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Jasmin Khair

JRMC CMA Promotional Video Script

VIDEO
FADE IN at beginning, “SYN COLE
Video Clip: FADE IN TO A MS OF “FEEL GOOD”” (play throughout the
THE ENTRANCE OF JAMEEL video)
BUILDING
Text over video: “#WhyJRMC?” FADE OUT at the end of the video
Font size: 100
Font style: Bebas Neue
Font Color: White

Video clip: FADE IN TO A CU OF


THE STUDENTS ON THE
COMPUTERS IN THE LAB
Text over video: “According the
American University in Cairo Fact
book,”
“400 undergraduates were enrolled in
Journalism and Mass Communication at
AUC, 2017-2018.”
Font: Bebas Neue Bold
Font size:24
Color: White (on black text box)
(Journalism and Mass Communication in
cayan)

Video clip: FADE IN TO A SHOT OF


STUDENTS WALKING IN 1ST
FLOOR, JAMEEL BUILDING
Video clip: FADE IN SHOT TO THE
BLACK BAGS ON THE SHELVES

Text over videos: “Out of those 400


students, 120 undergraduates choose
Communication and Media Arts. ”
Font: Bebas Neue Bold
Font size:24
Color: White (on black text box)
(Communication and Media Arts in Video clip: FADE IN TO A SHOT OF
cayan) STUDENTS SHOOTING AT AUC
GARDENS
AUDIO Text over video: “It combines media
MUSIC practice with communication theory.”

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Jasmin Khair

Font: Bebas Neue Bold


Font size:24
Color: White (on black text box)
(Media Practices, communication theory
in cayan)

Video clip: FADE IN TO A MS OF


STUDENTS IN THE CLASSROOM

Video clip: FADE IN TO A SHOT OF


THE STUDIO
Text over video: “During their journey,
students build a broad background in
both traditional and new media.”
Font: Bebas Neue Bold
Font size:42
Color: White (on a faded black text box)
(broad background, traditional, new
media in cayan)

Video clip: FADE IN TO A SHOT OF


TWO STUDENTS AT THE AUC
RADIO STUDIO
Text over video: “To understand the
impact of the convergence media on
society.”
Font: Bebas Neue Bold
Font size:25
Color: White (on black text box)
(convergence media in cayan)

Video clip: FADE IN TO A SHOT OF


AUC STUDIO TOOLS

Text over videos: “CMA introduces a


range of contemporary media practices.”
Font: Bebas Neue Bold
Font size: 28
Color: White (on black text box)
(range, media practices in cayan)

Text over video: (44:23) “It is all about


a journey of practicing different skills.”
Font: Bebas Neue Bold
Font size:28

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Jasmin Khair

Color: White (on black text box)

Video clip: FADE IN TO A SHOT OF


THE PICTURES ON THE WALL OF
THE DEPARTMENT’S CORRIDOR

Text over video: (44:23) “It is all about


a journey of practicing different skills.”
Font: Bebas Neue Bold
Font size:28
Color: White (on black text box)
(different skills in cayan)

Video clip: FADE IN TO A STUDENT


HOLDING “I CHOOSE CMA.”

Video clip: FADE IN TO A SHOT OF


JAMEEL BUILDING FROM THE
INSIDE TO THE OUTSIDE
Text over video: “CMA … Where
dreams come to life.”
“ For more information visit
https://gapp.aucegypt.edu/academics/dep
artments/journalism-and-mass-
communication OR email:
jrmc@aucegypt.edu”
Font: Bebas Neue Bold
Font size: 40,30
Color: White (on faded black text box)

FADE TO BLACK
Text on video “Credits:
Video, editing and script by Jasmin
Khair Video Mahmoud, Merehan and Hana
Music by Syn Cole

This video is done under the advisory of


Professor Kim Fox for Multimedia
Writing.”
Font: Raleway bold
Font size:32

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Jasmin Khair

Color: White

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