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STREAM CATEGORY AWARD ENTRY TITLE AWARDEE CLIENT

Marketing Campaign for National


Effectiveness Brand Development Bronze A Revelation of Trends BBDO China Alibaba/Tmall

Effectiveness Food & Beverages Bronze Calci-Add with Parmesan Wunderman Thompson Japan Kraft / Morinaga

Effectiveness Insights / Strategic Thinking Bronze Calci-Add with Parmesan Wunderman Thompson Japan Kraft / Morinaga

Effectiveness Small Budget Marketing Campaign Bronze Care Label Dentsu China GU

Marketing Campaign for National


Effectiveness Brand Development Silver Coca-Cola Faces of the City McCann Worldgroup China Coca-Cola Coke

Effectiveness Consumer & B2B Services Silver Cover for their Overconfidence CHE Proximity Australia RACV

Effectiveness Innovative Use of Media Silver Cover for their Overconfidence CHE Proximity Australia RACV

Effectiveness Branded Content Silver Cover for their Overconfidence CHE Proximity Australia RACV

Effectiveness Insights / Strategic Thinking Bronze Cover for their Overconfidence CHE Proximity Australia RACV

Effectiveness Other FMCG Bronze Myer - Naughty or Nice Bauble Clemenger BBDO Australia Myer

Overtaking the classics to become


Effectiveness Sustained Success Gold Australia's favourite beer Clemenger BBDO Australia Great Northern

Effectiveness Food & Beverages Silver Oyster Kanji Dictation I&S BBDO Japan Hiroshima Oyster

Effectiveness Small Budget Marketing Campaign Silver Oyster Kanji Dictation I&S BBDO Japan Hiroshima Oyster

Effectiveness Branded Content Bronze Oyster Kanji Dictation I&S BBDO Japan Hiroshima Oyster

Effectiveness Insights / Strategic Thinking Bronze Oyster Kanji Dictation I&S BBDO Japan Hiroshima Oyster
STREAM CATEGORY AWARD ENTRY TITLE AWARDEE CLIENT

Effectiveness Innovative Use of Media Bronze The McDelivery Pin Leo Burnett Philippines McDonald's

HsuFuChi Chinese New Year Memory


Media Strategy Mobile Silver Mindshare China HsuFuChi
Train
Media Strategy Household Products & Services Bronze Less Screen Time, More Play Time Mindshare Vietnam OMO
Charities, Public Services &
Media Strategy Bronze Men, you're not talking, so try ticking. BCF Dentsu New Zealand The Movember Foundation
Awareness Messages
Entertainment, Lifestyle & Monty: The World's First AI Predictive
Media Strategy Gold Mindshare Australia Fox Cricket
Recreation Commentator
Monty: The World's First AI Predictive
Media Strategy Media Innovation Gold Mindshare Australia Fox Cricket
Commentator
Monty: The World's First AI Predictive
Media Strategy Digital Media Silver Mindshare Australia Fox Cricket
Commentator
Ovaltine – Empower Kids’ Happy
Media Strategy Integrated Use of Media Bronze Mindshare Vietnam Ovaltine
Exploration
Media Strategy Media Innovation Gold Tesco - Unforgetable Bag Grey Worldwide Malaysia Tesco
Entertainment, Lifestyle &
Effectiveness Gold Tesco - Unforgetable Bag Grey Worldwide Malaysia Tesco
Recreation
Effectiveness Innovative Use of Media Gold Tesco - Unforgetable Bag Grey Worldwide Malaysia Tesco

Colonel KI - The First Colonel to Conquer


Digital Strategy Food & Beverages Gold Mindshare China KFC
e-Sports
Colonel KI - The First Colonel to Conquer
Media Strategy Food & Beverages Bronze Mindshare China KFC
e-Sports
Colonel KI - The First Colonel to Conquer
Media Strategy Media Innovation Bronze Mindshare China KFC
e-Sports
Colonel KI - The First Colonel to Conquer
Media Strategy Sponsorship & Event Marketing Silver Mindshare China KFC
e-Sports
Colonel KI - The First Colonel to Conquer
Data & Analytics Response / Real-Time Data Silver Mindshare China KFC
e-Sports
Digital Strategy Digitally Integrated Campaign Bronze Data Driven Emotion Mapping Mindshare Vietnam Clear Men

Digital Strategy Mobile Gold DOMEX CERTIFIED CLEAN TOILETS Mindshare Philippines Domex
STREAM CATEGORY AWARD ENTRY TITLE AWARDEE CLIENT
Media Strategy Mobile Silver DOMEX CERTIFIED CLEAN TOILETS Mindshare Philippines Domex
HSBC Visa Make Family Time More Wunderman Thompson
Digital Strategy Digitally Integrated Campaign Bronze HSBC Singapore
Fulfilling Singapore
Digital Strategy Mobile Silver Influence the Influencer Mindshare China Castrol
Charities, Public Services &
Digital Strategy Silver Movement for Movement Mindshare Indonesia Rexona
Awareness Messages
Digital Strategy Mobile Silver Movement for Movement Mindshare Indonesia Rexona

Digital Strategy Digitally Integrated Campaign Silver Movement for Movement Mindshare Indonesia Rexona
Nike World Cup: Daring China’s teenage
Digital Strategy Mobile Bronze Mindshare China Nike
footballers to be the best!
Charities, Public Services & Ace Saatchi and Saatchi
Digital Strategy Gold Project Unfriend Project Unfriend
Awareness Messages Philippines
Ace Saatchi and Saatchi
Digital Strategy Video Silver Project Unfriend Project Unfriend
Philippines
Ace Saatchi and Saatchi
Digital Strategy Social Silver Project Unfriend Project Unfriend
Philippines
Ace Saatchi and Saatchi
Media Strategy Small Budget Media Campaign Silver Project Unfriend Project Unfriend
Philippines
Ace Saatchi and Saatchi
Media Strategy Social Bronze Project Unfriend Project Unfriend
Philippines
Digital Strategy Video Bronze The Algorithm Agent TBWA\Hong Kong Standard Chartered Bank
The World's First Smart 1Question Job
Digital Strategy Digital Innovation Silver SVEN Philippines Teleperformance Philippines
Interview Bot
Ace Saatchi and Saatchi
Digital Strategy Social Bronze Sangobion Symptom Patrol Sangobion IRON+
Philippines

From the couch to the Coast: Shifting


Data & Analytics Audience Segmentation Silver AFFINITY Australia Tourism Central Coast
perception for unprecedented ROI
From the couch to the Coast: Shifting
Data & Analytics Data Storytelling Silver AFFINITY Australia Tourism Central Coast
perception for unprecedented ROI
From the couch to the Coast: Shifting
Data & Analytics Data Mining Bronze AFFINITY Australia Tourism Central Coast
perception for unprecedented ROI
From the couch to the Coast: Shifting
Data & Analytics Customer Intelligence Bronze AFFINITY Australia Tourism Central Coast
perception for unprecedented ROI
STREAM CATEGORY AWARD ENTRY TITLE AWARDEE CLIENT
Entertainment, Lifetstyle & From the couch to the Coast: Shifting
Digital Strategy Bronze AFFINITY Australia Tourism Central Coast
Recreation perception for unprecedented ROI
eCommerce FMCG Retail Services Silver KFC Christmas Pocket Store Isobar China KFC

eCommerce Mobile & Apps Silver KFC Christmas Pocket Store Isobar China KFC

eCommerce User Experience Bronze KFC Christmas Pocket Store Isobar China KFC
Consumer Electronics &
eCommerce Bronze Mind Your Language WATConsult India Racold by Ariston Thermo
Accessories
Nike All-Star Weekend: Better than
eCommerce Mobile & Apps Bronze Mindshare China Nike
Broadcast
Data & Analytics Personalisation Gold Targeted Ads BBDO Thailand JD Central

Data & Analytics Multiple Data Sourcing / Merging Gold The Adaptive Data Lighthouse Mindshare India Lifebuoy

Data & Analytics Analytics Innovation Bronze The Adaptive Data Lighthouse Mindshare India Lifebuoy

Data & Analytics Innovative Use of Data Technology Bronze The Adaptive Data Lighthouse Mindshare India Lifebuoy
Pharmaceuticals, Beauty Products,
Effectiveness Gold The Adaptive Data Lighthouse Mindshare India Lifebuoy
Cosmetics & Toiletries
Effectiveness Insights / Strategic Thinking Silver The Adaptive Data Lighthouse Mindshare India Lifebuoy
Marketing Campaign for National
Effectiveness Bronze The Adaptive Data Lighthouse Mindshare India Lifebuoy
Brand Development
Phamaceuticals, Beauty Products,
Media Strategy Silver The Adaptive Data Lighthouse Mindshare India Lifebuoy
Cosmetics & Toiletries
Media Strategy Mobile Silver The Adaptive Data Lighthouse Mindshare India Lifebuoy

Data & Analytics Multiple Data Sourcing / Merging Bronze Otrivin - Cold and Flu Predictor AFFINITY Australia Otrivin

Data & Analytics Customer Intelligence Gold NRMA Safety Hub CHE Proximity Australia NRMA

Data & Analytics Audience Segmentation Silver NRMA Safety Hub CHE Proximity Australia NRMA

Effectiveness Consumer & B2B Services Gold NRMA Safety Hub CHE Proximity Australia NRMA

Effectiveness Insights / Strategic Thinking Gold NRMA Safety Hub CHE Proximity Australia NRMA
STREAM CATEGORY AWARD ENTRY TITLE AWARDEE CLIENT

Digital Strategy Consumer & B2B Services Platinum NRMA Safety Hub CHE Proximity Australia NRMA

Data & Analytics Response / Real-Time Data Platinum The Adaptive Data Lighthouse Mindshare India Lifebuoy

Special Award Effectiveness Agency of the Year CHE Proximity Australia

Special Award Media Strategy Agency of the Year Mindshare China

Special Award Digital Strategy Agency of the Year Mindshare China

Special Award Network of the Year Mindshare

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