Top Nestle Competitors across the world

August 16, 2018 By Hitesh Bhasin Tagged With: Brand competition

Nestle is an eminent food and drink company located in

Switzerland. The company is one of the largest food companies in the
world. The business operations include producing about 2000 brands
where their main products fall into categories of tea, coffee, bottled
water, medical and baby food, breakfast cereals, confectionery
products, and lots more.

The company is seen in about 189 countries worldwide. One of the

famous products of Nestle is the Nestle milk chocolate which is a
chocolate bar. It is liked by many people and also sold in many
countries. The company focuses on the fact to produce
and supply great quality and healthy food products. Nestle has a
huge portfolio of products and sees an enormous competitor across the
food industries.

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Through this article, let us discuss the top Nestle competitors.

1) Mondelez

A top Nestle competitor, Mondelezis headquartered in Illinois and

formed during the year 2012. It is a foremost snack company of Illinois.
The company produces various products like chocolate, beverages,
cookies, and confectionary.
Their business operations are spread across the world and their source
of revenue is from outside the United States as well. Their operations
are seen in approximately 1655 countries and have revenue of about
$30 billion which is generated across all their brands. Mondelez main
products categories are chocolate, biscuit, candy, grocery, and cheese.
The company keeps innovating new products that provide great taste
and is liked by all.

The products are prepared in such a way that the taste suit to the
particular place. The company has great market dominance and it
periodically modifies its products. The brand’s fastest growing
categories are gum, candy, cookies, and chocolate. Due to their great
and attractive categories, Mondelez is considered as one of the top
Nestle competitors.

2) MARS

Also regarded as a top Nestle competitor, Mars is a famous food

industry and is the topmost producer of confectionary products. The
company was formed during the year 1911 and is located in the United
States. The various confectionary products that this company produces
are Twix, Mars bars, M&M’s, Snickers, Skittles and Milky Way bars.
Apart from the confectionary products, the company produces some
non-confectionary products as well which includes Uncle Ben’s rice,
pasta sauce etc. and pet foods includes Whiskas, pedigree and Nutro
brands. But the most liked productacross the world is their chocolate
production. The company provides food with great taste and quality.
Along with great taste and quality, the prices for their products are also
feasible. The business operations are span across their 12
manufacturing units.

Their product line is Bounty, Snickers, Orbit, Bonty, and Chewing gum.
Their customers are huge and they focus on offering them healthy
products. As they have a great product line which is liked by customers,
MARS is considered as one of the top Nestle competitors.

3) Kraft Foods

Kraft Foods is a popular food processing company that was formed

during the year 2012. It is an American company into manufacturing
and processing conglomerate. It is headquartered in Chicago and is a
part of Kraft Heinz Company.

The company mainly focuses on grocery products for the markets in

North America. Until it got merged with Heinz, Kraft Foods Group is like
an independent company that was listed on the NASDAQ stock
exchange. During the year 2015, Kraft got fully merged with Heinz. The
key reason for Kraft Foods success is due to its success in a merger
with Heinz and Cadbury’s. This company was one of the foremost to
start content marketing and it is taken care through the CRM activities.

The company manufactures multiple products which are seen in many

categories like sauces, chocolates, dairy products, desserts, and many
more. Due to the wide distribution of the company products, Kraft
Foods is considered as one of the top Nestle competitors.

4) Danone

Yet another top Nestle competitor, Danone is a French food processing

company that is established in the year 1919 and headquartered in
Barcelona, Spain. The company produces various categories of
products that cater to baby food, coffee, dairy products, breakfast
cereals, confectionery, bottled water, pet foods, ice cream, and dietary
supplements.

Their products cater to people of all age group. Their production

focuses on the production and sale of healthy and delicious food that is
custom-made for the requirements of people of all ages. Their products
cater to fresh dairy products, products related to medical nutrition,
products related to early life nutrition for people of all age group. Their
products guide customers for a healthy life. They also take of
preserving the resources and protecting the environment.
Their products are seen in multiple categories. Danone’s yoghurt has
become popular and has many health benefits for it. Due to their great
quality of products, Danone is considered as one of the top Nestle
competitors.

5) Hershey’s

A common food processing American company and also a top Nestle

competitor, Hershey is headquartered in Pennsylvania. This brand is
quite popular and is liked by many. The company is in the chocolate
manufacturing industry ever since 1894.

This brand is the largest manufacturer of chocolate and has its visibility
across the United States. The production units of Hershey’s are seen
in eight units. The brand’s main focus is on four main flavours like white,
milk, gold, and dark. The company makes use of fresh milk in their
chocolate preparation that highlights the taste of the milk chocolate.
The milk used in low fat skimmed milk which is of high-quality. Even the
cocoa that is used in their chocolates is acquired from various cocoa
growing regions.

Hershey’s has a huge product category like dark cocoa, snackers, soft
crèmes candy, Licorice candy, raspberry mints, dark chocolate peanut
butter cups, and lots more. Their chocolates come up with unique
shape and taste. Due to their great products and its brand value,
Hershey’s is considered as one of the top Nestle competitors.
6) Heinz

Heinz is a popular food processing company that was established in

the year 1869 and formed by Henry J Heinz. The company is located
in Pittsburgh, Pennsylvania. The company produces many food
products across six continents and markets in about 200 countries.

A global producer of delicious and trusted food, the company produces

food of high-quality, great taste and of high nutrients. Their products
cater to all eating occasions at any place. Their presence is seen across
the world. The company holds a strong market position in the world and
is the largest food processing company in the world.

It has a strong product portfolio which is about 26 brands under Heinz,

Kraft, Meyer, Oscar, Lunchables, Philadelphia, Planters, Velveeta, and
Maxwell House. During the year 2017, the company has an annual sale
of about $26.1 billion. Due to its global footprint, Heinz is considered as
one of the top Nestle competitors.

7) Unilever
Unilever is a British-Dutch company that is formed during the year 1930
and headquartered in the United Kingdom and Netherland. It is a
consumer goodsproducer company and their products include food and
beverage. It is also into the production of cleaning and personal care
products. It is the world’s largest consumer foods company.

Their products are available in about 190 countries and due to which it
is popular in all places. Due to its many years of existence, the brand is
popular and is a brand imageof the customers which is the main
strength of this brand. The food products of this brand are of high-
quality and are prepared by including the best ingredient. Their
production of food products focus on the main areas of improving
health, food safety, sustainable sourcing, and reduce food waste.

The company is also updated with regards to products and has a huge
fund in research. Due to its extensive distribution channel, Unilever is a
top Nestle competitor.

8) General Mills
A top Nestle competitor, General Mills is a popular food processing
company that was established in the year 1856 and headquartered in
Minnesota, United States. It is an American company into the
production of branded and unbranded consumer foods.

The company produces various products like breakfast cereals, baking

mixes, soup, snack food, pizza, refrigerated food, vegetables, flour, and
other products. The company sells the products through retail stores.
The company is also into production of pet foods. It has a wide
presence in various domains across food processing. The company
meets the entire requirements of multiple segments. The company has
become popular worldwide and is growing popular among kids and
home-makers.

Few brands like Haagen-Dazs and Cheerios are quite famous among
the kids and brands like Pillsbury and Betty Crocker recipes are famous
among the home-makers. As they are a top-selling brand, General Mills
is considered as one of the top Nestle competitors.

9) Kellogg
Kellogg is a global food processing company that was formed during
the year 1906 and is located in Michigan, US. Their main food
productions are convenience and cereal foods like crackers, toaster
pastries, and cookies.

The company sells their products through their brand like Keebler, Corn
Flakes, and Cheez-it. Almost, their products are produced in 18
countries and are sold in about 180 countries. Their cereals are
popularly known as Kellogg and are sold across various grocery stores
through the direct sales force. It is quite famous for its breakfast
products. Their main business focus is on producing food with high
nutrients. Over the years, the company has acquired many companies
which have helped them to grow in their business.

It is the world’s largest cereal maker and spends about $1 billion per
year for its branding. Due to their high brand value and its numerous
products, Kellogg is considered as one of the top Nestle competitors.

10) Lindt
A Swiss manufacturer of chocolate, Lindt&Sprungli is a top and popular
food processing company which produces top quality chocolate.
Established during the year 1845, Lindt is headquartered in Kirchberg,
Switzerland. Their key products are confectionary, chocolate, and ice
cream.

The company produces great quality chocolates which are liked by

people of all age groups. They are produced in their 12 manufacturing
units in Europe and the USA and are then distributed to multiples
companies owning about 300 stores. The company also distributes
their products to independent distributors worldwide. The chocolate
production is handled in a unique way and the chocolates are popular
for their taste.

High-quality ingredients are used for the chocolate production. As the

company is in the chocolate production for many years and due to their
great product line, Lindt is indeed a top Nestle competitor.

11) Ghirardelli
The popular chocolate company, Ghirardelli, is headquartered in
California, United States. It was formed during the year 1852. The
company produces various products of chocolate. The company
produces chocolates in several flavours like milk chocolate, dark
chocolate, white chocolate, caramel, and fruit and nuts.

Their chocolates are prepared in multiple ways like squares, bars,

minis, bulk products, hot cocoa and beverages, intense dark
chocolates, baking products, chocolate covered products, and brownie
mixes. The company also delivers gifts and baskets that include hot
fudge sundae toppings, baskets and towers, summer gifts, candy
dishes and many more. Their products are available in offline and
online store.

The chocolates possess great taste and have excellent packaging. This
brand is considered as a premium chocolate brand and due to which
Ghirardelli is considered as a top Nestle competitor.

12) Pepsico
Also a top Nestle competitor, Pepsico is a popular beverage and food
processing company that was formed during the year 1898. The
company is headquartered in New York, United States. The company
has been in business operations of manufacturing and selling of
beverages, snacks based on grains, and many other products.

The company was formed after the merger of Pepsi-Cola and Frito-Lay
companies. Over the years, Pepsico has been expanded to a great
range of products in food and beverages. It is a famous brand
worldwide and more common among the youth. The company has a
great brand image and its approximate value of the brand is about
$19.4 billion. This brand has great loyal customers and has a wide
distribution network. The company has an excellent supply chain
network worldwide and due to which their products are made available
everywhere.

The company’s main highlight is their tie-up with various sports and
music events and thereby increasing the brand value. Due to the
company’s great brand value, Pepsico is considered as one of the top
Nestle competitors.

13) Ferrero Rocher

Ferrero Rocher, a popular chocolate, and hazel confectionary
company. The company was formed during the year 1982, is a popular
Italian chocolate company. Their key elements used in the chocolate
production are sugar, milk chocolate, palm oil, wheat flour, and
hazelnut.

Hazelnut is completely roasted inside a thin wafer shell and it is then

filled with hazelnut chocolate, is the process used in the production of
chocolate. It is then enclosed in milk chocolate and also sliced
hazelnuts are placed inside. The company produces great products
which are famous for its similar taste though purchased from any place.
Their packing idea is great and it is obtained in many packs of 3, 12,
18, and 24 which is an ideal for gifting option.

The company has a wide distribution network and due to which the
chocolates are available in many stores and supermarkets. Due to their
excellent brand image, Ferrero Rocher is considered as one of the top
Nestle competitors.

14) Amul
A famous Dairy industry of India, Amul is based out in Anand, Gujarat.
The company was formed during the year 1948. Amul is maintained by
the Gujarat Co-operative Milk Marketing Federation
(GCMMF). GCMMF is a famous cooperative body of Gujarat. This
federation possesses approximately 3.6 million producers of milk in
Gujarat.

The company is also the largest producer of ice cream and many other
dairy products. Amul follows a three-tier model in
their development process. At the village level, it has a dairy
cooperative society, at the district level, it has the milk union, and finally,
at the state level, it has the federation. The company has established a
direct connection among the milk producers and the consumers to
eliminate distributors.

The company has multiple products and its products have a unique
taste and are of good quality. Due to their strong distribution and supply
chain, Amul is considered as a top Nestle competitor.

15) Engro Foods

Also regarded as a top Nestle competitor, Engro Foods is a food and
beverage company located in Karachi, Pakistan. The company was
initially a division of Engro Corporation. The company’s product
portfolio consists of Olper’s Lite, Olper’s, Dairy Omung, Omore, Tarang,
and Olper’sLassi.

The company caters to the local requirements of Pakistan and the

products are of international standard. The company produces various
products and serves many people across Pakistan. The company
creates innovative products and attains customer satisfaction which is
the core operational strategy.

This makes the company to grow into great heights that enables the
company to produce great quality products that are filled with local
flavour. Due to their great products, Engro Foods is considered as a top
Nestle competitor.

Nestle Competitors in Coffee

16) Starbucks
A famous American company, Starbucks is a company that was formed
during the year 1971. The company is headquartered in Washington,
United States. It represents the biggest coffee business in the world.
This brand is measured as the main representative of “Second Wave
Coffee” that is distinctive from other coffee-serving locations in the
United States by quality, taste, and customer experience.

The brand’s dark roasted coffee is famous for the coffee lover. Over the
years, the company has targeted coffee drinkers who are quality
oriented with their hand-made coffee that is based on lighter roasts. But
these days, Starbucks makes use of automated espresso machines for
various reasons. The main strength of the company is the loyal
customers who like and prefer Starbucks coffee for its taste and quality.

The company has a global network. Due to their huge business by

means of subsidiaries, Starbucks is considered as one of the top Nestle
competitors.

17) Keurig
A popular beverage brewing company, Keurig was introduced during
the year 1998 and is located in Burlington, Massachusetts. The
company’s main products are K-cup pods that are a single serve coffee
container. It also produces other beverage pods and also the machines
that brew the beverages keeping in the pod. The company’s beverage
assortments are plenty that includes hot and cold coffees, cocoas, teas,
beverages based on dairy, cider, and other fruit-based drinks. The
brand has about 400 varieties and 60 brands of coffee along with other
beverages.

The company was initially called as Green Mountain Coffee and

has strong brandequity. The company has a strong acquisition that has
enabled the company to grow to great levels. As it has a strong brand
image, Keurig is considered as one of the top Nestle competitors.

18) Maxwell House

A famous brand of coffee, Maxwell House is a beverage industry that
was established during the year 1892 and headquartered in Tarrytown,
New York. The company has revenue of about $5.5 million and has
about 191 employees.

The company was named so in honour of the hotel, Maxwell House

located in Nashville, Tennessee, who happened to be the first
customer. For many years, Maxwell House is considered as a top-
selling coffee in the United States. The company has the slogan ‘Good
to the last drop’ which has been written in the company’s logo.

The company is specialized in coffee as it is famous for. As it is a coffee

with great taste, Maxwell House is considered as one of the top Nestle
competitors.

Conclusion
The food processing industry is rising in a huge amount in every corner
of the world. Every company makes use of the best services to produce
great quality food. Nestle strives hard to produce good quality food and
also to meet the health factor for each and every food that is prepared
by them