FRIESTICE

(Fries and Ice tea)

Arnol, Joshua Jones

Laput, Chloe Gentle
Tenorio, Michael Tristan
Anecito, Eziel Jane
Zolina, Montessa
Grade 11 – Zeus

In Partial fulfillment of Business Plan in Entrepreneurship

S.Y. 2018-2019
I. The Business

Description of the Business

The business is a direct selling business where we sell our products direct
to the customers. The business will be available inside the campus of Malandag
National High School offering good quality of product that can meet every
customer’s satisfaction. The business is a start-up business or a newly
emerged business venture that aims to develop a viable business model.

Mission

 To satisfy the wants of the costumer.

 To produce a good quality product.
 To ensure safety to every product

Vision

We dream to achieve higher rating in business industry and be a

supportive, productive and knowledgeable entrepreneurs in the future.

Objectives

 To gain profit that will help the business to improve the product
 To satisfy and meet customer’s expectation
 To get victory over competitors
 To provide affordable product to the customers
Product

The product of the business is “Friestice”. A combination of fries and ice

tea ensuring the costumers to eat and drink at the same time.

Location of the Business

The location of the business is within the vicinity of Malandag National

High School Campus.

Figure 1. Location Map

 II. Marketing Plan

SWOT Analysis
FACTORS STRENGTHS WEAKNESSES OPPURTUNITIES THREATS
Product/Services Packaging Small amount Unique A sudden in
demand
Price Affordable High cost in Enable to High cost of raw
production participate in materials
economic
development
Management Organized Misunderstanding Members of the Members will not
business will gain do his task
more experience
in managing
business
Labor force Participative Not all have the Strong bond to Tardiness
same positive the corporation
responses
Competitors Friendly and No uniqueness Expansion of the Emerging
low cost business competitors
products

Sources of Merchandise

Since our product is Fries and iced tea, we get our ingredients at the public market

since it is available and affordable. If we cant find any in the public market, our other

option is in the supermarket. We also ensure the quality and price of the ingredients that

we buy to make sure that the product is in good quality.

Describe your Competitors

The competitors of our business are all of the businesses in our area offering

different product. They can be any start-up business that offers a direct selling.
Product Promotion Scheme

Our business is unique and can catch attention of consumers but for us to enable

to gain more profit, we can go for flyers.

Describe the channel of Distribution

The channel of distribution of our business is direct selling, we gather our raw

products to the wholesaler and prepare it to produce a new product for the consumers.

We can have a branches in order for us to distribute properly our product.

WHOLESALER RETAILER BRANCHES

Figure 2. Distribution Channel

III. Financial Plan

Table A. Projected Product Cost

Product list Estimated Estimated Estimated Estimated cost
cost/unit supply/unit cost/day for 3 days

Fries 234.00 2.5 kilo 99.00 333.00

Nestea 36.00 2 sachet 36.00 118.00
Ice 10.00 2 cellophane 10.00 30.00
Cheese powder 25.00 1 sachet 25.00 75.00

Cooking Oil 60.00 1 kilo 60.00 120.00

Total 365.00 230.00 676.00
Table B. Projected Income
Product Estimated Mark-up price Estimated Estimated
cost/unit selling price Gross
sales/day

Fries 8.00 2.00 10.00 1000.00

Juice 3.00 2.00 5.00 150.00

Table C. Other Expenses

Items Price per item Quantity Total price
Paper .5 50 pieces 25.00
plate(Medium)
Plastics cup
.5 50 pieces 25.00
Electricity - -

Table D. Equipment/Facilities
Items Price per item Quantity Total price
Paper .5 50 pieces 25.00
plate(Medium)
Plastics cup
.5 50 pieces 25.00
Electricity - -

Table E. Estimated Net Income (3 days)

Estimated Sales 3450.00

Less:
Projected Product Cost 790.00

Other expenses 200.00

Equipment/Facilities

Estimated Net Income 2460.00

 Table F. Capital/Investment

Investors Amount of investment

Board of directors/sole proprietorship

Arnol, Joshua Jones 200.00

Laput, Chloe Gentle 200.00
Tenorio, Michael Tristan 200.00
Anecito, Eziel Jane 200.00
Zolina, Montessa 200.00
1000.00
Total capital

IV. Organizational and Staffing Plan

Chloe Gentle Laput

Manager

Joshua Jones Arnol Michael Tenorio Eziel Jane Anecito Montessa Zolina
Production/Marketing Accounting Production/Marketing Production/Marketing
nggng
Staffing Plan

TASKS/DESIGNATION JOB DESCRIPTION

Laput - MANAGER This individual is the leader for the

operation and has overall responsibility for
the financial success of the business. This
individual also is in charge of either
production or marketing for the business.
This person will set in motion the vision,
strategic plan and goals for the business.
Tenorio - ACCOUNTING Evaluate the financial needs of an
organization, developing budget strategies
to increase the company’s profitability.
They design and implement the
company’s financial plans to comply with
legislation and ensure business growth.
Arnol – MARKETING The one who is branding the organization,
participate in public activity, advertising
and customer interaction through
feedback collection.

Anecito – PRODUCTION AND The one who is branding the organization,

MARKETING participate in public activity, advertising
and customer interaction through
feedback collection and also responsible
for making sure that raw materials are
provided and made into finished goods
effectively.
Zolina – PRODUCTION AND The one who is branding the organization,
MARKETING participate in public activity, advertising
and customer interaction through
feedback collection and also responsible
for making sure that raw materials are
provided and made into finished goods
effectively.