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STYLEGUIDE
Version 1.0 26-06-2018
Safety is unconditional. It comes before programme or profit. Before anything
you can think of. After a hard day’s work, we all want to return home safely again.
Get up healthy the next day and start a new working day. A safe working day.
Safety is something we work on together. That’s why we make all our employees aware of their
responsibility. Not just the 20.000 people on BAM’s pay-roll, but also all our partners, suppliers
and the clients we work with on a daily basis.
We take responsibility for ourselves and for each other and towards society at large.
On site, on the road and at the office.
This shared responsibility has been the starting point in developing the new logo and tagline.
Color palette
C 76
R 13
M0 pantone 11335 bam
G 176 flint 6013
Y 91 361 green
B 43
K0
C0
R 255
M 70 pantone 11336 bam
G 102 flint 2005
Y 100 151 orange
B0
K0
Basic logos
vertical horizontal
on white on white
Use of logos on different backgrounds
horizontal on white horizontal on green horizontal on green horizontal on black horizontal on white
vertical on white vertical on green vertical on green vertical on black vertical on white
Use of fonts
Fonttype 1 Fonttype 2
Bb Aa Mm Bb Aa Mm
Regular
ABCDEFGHIJKLMNOPQRSTUVWXYZ ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz abcdefghijklmnopqrstuvwxyz
1234567890!@#$%^&*() 1234567890!@#$%^&*()
Bb Aa Mm
Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890!@#$%^&*()
DELIVERABLES
Version 1.0 26-06-2018
BAM safety rules
I exclusively give safe instructions and I do not work when I am under the influence
exclusively follow safe instructions. of drugs, medication or alcohol.
I only start with my work after I have been instructed I do not work with installations or cables that
correctly (formally). I follow these instructions. are charged, unless I am authorised to do so.
BAM safety story
Safety is something we work on together. That’s why we make all our employees
aware of their responsibility. Not just the 20.000 people on BAM’s pay-roll, but also
all our partners, suppliers and the clients we work with on a daily basis.
We take responsibility for ourselves and for each other and towards society at
large. On site, on the road and at the office.
Document templates
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§ § Title
F0017 VERSION 1.0 26-06-2018 AUTHOR: name author 1/3
F0016 VERSION 1.0 26-06-2018 AUTHOR: name author 1/3
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EVERYBODY HOME SAFE EVERY DAY EVERYBODY HOME SAFE EVERY DAY
Safety is unconditional. It comes before Safety is unconditional. It comes before
programme or profit. Before anything you programme or profit. Before anything you
can think of. After a hard day’s work, we can think of. After a hard day’s work, we
all want to return home safely again. Get all want to return home safely again. Get
up healthy the next day and start a new up healthy the next day and start a new
YOUR SAFETY IS MY SAFETY working day. A safe working day.
Safety is something we work on together.
working day. A safe working day.
Safety is something we work on together.
That’s why we make all our employees That’s why we make all our employees
One global safety campaign for all of BAM aware of their responsibility. Not just the aware of their responsibility. Not just the
20.000 people on BAM’s pay-roll, but also 20.000 people on BAM’s pay-roll, but also
all our partners, suppliers and the clients all our partners, suppliers and the clients
we work with on a daily basis. we work with on a daily basis.
We take responsibility for ourselves and We take responsibility for ourselves and
for each other and towards society at for each other and towards society at
large. On site, on the road and at the large. On site, on the road and at the
26-06-2018 VERSION 1.0 office. office.