Sei sulla pagina 1di 6

Statement Of the Definition of the Respondents Administration Questionnaire

Problem Problem
1.) Profile of  Online  Personal 1. How old are you?
the Sellers interview and
2. What’s your gender?
respondents survey
 Online
o Male
a.) Age Purchaser
b.) Gender o Female
3. Are you a?
o Online seller
o Online purchaser
4. How long have you
been purchasing/selling
online?
o 1-3yrs
o 4-6yrs
o 7-9yrs

2.) What are 1.) To identify the  Online  Survey On the scale of 1-5, please
the effects of Seller state how much you agree with
advantages using each statement. 1=strongly
of having facebook for disagree,
advertiseme advertising
nt as a 2=disagree,
products/servi
marketing
strategy in ces 3=Uncertain,
selling
products in 2.) The target 4=Agree.
facebook? population will
5= strongly agree.
be the online
sellers 1. Social media like
facebook is effective for
3.) The
brand awareness?
information
will be used to 2. -+-+-+-+-+-+++--
identify the +----------
advantages of
using 3. Advertisement in
facebook for Facebook is effective to
advertising have more customers.

4.) The 4. Advertisement in


researchers facebook is effective in
want to keeping customers to
identify if it’s become loyal to the
effective or brand.
not. 5. How useful is
advertisement in
facebook has been for
your business?
 Very useful
 Useful
 Not useful
 Not very useful
6. Would you recommend
using facebook to
advertise
products/services to
other online sellers?
 Yes
 No
3.) What are 1.) To identify the  Online  Survey
the effects of sellers
disadvantag using
es of having Facebook for
advertiseme advertising
nt as a products/servi
marketing ces
strategy in
selling 2.) The target
products in population will
facebook? be the online
sellers.
3.) The
information
will be used to
find out the
disadvantages
of using
facebook for
advertising.
4.) The
researchers
aim to find out
if it’s effective
or not.

4.) What is the 1.) To know how  Online  Survey 1. How many hours do you
perception multi-media Purchaser spend in facebook?
of multi- users react on
 1-3 hrs.
media users the
to the advertisement  4-6 hrs.
advertiseme in facebook
nt as a  6-9 hrs.
2.) The target
marketing 2. The availability of social
population will
strategy of media advertisement
be the online
online has made me more
purchasers.
seller? informed about brands
3.) The when making
information purchasing decisions.
will be used to
find out the  Agree
perception of
 Disagree
multi-media
users to  Uncertain
advertising
using 3. I’m more likely to
facebook. respond to marketing
messages
4.) The communicated via
researchers social media than more
want to find traditional approach
out what does such as television and
the online
buyers know radio.
when it comes
 Agree
to advertising
using  Disagree
facebook.
 Uncertain
4. I am actively aware of
marketing approach like
banner advertisements
during my everyday use
of Facebook.
 Agree
 Disagree
 Uncertain
5. Business pages in
facebook provide me
with the information that
I believes is valuable.
 Agree
 Disagree
 Uncertain
6. I am more likely to
consume a product that
has been promoted in
social media like
facebook.
 Agree
 Disagree
 Uncertain
7. The quick spread of
information, positive or
negative through
facebook can have an
effect on my perception
on a product/service
being promoted in
facebook.
 Agree
 Disagree
 Uncertain

Potrebbero piacerti anche