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TRY.

FIT to Modernize the Process Used to Create Custom Footwear in CIS by


Distributing FitStation by HP

Munich, Germany, February 05, 2019 --(PR.com)-- TRY.FIT and HP Inc., today at ISPO, announced
TRY.FIT will distribute FitStation powered by HP throughout Russia & the CIS (Commonwealth of
Independent States) - formerly the USSR footwear market.

Revenue in the Russian Footwear market amounts to US$16,728m in 2019. The market is expected to
grow annually by 4.9% (CAGR 2019-2021) according to a Statista report.

“TRY.FIT is perfectly positioned to pioneer the digital transformation of custom 3D printed orthotics into
CIS,” said Edward Ponomarev, General Manager, commercial business development and strategic
partnerships, FitStation powered by HP. “FitStation is a transformative platform that supports HP's
journey to reinvent how the world designs and manufactures with commercial 3D technologies.”

The FitStation platform utilizes specialized hardware and software components to capture an individual's
unique 3D foot scan, dynamic gait and pressure data. This data is automatically analyzed to provide
manufacturing instructions for 3D printed custom insoles and personalized shoes.

“Last several years we've been developing software and hardware technologies that help people find the
best fit footwear (size & model) by analyzing digitally simulated geometric and physical collisions
between 3D fitting clones of the shopper's foot and the shoes,” said Vagan Martirosyan, Chief Executive
Officer, TRY.FIT. “FitStation platform can fully utilize our innovations as well as enable us and our
customers to make a next step towards customization and personalization of footwear.”

TRY.FIT Leads the Custom Shoes Industry into the Future


The TRY.FIT leadership team has decades of experience in 3D geometry reconstruction, 3D modelling
and simulation of clothing and shoes and understands the pitfalls of manual, subjective, error-prone
manufacturing that has dominated the industry for more than five decades. TRY.FIT has developed
technologies that eliminate these errors by combining the 3D and dynamic quantitative data from
FitStation, along with the custom footwear manufacture's expertise. The brands can now design more
precise footwear using digital manufacturing techniques such as 3D printing and Multi-Section
Polyurethane Injection (MSI), with the utmost accuracy, specificity and design features that has never
been possible under traditional manufacturing methods.

About TRYFIT Technologies Ltd.


TRYFIT Technologies Ltd. offers a software and hardware solution, offline and cloud-based, end-to-end
ecosystem that integrates foot scanning, AI based shoe recommendation, shoe last analysis and customer
management. More information is available at: http://try.fit

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Contact Information:
TRYFIT Technologies Ltd.
Vagan Martirosyan
+79251233333
Contact via Email
www.try.fit

Online Version of Press Release:


You can read the online version of this press release at: https://www.pr.com/press-release/776245

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