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MARKETING 4.

0 FOR CONSUMER BRANDS


“Marketing 4.0 is a marketing approach that combines online and offline interaction between companies and customers.
In the digital economy, digital interaction alone is not enough. In fact, in an increasingly online world, offline touch
represents a strong differentiation. Marketing 4.0 blends style with substance.”
-Philip Kotler (Father of Modern Marketing)

ONLINE AND TRADITIONAL MARKETING + COMBINED WITH MARKETING 4.0

Segmentation and Targeting + Customer Community Confirmation

Brand Positioning and Differentiation + Brand Equity and Virality

Selling the Classical 4 Ps Concept + Commercializing the Modern 4 Cs


Introducing
In metro cities, a customer dines out an average of 4 times a month and
spends 5.4 hours per month in restaurants,breweries and coffee shops.
Undoubtedly, placing your brand ads in these restaurants and
cafes results in catching hundreds of eyeballs everyday creating instant
brand equity,community interaction and awareness in target market.

INDIA’S FIRST SOCIAL VIDEO ADS NETWORK


INSIDE RESTAURANTS, CAFES AND BREWERIES
1220+ RESTAURANTS 42+ MILLION DINERS 100M+ DINING HOURS
ACROSS 8 METRO CITIES IN INDIA
WHY BRANDS NEED TO TARGET CUSTOMERS THROUGH RESTAURANTS
MASS TARGETING OF NEW AGE CUSTOMER SEGMENT BASED ON AFFLUENCE THROUGH VIDEO ADS

Diners Distribution In Our Partner


Restaurants, Cafes & Breweries MASS TARGETING IN TARGETED CUSTOMER PROFILE
REACH MILLENNIALS & WORKING PROFESSIONALS (AGE 18 to 40)
HIGH ROI ASVIDEO
TARGETED COMPARED TO OTHER
PROMOTIONS OOH NETWORKS
IN CUSTOMER PROFILE THROUGH
INSTANT BRAND EQUITY ANDCAFES
RESTAURANTS, CUSTOMER COMMUNITY CONFIRMATION
AND BREWERIES

FASHION LAUNCH OFFER PROMOTIONS BRAND RECALL & CTA STORE LAUNCH

Age (18-38 Years) Age (1-18 Years)


Alt360 enables consumer-focused brands to seamlessly tap into the potential
Age (38-60 Years) Age (60+ Years) customer segment and achieve desired marketing goals and ROI
NON-SKIPPABLE AD FORMATS TO ENGAGE YOUR CUSTOMERS
ALT360 ALLOWS EVERY BRAND TO SHOWCASE THE BEST OF THE CONTENT IN THE AD FORMAT WHICH SUITS THEIR STRATEGY

EXPLAINER VIDEO ADS OFFER PROMOTION ADS ROI & CTA DRIVEN ADS
120 SECOND ADS 30 SECOND ADS 60 SECOND ADS
LET THE BEST RESTAURANTS IN THE CITY PROMOTE YOUR BRAND
MASS TARGETING IN NEW AGE CUSTOMER SEGMENT BASED ON AFFLUENCE THROUGH VIDEO ADS

4 AND 5 STAR REVIEWS Target your ads based on affluence, age and your target
Each restaurant partner has an average 4+ star reviews on popular
customer segment
sites like Zomato and Google

ACTIVE TABLES & COVER MILLENNIAL WORKING FAMILY


TARGETING PROFESSIONALS TARGETING
Each restaurant partner has an active table base of minimum 40+
tables and a cover of 500+ diners

HIGH DINER FOOTFALL


FOOD COURTS PUBS, BARS & FINE DINE
Each restaurant partner has an average monthly footfall of 15,000+ AND CAFES BREWERIES RESTAURANTS
diners who will view the ads
LOCATIONS & CITIES

NEW DELHI GURUGRAM BANGALORE MUMBAI


125 RESTAURANTS 75 RESTAURANTS 150 RESTAURANTS 110 RESTAURANTS

NOIDA CHENNAI PUNE JAIPUR


70 RESTAURANTS 90 RESTAURANTS 75 RESTAURANTS 45 RESTAURANTS
CONVINIENT PRICING PER RESTAURANT
ENTREPRISE PACKAGES

TOP RESTAURANT PARTNERS


MINISTRY OF BEER| DRAGON MAHARANI | YELLOW CHILLI | PRANKSTERS | THE MASALA TRAIL | PIZZA HUT | NO OBJECTION HOUSE | UNITED COFFEE HOUSE
THE LUGGAGE ROOM | BEER CAFÉ | HOUSE OF COMMONS | MUMMAS BUOY | DRAMEBAAZ | JUNGLEE JAMBOORE | BARBEQUE NATION | PIND BALLUCHI
AFFLUENCE TARGETING
NON-SKIPPABLE ADS
HYPERLOCAL TARGETING
MASS VISIBILITY
HIGH FREQUENCY ADS
hello@alt360media.com
+91 6388620752

69, REGAL BUILDING CP, NEW DELHI

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