Company Profile-1

Company Information and Contact Details

Company Name: EFFAR
Company Address: South India
Primary Line of Business:
Total number of Employees: 153
Email ID:
Contact us:
Management Directory
1. Febin Mohammed, Managing Director of EFFAR.
2. VK Mohammed Rasheed, Chairman & MD, VeeKay Group with 40 years’ experience
in miscellaneous sectors including real-estate, hospitality, medical, tourism and
plantation.
3. Mohammed Rasheed, Executive Director, Hydro fit, UAE- Manufactures and service
providers of Hydraulic machineries in KSA, Qatar and UK.
4. Sajad Rasheed Mohammed, Executive Director, SAL Logistics UAE.
Company Overview
EFFAR Company is considered as one of the leading business operational controller of 100+
stores in garments segment and a plethora of other sectors in South India. Our traditional
business prototype is based on fashioning a new horizon where in our services could match
individuals interests and comforts. We accomplish tasks in an organized fashion and we hold
long term shareholder value by embracing prospects and opportunities. We manage
hazards which are derived from various financial, ecological and social advances.
What makes our company unique?
Our dedication to our customers in delivering value-added services makes our company
stand out from rest of the organisations. Our magnificent experience and history in
providing quality oriented products make our clients appreciate us and that’s the sole
reason we have our clients retained with our organisation. We have strengthened our
business through progress in diverse fields, timely distributions and superior product
attributes.
Company Information:
Background and Development
Initially, the company was started with a team of 4 affiliates and we invested on Louis
Philippe in the year 2010. We efficaciously reached our milestone by initiating 3 brands in
10 stores by the year 2012. Due to the rapid inclination in the success, we incorporated
three more members within the organisation and our decision turned out to be fruitful in all
the stores. Today we could employ a total of 153 cordial working staff under one roof and
10 plus administrative staff under each initial team affiliates.
Present Scenario
In the recent years, EFFAR Company has expanded its wings in diverse sectors which include
153 plus garment supplies with an average of 500 plus customers per day, 30 plus Wellness
categories with 350 plus walk-ins per day, 5 plus Dental centres including 6 plus
professionals and 75 plus walk-in customers, 100 plus food centres with around 700+ walk-
in customers.
Key Processes
We basically deal with garment section with a vision to cater all the requirements of the
entities within their vicinities. We expanded our investments in various streams which
include 3 stores of Louis Philippe, Calvin Klein garments with 3 stores, LP jeans with 1 store,
1 store comprises of Fcuk clothing, 1 store in Allen Solly, 2 stores in Allen Solly Junior, Lois
Laine designer clothing’s with 4 stores and 2 units in EasyStore. In the field of Wellness and
beauty, we have 5 units in Head Salons while we have 4 units in the medical division.
Coming to the food category our primary focus is on Fish Plus where we invested in 1 unit,
we have 3 units of Club Sulamani, 3 units of Bao and Grill and Pop and more in South Indian
region.
Our Objectives
Our main objective is to develop mutual trust and respect among our customers so that we
could reach our aggressive targets which in turn intensifies the profitability of the
organisation. We focus on intensifying day to day productivity of our company so that we
could retain the loyalty of our customers. Our commitment to quality assured services and
business expansion as the primary motive we prefer competitive analysis to stay ahead in
this competitive world.
Future Expansions
We are planning to expand our wings in the field of Ayurveda, Boutiques, Resorts in the
locations of Munnar and Pune. Also, we aim to expand 15 more units in the stream of
Garments, 6 plus stores in Wellness, 2 plus stores in Medical stream by 2018 with a vision to
furnish the necessities of every individual.
Our Mission
Our mission embraces delivering quality added services and advancement in offering a
unique lifestyle to entities which in turns assists in the progress and prosperity of the Indian
nation.