Designed for: Zomato Media Pvt. Ltd. Designed by: Ashish Mishra Roll no.

shra Roll no.19 Date: 24/02/19 Version: V1.1

The Business Model Canvas
Key Partners Key Activities Value Propositions Customer Relationships Customer Segments
 Provide search services  Order online  Users who looks for restaurants of
 Content Creators  One stop shop for food lovers.
 Managing logistics to process  Training & certifications various cuisines.
 Restaurants  Allow restaurants to standout.
orders.  Support & trouble shooting  Users who prefer home delivery.
 Delivery personnel   Bridge the gap between customers
Collecting restaurants information  Online service build with  Restaurants who want to advertise
 Customer like menu card, opening and and restaurants through efficient
mandatory rating mechanism. their services.
 Investors closing time, ratings, reviews, and technology application which
 Restaurants who do not offer Commented [AG1]:
 Payment processor many others reduces the delivery time.
delivery services.
 E-wallets   Rating based pricing model for the
Creating and Managing
food delivery service.  Market research companies.
technology infrastructure.
 Online ordering in markets like  Segmentation by:-
African and Arab countries and Location
many others. Category
Meal type
 Zomato piggy bank for android
Features
users.
By opening and closing hours
 Based on Users
Demographic
Key Resources Channels Frequent Locations
Spending profile
 Large database of restaurants across  Mobile application for IOS Interests
the cities.  Mobile application for android.
 Large database of users.  Website.
 Presence across 24 countries in the
world.
 Delivery personas.
 Technology Platform.

Cost Structure Revenue Streams

People Advertising
Facilities
Investments Online ordering
Manufacturing
Production Zomato Gold and Zomato treats
Technology setup
Management Zomato Premier League
Marketing & sales
Fuel Expenditure

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