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Business in India
T Joji Rao* and Krishan K Pandey**
Over the years, the general insurance companies have been undertaking extensive risk management
activities to safeguard the investor as well as investment. In the present-day scenario the two aspects
which are of great importance to the general insurance industry are: firstly, the opportunities in the
Indian general insurance market and the resulting focus of players on achieving business growth and
secondly, the ongoing process of calibrated de-tariffing. Though de-tariffing has provided players with
significant opportunities in tapping markets and in coming times may provide even more
opportunities, it has placed the onus of correct pricing on the players themselves. This has resulted
in players preparing and emphasizing more on identifying risk parameters and pricing products based
on risks. The players, under the immediate response to the pressure of a free-market scenario, have
dropped the rates even in hitherto non-profitable businesses. An efficient risk assessment and
management in general insurance industry is very important due to the entry of private players,
corresponding policy changes and the present-day fact of unprofitable books and erosion of capital
resulting from unmanageable claim ratios. The present study attempts to identify the various risk
management tools applied by the general insurance companies in India and performs a time series
analysis of the performance of general insurance business in India in the post-liberalization and post-
privatization era.
Introduction
Any sunrise industry faces a host of risks, both internal and external, whereas for industries
already in existence for long, most of the risks are well identified and emerge from the internal
operations of the different players. An evolving industry usually faces higher risks from the
competitive and regulatory environment rather than internal operations. In a competitive
environment, achieving growth requires focus on sales and rapidly scaling up operations
through expansion of channels and increasing geographical presence. A higher amount of
focus on sales and business expansion has its own set of risks on business profitability. These
risks could adversely affect the business performance and even its survival. The general
insurance companies due to their nature of business are at the receiving end both as insurer
and insured. The success of the business hence lies in understanding the external and internal
risks concerning the general insurance business industry and the techniques adopted by the
insurers as well as insured to effectively manage their risks.
* Head CCE-AU, University of Petroleum and Energy Studies, Dehradun 248007, India.
E-mail: jojirao2003@gmail.com
* * Assistant Dean Research and Associate Professor, University of Petroleum and Energy Studies, Dehradun
248007, India; and is the corresponding author. E-mail: kkpandey@ddn.upes.ac.in
©
62 2013 IUP. All Rights Reserved. The IUP Journal of Financial Risk Management, Vol. X, No. 3, 2013
Literature Review
Being into the business of covering risks of other business and social entities, the general
insurance players are exposed to financial and operative risks of self as well as of the insured.
For an effective risk management of the same, proper identification of structural functions,
their insurability, adequacy and commercial viability holds the key to success. The risk may
further be minimized by risk distribution through pooling of micro-insurance, appropriate
quantification and accurate estimation of results in case of occurrence of underwritten peril.
In the process of risk management, the importance of information on risk transfer for effective
mitigation and adaptation by core business may not be overstated. Incorporating innovation,
certification will further provide depth to the instruments. Encouragement of public-private
partnership and a strong financial, legal and political framework will provide the much-
needed support to further increase the general insurance penetration and reduce the ever-
increasing claim ratio.
Mendoza (2009) outlines a proposal for a regional risk sharing arrangement, namely,
Asian Rice Insurance Mechanism (ARIM) which could form part of the region’s long-term
response to the food security issue. He proposes that ARIM could serve as a regional public
good by helping countries in the region more efficiently by managing the risks related to
volatile rice production and trade, arising from emerging structural factors such as the rising
and evolving food demand. Further, Lubken and Mauch (2011) discuss environmental risk,
risk management and uncertainty, and the dependence of environmental risk on social,
scientific, economic, and cultural processes. They propagate that natural catastrophes
reportedly derive from past patterns of resilience and vulnerability. Kunreuther and Erwann
(2007) study the role of insurance sector in reducing the impacts of global warming and the
challenges that insurers and reinsurers face in dealing with the impact of climate change on
their risk management strategies. The study examines the issues of attribution and insurability
by focusing on natural disaster coverage. Phelan et al. (2011) analyze the adequacy of insurance
responses to climate risk and provide novel critiques of insurance system responses to climate
change and of the attendant political economy perspective on the relationship between
insurance and climate change. A complex adaptive system analysis suggests that ecologically
effective mitigation is the only viable approach to manage medium- and long-term climate
risk—for the insurance system itself and for human societies more widely.
Another important component of commercial viability is studied by Akter et al. (2009).
The study concludes that a uniform structure of crop insurance market does not exist in
Bangladesh. It emphasizes that the nature of the disaster risks faced by the farm households
and the socioeconomic characteristics of the rural farm communities need to be taken into
careful consideration while designing such an insurance scheme. Mauelshagen (2011) discusses
the nature of adaptation and decision making in the insurance industry. He correlates the
historic evaluation with contemporary concerns about global warming and means of adapting
insurance to compensate for the associated losses. Erdlenbruch et al. (2009) analyze the
consequences for risk distribution of the French Flood Prevention Action Program in France.
The results of the survey show that the proposed policies may be financially unviable. Several
Objectives
1. To study the various risk management tools applied by the general insurance
companies in India;
2. To identify the factors affecting the investment volumes of general insurance
companies in India; and
3. To suggest a predictive model for investments.
Risk Factors
Capital Risk
• Capital Structure Risk
• Capital Adequacy Risk Enterprise Risk
• Reputation Risk
• Parent Risk
Asset/ Liability Management • Competitor Risk
Risk
• Exchange Rate Risk
• Interest Rate Risk
• Investment Risk
Operational Risk
Insurance Risk • Regulatory Risk
• Underwriting Risk • Business Continuity Risk
• Catastrophic Risk • IT Obsolescence Risk
• Reserve Risk • Process Risk
• Pricing Risk • Regulatory Compliance Risk
• Claims Management Risk • Outsourcing Risk
Credit Risk
• Reinsurance Risk
• Policyholders Risk
• Brokers Risk
• Claims Recovery Risk
• Other Debtors Risk
Insured
Insurer
Underwriting
Role of Loss
Risk Identification Risk Manager Investigation
Cause Analysis
Loss Prevention Risk Control
and Feedback
Techniques
major explosion in a mini steel plant may affect business continuity of the unit; the stakeholders
withdrawal during a project may endanger funding of the project; fire damage caused to a
chemical firm due to missing lightening arrestor may result in major material damage; flood
damage to a pump station of irrigation project due to the facility located in a low-lying area
might delay the project completion schedules; and delayed or missed inspections may result
in failure to identify these factors.
As risk identification process involves identifying the risk factors and evaluating the
potential loss that might take place, it is more important for the insured to pay special
attention on the following two most important components as contained in the risk
identification chart:
1. Maintenance Procedures: The risk identification procedure must take into account
the identification of the nature and extent of maintenance procedures, their
regularity, and the skills of the technicians undertaking the work. It is equally
important to conduct nondestructive testing along with the regular maintenance
testing. A study of moral factors by means of appropriate interviewing of the people
in plant or by observations may be undertaken to obtain multiple indicators of
moral hazards in the risk.
Risk Identification
2. Physical Factors: Physical factors are essentially sensory, visual signs of lack of due
care and control of the working environment to avoid damage. A clean, tidy and
uncluttered work environment not only denotes pride of possession but more
importantly, a culture of loss avoidance. Business interruption susceptibility of an
organization depends on the kind of service that the organization provides. Thus,
there is a need to conduct periodic hazard and operability study which will help in
detecting any predictable undesirable event by using the imagination of members
to visualize the ways of conceivable malfunctioning.
Risk Assessment: Once risks have been identified, they must then be assessed as to their
potential severity of loss and probability of occurrence, called ‘risk quantification’. These
quantities can be either simple to measure, in the case of the value of a lost building, or
impossible to know for sure in the case of the probability of an unlikely event occurring. The
fundamental difficulty in risk assessment is determining the rate of occurrence, i.e., the ‘loss
frequency’. Proper risk assessment helps the underwriter to apply judgment to the risk by
securing material information and by determining the actual conditions. The process of risk
assessment is depicted in Figure 5.
The risk assessment process consists of measuring the extent of physical damage, the
consequential loss and quantification of risk after taking into account the maximum probable
interruption time. Once risks are identified and assessed, the techniques to manage the risk
are applied to avoid or retain the risk.
Risk Avoidance and Risk Retention: Risk avoidance is non-performance of an activity that
could carry risk. For example, the risk of potential damage to a control room in a petrochemical
Risk Assessment
complex can be avoided by making the control room blast proof; potential damage by flood to
a pharmaceutical warehouse could be avoided by shifting warehouse to a higher elevation.
For the insurers, avoidance may seem the answer to all risks. But avoiding risks also means
losing out on the potential gain that accepting (retaining) the risk may have resulted in. Not
entering a business to avoid the risk of loss also avoids the possibility of earning profits.
Risk retention involves acceptance of loss. All risks that are not avoided or not transferred
are retained by default. This includes risks that are so large or catastrophic that they either
cannot be insured against or the premiums would be infeasible. War is an example, since most
property and risks are not insured against war, so the loss attributed by war is retained by the
insured. Risk retention is a viable strategy for small risks that can be absorbed and where the
cost of insuring against the risk would be greater over time than the total losses sustained.
True self insurance is risk retention for an insured. For example, a large and financially strong
firm may create a self-insurance fund to which periodic payments are made. Risk retention
pools are technically retaining the risk for the group, but spreading it over the whole group
involves transfer among individual members of the group. This is different from traditional
insurance, in that no premium is exchanged between members of the group up front, but
instead losses are assessed to all members of the group. Risk transfer means causing another
party to accept the risk, typically by contract or by hedging. Insurance is one type of risk
transfer that uses contracts. Risk transfer takes place when the activity that creates the risk
is transferred. Other times it may involve contract language that transfers a risk to another
party without the payment of an insurance premium. Liability among construction or other
contractors is very often transferred in this way. Other examples of risk transfer could be
subcontracting a hazardous operation outside the manufacturing facility.
Probability
Role of Management
The management of each general insurance company is responsible for developing and
implementing the company’s management program and for managing and controlling the
relevant risks and the quality of portfolio in accordance with this program. Although the
management responsibilities of one firm usually vary from that of another firm, the managerial
responsibilities in common should be:
1. Developing and recommending the management’s risk philosophy and policies for
approval by the board of directors;
2. Establishing procedures adequate to the operations, and monitoring and
implementing the management programs;
3. Ensuring that risk is managed and controlled within the relevant management
program;
4. Ensuring the development and implementation of appropriate reporting system,
and a prudent management and control of existing and potential risk exposure;
5. Ensuring that the auditor regularly reviews the operation of the management
program; and
Reserving
The financial condition of an insurance company cannot be adequately assessed without
sound loss reserve estimates sufficient to meet any outstanding liabilities at any point of
time. The estimation process involves not only complex technical tasks but considerable
judgment as well. It is important for the insurance company to understand the data before
embarking on the task of estimating loss reserve which has a significant impact on the
financial strength and stability of the company.
The general insurance companies apart from the general reserves maintain a number of
technical reserves which can be divided into six categories, namely, Unearned Premium
Reserves (UPR), Unexpired Risk Reserve (URR), Outstanding Claims Reserve (OCR), Incurred
But Not Reported (IBNR) Reserves, catastrophe reserves, and claims equalization reserves.
Catastrophe Reserves
The catastrophe reserves are created to meet any unprecedented and/or uncontrollable risk
factor affecting the insurer. These reserves are created out of the residual income of the
insurance company after taking into account the operating expenditure and provisions.
Catastrophe reserve in the long run equates the accumulated catastrophe loadings in
premiums without impacting the financial stability of the insurer.
Analysis of Variance
Source df SS MS F-Value p-Value
Regression 2 63,132,228 31,566,114 72.89 0.000
Residual Error 5 2,165,435 433,087
Total 7 65,297,663
Source df Seq SS
Claims 1 63,129,174
Solvency 1 3,054
Durbin-Watson Statistic = 2.07415.
The regression output as shown in Table 1 depicts the predictive model. The model
explains that investments of the insurance company are impacted by claims made and solvency
maintained by the insurance company. The investments of any insurance company in India
may be forecasted by using the regression model suggested above. Further, the variance output
with a p-value of zero, endorses the model results to be significant. Also note that none of the
significant variables as identified by the factor analysis has been omitted in the regression
analysis. The predictive model has given the output only on the basis of two most significant
variables, namely claims and solvency.
Conclusion
Efficient risk assessment and management in general insurance industry is very important
due to entry of private players, corresponding policy changes and the present-day fact of
unprofitable books, and erosion of capital resulting from unmanageable claim ratios. The
present study was developed to identify the risks to which the insured and the insurer are
subject to, especially in India, and the mechanism through which these risk complexities are
effectively managed. The study reveals that both the insured and the insurer in India generally
face risks ranging from financial to non-financial in nature. The financial risks for both of
them are classified as capital risk, asset/liability management risk, insurance risk and credit
risk, while the non-financial risk includes enterprise risk and operational risk.
The risk management mechanism found prevalent in the general insurance industry for
the insured is in the form of enterprise risk management comprising of planning, risk tracking
and reporting, implementation, tools, and risk management, whereas for the insurer, it is in
the form of risk-based capital management and reserving. Further, regression analysis reveals
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