Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
Discount Rate
Marketing Expenses Growth Rate
Guest Revenue Growth Rate
Year 0 1
Gross Profit Per Guest 576 610.6
Acquisition Expense Per New Guest 150 0
Marketing Expense Per Guest 130 133.9
Net Profit Per Guest 296 476.7
Retention factor
Discount factor 1.00 0.93
Net Present Value(NPV) 296
Year 0 1
Gross Profit Per Guest 624 661.4
Acquisition Expense Per New Guest 150 0
Marketing Expense Per Guest 138.7 142.9
Net Profit Per Guest 335.3 518.6
8%
3%
6%
2 3 4 5 6
647.2 686.0 727.2 770.8 817.1
0 0 0 0 0
137.9 142.1 146.3 150.7 155.2
509.3 544.0 580.9 620.1 661.8
0.86 0.79 0.74 0.68 0.63
2 3 4 5 6
701.1 743.2 787.8 835.1 885.2
0 0 0 0 0
147.1 151.6 156.1 160.8 165.6
554.0 591.6 631.7 674.3 719.5