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Evaluating to what degree action plans have been successful and making changes
when desired results are not being produced.
Importance of strategic management
The strategic management process is a management technique used to plan for the future:
Organizations create a vision by developing long-term strategies. This helps identify necessary
processes and resource allocation to achieve those goals. It also helps companies strengthen and
support their core competencies.
By determining a strategy, organizations can make logical decisions and develop new goals
quickly to keep pace with the changing business environment. Strategic management can also help
an organization gain competitive advantage and improve market share.
SWOT analysis
The process is helpful when determining whether the firm's resources and abilities will be effective
in the competitive environment within which it has to function, and when developing their goals
and strategies to remain successful in this environment.
The value of organizational culture in strategic management
Organizational culture can determine the success and failure of a business and is a key component
that strategic leaders consider when developing a dynamic organization. Culture is a major factor
in the way people in an organization outline objectives, execute tasks and organize resources. A
strong business culture will make it easier for leaders to motivate their staff to execute their tasks
in alignment with the outlined strategies.