UMJG 4042

ENTREPRENEURSHIP

Value Proposition & Business Canvas Plan

Product Name: Smart Watch

Group Members:
1. Khairunnisa Binti Ja’afar
2. Khairunnisa Bte Mohmad
3. Nadhirah Binti Suhaili
4. Natasya Binti Kamarudin
5. Noor Diyana Binti Mohd Zakaria
 Longer
Health battery life
Loudspeaker tracking
Convenient to
Works with bring anywhere Water Provide
Having an
Android and resistant time
always- on
iOS display Wearable tech that display
connected to phone
Onboard
Smart Watch GPS
Receives
Charger is call and
bulky Unable to get messages
Limited phone notification
Low privacy
design and security Difficult to carry
Always forget
phone while doing
Rated as water-resistant but to bring phone
exercise/activities
technically not swim-friendly
 Business Model Canvas

Key partners Key activities Value Customer Client segments

proposition relationships

Institutions: SDK development Handsfree Technical support Athletes

1. Sports
associations User friendly Elderly
2. Hospitals
3. Schools GPS navigation Youth
4. Travel agencies Key resources Channels
Lightweight Travelers
App developers Patents Telcos
Operates
Telcos Specialized applications Samsung & 3rd party
applications distribution

R&D Cost structure Revenue streams Direct sales

Manufacturing Subscription fees

Marketing & sales Commisions referrals