Market

Projection
Your Company Name
Market Forecast Outline

Bottoms-up Approach & Top-Down

Key Statistics
Approach For Market Forecasting

Market Survey Results Template Total Market Size

Market Opportunity Analysis Market Share & Market Forecast

Opportunity Size Triangulation

Ansoff’s Matrix For Market Size Determination
- 3 Way To View An Opportunity

Product Opportunity Evaluation Framework Recommendations

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Key Statistics
Annual Turnover
Export Volume

15 2.5
Billion Dollars Million Tons

Market Share 1 Export Share 1

35% Text Here Text Here

30%

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Market Survey Results Template
Survey Result 1
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Survey Result 2
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Survey Result 3
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Survey Result 4
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Survey Result 5
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Survey Result 6
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Market Opportunity Analysis
Customer
Analysis Of The Customer Environment Uncovers Unmet Or Underserved Customer Needs, As Well As The Market
They Occupy

Technology
Analysis Of The Technology Environment Reveals The Readiness Of The Particular Technology, As Well As
Any Alternative Technologies, On Which The Manager Anticipates Deploying The Firm's Offering

Company
Analysis Of The Company Environment Provides The Current State Of The
Company's Resources

Competition
Analysis Of The Competition Environment Reveal The Structure Of The Industry And Market, Key
Competitors In The Marketplace, And The Firm's Relative Advantage To Each Of The Key Players

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Ansoff’s Matrix For Market Size Determination
Existing Markets

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Market Product your needs and capture your audience's
Penetration Development attention.

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New Markets

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Diversification
Development
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Existing Products New Products

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Product Opportunity Evaluation Framework
Finance
› Healthy Margins
› Demand Constraint

Product Timing
› Tight Niche Focus › Secular Trend Alignment
› No Network Effect › Recent Innovation Filter

Customer Competition
› Clearly Identifiable Customer › Limited Competition
› Meaningful Problem to Solve › Competitor Fitness

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Bottoms-Up Approach & Top-Down Approach For Market Forecasting

Bottoms-Up Approach Top-Down Approach

Understanding Of
Marco Economy

Addressability

Fundamental Competitiveness
Understanding Of Market & Penetration

Addressability
Company Specifies & Known
Market Specifics

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Total Market Size Template 1

Target Market
Target (For A Start-up)
Market Who Will Be The Most Likely
Buyers

Served
Available
Market
Sam
How Many Can I Reach With
My Sales Channel
Total Available
Market
Tam
How Big Is The Universe

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Total Market Size Template 2

Total World Market

$36B This slide is 100% editable. Adapt it to your needs and capture your audience's
attention.

Total US Market
$12B This slide is 100% editable. Adapt it to your needs and capture your audience's
attention.

Total FR Market
$2B
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attention.

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Market Share & Market Forecast
Automobiles Sales & Market Share Market Share

68.5

61.2

45.7

29.1
26.1

8.6
4.6 5.8
3
1.7 2.5 1.6 2.1 2.8 1.5 1.5 2.5 2

Tata Motors Ashok Leyland Mahindra Eicher Volvo AMW

Series 1 Series 3 FY 2009 FY 2013 FY 2018

› Automobile Segment Showed Excellent Growth In Last 3 Years & Expected To Reach 10% Segment Share By 2023.
› Company X, Company Y & Company Z Lost Market Share.

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Opportunity Size Triangulation 3 Way To View An Opportunity

Resource
Constraint Sizing
Market Size Here

Opportunity
Size

Top- Bottoms-up
Down Customer
Market Size Here Market Size Here

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Recommendations
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01 attention.

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02 attention.

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Market Projection Icons Slide

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Additional Slides

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 Our Mission
Our Vision
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Our Mission
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Our Strategy
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Our Team This slide is 100%
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Designation

Name Here

Name Here Name Here

Designation Designation

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About Us We Are Professional
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We Are Creative
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We Are Talented
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Comparison

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attention. attention.

40% 13%

60% 87%

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 Timeline

2014 2015 2016 2017 2018

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Venn

01 02 03 04

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Bar Chart

Text Here
150
140 Text Here
130
Dollars (In thousands)

120
110 Text Here
100
90 Text Here
80
70 Text Here
60
50
40
30
20
10
0
2014 2015 2016 2017 2018

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Donut Pie Chart

90% 80% 70% 60%

75% 65% 55% 45%

Text Here Text Here Text Here Text Here

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