ACTIVIDAD DE APRENDIZAJE 2

EVIDENCIA 2

Workshop “Products and services”

PRESENTADO POR:

MONICA BARROS BERMEJO

SERIVICIO NACIONAL DE APRENDIZAJE

SENA
TECNOLOGO EN NEGOCIACION INTERNACIONAL
BARRANQUILLA

MAYO 28 DE 2018
 Actividad de aprendizaje 2

Evidencia 2: Workshop “Products and services”

La lectura es una de las habilidades más utilizadas en el mundo, pero a la vez es la menos motivante,
dado que en ocasiones hay textos muy extensos y con vocabulario complejo que dificulta su
comprensión y le resta interés al texto; afortunadamente existen nuevos métodos que facilitan obtener
la información necesaria y con ello aumentar el léxico personal.

En este orden de ideas y con la finalidad de cumplir con el propósito de esta evidencia, consulte el
material complementario denominado Integration of products and services.

Luego de esta consulta, resuelva el siguiente taller sobre comprensión lectora:

1. Find the main idea of paragraphs 1, 2, 9, 10, 11, and 12, and write them in a paragraph

Deindustrialization, has grown in terms of the services of the advanced economy, but in
turn the manufacturing industry is still important as it is a source of growth, innovation and
productivity in the economy. Although the service sector is also very important because it
aims to make it more dynamic and productive.
All this goes hand in hand with the technological revolution such as the internet, and digital
communications, these are of great importance today in companies, however there are
countries like Europe tidavia have not adapted to these technologies and this has led to a
slow growth in productivity. According to the exhaustive revisions, manufacturing and
services should not be treated as different concepts since they go hand in hand in all
economic activity. Europe has everything to its advantage in the new hyperconnected
economy, but it must complement with world class services and accelerate the integration
of technology, services and design, in this way Europe can reach the top of the world's
main competitors.
2. Write a summary of ten lines from the text.
These three factors (digitalization, globalization and socio-cultural transformations)
combine to produce a more versatile, creative and interactive economy in which value lies
more and more in the interoperability between products and services. The combination of
products and services has become the new norm, since design, marketing, insurance and
after-sales service are inseparable parts of the offer that the consumer demands and
expects. As a result, manufacturing companies have incorporated strong service
components in the way they operate, while service companies have tried to benefit from
economies of scale, traditionally more characteristics of the manufacturing world.
Commercial models that contribute to the integration of products and services are
increasingly crucial for competitiveness and productivity .

3. Choose a paragraph and translate it with your own words

Products and services
They are two concepts that are linked and related to each other. The services must
bedecisive so that they are attractive to the consumer and generate a greater added
value in growth and employment.
To satisfy all consumer needs, countries like Europe must have a unique market that is
 more agile and innovative.

4. Choose ten words from the text and organize them alphabetically. Look for the meaning of each
word.
1.Agility: agilidad
2.Business: negocio
3.customisation: personalizacion
4.Disruptive: disruptivo
5.Framework: marco de referencia
6.Investments:inversiones
7.Leading: lider
8.outstrip: superar
9.utmost: mayor
10.Quality: calidad

5. Match the term with the corresponding meaning.

a. Client b. Things created by projects.

b. Solution d. A series of task to be done in a specified sequence
c. Engagement a. A customer
d. Project e. Product and services that solve a clients problem
e. Deliverable c. An agreement between client-service provider