OBJECTIVES

The main objective of doing the project is to study the

corporate culture and creating awareness among the
customers about home loan products of ICICI bank.
 The main objective of this study is to know the
customers perceptions about home loans of ICICI bank.
 Generating good business to the company by promoting
and selling the products of ICICI .
 To know the ideas of customers about home loan
products and services.
 To get the knowledge about different loan products of
ICICI bank.
 Creating awareness of ICICI bank products in the minds of
walk-in customers in the bank.
 Fixing the appointments with the customers.
 Visiting the customers and closing the deal.