PORTFOLIO

Jason Wang
Industrial Design
2019
jasonwang@cca.edu
CONTENTS 00 INTRODUCTION
education | experience | skills
junior design portfolio

01 PROJECTS PREVIEW
a preview of the two projects

02 PROJECT 1: BUBBLE BOBA

a new experience to enjoy bubble milk tea

03 PROJECT 2: BLENDER RINSER

a fast cleaning rinser for your home

04 PROJECT 3: DRIP
a lamp of elegance

05 SKILLS
renderings | sketches

06 CONTACTS
email | address | social media | number
INTRODUCTION 00
about me
EDUCATION
May 2020 Expected - California College of the Arts
Industrial Design, BFA

EXPERIENCE
Jun ~ Oct 2017 - Fox Networks Group
Graphic Design Intern, On Air Promotion

Jun ~ Oct 2018 - Elite Language Institute

Teacher Assistant, SAT Summer Program

SKILLSET
Adobe - Photoshop
Illustrator
InDesign
Premiere Pro
AfterEffect
CAD & 3D - Solidworks
Rhino 3D
Keyshot
Workshop - Model Making
I am a Junior industrial designer in CCA. My interest centered around
Painting consumer products and electronics because I like to design revolutionary
LANGUAGES product that uplifts the consumer experience. I am just starting to be familiar
within the field and I look forward to hone my skills as a designer in a
Native Speaker - Chinese professional environment for the next phase of my education planning.
Pro. Proficiency - English
PROJECTS 01
1
three projects from studio 1, 2, 3

01
3
This portfolio presents three projects from ID studio classes.
Project 1 is a cultural cuisine design project for a hometown.
Project 2 is a user centric design project for a juicing activity.
Project 3 is a form expression project to practice showcase
form with as little design as possible.
 02

BUBBLE
Studio Project - 4 weeks
Bubble Boba was a four-week design
project in my studio 1 class

BOBA
a new experience to enjoy boba milk tea
This project aimed to design utensils for
a dish; I took it further and contribute my
design to the molecular gastronomy
“Boba Milk Tea, the lovely drink from Taiwan,
is my favorite drink of all time.”
 Special
to present boba milk tea in a special way

Beauty
to create a beautiful narrative which correspond with the food

Design Goals
to redesign bubble milk tea Fun
to have fun by enjoying the milk tea
and to serve the drink with a more interesting presentation

Eco-friendly
reduces wastes, such as straws and plastic cups

Gastronomy
contribute to the field of gastronomy
Mood Board
Color Palette

Adjectives

Organic Fluid Happy Interesting Tasty

Lively Blobby Juicy Quality Elegance

Inspired from
Bubble milk tea will be contained in an
edible and transparent membrane;

This presentation reshapes bubble milk tea into an actual

bubble.

It not only creates visual interest and experience,

but may also reduces the plastic waste.

redesign the food

think about a new way to present boba milk tea inspired from bubbles,
and the ooho sphere by skipping rocks lab
 Bowls and cups feel more like to serve to go
destroys the mood

feels like cheap food, such as popcorn

serving less bubbles in quantity

Sketches & Process

designing the utensils for the bubble boba Plates deliver the bubbles in a more genuine way
 inspires by ripple-like texture

optimal serving size for a party ups to 5 adds visual interest by creating a ripple-like texture

each bubble makes people preciously the dent of the texture also catches excessive liquids
appreciate each and every drop of the bubbles on to the plate

Prototype 1
a plate that holds up to 5 bubble bobas
 Prototype 1
This is prototype of an oval plate with a
ripple-like texture.

The five bubbles on the plate create a

genuine and precious value to the food.

It will be served on the table along with

three choices of syrup, such as maple,
honey... etc.

cups for syrup flavoring

five bubble bobas

dent to catch excessive liquid

on the plate

user scenario
Redesign
From building sketch models and feedbacks,
Prototype 1 is on the right direction,
but the form and composition do not portray
the poetic feeling and narrative successfully
.

distracting to the subject

rigid and geometric

dull form
bubbles sit gently on the plate like water drops on a leaf an idea of using syrup for more flavors

moderate serving size: approximately 6 to 10 bubbles

Direction 2: Organic Leafs

sketching an organic form for the plate
User Testing
reviews using a sketch model
from both the server and the served

Waiter (trying to serve the drink as if its in a restaurant)

the plate looks poetic but is pretty difficult to hold and serve
too organic and not ergonomic to
the bubbles falls off easily when I try to serve

Diner (drinks given to the diners who never seen this before)
the form looks beautiful but the other side looks less interesting
the syrup option maybe redundant and distracting
the size of the bubble is okay for adults but too big for children
 Final directions
two plates for serving less and serving more

last unsuccessful attempt on the syrup

the narrative of bubbles on water suitable in serving less in quantity

back to the narrative of water drops on a leaf petiole as an ergonomic handle more in quantity
Dewdrops
10 bubble bobas to satisfy a larger customer demand
Ripples
6 bubble bobas to satisfy a smaller customer demand
 2019. 1
.3

a fun and eco-friendly design

of the modern molecular gastronomy

Drip
the humidifier of water, light, and earth
03
studio project - 6 weeks
a project with reversing the traditional design
process and emphasizing in the form of
expression but also maintaining the level of
cleanness and simplicity
“Good design is as
little design as possible”

Dieter Rams
Reversing the Design Process
The Traditional Way
we design through the process of research, ideate, experiment, and design

The Reverse

Ideate Experiment Design Research

develop forms through sketch and idealizing integrate function identify the product
sculpting form concepts into the form

Why change the process

while designers design for better tomorrow,
not only young designers but also many existing products on the market
tend to fail frequently to design a quality form to hold the concept.

There is nothing wrong with the traditional design process,

the purpose of this exercise is to start with designing the form;
thereby, putting more details and attitude in to the design itself.
Mood Board
Color Palette

Adjectives

Rounded Fluid Minimal Curvy Clean

Modern Quiet Comfortable Quality Elegance

Inspired from
 focus: beauty and simplicity

with

a selected driving word for the sculpture: water drop

most of the initial practices are unsuccessful,

for it being too ornamental...

starting to reduce, reduce, and reduce

capturing a progression of a drop

Sculpting
to sculpt according to the mood board
and practice expressing the form
 It is very often to ran out of ideas
after sculpting 50+ sculptures

Therefore, I used a few strategy to push for my concepts...

• what if my object were alive, what would it do

• what if one part of my design become a elemental shape

• what if I removed one detail form the shape, would I gain/lose something

• what if my object were alive, what would I do

• what if I made my shape (a)symmetrical

starting with sphere & ellipsoid

Sketching
develop details further with pen and paper
 chosen form to develop

maintaining curvature continuity with an off centered tip

develop detail and refine form

imagine the form to be alive and exploring functionality according to each functionality direction
 a balanced 2nd read
while not being too ornamental

a round, continuous surface

demonstrates precision as the 1st read

Throughout sketches and design thinking,

Direction the humidifier concept provides best visualization of the form

while making the form into a speaker, a salt box, or a container

finalizing direction to design a humidifier creates a notion of forcing the form to become that product
 100 surveys from random 100 people
It shows that
only 8 people owns a humidifier

31 people say they would want a humidifier

30 surveys from 30 humidifier owners

research shows that the pain points are...
form design

water tank capacity

user experience

durability

traditional humidifiers on the market.

“I would love to buy a humidifier,
but most humidifiers on the market looks ugly and breakable”

“I often use my humidifier,

but it is not something I leave it on the table on the time;

Research
I’d put it else where when I have a guest coming over to visit.”

“My humidifier needs to be refill after a 10-hour run time,

which it means that I need to refill the water everyday.”
to research on the market preference “I would wish my humidifier have a scheduler function
and pain points of humidifiers to operate accordingly to plan”
 Humidity
humidify the dry air

Beauty
create a beautiful design form with thoughtful details

Design Goals
the humidifier will be designed like a work of art, Quality
which illuminates on a table or nightstand; its beauty and quality design with quality craftsmanship to show off the form

is what make this humidifier distinctive and unique on the market

Illumination
illuminate to serve a purpose like a mood lamp

Special
design a simple and clean form yet special
 Humidify Illumination Schedule

Sunday 10:00
1 hr
Glow
Monday 10:00
3 hr

Tuesday 10:00

70 %
Wednesday 10:00

Start
maintain 35%

Thursday 10:00
4 hr
brightness
Friday 10:00
Drop 2 hr

Saturday 10:00

25 % humidity OFF ON

designed by Jason

open the app see the humidity & operate customizable lighting set up the schedule

Target Age Group Market: 18 ~ 50,

Activitation who are heavily mobile phone users

People loses controllers every time;
to activate the humidifier with your phone therefore, control the humidifier through your phone
Concept 1, use a button to turn on the humidifier
Pros: correspond fine with the form
Cons: button appears at a angle difficult to press

Concept 2, use a leg beneath the humidifier as a button

The form provides a comfortable curvature
for the hand to palm the surface
a leg will be engineered as a button to turn on the lights
when force was applied on the top

Manual Activation a button leg

to manual turn on and off of the humidifier a fixed cable in the back
 a push to set it on for 20 minutes

The CMF Story

Build with white glass,
the bulb sits on a white ceramic base
to create an impression of simplicity, purity, and illumination

The concept is that water and light is the foundation of life.

The light shines on top of the ceramic, an earthen material
while it is humidifying the air.

This humidifier embraces the representation of water, light, and earth; The form design, the
CNF, and the interaction of this lamp is what make this design special and beautiful.
 Drip
in the form of a drop,
the light shines on the ceramic and humidify the air
reminding us the foundations of life

the humidifier of water, light, and earth

 04

Rinse-Box studio project - 6 weeks

a user centric project that requires heavy
research and focuses on the biggest pain
a rinser for the jars and cups point of juicing activity: the cleaning process
 3 interviews & 30 surveys

Alex Daniel Kavi

research shows that the pain points are...

cleaning process

preparing ingredients

dealing with loudness

storaging the juicer

Many of the respondents of the survey do not have a consistent juicing routine or no longer
juices anymore because cleaning after they juice frustrates them

Research “I like to drink juice,

since the ingredients are in my fridge,
I am fine with preparing them
to discover the users’ feedback and pain points but to clean the jar after I juice is so tiring.
of the juicing activity I am forced to clean immediately after I juice and this frustrates me...”
Persona
a persona constructed through research

Personality
introvert extrovert

passive active

calm moody

judging perceiving

Bob Gobert Traits

37 years old laziness
Sale in a supermarket
Oakland, California
“ I’ve been on an unhealthy lifestyle for
hard working
too long, I try to eat healtier and make my
own juice. I just need to be more serious too big, too bulky, too expensive!
and consistent on my routine.” time management ability

Daily Routines Life Goals Frustration

• 7 am. wakes up and showers
• 8 am. juices breakfast before work
• 6 pm. leaves office and eats dinner
• 8 pm. makes another juice
• 9 pm. goes to sleep
• juices twice every single day
• feels comfortable to make juice
• maintains a clean kitchen easily
• be on time for work without rush
• enjoys a healthy lifestyle
• has limited time in the morning
• hates heavy duty cleaning work
• needs to stick to his juicing plan
• has a hard time to live healthy
• dislike kitchen rinsers on the market
 Live Healthy
make juicing a great activity without worrying about cleaning

Clean easily
a very simple motion to clean the jar

Design Goals
to redesign bubble milk tea Save Time
and to serve the drink with a more interesting presentation reduce the cleaning time

Save Money
design a cheap rinser for the public

Save Water
reduce the use of water during cleaning
 or start making your next juice! only remove the residue when the box is full

place the cup on the rinser push the jar downward leave the jar to dry remove the residue
( 5 - 8 seconds )

Storyboard
to operate the Rinse-Box in 4 easy steps
Details
thinking about the flaw of the prototype

box size too small

to carry residue for multiple use
 There will be a second tube that
connects to the pipe for the residue

Splash Shield

Water In
Water Out
Filter
Button

Prototype 2
a new treatment for the residue
 geometry & teeths to fit most jars and cup

a tube to the water

another to the pipe

remove the pulp/thick residue

in the box after multiple uses
Rinse-Box
a fast cleaning machine to rinse your jars and cups
 05

Skills
sketches, CAD and renders modeled in solidworks
rendered in keyshot and photoshop
Product Concepts
Shoe Sketches
Electronic Sketches
thank you

jasonwang@cca.edu

jwang_id