Mama Mo Snacks Corporation

MAMA MO SNACKS CORPORATION
Starmall, City of San Jose del Monte, Bulacan

Mamamosnacks.facebook.com/mamamosnacks@gmail.com
09065936518/09298407639
Snacks ko! Paborito ng Bayan ko!

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EXECUTIVE SUMMARY
Mama Mo Snacks is a snackeria shop is located in Starmall,
City of San Jose Del Monte, Bulacan. The company or the business just
started this year of 2018. It is a corporation form of a business. The
corporation is composed of ten people combined together for the same
objectives and goals.
In the idea of products and services we have only one mission
and that is ‘To promote our own delicasies and give comfort to every
customer.” Nowadays the idea of snacks with drinks in one cup is very
popular. It makes life easier. We offer snacks such as Camote Chips,
Banana Fries and Choco Popcorn and for the drinks we have Choco Sago
and Iced Tea, we also offer Banana Pizcake and for the summer season we
offer fruit salad fries.
A review of our competitors shows that we will be
competing against many food stalls in the food court of the mall. We have
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the edge in attracting customers by giving high quality and unique product
to them and also a comfortable service.

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In the market, our major target consumer are students, the next is workers
or professionals then the local residents near in Starmall and shoppers in
the mall. Starmall is a good base for a business because it is surrounded by
many schools and subdivisons or local residence.
In planning for our launch, we have put our financial plan
based on forecasts for the first year of operations. The capital assumption
on the first year to build our business and to operate it is ₱1,690,000.00.
In our financial plan we can see the growth of the income of
the corporation in three years.
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Snacks ko! Paborito ng Bayan ko!_____________________
A. COMPANY DESCRIPTION
Mama Mo Snacks offers snacks to the people around Starmall
CSJDM, Bulacan. The business is a corporation form or business and a
snack food industry and located at Starmall CSJDM, Bulacan.
MMS recognizes the busy and tiring lives of the costumers and wants
to give relaxation through their snacks.
Mama Mo Snacks wants to serve the costumers high quality and affordable
snacks and to give the costumers satisfaction. The mission statement of
MMS Corp. is “To promote our delicasies and give comfort to every
costumer.” and the vision statement is “To give satisfaction to the
costumers with our affordable and high quality products.”
We choose Mama Mo Snacks for the name of our products because
we know that this is very easy to remember and catchy.
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B. PRODUCTS AND SERVICES
SNACKS DRINKS
Mama Mo Kamote Chips Choco Sago
Mama Mo Banana Fries Mama Mo Tea
Mama Mo Popcorn
We also offer:
Banana Pizcake
Limited edition for summer (April-May)

Fruit Salad Sticks
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Snacks ko! Paborito ng Bayan ko!_____________________
SNACKS
DRINK
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C. INDUSTRY ANALYSIS
The competition facing MMS is vast. This includes every snack house
in Starmall. Major competitors include: Potato Corner, Ice Cream House,
Kerrimo, and Kappu Potet”o
The competition is difficult but the product and services idea is
enough for it overcome.
MMS will promote the quality of the snacks and draw in those
individuals who see these as unhealthy and low quality.
Therefore, MMS Corp. believes that there is an opportunity to gain
local market share.
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DIRECT COMPETITORS
INDIRECT
COMPETITORS
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D.MARKETING ANALYSIS
MMS expects high demand because of some factors:
1. Population- the population growth around Starmall is high.
2. Students- there are lots of school around Starmall the students
could be the potential customers.
3. Affordable price- consumers usually look for snacks that is budget

friendly to satisfy them.
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15.00%
Student
Workers/Professionals
25.00% Others
60; 60.00%
A pie that shows our target consumers;
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E. MARKETING STRATEGY
In the marketing strategy we have our store to attract customers. In the
store of us we have a cozy place where you can relax and also study. We
decided to have a music in our store that can fit to a cozy place.
We also give flyers and advertise on social media.
The graph shows below; the right time and day to advertise in the mall.
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F. OPERATIONAL PLAN
MMS intends to operate on Monday to Friday from 10:00 a.m.
to 8:00 p.m. Every week days there will be two staffs operating.
SCHEDULE
(OPENING AND CLOSING)
Monday 10:00 a.m. to 8:00 p.m.

Tuesday 10:00 a.m. to 8:00 p.m.
Wednesday 10:00 a.m. to 8:00 p.m.
Thursday 10:00 a.m. to 8:00 p.m.
Friday 10:00 a.m. to 8:00 p.m.
Saturday 10:00 a.m. to 8:00 p.m.
Sunday 10:00 a.m. to 8:00 p.m.

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Snacks ko! Paborito ng Bayan ko!______________________
DAY STAFFS TIME

MONDAY 2 staffs 9 AM – 9 PM
TUESDAY 2 staffs 9 AM - 9 PM
WEDNESDAY 2 staffs 9 AM – 9 PM
THURSDAY 2 staffs 9 AM – 9 PM
FRIDAY 2 staffs 9 AM – 9 PM
SATURDAY 2 staffs 9 AM – 9 PM
SUNDAY 2 staffs 9 AM – 9 PM
● Ordering of product will set every 2 weeks
● The maintenance schedule will set every day before opening and closing
● Providing training to staffs
● Providing orientation for staffs once a week
● Providing the best customer service as fun students atmosphere
● The operational manager will list the report and progress of the shop
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G. MANAGEMENT AND ORGANIZATION
I.MANAGEMENT TEAM
Position Responsibilities Requirements
CEO  Decides the mission, goals  Earns a master degree,

and policies, growth plan relevant of at least 10
and the direction of the years in managerial,
company. must have excellent
people management
skills.
VP OF  Manage all the operation  Earns master degree in
OPERATION of the Company and business
ensure that there is steady administration, sound
growth in the company knowledge in
and its profit. accounting, experience
working on the board
of direction.
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VP OF  Developing and  Required BA/BSA

MARKETING implementing a undergraduate degree
cohesive marketing plan in marketing, business
to increase brand or other related field,5
awareness, setting years in a leadership
current and long term position, ability to
goal for internal teams, lead, create and work
designing and reviewing within cross
the marketing functional team
department budgets. environment.
VP OF  Direct all aspects of  Experience in

ACCOUNTING accounting operations, budgeting at least 8
overseeing all years in corporate
transaction ledger finance environment
,receivables, payables, of a publicy held
payroll and financial company.
reporting, have BA/BS
Accounting at least 4
years experience with
financial analysis and
planning.
09065936518/092984076 _

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OPERATION  In charge of overseeing  Earns Bachelor’s
MANAGER the production of Degree in operations
good/service that management or related
company provided, field. Experience in
ensure that the management,
organization works as operations and
efficiency as possible and leadership.
that the product or service Understanding of
exceed client expectation. general finance and
budgeting, including
profit and loss ,balance
sheet and cash flow
management.
MARKETING  Interviews, hires and  Have a Bachelor degree
MANAGER trains marketing staff in marketing
members. Work within advertising, brand
the department budget to management or sales.
develop cost effective
marketing plans for each
product or service. Tracks
all marketing and sales
data and creates detailed
written reports and verbal
presentations to bring to
senior executives.

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ACCOUNTING  Responsible for all areas  Bachelor’s degree. A

MANAGER relating to financial popular degree
report. This position will program for aspiring
be responsible for accounts managers is
developing and the Bachelor of
maintaining accounting Business
principles and procedures Administration, which
to ensure accurate and generally includes
timely financial classes in accounting,
statements. advertising,
communications
,finance, management
and marketing.
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II.ORGANIZATIONAL CHART
GUEVARRA,MARION
President
SOLANO,JULIE PEARL
Vice President
FUENTES,IMEE
Secretary
DE VERA,MIKHAIL DAQUIZ,SHANEL MABAG,RIZIEL

Vp of Operation Vp of Marketing Vp of Accounting
ROBLES,MARK CARREON,KYLA SOLMIANO,JEAN

ANGELO
Marketing Manager Accounting Manager
Operation Manager
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GRAND
OPENING
MAMA MO
HEARTS
MAMA MO
THANKSGIVING
BEAT THE
HEAT!!!
10 % OFF TO
STUDENTS
GO UNLI
RAFFLE ENTRY
EAT OR TREAT
CHRISTMAS
SPECIAL and
EMPLOYEE OF
THE YEAR
MONTH Jan Feb March Apri
l
May June July Aug Sep
t
Oct Nov Dec
H.IMLPLEMENTATION OF ACTIVITIES
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SWOT ANALYSIS
STRENGTHS WEAKNESSES
 Products  Experience
 Location  No other branches
 Management
OPPORTUNITIES THREATS
 Population  Competition
 Partnership w/ other business  Cost of Ingredients
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I.FINANCIAL PLAN
Chart Title
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0
1st Yea r 2nd Year 3rd Year
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J.APPENDIX
https://www.transparencymarketreasearch.com
https://smallbusiness.chron.com
nachoindustries.com
https://www.entrepreneur.com.ph
https://www.starmall.com.ph
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MAMA MO SNACKS CORPORATION

Starmall, City of San Jose del Monte, Bulacan

Snacks ko! Paborito ng Bayan ko!

started this year of 2018. It is a corporation form of a business. The

corporation is composed of ten people combined together for the same

objectives and goals.

In the idea of products and services we have only one mission

popular. It makes life easier. We offer snacks such as Camote Chips,

offer fruit salad fries.

A review of our competitors shows that we will be

to them and also a comfortable service.