GRADES 1 TO 12 School Bataraza National High School Grade Level 12 ABM

DAILY LESSON LOG Teacher Merlinda E. Espinosa Learning Area Entrepreneurship

Teaching Dates and February 14, 2018 Quarter 4th

Time 1:45-2:30

Monday

I. OBJECTIVES At the end of 45 minute students will be able to:

a. Identify the Marketing Mix (7P’s) in relation to the business opportunities,
b. Describe the Marketing Mix (7P’s), and

c. Inculcate the importance of marketing Mix (7P’s) in relation to the business opportunities.
A. Content Standards The learner demonstrates understanding of environment and market in one’s locality/town.

B. Performance Standards The learner independently creates a business vicinity map reflective of potential market in one’s locality/town

C. Learning Describe the Marketing Mix (7Ps) in relation to the business opportunity vis-à-vis:
Competencies/Objectives
Write the LC code for each
Development of Business Plan
II. CONTENT
III. LEARNING RESOURCES Entrepreneurship

A. References Curriculum Guide

1. Teacher’s Guide pages

2. Learner’s Material
pages
3. Textbook pages Page 189-185
4. Additional Materials
from Learning
Resource (LR) portal
B. Other Learning Entrepreneurship
Resources Marife Agustin- Acierto
IV. PROCEDURES
A. Reviewing previous Review of previous topic. (Interview)
lesson or presenting the Introduce of learning objectives.
new lesson
B. Establishing a purpose Game. Analogy
for the lesson Divide the class into four group. Each group will be provided with meta- cards for their answers. The group will analyse the scrambled letters to
form a word. Group with the highest word form will be the winner.
1. Price 2. Promotion 3. Process 4. People 5. Physical 6. Marketing Mix
C. Presenting From the Activity done let the students guess what will be the topic.
examples/instances for
the new lesson

Monday

D. Discussing new Ask the learners what are the marketing mix or seven P’s?
concepts and practicing
new skills #1
E. Discussing new Discuss the Marketing Mix( 7P’s)
concepts and practicing
new skills #2
F. Developing mastery Group activity.
1. With the same group in first activity.
(Leads to Formative 2. Different items will be provided they will perform what is asked for them to do.
Assessment 3) Group 1. Product.(packaging)
Group 2. Price
Group 3. Promotion
Group 4. Place
G. Finding practical
applications of concepts
and skills in daily living
H. Making generalizations
and abstractions about
the lesson
I. Evaluating learning
J. Additional activities for
application for
remediation
Role Playing
Group Discussion
Among the 7 P’s of Marketing Mix, what do you think is the first priority of the organization? Give the reason and share in a class.
Quiz. Identification
1. It refers to what the business offers for sale.- Products
2. It is a set of activities that results in delivery of the products benefits.- Process
3. It is the marketing communication used to make the offer known to potential customers.- Promotion
4. It is a set of marketing tools that the firms uses to pursue its marketing objectives in the target market.- Marketing Mix
5. It is the total cost for customer to acquire the product. –Price.

V. REMARKS

VI.REFLECTION

A. No. of learners who

earned 80% in the
evaluation.
B. No. of learners who
require additional
activities for
remediation who scored
below 80%.
C. Did the remedial
lessons work? No. of
learners who have
caught up with the
lesson.
D. No. of learners who
continue to require
remediation
E. Which of my teaching
strategies worked well?
Why did these work?
F. What difficulties did I
encounter which my
principal or supervisor
can help me solve?

G. What innovation or
localized materials did I
use/discover which I
wish to share with other
teachers?

Prepared By: Checked By:

MERLINDA E. ESPINOSA JEZRYL S. VILLALVA

Teacher 1 Head Teacher III