Answers to the Activity o1

S.S.Anuruddha MGT/2013/2014/012 Index no: MGT/3489 Business mgt department

Yes, Walmart practice CSR successfully in the contemporary business world. According to the
case study, Walmart is improving its Corporate Social Responsibility using different approaches.
Walmart is following a clear and global view of its ethics and compliance issues. This strategy
improves company’s goodwill in various ways. If Walmart established separate compliance team
that reported to its market or divisional areas, conflicts can be occurred and the brand name
could be damaged. Here reason is Walmart doing businesses in different countries and here
every country has a separate culture and ethics. If Walmart delivered their CSR strategy
separately according to the different countries’ behavior, It would not be a successfully strategy.
As an example people in a one country can avoid Walmart because Walmart is not following
ethical values in other countries. This situation can damage Walmart brand name. Therefore it’s
very essential to organize compliance staff into one global organization and follow a clear global
view of its ethics and compliance issues as suitable for any environment in the world. Not only
that, Walmart needs an effective strategy to monitor their CSR activities. Here Walmart has
implemented a successful strategy for that too. Walmart appointed Chief Ethics and Compliance
Officers as well as Anti-Corruption Directors within each of its retail markets. Not only that,
Walmart successfully invested in technology in order to reliably and efficiently track its
governance programs. Walmart successfully monitor their policies, licenses, permits, enhance
food safety, track donations to the community, provide significant training for ethics and
compliance leaders and comply with anti-money laundering obligations using electronic systems.
This is very effective and fast way to monitor their ethics and CSR practices and it reduces the
degree to which an unethical behavior could be occurred. The Walmart also reduces the chance
of occurring an unethical behavior by providing significant training for ethics and compliance
leaders. It is better to making an ethical environment that avoids unethical behaviors
automatically. When members of the company act ethically and avoiding unethical actions, the
members who do not have ethical behaviors also transform into ethical members. Employees of
company are a main key to the success. Therefore significant training is essential for ethics.
These trainings provide ethical employees. As well as seeking recognition for results is also very
essential. External validation is the key to deliver company’s message regarding ethics and
values to the society. People search for this external validation and they select companies based
on these validations and also external validation is the key to company to know about whether
they are in right path or not. Lastly, by looking all of this information, it can be concluded that
Walmart is successfully practicing CSR in the contemporary world.