THE DISTRIBUTION OF THE PRODUCT

A company needs is that its products are available and sold to consumers. It is
essential that the type of channel used and the means of transport be considered for
the distribution of the product.
For excellence, transportation is essential for a company, the company must know the
current means and costs associated with their choice. The transportation system must
be efficient Cost, speed, efficiency and safety. The decision making related to the
situation.
-If a customer demands that their product arrives in the shortest time possible and the
distance is from a continent other, the most appropriate would be to use a medium
such as air since the product would arrive from one to two days, while sending it by
sea would take months.
-If it is a high cost product for security, it should have some kind of insurance, it should
have paid for the client or the seller.
-If you want to know the shipment, you would need a tracking system, which is widely
used by most companies for greater security and confidence, in most cases with high
value merchandise.

MODES OF TRANSPORT
For the decision of the medium to be used, the needs of both the client and the seller
vary and the advantages and disadvantages associated with each medium must be
considered.
Road transport is very cheap, it has a door-to-door service, it has a greater possibility
of negotiating (schedules and prices), it adapts to most demands and customers and
the most means, but it is also an environment pollutant, roads and stable to traffic
restrictions.
Rail transport is not very polluting, there are no traffic problems, there are no traffic
problems and low accident rate and it is very fast, there are no schedules, there are no
height and weight restrictions, the service is profitable Only at long distance and its
cost is very high.
Transportation by sea is cheap, has a wide variety of cargo, has fewer restrictions and
can make large shipments. There is also a very slow medium, very polluting and less
traceability.
Air transport is fast, but at the same time costly, it generates security and flexibility,
allows intramodality and has a greater geographical coverage. Its disadvantages are in
the restrictions with the dangerous load and the limitations by weight.
BIBLIOGRAPHICAL QUOTES
EMPREDEPYME - The distribution of the product. Taken from
https://www.emprendepyme.net/la-distribucion-de-productos-en-la-empresa.html
SMARTA – The distribution of the product. The basics. Taken from
http://www.smarta.com/advice/suppliers-and-trade/logistics-management/product-
distribution-the-basics/

GLOSSARY
Consumers - Consumidores
Essential - Esencial
Distribution - Distribución
Fundamental - Fundamental
Decision - Decisión
Restrictions - Restricciones
Intramodality - Intermodalidad
Possibility - Posibilidad
Requirements - Requerimientos
Efficiency - Eficiencia
Presented - Sometido
Traceability - Trazabilidad
Distance - Distancia
Limitations - Limitaciones
Disadvantages - Desventajas
Coverage - Cobertura
Service - Servicio
Variety - Variedad
Intramodality - Intermodalidad
Profitable - Rentable