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Module 2B: INSPIRATION- DATA ANALYSIS

3 videos (Total 22 min), 6 readings, 4 quizzes


3 videos
Formatting the data: Journey mapping and personas12m
Insight Emergence7m
Synthesis of the inspiration phase1m
6 readings
How to design personae?10m
Examples of Personae and Journey maps10m
How to identify extreme users10m
Criteria for insights and the final HMW articulation10m
Exercise: Final articulation HMW and the persona(s) you target1h
Additional readings: About insights10m
3 practice exercises
Practice Quiz M2BL56m
Practice Quiz M2BL66m
Graded Quiz Module 2A&2B20m

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