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Journal of Business Ethics 57: 31-54,2005.

© 2005 Springer
DOI 10.1007/sl0551-()04-3819-0

Legislated Ethics: From Enron


to Sarbanes-Oxley, the Impact Howard Rockness
on Corporate America Joanne Rockness

ABSTRACT. This paper explores the financial reporting behavior in corporate history and certainly the most
scandals ofthe past decade and the resulting U.S. legis- economic scandals and failures since the 1920s. Unlike
lative attempts to impose ethical behavior and control the the Savings and Loan failures ofthe 1980s, the current
incidence of new reporting problems via the Sarbanes- ethical crisis is broadly based and spreads across
Oxley legislation. We begin with a brief historical per-
industries and countries. In July, 2002 the U.S. Con-
spective followed by assertions of ethical consequences of
gress responded with the Sarbanes-Oxley Act which
legislation with discussions of key recent corporate scan-
dals, the motives for the frauds, and the consequences. legislates ethical behavior for both publicly traded
Ethics related provisions of the Sarbanes-Oxley Act are companies and their auditor firms. Can a govemuient
discussed with the potential impact of the legislation on legislates ethical behavior or does the corporate or finii
the likelihood of similar future frauds and accompanying culture determine individual and group actions? This
prognosis for future corporate ethical behavior. paper explores that question through review of the
recent corporate scandals along with the requirements
KEY WORDS: Corporate culture, corporate ethics, ofthe Sarbanes-Oxley legislation.
fmancial reporting fraud, financial reporting regulation, "Historical perspective" Section presents a histor-
internal control, Sarbanes-Oxley Act ical perspective on previous attempts to legislate cor-
porate ethical behavior followed by discussion of some
of the largest recent corporate fmancial reporting
Enron, WorldCom, HealthSouth, Adelphia, Par- scandals and the underlying unethical and fi-audulent
malat, Elan, Andersen... the list goes on and on. In the actions in "Recent corporate frauds" Section. "Sar-
past three years the world economic system has wit- banes-Oxley Act of 2002" section outlines specific
nessed in monetary terms the largest dollar level of provisions of the Sarbanes-Oxley Act as the most re-
fraud, accounting manipulations and unethical cent attempt to legislate ethical behavior followed by
discussion ofthe potential outcomes. "Basic premises
Howard Rocknfss, Pb.D., is Professor of Accoutitinji at Uniuersity of for ethical fmancial reporting" Section ofthe paper
North Carolina - Witmitif>toit. He teaches, conducts research, atid
develops a framework positing four premises of cor-
consults in the areas of manaj^emeiit control systems, internal controls,
financial reporting, and management accounting. He is involved in
porate management's behavior followed by conclu-
many professional and academic organizations. His research has sions on the likely impact ofthe current attempts to
appeared in numerous journals including Accounting Refiew, Jour- legislate ethical behavior.
nal of Accotinling Research, Accounting, Organi2:ations and Society,
Joumal oJ information Systems, and Strategic Finance.
Joanne Rockness, Ph.D., CPA is Cameron Professor of Accounting at Historical perspective
UniversitY of North Carolina - Wilmington. She teaches, conducts
research, and amstilts in the areas of business ethics and financial The historical perspective illustrates that the fi^uds and
reporting. She conducts numerous educalion programs for pracncing failures of recent yean are not a new phenomena.
professionals on ethics and finaitcial reporting. She chaired the Amer-
ican Accounting Association Committee on Professionalism and Eth-
ics. Her research has appeared in numerous joumals including The 20th century witnessed the growth of enormous
Accounting, Organizations and Society, Joumal of Business Ethics, international corporations and very large intemational
Issues in Aaounting Education, and Financial Executive. Certified Public Accounting (CPA) firms. This
32 Howard Rockness and Joanne Rockness

growth has not been vrithout stmggle, controversy and The 1933 and 1934 SEC Acts did not solve the
regulation. Corporate fraud, unethical management systemic problems. Between 1934 and 2002, there
behavior, and questionable financial reporting have were many instances of ethical transgressions in U.S.
surfaced repeatedly throughout the century with corporate fmancial reporting. The 1960s were
resulting regulation and studies calling for ethical marked by real estate scandals filled with creative
behavior. Table I presents a summary ofkey regulatory accounting and the 1970s saw international frauds
acts ofthe century that attempted to impose ethical and bribery resulting from numerous unethical
conduct on the U.S. securities markets, corporate behaviors. This time the regulatory response was the
America and the CPA profession. The early legislation 1977 Foreign Corrupt Practices Act. The Act im-
was aimed at financial institutions and the security of posed new ethical standards on corporations dealing
the monetary system. However, the most sweeping in foreign countries, attempted to curtail bribery and
legislation followed the excesses ofthe 1920s. illegal payments and precipitated increased audit
The 1920s were a period of industrial growth procedures (Sheamian and Sterling, 2001). The SEC
with a corresponding surge in stock prices. A new proposed management attestation of internal control
economy of automobiles, oil, steel, radio commu- systems following the Foreign Cormpt Practices Act,
nications and expensive real estate drove market but under pressure from corporate America the
prices to unprecedented levels (Pearlstein, 2002). requirement was dropped.
Accounting standards were developed privately, of- The 1980s expenenced the failure of real estate
ten poorly defmed and unregulated. As a result, they driven savings and loans as well as widespread Wall
were subject to manipulation with accurate financial Street corruption, fraudulent reporting, insider
reporting easily compromised to drive stock prices, trading and junk-bond schemes (Vickers and France,
meet loan covenants or attract new investors. The 2002). By 1991, the FBI had budgeted more than
unregulated securities markets were characterized by $125 million to pursue cases of financial fraud in the
short sales, fraudulent trading practices and margin S&L industry (U.S. Congress: Senate, 1992) and the
purchases that pushed investors and management to Big Six CPA firms paid $1.6 billion to settle fraud-
attempt to drive prices in search of even higher re- ulent reporting charges levied against them by the
turns. The incentives for management to engage in federal government (Arthur Andersen et al., 1992).
unethical practices were driven by personal gain, ego Zimring and Hawkins (1993) argued that deregula-
and greed illustrated by opportunistic and exploit- tion of banking with relaxation of regulations cre-
ative executive behavior to achieve personal objec- ated conditions that made regular fraudulent
tives. The results were famous frauds such as the practices the norm. The Federal Deposit Insurance
Ponzi scheme, fraudulent fmancial reporting, Corporation Improvement Act in 1991 (U.S.
unsubstantiated market values and the crash of 1929. Congress, 1991) dealt directly with the fraud in
The Securities Acts of 1933 and 1934 were the U.S. savings and loans and required attestation of intemal
Congress' response to the 1920s and the first broadly control in financial institutions. Litigation resulting
based attempt to elicit ethical behavior by corpora- from the savings and loan failures precipitated the
tions, the securities markets and the accounting pro- Private Securities Litigation Reform Act of 1995
fession through legislation. The Acts estabhshed the (U.S. Congress, 1995) that attempted to hmit CPA
U.S. Securities and Exchange Commission (SEC), fimi liability and was the first requirement for
regulated securities trading, mandated common auditors to report fraud extemally to the SEC.
accounting standards and required CPA firm audits of In addition to legislation, unethical actions ofthe
publicly traded companies. These Acts signified a 1970s and 1980s precipitated the National Com-
landmark change in corporate accountability and mission on Fraudulent Financial Reporting (Tread-
provided the foundation for growth of the CPA way Commission, 1987) report calling for ethical
profession as extemal auditors. Prior to the Sarbanes- behavior by corporations. The report made
Oxley Act of 2002, the SEC Acts were considered the numerous recommendations to prevent fraudulent
most significant pieces of legislation in the history of fmancial reporting including strong
both the CPA profession and U.S. corporate financial recommendations for intemal control systems.
reporting. Emphasis was placed on the tone at the top, ethics
Legislated Ethics: From Enron to Sarhanes-Oxtey 33

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34 Hoimrd Rockness and Joanne Rockness

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Legislated Etliics: From Enron to Sarhanes-Oxley 35

education and codes of conduct. However, the behavior can be legislated. "Recent corporate
Treadway Commission focused more on employee frauds" Section discusses some of the most glaring
fraud, not management fraud, and centered on illustrations of ethical misconduct and fraud in cor-
detecdon, not prevention, providing no clear porate America to set tbe stage for U.S. legislature's
effective strategy for preventing management fraud perceived need to respond with the Sarbanes-Oxley
(Tipgos, 2002). Following the Treadway Report, Act in 2002.
the SEC once again proposed management attesta-
tion of intemal control systems as well as disclosure
of responses to auditor recommendations, but they
Recent corporate frauds
backed down under pressure from corporate
America. In 1992, the Committee of Sponsoring "Losses from fmancial frauds total approximately $200
Organizations of the Treadway Commissions billion doUars. On Enron alone those losses are more
(COSO, 1992) again responded to the ethical than two times the aggregate losses suffered when the
problems of the 1980s with their framework for stock market crashed in 1929." (Turner, 2002)
intemal control framework guidance.
The 1990s brought an unprecedented era of Enron
fraudulent reporting and unethical corporate man-
agement behavior. The dot.com phenomena, a new Enron's failure will most Ukely go down in history as
economy of technology, communications, day- not only one of the most spectacular financial fail-
trading, a roaring bull market, and a surge of initial ures, but also as a turning point in professional
public offerings often creating instant wealth made accounting regulation and corporate fmancial
this period unlike any time in history. The use of reporting. It was the driving force behind the Sar-
incendve-based compensadon schemes provided the banes-Oxley legislation. However, it was only one
incentives, and continued development of computer of many corporate failures resulting from unethical
technology and the transfer of records from paper to and fraudulent behavior that led to landmark legis-
machine paved the way to countless opportunides ladon.
for fraudulent financial reporting. Table II presents a summary of significant recent
A new round of corporate failures began in the corporate and accounting frauds. The unethical
late 1990s and early 2(){)(.)s. The unethical actions of behaviors represented in Table II include fraudulent
corporate leaders led to bankmptcies and restate- financial reporting (most common), obstrucdon of
ments of a magnitude unimagined in prior decades. justice, theft of assets, unauthorized loans to senior
Since 1997, more than 10% of U.S. public compa- management, bribery, manipulation of markets,
nies have restated their reports resuldng in market perjury, and insider trading. The types of fraud were
capitalization losses in excess of $100 billion (CAO, pervasive, extended over years rather than single
2002). In the twelve-month period ending June 30, episodes, and involved very large sums of money.
2003 alone, 354 companies restated eamings (Huron The most consistent common element across aU
Consuldng Group, 2003). The sheer size of the these firms is the involvement of senior management
failures dwarfed previous scandals. "It is not that our in the frauds including members of the Board of
leaders are worse than ever, it's just that the bad ones Directors, the CEO, the CFO, and other key
can do more damage tban ever before, and on a executives.
spectacular scale" (Morris, 2002). The tone at the top has been cited as the pri-
The response this time was the Sarbanes-Oxley mary driver of corporate ethical conduct by many
legislation (Sarbanes) of 2002, which is the focus of professional sources (e.g., AICPA, 2002; COSO,
this paper and is discussed in detail in "Conclusion" 1992; Treadway Commission, 1987). Ethicists have
Secdon. Will Sarbanes be different or will unethical long argued that tone drives the corporate culture
and fraudulent management behavior continue (Buchholz and Rosenthal, 1998, p.l77). Sweeney
resuldng in more corporate failures? The parallels of (2003) argued that the tone at the top sets the
the 1920s, the 1980s and the past decade are strong corporate culture and in many cases was a root
and raise serious doubts as to whether ethical cause of the unethical conduct and fraudulent
36 Howard Rockness and Joanne Rockness

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Legislated Ethics: From Enron to Sarbanes-Oxley 37

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38 Howard Rockness and Joanne Rockness

activities. He cites two common characteristics:


overly aggressive financial perfomiance targets and
a can-do culture that did not tolerate failure
(Sweeney, 2003).
« p: w
In this culture, what often began as questionable
-a a
rt '- C
rt O accounting adjustments grew into massive fraud in
ao an attempt to hx each quarter's numbers to close the
u
3 0 g variance between income targets and actual results.
0 The classic slippery slope of unethical behavior
prevailed as otherwise honest people came to be-
heve they were acting in the best interest of the
company and consented to participating in unethical
and fraudulent behavior. Personal gain, ego and
survival were perhaps all motivating factors for the
rt individuals involved. The impact of senior man-
•c o agement on the corporate culture and resulting
•a
frauds are illustrated by taking a closer look at three
of the biggest scandals: Enron, WorldCom, and
HealthSouth.
-a
. o Sims and Brinkman (2003) provide an in-depth
I" J_.

d
analysis of the culture at Enron. They describe how-
be E ^ Jeffrey Skilling, fomier CEO, set the tone at the top
d o >
•a o s o by creating a culture that would push limits and
T3
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u continually increasing standard. Bartlett and GHnska
< o <
H U (2001) quoted employees stating ".. .it was all about
an atmosphere of deliberately breaking the rules..."
O
a Complex accounting strategies and manipulations
o
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n
were utilized to meet ever-higher expectations.
3
The Enron issues were relatively sophisticated
-a requiring knowledge of difficult accounting regu-
3
3 ^1 Vi
u g a. £3 lations and an understanding of ways to manipulate
the rules. Approximately 3000 non-consohdated
special purpose entities were created to move debt
off the balance sheet, complicated hedge and
derivative transactions were improperly accounted
for, related party transactions were improperly dis-
closed (or not disclosed at all), and the accounting
for the sale of Enron's stock in exchange for notes
receivable was questionable.
Q w
Enron's slippery slope got steeper. It started as
utilization of accounting niles to the company's
advantage. It then progressed to fraudulent report-
ing and, finally, to destruction of documents.
Numerous people were involved with many having
frill knowledge of the fraudulent accounting. One
rt mid-level executive, Sherron Watkins, tried to blow
s
o
-a
d
u
U
id the whistle but was ignored (Morse and Bower,
2002). Control systems failures were evident in both
Legislated Ethics: From Enron to Sarbanes-Oxley 39

the corporation and in their external audit firm, restatement... the largest in U.S. history. Recent
Andersen, as the warnings of Sherron Watkins and evidence now places the total fraudulent reporting
others within Andersen went unheeded. The result at $11 billion (Perrotta. 2004). Over a five-year
was the then largest corporate bankruptcy of the period, accountant's at WorldCom systematically
century and the resulting demise of Andersen. altered records, often afrer the books were closed,
Unprecedented levels of Enron related litigation to meet analyst's expectations. According to the
are underway including lawsuits brought by inves- WorldCom mdictment, CEO Ebbers, CFO Sulli-
tors, the SEC, the U.S. Justice Department, pension van and others created a process called "close the
plans, and employees (SEC, 2004a). Major invest- gap" which identified improper accounting
ment firms including Citibank and J.P Morgan al- adjustments and then instructed staff to carry out
ready have paid $135 million and $120 million, the manipulations. Initially reserves were used to
respectively, to settle SBC charges that they aided absorb expenses. When the reserves ran out a
Enron in the fraud (Forbes, 2003). Fifteen fomier variety of accounting frauds were used to enhance
executives were criminally indicted and seven have revenues and decrease expenses. For example, costs
pleaded guilty. Andrew Fastow, the foniier CFO, for annual operating leases for lines were capitalized
pleaded guilty to fraud in January 2004 and negoti- as assets to reduce expenses (SEC, 2004b). Unlike
ated a ten-year prison sentence (CNN Money, Enron, this did not involve manipulation of com-
2004). He will be a major witness against the former plex accounting rules, but rather a straight-forward
CEO Jeffrey SkiUing. On February 19, 2004, the capitalization of expenses.
U.S. Justice Department charged SkiUing with 42 Members of the financial staff including the CFO,
counts conspiracy, fraud, and other security laws the controller and head of general accounting have
violations (Flood, 2004). pleaded guilty to fraud and the CEO has been
charged with securities fraud (Washington Post,
2004). David Myen the former controller told a
WorldCom U.S. district judge that he was "instructed on a
quarterly basis by senior management to ensure that
At WorldCom, CEO and founder, Bemie Ebbers, entries were made to falsify WorldCom's reported
set the tone at the top. Richard Breeden, fonner actual costs and therefore increase WorldCom's re-
chairman of the SEC, says Ebbers "scoffed at ethics ported earnings. "I knew there was no justification
and controls.. .real men only worry about revenue or documentation" (Taub, 2002). Accounting
growth" (Sweeney. 2003). In the WorldCom cul- managers were given promotions, raises, and made
ture, promotions were given to those who claimed to feel responsible for the likely collapse of the stock
credit for things they did not do, were willing to price if they did not manipulate the books (PuUiam,
twist reality, and promised what they could not 2003).
deliver. Trouble began at WorldCom when they The WorldCom corporate culture encouraged
failed to meet the revenue expectations commu- unethical behavior both by appealing to individ-
nicated earher to the investment community. In uals' sense of promoting the greatest common
2004, the CFO pleaded guilty stating that he and good for the workers, shareholders, and commu-
the CEO met concerning the problem. The CEO nity and by raising fears of losing their jobs if they
refused to meet with the investment community to did not comply with requests to falsify records.
announce the shortfall. Rather, the CFO said he Arguably, many of the financial staff at Enron may
was instructed by the CEO to fix the problem. not have had the knowledge to recognize the
Allegations are that the CEO was keenly aware of sophisticated transactions as fraudulent. However,
the likely impact on share price and was more WorldCom staff knew it was wrong and went
concerned about $400 million he had personally along with the schemes anyway (Pulliam, 2003).
borrowed from WorldCom secured by WorldCom Again, an individual, Cynthia Cooper, blew the
stock (Padgett, 2002). whistle to the audit committee and started the
The WorldCom unethical and fraudulent resulting disclosure of the fraudulent financial
accounting practices resulted in a $9 billion dollar practices (Ripley, 2002).
40 Howard Rockness and Joanne Rockness

HealthSouth Scrushy has become a rehgious talk show host


(CBSNEWS, 2004).
HealthSouth is perhaps the most egregious illustra- All three of these cases illustrate a corrupt tone at
tion of unethical and fraudulent behavior. Recent the top that emphasized making the numbers at the
estimates indicate the accounting fraud may have expense of doing the right thing. Collusion, top
manufactured $4 billion of false earnings (MSNBC, management pressure on employees to act unethi-
2004). Once again, the tone at the top led to a cally, personal greed and gain, audit failures, and a
slippery slope of unethical actions. According to the corrupt corporate culture were common across these
SEC indictment, senior officers would present actual corporations. Similar patterns can be seen in the
results to the CEO each quarter and, if they were other companies listed in Table II. Is it possible for
short of expectations, he would tell them to fix it. legislation to prevent further unethical and fraudu-
The accounting personnel then convened in "family lent behavior in corporations like we have witnessed
meetings" and discussed what false accounting en- in these cases? The U.S. Congress has attempted to
tries to make to inflate earnings. The focus was on do so with the Sarbanes-Oxley legislation of 2002.
altering the contractual adjustments account (com- However, the regulations are aimed not only at
mon in health care to recognize differences between corporate America but also at the CPA firms who
gross billings and what health care providers will perfonn their audits. The major international CPA
pay) to increase net revenue. The adjustment was fimis have demonstrated similar ethical problems.
balanced by falsifying fixed assets accounts. To fur- Before we discuss the specific provisions of the
ther the fraud, many of HealthSouth's accounting Sarbanes Act, we present a brief review of the most
personnel were prior employees of the auditor, Ernst notable recent ethical issues raised by actions of CPA
and Young, and knew adjustments they could make fimis.
that would not be detected in audit procedures. If
the auditors did question an entry, the HealthSouth
accountants created false documents to support it
(SEC, 2003c). The CEO Scrushy personally profited Tlie big Jive.. .no, the Jinal four: ethical failure in CPA
selling 7.7 million shares of stock when the price was firms
artificially inflated by accounting numbers as well as
bonus payments and salary payments.
"Too many CFO's are beingjudged today not by how
HealthSouth's ethical problems also existed at the effecrively they manage operations, but by how they
Board level. Three directors' had significant ties to manage the street. And, too many auditors are being
the company: one earned $250,000 in consulting judged not just by how well they manage an audit, but
fees, one owned expensive resort property with the by how well they cross-market their finii's non-audit
CEO, and one had a $5.6 milhon contract to install services." (Levitt, 2000)
glass at a HealthSouth hospital. The same three
served on the combmed audit and compensation The corporate ethical failures of the past decade have
committee (Lubhn and Carms, 2003). taken their toll on the U.S. public accounting pro-
The SEC accused former HealthSouth manage- fession. Table III links a number of the major
ment of fabricating $2.74 billion in earnings and financial reporting scandals to their respective
charged them with fraud, reporting violations, and external auditors along with the related litigation
internal controls violations. Fifteen financial against the CPA firms. One conclusion that may be
employees have pleaded guilty. Scnishy has been dravra from Table HI is that none of the ftnns have
indicted on 85 counts and he has pleaded not-guilty been immune from scandal and all have been subject
(Bassing, 2003). Scrushy was the first CEO to be to litigation.
charged under the Sarbanes-Oxley Act for signing a All of the Big Five were subject to criticism in the
false certification of financial statements, Scrushy's 1990s for inadequate audit procedures, a strong focus
attorneys have fought the charge with a rebuttal that on increasing the breadth and volume of consulting
Sarbanes is unconstitutional and should be repealed services, providing internal audit services to external
(National Accounting News, 2003). Meanwhile, audit clients, and utilizing the accounting rules to the
Legislated Ethics: From Enron to Sarbanes-Oxley 41

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42 Howard Rockness and Joanne Rockness

advantage of audit clients rather than focusing on had placed great emphasis on growth with evidence
underlying economic substance. Articles in the suggesting that client satisfaction and growth may
business press such as "AccountingWars" (Business have been more important than ethical financial
Week, 2000), "Lies, Damned Lies, and Managed reporting (Byrne, 2002).
Earnings" (Fortune, 1999) became widespread. The remaining Big Four continue to have ethical
Arthur Levitt, then chairman of the SEC, repri- and financial reporting problems. A critical question
manded the CPA profession for flaws in revenue is, can the U.S. and global economic systems afford
recognition practices, utilization of "cookie-jar" to lose another major accounting firm? If not, can
reserves, and capitalization of in-process R&D. He the Sarbanes-Oxley Act promote the ethical
also expressed strong concerns about a perceived behavior necessary for survival? The relevant pro-
lack of independence (Levitt, 1998). Based on his visions of Sarbanes are discussed in "Sarbanes-Oxley
concerns, Levitt predicted an Enron, just not spe- Act of 2000 Section.
cifically by name (Business Week, 2000). Arthur
Wyatt, a former FASB member, argued that greed
became a driving force within the accounting firms
just as it did within many corporations. He further Sarbanes-Oxley Act of 2002
argued, "the cultures of the finns — changed from a
central emphasis on delivering professional services
in a professional manner to an emphasis on growing "Today I sign the most far-reachmg refomis of
revenues and profits" (Wyatt 2004, p. 49). American business pracdces since the rime of Franklin
Delano Roosevelt. This new law sends very clear
In June of 2000, the SEC believed that the po- messages that all concemed must heed. This law says to
tential for ethical failures was sufficient to justify every dishonest corporate leader: you will be exposed
proposing new regulations on auditor independence and punished; the era of low standards and false profits
to impose limits on services to audit clients to avoid is over; no boardroom in America is above or beyond
conflicts of interest. The proposal would have ban- the law." (Bush, 2002).
ned external auditors from providing the same non-
audit services to audit clients that Sarbanes banned Almost two years have passed since the signing of the
two years later (Business Week, 2000). The proposal Sarbanes-Oxley Act (Sarbanes), and the scandals and
met with strong opposition from the Big Five, the restatements continue. We are stiU witnessing cor-
American Institute of Certified Public Accountants porate misconduct and failure, as well as unethical
(AICPA), and corporate America and resulted in a actions in hedge funds, the stock exchanges, and
compromise regulation in November, 2000 which mutual tlmds. Sarbanes takes a strong punitive ap-
permitted infonnation systems design and imple- proach to regulating public accountants, corporate
mentation consulting as well as limited internal audit management, and investment houses calling for an
outsourcing to continue as long as fees were dis- ethical tone at the top as well as an ethical corporate
closed. The Sarbanes-Oxley Act of 2002 subse- culture. Sarbanes is very inclusive and prescribes ex-
quently has prohibited these services. pected behaviors, ethical responsibilities, and certifi-
Under the 2000 SEC regulations, Andersen cations that carry heavy penalties if violated. Our
continued providing significant consulting services discussion focuses on the provisions of Sarbanes that
to Enron in addition to external audit services. Total have direct implications for corporate and accounting
Enron-based revenue was $55 million in 2000 with fimi ethical behavior. These provisions are outlined in
$27 million from consulting services. As Enron Table IV and the major points are discussed next.
collapsed, so did Andersen. Witliin six months of the
Enron bankruptcy filing, Andersen was found guilty
of obstruction of justice but they also admitted fail- Corporate ethical provisions
ures in internal processes to ensure quality audits and
professional integrity (Hecht, 2003). The tone at the Sarbanes primary focus is on regulating corporate
top and culture in Andersen had parallels to the conduct in an attempt to promote ethical behavior
previously discussed corporate cultures. Andersen and prevent the fraudulent financial reporting
Legislated Ethics: From Enron to Sarbanes-Oxley 43

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Legislated Ethics: From Enron to Sarbanes-Oxley 45

fliilures of the past decade. The legislation applies to November 20, 2004 for large companies (SEC,
the Board of Directors, the Audit Committee, the 2003b).
CEO, the CFO, and all other management per- The consequences of failing to certify statements
sonnel that have influence over the accuracy and or signing false statements are severe. CEO's and
adequacy of external financial reports. CFO's are subject to a 5 million dollar fine and a 20-
Section 301 addresses the responsihilities of the year prison term. Violation of the certification reg-
Board of Directors' Audit Committee. Corporate ulation falls under federal court jurisdiction without
audit committee responsibilities have increased sig- option for parole. As discussed earlier, HealthSouth's
nificantly. In some of the recent ethical failures, the former CEO, Scrushy, was the object of the first
audit committee was directly involved, perceived as major indictment under this legislation (National
too closely tied to the corporation, or oblivious to Accounting News, 2003).
financial reporting situations (Lublin and Camis, Sarbanes provisions 303, 304, and 306 fiirther
2003). Under Sarbanes, audit committees are di- promote ethical conduct by the board of directors,
rectly responsible for appointment and compensa- corporate executives and key employees. It is
tion of the external auditor and must approve all unlawful for an officer or director to take any action
non-audit services provided by the external auditor. to influence or mislead the external auditor. CEO's
Audit committee members must also be mdependent and CFO's must forteit bonuses and profits when
which means they may not receive fees from the earnings are restated due to fraud. Executives are
company other than for board service and may not prohibited from selling stock during blackout peri-
be affiliated in other ways. The audit committee ods and are prevented from receiving company loans
must provide a mechanism for direct communica- unavailable to outsiders. These provisions directly
tion of unethical behavior within the organization reflect the unethical and fraudulent activities wit-
by employees and the external auditor and must nessed at Enron that precipitated the legislation.
establish appropriate procedures to facilitate this Sarbanes takes a much stronger consequences
communication. (jail-time) approach to legislating ethical behavior
Additionally Sarbanes requires all audit commit- than the U.S. has experienced in past regulation.
tees to have a fmancial expert on the committee or Key provisions of the Act: raised the maximum
disclose why they do not have such an expert. One penalty for securities fraud to 25 years, raised max-
of the concems was the ability of audit committees imum penalties for mail and wire fraud to 20 years,
to understand tiilly the fmancial reporting issues and created a 20 year crime for destroying, altering or
recognize unethical or fraudulent behavior. Thus, at fabricating records in federal investigations, and re-
least one member of the committee must have sig- quired preservation of key fmancial audit documents
nificant fmancial training and knowledge. and e-mail for five years with a 10-year penalty for
Much of the legislation is aimed directly at senior destroying such documents. As with CEO/CFO
management. Section 302 is probably the most sig- certification, these criminal charges fall under federal
nificant provision for CEO's and CFO's requiring jurisdiction. Under the Sentencing Reform Act of
certification of the financial statements. Both the 1984, parole for federal offenders was abolished
CEO and CFO must sign and certify personally that (Murphy, 2002). In response to requirements of
the company's fmancial report does not contain any Sarbanes, the Federal Sentencing Commission pro-
known untrue material statement{s) or omit a mulgated emergency guidelines in November 2003
material fact{s). In addition, they must attest that to ensure that corporate criminal sentences are suf-
they are responsible for establishing and maintaining ficiently severe to "deter, prevent and punish such
internal controls, that disclosure is made of any offenses" including longer sentences for larger dollar
changes in internal controls and they have evaluated losses (Robinson and Lashway, 2003). Robinson and
the effectiveness of the internal controls within Lashway provide an example under the new
9C) days prior to the report. Certifications of financial guidehnes: "assume the CFO of a Fortune 500
statements were required beginning in August 2002 company is convicted after trial of participating in a
with management reporting on the effectiveness of complex accounting fraud that causes $150 million
internal controls extended to year ends after in losses. Further assume the CFO directed six
46 Howard Rockness and Joanne Rockness

members of the accounting staff in carrying out the while meeting the letter - woe be unto you. There
fraud". The CFO now faces a sentencing range of at will be consequences, and they will be grave"
least 30 years to life with no possibility of parole, (McDonough, 2003).
even if it is a first offense (Robinson and Lashway, Section 201 of the Act is a direct response to the
2003). The guidelines also require that anyone conflict of interest issues arising from the consulting
convicted of obstruction ofjustice serve a mandatory and external audit services provided to Enron by
prison sentence. Andersen. This section has a very significant impact
Sarbanes not only legislates strong punishment for on the CPA profession. Most other professional
wrongdoers but also prescribes guidelines for cor- services auditors historically performed for their
porations to establish an ethical culture in order to audit clients (Table V lists the restricted services) are
maintain a high level of integrity. The tone at the prohibited. Board of directors approval is required
top is cited as key to an ethical corporate culture. for any services provided by the external auditor in
Section 406 requires public corporations to have a addition to the external audit that are not specifically
code of ethics for senior executives or to state in prohibited by Sarbanes. Evidence to date indicates
their annual report that they do not have such a code that corporate boards are reluctant to approve even
as well as why they do not. The code must be permissible tax services by their external auditors.
available to the public. Under SEC rules, detailed Sam DiPiazza, CEO PricewaterhouseCoopers, tes-
guidance for the content of the code is provided tified that PWC had lost 20% of its U.S. ux work
including: promotion of honest and ethical conduct, since the passage of Sarbanes (DiPiazza, 2003). The
full and fair disclosure, compliance with laws, prohibited services mirror the SEC proposal of 2000
internal reporting for violations, and accountability with one significant addition: the PCAOB now has
for adherence to the code (SEC, 2003b). Whistle- the authority to detennine any other impermissible
blowers are protected under Section 1107, and services. This gives the PCAOB complete control to
individuals who retaliate against whistleblowers are regulate the independence and thereby conflicts of
personally liable and face penalties up to 10 yean. interest in the attest function.
To fiirther strengthen independence. Section 203
mandates audit partner rotation. The lead auditor
Accounting firm ethical provisions of Sarbanes must rotate off an audit every five years with a five-
year time out. Other audit partners must rotate after
Sarbanes has changed the basic structure of the U.S. seven yean with a two-year time out. The intent is
public accounting profession. The first section cre- to keep auditors from getting too close to their cli-
ates the Pubhc Company Accounting Oversight ents and to inhibit unethical or fraudulent collusion
Board (PCAOB) imposing external independent between auditors and clients. Prior to the Act, sug-
regulation on the profession and ends self-regulation gestions were made for mandatory audit firm rota-
under the AICPA. The Act applies to all CPA's
serving U.S. publicly traded clients. A majority of
TABLE V
members of the five-member PCAOB board are not
Prohibited services by External Auditors for Audit
and can never have been CPAs. This Board now sets
Clients under Sarbanes-Oxley Act
auditing standards and conducts inspections of CPA
firms. The Board also is responsible for disciplinary Bookkeeping
actions against CPAs and for setting the ethical tone Financial infonnadon systems design and implementation
for the profession. A recent quote from the Board Appraisal or valuation services, fairness opinions
Chaimian William McDonough makes their ethical Actuarial services
expectations clear to the profession: "I expect that Internal audit outsourcing services
you, as members of a regulated profession, know Management flmctions or human resources
what the rules are. I expect that you are following Broker or dealer, investment adviser or investment
those rules, both in their letter and their spirit. If you banking services
Legal services and expert services
depart from those expectations - that is, if you break
Any other service the PCAOB deteniiines impemiissible
the niles, if you ignore the spirit of the law even
Legislated Ethics: From Enron to Sarbanes-Oxley 47

tion and Sarbanes required a study to flirther auditors have responded to legislated behaviors by
examine the feasibility of rotation of audit firms. The finding new ways to obscure results; defraud share-
GAO concluded in November 2003 that mandatory holders, customers, or suppliers; and hide failure. In
fimi rotation was not the most efficient way to the latest wave of corporate fraudulent reporting, the
strengthen auditor independence or improve audit SEC history of fines for offending corporations and
quality considering additional costs and institutional civil proceedings against senior management evi-
knowledge (GAO, 2003). dently were not effective deterrents. Occasional U.S.
The final conflict of interest issue addressed by Department ofjustice criminal proceedings resulting
Section 206 is the well-known practice of corpora- in light sentences in federal white-collar crime prisons
tions hiring their extemal auditor's staff as financial also were not effective deterrents.
managers, controllers and CFO's. It has been a long
standing and common practice for auditors leaving Premise 2: Corporate controls in an IT world cannot
public accounting to accept employment with an and will not prevent corporate fi-aud.
audit client. This was especially true at HealthSouth.
Section 206 now prohibits such employment within There is a tendency to believe that the advent of
a one-year period of the audit. SEC regulations are large, complex, sophisticated electronic infonnation
more restrictive. They prohibit employment in a systems for financial reporting and operations can
management position overseeing financial reporting limit the potential for wide-spread unethical
matters of the lead partner, the concurring partner, behavior in fmancial reporting. The financial
or any other member of the audit engagement team reporting frauds, errors, and restatements including
who provided more than ten hours of audit, review, those identified in this paper raise serious doubts
or attest services within the one-year period pre- about the progress companies have made in using IT
ceding the start of the audit (SEC, 2003a). to improve the accuracy, reliability, and integrity of
financial data and financial reporting. The failures
chronicled in this paper can be traced to three IT
Basic premises for ethical financial reporting weaknesses: internal control systems are built on a set
of assumptions that have proven invalid; intemal
controls are difficult to design, implement, and
"We have learned the same thing again and again: document in today's complex busines.s environment;
financial fraud does not start with dishonesty, your and intemal audit has assumed a much less significant
boss doesn't come to you and say, 'Let's do some role in many corporations at a time that systems have
financial fraud'. Fraud occurs because the culture has become more difficult to audit.
become infected. It spreads like an unstoppable virus." Assumptions underlying IT controls do not reflect
(Young, 2003)
the business environment existing in the previously
discussed corporate failures. IT controls are designed
The preceding description and analysis of fraudulent
to ensure the integrity of data assuming the data
fmancial reporting as well as regulatory responses
reflect actual transactions, are correctly captured, and
suggests four premises.
are appropriately classified. Controls are designed
Premise 1: History suggests that legislative attempts to into the systems to limit the potential for inappro-
impose ethical behavior in corporate financial man- priate access, guarantee the numerical integrity of
agement and reporting have failed. data transmitted and processed, and prevent unau-
thorized modification of software, data or reports.
As demonstrated in this paper, the almost one hundred The underlying assumption in control design is that
year history of U.S. legislation attempting to impose fraud will be deterred by (Carmichael, 1970)
transparency, integrity, and honesty as underlying
values in corporate management and fmancial • Threat of exposure;
reporting has fiiiled to prevent periodic systemic eth- • Independent individuals reporting irregularities;
ical failure. They often have proven effective for a • A low probability of collusion because asking is
time. However, management and their extemal too risky;
48 Howard Rockness and Joanne Rockness

• Records and documentation providing proof of and outsourced all or part of the intemal audit
actions and transactions; function to their extemal auditors or other consul-
• A lack of inherent conflict between performance tants. Even those who did not outsource intemal
goals and the production of reliable infomiation; audit and/or development of intemal control sys-
• Senior management that will not override the tems stmggled with the maintenance of intemal
system. control across business units and across geographic
regions. The shrinking role of intemal audit, less
Simons (1999) argues that these behavioral assump- attention paid to intemal controls, and the difficul-
tions still form the foundation for most internal ties of auditing complex, disparate systems came at a
control systems. The unethical and fraudulent time when the incentives tor management to engage
behavior at WorldCom, Enron, HealthSouth, and in fraudulent financial reporting had never been
Andersen as well as the other frauds in Table II higher given the heavy reliance by corporations on
question the veracity of IT assumptions. Senior perfomiance-based pay at multiple layers in the
management involvement, collusion, fraudulent organization.
documentation, and lack of individual reporting
were evident in most cases. Thus IT controls based Premise 3: A strong corporate culture as the context
on these assumptions did not prevent failures and and imbedded corporate ethical values a.s the driver of
there is no reason to expect them to prevent future behavior are a necessary condition for "ftxing"
failures. financial management and reporting.
The complexities of today's business environ- "A corporation's culture is what detennines how
ments make high quality IT controls much more people behave when they are not being watched."
difficult to design, implement, and maintain. The (Tiemey, 2002)
average $1 bilhon company has 48 different fmancial Solomon (1992) reminds us that business ethics is
systems and uses 2.7 different ERP systems. (Hackett not a set of impositions and constraints but rather is
Group, 2004). Typically, these systems do not the motivating force behind business behaviors and
communicate electronically. Rather, companies still that virtues are social traits even though they are
make wide spread use of hand consolidation of dis- reflected in individual actions. In the business con-
parate systems on electronic spreadsheets making text, the set of social traits form a key component of
entries difficult to document, control, and audit. the corporate culture. Schein (1999) describes cor-
Furthennore, the growth of off-balance sheet porate culuire as the "sum total of all the shared,
transactions has removed many transactions from the taken-for-granted assumptions that a group has
domain of the fonnal infonnation systems. IT con- leamed throughout its history" from mission and
trol systems are flirther complicated with attempted goals to deep underlying assumptions about the
integration of fmancial reporting systems and tax nature of tmth, human nature, and human rela-
systems. tionships. Kotter and Heskett (1992) emphasize that
In our current state, the IT controls may provide corporate culture should be built on "doing the right
more opportunity for unethical and fraudulent thing" on behalf of corporate constituencies
behavior than they prevent and create the oppor- including customers, employees, suppliers, and
timity to make the fraud bigger through mechani- stockholders. Common to all is the need for the
zation. For example, HealthSouth employees were organization's leadership to nurture culture in ways
able to enter a large number of small transactions for that imbed virtue in the set of assumptions under-
assets at a large number of widely disbursed facilities lying the culture. Schein (1992) suggests tbat cor-
with each transaction small enough to be under the porate leaders communicate the organizations values
extemal auditor's dollar threshold for the asset. The and ethics (and thereby the assumptions underlying
magnitude of this fraud ($800 million) would have the culture) by the focus of their attention and also
been difficult without IT (SEC, 2003c). by what they ignore.
Finally, there has been less emphasis on the Morris (2002) provides a discussion of three
intemal audit flinction. In the 1990s many corpo- corporate trends that emerged with regard to the
rations shmnk or disbanded intemal audit groups ethical behavior of both corporate leaders and their
Legislated Ethics: From Enron to Sarbanes-Oxley 49

auditors that provide some insight into how uneth- p. 24). The long-run successful corporation is
ical behavior has grown in the face of corporate characterized by norms and values that reflect caring
codes of ethics and extemal penalties for fraud. First, deeply about their customers, employees, and
there has been a growing attitude that ethics is just a stockholders, a deep commitment to leadership and
matter of having rules and playing by the rules. It other engines that can help firms adapt to a changing
became a game to see who could most creatively stay environment. At the same time, the culture must be
within the letter of the law while bending the mles intolerant of arrogance in others and in themselves
for personal gain. The acceptable practice was to do (Kotter and Heskett, 1992). The finns we have re-
what was technically correct regardless of the moral viewed reflect strong cultures exhibiting great suc-
correctness of the action. Second, people were more cess for a time, arrogance, and an inability to deal
concemed about externals than intemal matters. The with changing economic circumstances in a positive,
drive for personal happiness became focused on ethical, constructive manner. They reflected a strong
extemal wealth and success rather than internal sat- but unethical tone at tbe top which reached through
isfaction. And third, the panic for quick results re- the organization. The end result was failure.
placed patience and more modest expectations. We have documented a variety of settings in
Kotter and Heskett (1992) emphasizes that cor- which the very people who might be expected to
porate culture should be built "doing the right establish a strong culture with strong ethical values
thing" on behalf of corporate constituencies. Tumer reaching across the organization have been at best
(2002) argues that ".. .we need a cultural change". contributors and more frequendy instigators of
The excesses of the 1990s have led to too many unethical or fraudulent behavior. Similarly, the
businesses, playing too close to the line. And, often Treadway Commission (1987) tound that a signifi-
the line has been crossed. Waters and Bird (1987) cant portion of companies committing financial
conclude that it is easier to influence ethical behavior reporting fraud had founders and Board members
through culture tban through bureaucratic mles. who retained significant ownership. COSO (1999)
Dobson (1990), arguing from a global perspective, tound that 72 of the 200 fraud cases they examined
suggests that when there are managers and employ- appeared to involve the CEO and the companies'
ees that do not have the desired ethical attitude, the Boards were dominated by insiders. Thus, a strong
result is a weak set of beliefs and a non-ethical cul- culture is not the same as a strong ethical culture.
ture. He further argues that the resulting changes Repeatedly, strong cultures emerged in the 1990s
will result from economic needs rather than ethical (Enron, WorldCom, Health South) that were not
ones. Thus, failure to build a strong culture, or built on doing the right thing so much as achieving
building a culture that tolerates inappropriate the "right outcome." These cultures proved unable
behaviors, allows the inappropriate behaviors to to support appropriate ethical behaviors when these
spread across the organization in ways that makes organizations encountered ditTicult times. As we
significant fraud not only possible but likely (Levitt, move forward, it is our conclusion that the
1998). The failures at Enron, Worldcom, Tyco, responsibility for ensuring an ethical culture must
Healthsouth, and many of the others reflect uneth- rest not only with the CEO but also witb an inde-
ical values at the very top of organization accom- pendent Board of Directors. The Board must be
panied by a culture accepting of unethical behavior. responsible for the values and ethics they seek in
The results are well-chronicled here and elsewhere. officers of the corporation to ensure a culture that
It is important to recognize the stark difference supports, nunures, fosters, and attracts individuals of
between a strong culture (usually characterized by a high personal integrity. The Board must provide tbe
strong leader as in our examples) and a strong ethical oversight necessary to ensure that ethical behavior is
culture. Kotter and Heskett (1992) conclude that noticed and rewarded. Similarly, the culture must
there is a positive relationship between strong cul- encourage the departure of those who violate the
ture and economic perfonnance but it is modest. ethical principles regardless of their other contribu-
Furthermore, "with much success, that strong cul- tions to the organization.
ture can easily become arrogant, inwardly focused, The Board of Directors must also assume in-
and bureaucratic." (Kotter and Heskett, 1992, creased responsibility for the control environment.
50 Howard Rockness and Joanne Rockness

Virtually all frameworks posited for establishing and employees in 1997 that earnings had to meet market
maintaining the integrity of financial reporting begin expectations until he could sell his stock. He sub-
with the control environment (see COSO, 1992; sequently sold 7,782,130 shares of HealthSouth
COBIT, 2000; for examples). COSO (1992) iden- stock (SEC, 2003c). Potential personal sanctions
tifies key indicators of the control environment were irrelevant in determining behavior at Health-
including integrity, ethical values. Board of Direc- South. Under the 1933 and 1934 Acts, the most
tors participation, management philosophy, and likely outcome was a fine, a prohibition from serving
human resource policies and practices. The indica- as an officer or director of an SEC company, and,
tors of significant deficiencies include insufficient occasionally, a light sentence in a "white collar" jail.
oversight by senior management, a passive audit Just as clearly, Scrushy either believed he would not
committee, no code of conduct or one that does not be caught or the potential penalty was insufficient to
address conflicts of interest, related party transac- deter the action.
tions, illegal acts by the management and the Board, Corporate codes of conduct have been su^ested
an ineffective whistleblower program, and an inad- or required for corporations since the Foreign
equate process for responding to allegations or sus- Corrupt Practices Act of 1977. They also have
picions of fraud. The fmancial frauds identified in proven to be a limited deterrent to unethical
Table II reflect some or all of the deficiencies behavior. Whistleblower programs, with access to
identified in the COSO(Conimittee of Sponsoring the Board of Directors for corporate wrongdoing,
Organizations of the Treadway Commission) were recommended by the Treadway Commission
framework and few of the key indicators of a good as early as 1987, yet few whistleblowers have come
control environment. forward. Unethical behavior has continued with the
magnitude and number of frauds growing through-
Premise 4: Compliance with laws, internal controls, out the 1990s (KPMG, 2003).
and corporate cultural norms must be built on both Despite codes of conduct and penalties, greed,
predictable rewards for 'right' behaviors as well as swift
delivery of significant sanctions for inappropriate personal gain, and pursuit of power prevailed in
behaviors supported by strong societal sanctions. many of the cases of the 1990s. The financial frauds
corresponded to an exponential growth in executive
compensation. The Institute for Policy Studies 2003
"No one should be entrusted to lead any business or
CEO Compensation Survey compares CEO com-
institution unless he or she has impeccable personal
integrity. Top rung executives have to ensure that the pensation in the late 1990s and early 2000s with
organizations they lead are committed to a strict code compensation in the early 1980s. Results indicate a
of conduct. This is not merely good corporate hy- dramatic increase in absolute and relative CEO
giene. It requires management discipline and putting compensation during the period. They report that
in place checks and balances to ensure compliance." average CEO pay was 42 times average production-
(Gentner, 2002) worker pay in 1982 but had grown to 530 times
average production-worker pay by 2000. Further,
Solomon (1994) argues that the free market "re- stock options or other performance-based pay had
quires protection from rule breakers, those who grown to 80 percent of CEO compensation
would take advantage of its freedoms and commit (Anderson et al., 2003). Our premise is that legisla-
fraud or extortion." He argues, further, that such tion, controls, and cultural norms did not deter
rules and sanctions are necessary for the protection of corporate unethical behavior by some because of the
markets. In the 1990s, civil and criminal penakies for potential for enormous personal gain. In too many
fraudulent fmancial reporting resulting from the cases, senior management's greed overcame personal
Securities Acts of 1933 and 1934 proved to be integrity and was unchecked by adequate penalties
ineffective deterrents. Arguably, the societal penal- for unethical/illegal behavior. CEO's and CFO's,
ties for fraudulent financial reporting under the 1933 and in more limited cases corporate boards, did not
and 1934 Securities Acts were not severe enough to have the personal integrity and companies did not
deter fraudulent behavior in the 1990s. Health- have the ethical cultures in place to overcome the
South's Mr. Scrushy is charged with telling potential for penonal gain in light of very limited
Legislated Ethics: From Enron to Sarbanes-Oxley 51

potential external sanctions. Or, simply stated, for minimum of 20 years and 10 months. His crime —
many CEO's the expected benefits from stock op- illegally disguising corporate debt in 2001 which the
tions, position, and power were greater than the prosecution alleged caused $500 miUion in Dynegy
expected cost of civil or criminal penalties if caught stock losses. The judge in the case said, "I take no
and if punished. pleasure in sentencing you to 292 months. Some-
When otherwise good people do bad things in a times good people commit bad acts, and that's what
financial reporting context, a more utilitarian ap- happened in this case" (ABC News, 2004).
proach may well be the way to control behavior (if Having argued the necessity of appropriate
not, values). Where management is driven by ego or sanctions for fraudulent behavior, Solomon (1994)
greed, deterrence must be focused on outcomes... suggests that laws, regulations, and associated pen-
making the cost of unethical behavior exceed the alties can only help prevent behaviors already viewed
potential gain from the behavior. Petrick and as inappropriate by those subject to the laws and
Scherer (2003) make a similar argument for an regulations. Thus, they compliment an ethical cul-
interdependent moral and legal framework in their ture rather than replace the need for careflilly nur-
discussion of Enron. There are three required turing a cultural built on "doing the right thing."
components. First, corporate cultures and codes of
ethics must deliver swift and meaningful sanctions
for unethical behavior including separation from the Conclusion
organization. Second, internal controls including
effective whistleblower programs must make the This paper has documented the failures of laws,
probability of discovering unethical behavior high. corporate internal controls, and corporate culture to
Third, external penalties for unethical or illegal deter unethical and fraudulent financial reporting.
behavior must be greater than the rewards realized None, taken alone, have stood the test of time in
from engaging in the behavior. guaranteeing appropriate corporate ethical behavior.
Three changes in U.S. laws for societal penalties Sarbanes broadens and deepens sanctions and pen-
have come together to potentially make the pun- alties for unethical management behavior but does
ishment exceed the payoff from fraudulent report- not address the relationship between management
ing. First, Sarbanes increases the penalties for behavior and rewards. Sarbanes also calls for much
fraudulent reporting including management certifi- greater focus on internal controls by senior man-
cation of results and internal controls to a maximum agement. Internal control systems, including IT
of $25 million and 20 years, and imposes new sen- controls, can help reduce the opportunity for
tencing penalties for other fraudulent actions fraudulent or unethical behavior but cannot elimi-
(Table IV). Second, revised federal sentencing nate it in a world where nearly 50 percent of large
guidelines issued in 2001 substantially increase pen- corporations still use spreadsheets in some aspect of
alties for economic crimes, doubling penalties for financial reporting (Hackett Group, 2004). Finally,
crimes involving multi-million dollar losses. The corporate ethical failures arguably appear more hkely
effect is to remove judicial discretion in imposing to occur in very successful companies lacking a sohd
sentences for white collar crimes. Sentencing ethical foundation when economic conditions
guidehnes were further strengthened in 2003 at the change as witnessed by our case studies and the work
direction of the Sarbanes-Oxley Act (Robinson and of Kotter and Heskett (1992). It is the combination
Lashway, 2003). Third, 1984 legislation ehminated of a strong ethical corporate culture (beginning with
parole in the federal justice system (U.S. Department the Board of Directors), controls, laws, rewards, and
of Justice, 1997). The maximum reduction in sen- penalties that provide a context for obtaining ethical
tence for good behavior is 15 percent of the sen- and transparent financial reporting.
tence. For example, in March of 2004, a former We believe research exploring the interactions
senior director of tax planning at Dynegy Corpora- between and among corporate culture, internal
tion was convicted of wire fraud, securities fraud, controls, societal controls, and rewards/sanctions
conspiracy, and mail fraud. He was sentenced to will provide better answers than we now have for
24 years and four months of which he must serve a improving corporate financial reporting.
52 Howard Rockness and Joanne Rockness

Note news/companies/enron_scorecard/ (accessed on May


21, 2004).
Douglas Carmichael is now the Chief Auditor and COBIT Steering Committee: 2000, Control Objectives for
Director of Financial Standards of the PCAOB (PCAOB. Infomiation and Related Technotogy, 3rd Edition (IT
2003). Governance Institute, Chicago. IL).
COSO (Conuiiittee of Sponsoring Organizations of the
Treadway Commission): 1992, Intemal Control and
References Integrated Framework (Institute of Intemal Auditors,
New York).
ABC News: 2004, 'Judge Sentences Ex-Dynegy Exec for COSO (Committee of Sponsoring Organizations of the
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news/stories/0304/1349()6.htinl (accessed on May 21, Fraudulent Financial Reporting (Institute of Intemal
2004). Auditors, New York).
AICPA: 2002, 'Consideration of Fraud in a Financial DiPiazza, S. A.: 2003, 'Testimony Concerning the
Statement Audit', SAS (Statements on Auditing Stan- Implementation of the Sarbanes-Oxley Act and
dards) 99, AICPA, Professional Standards, Vol. 1, AU Restoring Investor Confidence', September 23, U.S.
sec. 316. Congress, Wa.shington DC.
Anderson, S., J. Cavanagh, C. Hartman and S. Klinger: Dobson, J.: 1990, The Role of Ethics in Global Cor-
2003, Executive Excess in 2003 (Institute for Policy porate Culture', Joumal of Business Ethics 9, 441—448.
Studies, Washington DC). Flood, M.: 2004. 'Enron's SkiUing Charged with Fraud,
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