommunications Services 10
Textile-Clothing Material Retailer 8
Trading Enterprises/Trading/Marketing 229
Travel/Tours/Booking Office 10
Vegetable and Fruits Retailer 5
Video Games 4
Vulcanizing Shop 19
Warehouse/Bodega/Storage 13
Watch and Jewelry Retailer 7
Wholesaler 13
Water Supply Retailer/Purified 57
Xerox/Mimeo and Typing Recopying of Duplicating Services 4
Source: Business Permit and Licensing Office

municipality’s economic growth. Taytay’s garment and sash


The presence of numerous manufacturing industries generates industries are the core movers of the manufacturing sector. (See Box
substantial employment opportunities and contributes to 1)

Box 1. Taytay’s Industry Movers

Taytay Sash Contractor Cooperative (TASACOOP)


For almost a century, Taytay’s livelihood has always been in carpentry and dressmaking for almost a century. In the 90’s, a group of Taytay contractors wanted to
bring themselves in procuring raw materials at a low price and uplift the industry. The idea of putting up a cooperative came up, which will not only help them in
sourcing out resources but will also provide them with profits and shares. Taytay’s contractors then raised the needed capital and established the cooperative in
1993. Since then TASACOOP has not only fully supported its members strategically and financially, but also their fellow kababayans in providing them a living for
self-sustaining jobs, as the country’s foremost supplier of sash works and builders’ woodworks.

Gener Gozum
A designer who has been to different places promoting not only his artistry in fashion design, Gener Gozum is also a proud Filipino sharing his talents and skills to
foreign countries. With his skills in fashion design and an acquired knowledge inform a banking and finance degree, he has already presented several one-man
fashion shows here and abroad, including Hongkong and Denmark. Apart from achieving numerous awards, his designs have been worn by celebrities like Pilita
Corrales, Eva Eugenio, Angelika dela Cruz, and Gladys Reyes, among others. His humililty and generosity has become legendary as one of Taytay’s beloved sons.
Aside from Gener, Miles Unlimited, Guy V, PJ Bonza, and Sheryll Ellein Fashion are a few of Taytay’s other popular couture houses.

Although considered as a smaller sector in terms of number of income of the municipality. Table 20 breaks down the sector in
establishments, the industrial sector is one of the biggest sources of terms of percentage shares.

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Table 20
Types and Distribution of Manufacturing Industries in Taytay, 2010
TYPE OF INDUSTRY NUMBER PERCENT SHARE
Garments 125 37.3
Handicrafts 4 1.2
Furniture/Sash/Steel/Iron Works/Electronics 64 19.1
Food Processing 6 1.8
Paint 2 .6
Bakery Products 29 8.6
Fabrication 8 2.4
Other Manufacturing 97 29.0
Total 335 100
Source: Business Permits and Licensing Division, Municipality of Taytay

Most of the Municipality’s Top 100 Corporations are in the and First Philec Manufacturing Technologies, among others. Two
manufacturing or industry sector, including Philippine Electric Coca-Cola Bottlers plants are also in Taytay.
Corporation, Panasonic Manufacturing, San Miguel Brewery, Leader
Garments Corporation, 21st Century Steel Mill, Amsteel Structures,

Table 21
Top 100 Corporations, 2010
TOP COMPANY CATEGORY
1 Philippine Electric Corporation Manufacturing
2 Panasonic Manufacturing Manufacturing
3 San Miguel Brewery Manufacturing
4 SM Taytay Department Store Retailer
5 SM Hypermart Retailer
6 Leader Garments Corporation Exporter/Importer
7 21st Century Steel Mill Manufacturing
8 Puregold Price Club Wholesaler
9 Amsteel Structures Fabrication
10 First Philec Manufacturing Technologies Manufacturing
11 Super Shopping Market Retailer
12 SM Prime Holdings Real Estate
13 Coca-Cola Bottlers Philippines Manufacturing
14 Clayton Industrial Corporation Manufacturing
15 Mercury Drug Store Retailer
16 Star Appliance Center Retailer
17 Tropical Hut Food Market Retailer

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18 Puregold Price Club Wholesaler


19 Suburbia Automotive Ventures Services
20 Manila East Medical Center Services
21 Ace Hardware Philippines Retailer
22 Mercury Drug Corporation Services
23 Puregold Price Club Retailer
24 Manila East Sports Corporation Services
25 Sigma Packaging Corporation Manufacturing
26 MCGK Woodworks Exporter/Importer
27 Avon Cosmetics Wholesaler
28 Phlos Builders Corporation Services
29 Mercury Drug Store Services
30 Super Retail VIII Corporation Retailer
31 Coca-Cola Bottlers Philippines Services
32 Kyoei Kogyo Philippines Services
33 JC Jems International Export Exporter/Importer
34 Puregold Price Club Retailer
35 I-print Labels and Packaging Corporation Wholesaler
36 Manila East Medical Center Retailer
37 Jollibee Retailer
38 Movie Star Manufacturing
39 Liang Chi Industry Exporter/Importer
40 Jollibee Foods Corporation Retailer
41 Atlantic Plastic and Metal Craft Manufacturing
42 Easterm Luzon Motors and Trading Corporation Wholesaler
43 Filinvest Land Real Estate
44 Watsons Personal Care Stores Retailer
45 JS Cruz Construction and Development Services
46 Pier One Bar and Holdings Services
47 AB Innovations Manufacturing
48 Federal Hardware Builders Retailer
49 Bostik Philippines Manufacturing
50 McDonald's Restaurant Eatery
51 Crystal Resins Manufacturing
52 Servo Services
53 First Optima Realty Corporation Real Estate
54 Philippine Electric Corporation Retailer
55 Landbank of the Philippines Financial Institution
56 Max's Eatery
57 Gerry Commercial Retailer

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58 Abacus Book and Card Corporation Retailer


59 Industrial Specialties Services
60 Jollibee Retailer
61 SM City Taytay Amusement Places
62 Mc Donald's Eatery
63 Tanay Rural Bank Financial Institution
64 Yingtext Garments Corporation Manufacturing
65 Shopping Center Management Corporation Wholesaler
66 Delta Concrete Corporation Services
67 Chowking Eatery
68 Precision Electronics Relaty Corporation Real Estate
69 Sakurai Philippines Exporter/Importer
70 Manila East Center Inc Services
71 Tropical Hut Food Market Services
72 Motortrade Nationwide Corporation Wholesaler
73 Max's Restaurant Eatery
74 Eastroad Fine Food Corporation Eatery
75 Grand Marketing Research Plus Wholesaler
76 Parco Supermarket Wholesaler
77 Pizza Hut Eatery
78 Tropical Hut Food Market Retailer
79 725 Shelterworks Manufacturing
80 Andrew Apparel Corporation Manufacturing
81 Parco Supermarket Retailer
82 K Servico Trade Wholesaler
83 Jollibee Retailer
84 Oriental Hub Outsourcing Wholesaler
85 Fibertex Corporation Real Estate
86 Takara Arts and Crafts Manufacturing
87 Surplus Shop Retailer
88 Xytrix System Corporation Retailer
89 Toby's Sports and Hobbies Retailer
90 Abenson Retailer
91 Company E Corporation Retailer
92 Shakey's Pizza Restaurant Eatery
93 Lloyde Corporation Retailer
94 Honda Motor Sports Wholesaler
95 Company E Corporation Wholesaler
96 Cruzcon (JS Cruz Construction) Real Estate
97 Conradiance Trading Corporation Wholesaler

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98 Greenwich Pizza Corporation Retailer


99 Sakurai International Manufacturing
100 VLF Wood Veneers Manufacturing
Source: Business Permits and Licensing Office
and commerce sectors. More than half of Taytay’s business
However, in terms of number of establishments, 93.7 percent of all establishments are in retail, and a fourth are in services.
the business establishments registered in Taytay are in the services

Table 22
Business Count by Category, 2010
TYPE OF ACTIVITY TOTAL LINE PERCENTAGE SHARE
Amusement Place/Amusement Development 48 1.0
Eateries 298 5.9
Exempted 66 1.3
Exporter/Importer 20 0.4
Financial Institution/Banks/Lending Institutions 57 1.1
Real Estate Lessors/Subdivision Operator 201 4.0
Retailers 2624 52.3
Services 1199 23.9
Wholesaler 508 10.1
TOTAL 5021 100
Source: Business Permit and Licensing Office

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Range of Capitalization

Market Most industries in Taytay range from small (PhP1.5 million to PhP15
million) to medium-scale (PhP15 million to PhP60 million)
Most manufacturing firms in Taytay cater to domestic markets. industries.
While many garment factories produce for such markets, some of
them still export their products outside the country, while the rest of Most establishments indicated a capitalization ranging from below
the garment sub-contractors produce exclusively for the lucrative PhP100,000 to PhP10 million, qualifying as small-scale.
export market. Other manufacturing industries, namely the furniture, Interestingly, only two firms indicated an above PhP15 M operating
handicrafts, and iron works industries, produce for local capitalization. Commented [M3]: In the previous AEP, there were 2 firms
consumption. which indicated a capitalization above P15M.

The emergence of ukay-ukay or salvation army stores which sell Services Sector
used clothing from abroad at rock-bottom prices, as well as the
import of cheap garment from China, have threatened Taytay’s Aside from its thriving secondary or industrial base, Taytay also
garment industry—in fact, garment manufacturing have significantly renders higher-order tertiary services at the local and inter-municipal
decreased through the years. The same is the case for Taytay’s sash levels such as financial services, banking and money-lending,
and woodworks industry, which have now become less visible in the professional and business services, recreational facilities, and
municipality, with the import of PVC (plastic) and mass-produced or wholesale and retail trade.
pre-fabricated furniture from abroad.
The presence of several banking institutions and a few other lending
institutions operating in the municipality indicates the volume of
financial transactions in the area and that the area has achieved the
minimum agglomeration and scale economies that lead to further
economic growth and development.

The tertiary sector provides the commercial and service-oriented


establishments required by both manufacturing industries and
residential population in the municipality. The strong industrial and
commercial bases of the local economy attest to Taytay’s increasing
importance as the present and future industrial cum commercial hub
in the province of Rizal.

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Credit Facilities Table 25


List of Rural Banks, 2010
Taytay, Rizal has 13 commercial banks, 10 rural banks and 6 savings Rural Banks Number
banks that can provide finance and credit facilities to its BMS Rural Bank of Agoncillo 1
entrepreneurs, businessmen and investors. See Tables 23, 24, 25 and Rural Bank of Pililla 1
26 for a list of these institutions. Marikina Valler Rural Bank 1
Rizal Rural Bank 1
Table 23 Rural Bank of Angono 1
Number of Financial Institutions, 2010 Rural Bank of Cainta 1
Financial Institutions Number Rural Bank of Cardona 2
Commercial Banks 13 Tanay Rural Bank 1
Rural Banks 10 The Real Bank 1
Savings Banks 6 Total 10
Source: Business Permits and Licensing Office Source: Business Permits and Licensing Office

Table 24 Table 26
List of Commercial Banks, 2010 List of Savings Banks
Commercial Banks Number Savings Banks Number
Banco de Oro Unibank 3 Bank of the Philippine Islands 1
Bank of the Philippine Islands 1 BPI Family Bank 2
China Banking Corporation 1 Philippine Savings Bank 1
Eastwest Banking Corporation 1 Premiere Development Bank 1
Landbank of the Philippines 1 RCBC Savings Bank 1
Metro Bank 1 Total 6
Philippine National Bank 1 Source: Business Permits and Licensing Office
Planters Development Bank 1
Rizal Commercial Banking Corporation 1
Security Bank Corporation 1 Labor Force
United Coconut Planters Bank 1
Total 13 Taytay has a total of 174,462 population for the 15 years old and
Source: Business Permits and Licensing Office over, or 60 percent of Taytay’s entire population. There is a 62.3
percent labor force participation rate, which has been consistent with
Taytay’s employment statistic for the past few years and reflective of
the provincial employment rate of 91 percent.

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Table 27
Overview of Employment Figures, 2009
Indicator Number Percentage against Population Percentage against Labor Force
Population Statistics 290,770 100.0
Labor Force 174,462 60.0 100.0
Labor Force Participation 108,690 37.4 62.3
Employment 98,473 33.9 56.4
Unemployment 10,217 3.5 5.8
Underemployment 15,658 5.4 9.0
Source: Public Employment Service Office, 2010
recent years, there have been less plants to convert carbon dioxide
Censal records showed that age groups ranging from 20-39 years old with the oxygen supplied by the plants. If the pollution will not be
were the most economically active. The mode of the employed controlled this early, Taytay may lose its commercial, residential,
population distribution is 27 years old, indicating a relatively young and tourism market. If it envisions itself to be a retirement
work force. community in the coming years, it should implement serious efforts
to eradicate or control pollution this early.
A domino effect is aspired when there is an increase of sash and
garment factories in Taytay as a result of stronger marketing and Importation of cheap goods are cannibalizing Taytay’s garments and
networking policies as mentioned above. With such increase, it sash industry, as well as its very own manufacturing sector, which
should follow that there will also be an increase of job openings that have always been one of the municipal government’s strongest
do not need high levels of academic training. Skills development, source of revenues.
however, may be needed to allow the unemployed access to these job
projections in sash work and garment knitting. Perhaps linkages with Recent climate change manifestations have taken a toll on the
TESDA (Technical Education and Skills Development Authority) Municipality’s productivity in all sectors—including agricultural,
can be used to augment this need in the future. manufacturing and services. Likewise, climate change effects have
hindered potential investors from pursuing business opportunities in
the Municipailty for fear that the “Ondoy” tragedies may happen
Development Needs again.

The rise of informal sectors have led to a number of informal Market support mechanisms are needed to be explored. A trade-fair
businesses to not only compete with Taytay’s existing businesses, complex may be installed so as to provide at manufacturer’s will a
but have also been the source of petty crime and pollution, which legitimate venue to network their products to potential local and
have further discouraged potential investors in investing in Taytay. foreign clients. Support by the municipal government in terms of
marketing strategies or advertising these industries to domestic and
Also, the emergence of manufacturing plants and even the small- foreign markets is a pertinent task in improving Taytay’s
scale sash and woodworks shops have contributed to Taytay’s air, manufacturing sector to the markets. These factors inhibit the growth
land and noise pollution. As agricultural lands have decreased in of commerce and trade in the locality, including the adequacy of the

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existing commercial service centers to serve the municipal Subcontracting with foreign counterparts is an effective way of
population considering the nature and distribution of commercial increasing the number of firms engaged in the export production of
area, location criteria and standard, as well as its influence areas garments and other goods. These can take advantage of foreign
outside the municipality; efficiency of support facilities such as demand and expand their market niche, especially in view of a now
garbage collection/solid waste management in all commercial somewhat saturated local market.
establishments especially the market and slaughter areas.

There are vast economic opportunities coming from prospective TOURISM INDUSTRY
developments: Lakeshore Project, Mega City Project, the proposed
national convention center, the proposed Robinsons Malls, and the Just three hours away and 20 kilometers east of Manila, Taytay’s
emergence of contact centers and business process outsourcing proximity to the country’s capital leads most people to dismiss the
companies, agglomerating from the fast congesting Manila and Municipality as still part of the capital city. Taytay is one of the
Cainta areas. These opportunities make up for Taytay’s dwindling cities and towns that are close to the metropolis, where Manila ends
commerce and trade sectors, as well as manufacturing. Because of and where the province of Rizal begins as the outskirts of Rizal are
these opportunities, adequacy of power/water requirements, already heavily industrialized and commercial in nature and seem to
efficiency of infrastructure and traffic problems within the vicinity of be an extension of Manila—creating an impression that Taytay has
the public market and commercial establishments, needs of the nothing to offer but just another industrial suburb of Manila.6
population for service facilities/services, need for more financing
sources for commercial development, particular manpower skills and Because Taytay has a terrain that varies from level to hilly to
corresponding training based on existing trends/demand of the mountainous, it should develop various forms of tourism and
commerce and trade sector, have to be anticipated and met. recreational activities suitable to each kind of terrain. The
municipality can boast of its several tourist attractions, malls and
In terms of the current trends and needs in industrial activities, the supermarkets, churches and chapels and feasts and festivals, which
adequacy of the existing industrial establishments considering the can be further developed and more aggressively marketed to make
nature and distribution of industrial area, location criteria, etc., and Taytay, Rizal a major tourist destination, considering its proximity to
other needs and vital growth requirements, including capital Manila and as a gateway to the CALABARZON area.
financing for industry generation and/or expansion, agencies/sectors
which provide financial assistance/grants for specific industries, Although the local development thrusts, plans, programs, projects
required manpower skill/s and the corresponding training for such, and policies of the municipal government for the year 2010 include
marketing strategies and market for perceived surplus products or the development and promotion of tourism, recreation and sports in
goods, power requirements of existing and projected industries, Taytay, Rizal, there does seems to be little efforts to achieve that
infrastructure support facilities, anti-pollution devices for pollutive goal.
and hazardous industries and economic activities are to be
continuously studied. (These development needs are further
mentioned in the chapter on Infrastructure/Utilities/Facilities)

6 www.tourism-philippines.com

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Tourist attractions Club Manila East Resort


Club Manila East is an ideal place for the whole family to do
Taytay’s recreational areas, waterfalls, rock formations, Spanish business and to unwind at the same time. The resort's facilities are
colonial churches, thousand year-old artworks, private-owned made to suit family members of all ages. Here, children can wade,
resorts, other local resorts, and tourism activities are world-class and young people can swim and older folks can immerse themselves in
are often visited by tourists here and abroad. sun-screened water.

To boost the economic versatility of Taytay, potential tourist sites


need to be developed in the short-term (through aggressive
marketing efforts), as well as in the long-term (through development
of natural resources, man-made attractions and service facilities).

Below is a list of Taytay’s most famous tourist attractions, with brief


descriptions:

Tres Escalon Falls


Tres Escalon Waterfalls as well as the Maharlika Falls are Taytay’s
smaller and apparently harder to reach waterfalls.

Source: Club Manila East homepage

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Christ The King Parish


The parish is a quiet little church on top of a hill in Muzon, Taytay,
aptly called "Church in the Sky" because of its location.

Taytay Sports Complex


The local government is setting sight on the construction of a
PhP200 million state of the art sports complex, to replace the
Marikina Sports Center, which is no longer part of Rizal Province.
The soon to rise 13.6 hectare-facility in Barangay Muzon will be a
modern day sports complex, equipped with world class facilities,
which include an open athletic field (with elevated bleachers),
Olympic-size pools, covered basketball courts—at par with the
global standards. The complex would host various provincial sports
activities, such as the Palarong Panlalawigan, the Governor’s Cup,
Saint John The Baptist Parish the Palarong Pambansa, among others. Aside from tourism, this
Saint John the Baptist Church boasts of unique architectural detail, development is also part of the government’s efforts to provide the
only intrinsic in Taytay, Rizal. youth to help them do away with drugs and at the same time develop
and hone their talents through various sports disciplines of their
choice.

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As corporate fastfood chains have been overtaking Taytay nowadays,


its impact may diminish local homegrown cuisines and restaurants.
Located near the public market, Bahay Kawayan (House of Bamboo)
is one of Taytay’s more popular fine and exotic restaurants.

Source: www.taytay-rizal.net

Taytay Mega City Project


An extension of the Taguig Mega City Project, the Megacity Source: www.byaherosnapshots.blogspot.com
includes the construction of the Metro Manila International Airport
and a number of commercial centers and financial establishments. SM City
The highly ambitious development of a lakeshore commercial, SM City Taytay is a shopping mall owned and constructed by SM
industrial and financial zone in Taguig City would now extend up to Prime Holdings. Located in Manila East Road in Taytay, it is the
the eastern outskirt of Metro Manila, particularly in the 200-hectare first SM Supermall in the province in Rizal. The buildings anchor the
lakeshore parcel in Taytay, Rizal near the boundary of Taytay and SM Hypermarket, SM Department Store, SM Cinemas, SM
Taguig. Foodcourt, Watsons, SM Appliance Center, Ace Hardware and
various shops and restaurants. Wilcon Builders' Depot also invested
NCO in Taytay and opened their one-stop-shop in December 2009. Commented [M4]: Doesn’t it stand for something?
The NCO is geared to host the biggest call center in Rizal with 4,000
seating capacity. Robinsons Place Taytay
The construction of Robinsons Taytay will begin in Barangay
Bahay Kawayan Dolores within the year.

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and cultural connections between the United States and the


Other Malls and Supermarkets Philippines.8
Puregold Taytay
Parco (Taytay Plaza) A list of Taytay’s medical facilities are included below:

Other Churches and Chapels Diagnostic Clinics and Laboratories


San Antonio De Padua Parish Mesagon-Link Diagnostic Clinic Services
Mabuhay Kid's Assembly of God Manila East Medical Center
Saint John The Baptist Chapel Symed Women’s Diagnostic Clinic
Saint Isidro Labrador Chapel San Juan Clinical Laboratory
Dolores Chapel
Santa Ana Chapel Medical and Dental Clinics
Taytay United Methodist Church (several) Amagsila Dental Clinic
The Messiah Community Church Badilla Well Family Midwife Clinic
Iglesia ng Dios kay Cristo Jesus, Haligi at Buhay ng Katotohanan Reyno-Bulosan EENT Clinic
Iglesia ni Cristo (several) Estimada Dental Clinic
Taytay Newlife Fellowship Friendly Hills Medical Services
Mary Queen of Peace Parish Church Valley View Medical Services
Christ Church Manila East Gabica OB, Pedia, Medical, Surgical Clinic
The Messiah Community Church Clina Vilmar
Church So Blessed
Holy Spirit Christian Church Feasts and Festivals
San Lorenzo Ruiz Parish Church
Taytay residents celebrate several feasts and festivals, among them
Other Attractions are:
Taytay Convention Center (soon to rise)
Angel Love (an ancestral house along Rizal Avenue) San Juan Paligo
June 24 is the feast of Saint John the Baptist, the patron saint of
Medical Tourism Taytay. It has been a tradition for Catholics and non-Catholics to
Taytay has been growing as a destination for medical tourism. shower people on the streets with water. In recent years, the
Reports say that this services subsector grew to eight percent in Municipal Government of Taytay joined in the celebration by taking
2007.7 The number is expected to grow as American health-care the new fire truck on the streets to shower the celebrators with cool
costs rise, and pending legislation increase patient wait times for bath.
surgical procedures (as has been seen in other countries where care
has been nationalized), because of the traditional political, economic 8According to year 2000 World Health Organization rankings of the
world's health systems, the Philippines takes its position on number 60.
7 US Medical Tourism Association Magazine

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etc. should always be maintained. The strong efforts of Wow


Sunduan Philippines or Pilipinas Kayganda of the DOT will further promote
Sunduan is during the Flores de Mayo when all the ladies who will Taytay not only in the country but also to the rest of the world. Local
participate in Santacruzan are fetched from their houses with the ordinances to regulate tourism development and operations (as to
band and their escorts to bring them together to the starting point of design, character, height of structure, distance from the water,
the procession. signages, etc.) should also be fully prepared, and to apply for
incentives on tourism projects from the DOT. Because of the
Hamaka Festival expected rise of transient population and of the influx of local and
Occurring every third week of February, the Taytay Hamaka Festival foreign tourists, proper service facilities should continuously be
is a seven-day event showcasing the artistry, craftsmanship and implemented and provided.
various talents of the people of Taytay, Rizal.

Other Feasts and Festivals


Feast of Saint Isidro Labrador, May 15
Feast of Muzon (Christ the King), third week of November
Flores De Mayo, last day of May
Feast of Virgin Mary and Barangay Dolores, September 15
Feast of Saint Joseph The Worker, May 1

Development Needs

Tourism opportunities arising from Club Manila East’s aggressive


marketing are abounding, and this will provide related livelihood
projects such as souvenir production and handicrafts to the locals,
apart from the expected tourism employment opportunities.

Nevertheless, the preservation of the natural environment and the


maintenance of ecological balance should always be observed, and
the national guidelines and standards promulgated by the DOT
(Department of Tourism), PTA (Philippine Tourism Authority), and
other concerned agencies, strictly followed.

The existence of strong and reliable support mechanism, e.g.


necessary linkages and legal support, capacity development,
improved transport facilities and access roads, promotion campaign,

AEP

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