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LO1 Examine appropriate research methodologies and approaches as part of the research process
Pass, Merit & Distinction P1 P2 M1 D1
Descripts
Grade: Assessor Signature: Date:
Resubmission Feedback:
* Please note that grade decisions are provisional. They are only confirmed once internal and external moderation has taken place and grades decisions have
been agreed at the assessment board.
Assignment Feedback
Action Plan
Summative feedback
1. A Cover page or title page – You should always attach a title page to your assignment. Use previous page as
your cover sheet and be sure to fill the details correctly.
2. This entire brief should be attached in first before you start answering.
3. All the assignments should prepare using word processing software.
4. All the assignments should print in A4 sized paper, and make sure to only use one side printing.
5. Allow 1” margin on each side of the paper. But on the left side you will need to leave room for binging.
1. Use a font type that will make easy for your examiner to read. The font size should be 12 point, and should
be in the style of Time New Roman.
2. Use 1.5 line word-processing. Left justify all paragraphs.
3. Ensure that all headings are consistent in terms of size and font style.
4. Use footer function on the word processor to insert Your Name, Subject, Assignment No, and Page Number
on each page. This is useful if individual sheets become detached for any reason.
5. Use word processing application spell check and grammar check function to help edit your assignment.
Important Points:
1. Check carefully the hand in date and the instructions given with the assignment. Late submissions will not be
accepted.
2. Ensure that you give yourself enough time to complete the assignment by the due date.
3. Don’t leave things such as printing to the last minute – excuses of this nature will not be accepted for failure
to hand in the work on time.
4. You must take responsibility for managing your own time effectively.
5. If you are unable to hand in your assignment on time and have valid reasons such as illness, you may apply
(in writing) for an extension.
6. Failure to achieve at least a PASS grade will result in a REFERRAL grade being given.
7. Non-submission of work without valid reasons will lead to an automatic REFERRAL. You will then be asked to
complete an alternative assignment.
8. Take great care that if you use other people’s work or ideas in your assignment, you properly reference them,
using the HARVARD referencing system, in you text and any bibliography, otherwise you may be guilty of
plagiarism.
9. If you are caught plagiarising you could have your grade reduced to A REFERRAL or at worst you could be
excluded from the course.
Student Declaration
I hereby, declare that I know what plagiarism entails, namely to use another’s work and to present it as my own
without attributing the sources in the correct way. I further understand what it means to copy another’s work.
Submission Format:
The submission is in the form of an individual written report. This should be written in a concise, formal
business style using single spacing and font size 12. You are required to make use of headings, paragraphs
and subsections as appropriate, and all work must be supported with research and referenced using the
Harvard referencing system. Please also provide a bibliography using the Harvard referencing system.
Research Project Proposal - Please provide a referencing list using the Harvard referencing system. The
recommended word limit is minimum 750 words
LO1. Examine appropriate research methodologies and approaches as part of the research process .;
Assignment Brief and Guidance:
This offer learner the opportunity to engage in sustained research in a specific field of study. Further this enables
students to demonstrate the capacity and ability to identify a research theme, to develop research aims,
objectives and outcomes, and to present the outcomes of such research in both written and verbal formats. This
encourages students to reflect on their engagement in the research process, during which recommendations for
future and personal development are key learning points.
Student needs to select research project based on the theme “The impact of digital technology on business
activity”.
Digital technology has revolutionized the way we conduct business. Over the last decade it has dramatically
changed traditional business models and transformed business activities. The use of digital technology has
provided businesses with a wealth of choice and opportunity. This has enabled existing products to become more
profitable and innovative new products to be developed, leading to increasingly diverse product portfolios
…………………………………………………………………………………………………………………………
………………………………………………….
The Learner requires to produce a research proposal that clearly defines a research question or hypothesis,
supported by a literature review (Use the project proposal and ethical consideration format)
1. Define your research problem or question. (This can be stated as a research question, objectives
or hypothesis)
2. Provide a literature review giving the background and conceptualization of your proposed area
of study. (This would provide existing knowledge and benchmarks by which your data can be
judged)
3. Consider and define your research methodology and research process. Demonstrate
understanding of the pitfalls and limitations of the methods chosen and ethical issues that
might arise.
4. Draw points (1–3, above) together into a research proposal for agreement with your tutor.
Grading Rubric
23/09/201
Tutor : Mrs. Lasitha Rajapaksha Date : 8
Unit : 11
Proposed title : How online banking system of
Sampath bank PLC Kandy branch impact on service
quality?
Title
How online banking system of Sampath bank PLC Kandy branch impact on service quality?
Objectives
identify the Level of customer satisfaction through online banking
To identify the Service quality of online banking system
To identify the factors for demand of cash deposit machine.
To identify how customers will satisfy by using the cash deposit machine and to identify the process of
the cash deposit machine.
Comments (optional):
I confirm that the project is not work which has been or will be submitted for another qualification and is
appropriate.
Comments (optional):
All students conducting research activity that involves human participants or the use of data
collected from human participants are required to gain ethical approval before commencing
their research. Please answer all relevant questions and note that your form may be returned
if incomplete.
Project title: Impact of the cash deposit machine to increase the customer
satisfaction of Commercial bank PLC Peradeniya branch
• Interviews:
x
• Questionnaire
s: x
• Observations:
• Use of
Personal
Records:
• Data
Analysis:
• Action
Research:
• Focus
Groups:
• Other (please
specify):
Section 3: Participants
Please answer the following questions, giving full details where necessary.
Will your research involve human participants?
Describe the processes you will use to inform participants about what you are doing:
Going to the cash deposit machine and select participants and describe them what is the purpose and
process of this research and distribute the questionnaire among them.
Studies involving questionnaires: Will participants be given the option of omitting questions they do not wish to
answer?
Yes: x No:
If No please explain why below and ensure that you cover any ethical issues arising from this
Studies involving observation: Confirm whether participants will be asked for their informed consent to be
observed.
Yes: No:
Will you debrief participants at the end of their participation (i.e. give them a brief explanation of the study)?
Yes: No:
Will participants be given information about the findings of your study? (This could be a brief summary of your
findings in general)
Yes: No:
Section 6: Declaration
I have read, understood and will abide by the institution’s Research and Ethics Policy:
Yes: x No:
I have discussed the ethical issues relating to my research with my Unit Tutor:
Yes: x No:
I confirm that to the best of my knowledge:
The above information is correct and that this is a full description of the ethics issues that may arise in the course of
my research.
Date: 23/09/2018
Acknowledgement
I would like to express my deepest appreciation to my lecturer Mrs. Lasitha Rajapaksha for
her ingenious ideas, tremendous help and cooperation to succeed my report. I would like to
convey my heart full thanks to my program coordinator Mr. Gihan Yatawatte and my
academic head Mrs. Yamuna Herath for their constant help and support to succeed my report.
I am extremely grateful to my parents and my friends who gave valuable suggestions and
guidance to make my report success.
Thank you.
V.D.B. Atthanayaka.
Table of Contents
1 Introduction.......................................................................................................................24
2 Literature review...............................................................................................................25
3 Conceptual Framework.....................................................................................................28
3.1 Hypothesis.................................................................................................................28
3.2 Operationalization.....................................................................................................29
4 Research Methodology.....................................................................................................30
5 Limitations........................................................................................................................31
List of Tables
Table 1(Source: Author developed, 2018)................................................................................30
Table 2 (Source: Author developed, 2018)...............................................................................31
List of Figures
Figure 1 (Source: Mwatsika, 2016)..........................................................................................28
Figure 2 (Source: Hokanson, 1995).........................................................................................28
Figure 3 (Source: Author developed, 2018).............................................................................29
1 Introduction
In recent years there is a new trend in banking industry to use automatic systems to banking
process. By using these automated systems the banks try to increase the efficiency and
increase service quality of the process. The older method that banks was used doing whole
process by the manual systems. Due to manual process the customers had to consume more
time on the queue & because of this the customers were unsatisfied about the service of the
banks. To get rid of this situation banks invented cash deposit machine. By using this deposit
machine the customers are able to deposit cash at any time of the day (24 hour service). The
aim of this research is “impact of the cash deposit machine to increase the customer
satisfaction of Commercial bank PLC Peradeniya branch.”
2 Literature review
The author selected Commercial Bank PLC from these banks to do this research. The reason
for that is according to Central Bank of Sri Lanka Commercial Bank PLC is the highest
shareholder 11% from local commercial banks [ CITATION Fir17 \l 1033 ]. Another factor is
Commercial bank is the only Srilankan bank that ranked in top 1000 banks in the world for 6
consecutive years. Moreover Commercial bank owns over 700 terminals for customers to do
their banking process without entering branches and without filling forms [ CITATION
Com182 \l 1033 ].
Customer
satisfaction
3 Conceptual Framework
The author developed a conceptual framework getting understand and using the factors that
mentioned in the conceptual frameworks that described in the literature review.
Availability
Security
Customer Satisfaction
Time
Convenience
3.1 Hypothesis
H1 1- There is a relationship between availability and customer satisfaction
3.2 Operationalization
Variable Indicator Measurement
Availability Location, access, Questionnaire
Security Security cameras, Evidence (receipt) Questionnaire
Time Available time, time that consume for process Questionnaire
Convenience Operating system (user friendly/not), availability Questionnaire
Table 1(Source: Author developed, 2018)
4 Research Methodology
Research approach- This research is using deductive approach as the research approach, to
test a past theory.
Research method- The research method of this research is explanatory method, to identify
the relationship among known factors.
Research strategy- The research strategy of this research is survey, to gather needed data.
Research choice- This research is using both quantitative & qualitative data, to collect data
by numbers like age, & data like satisfaction, intelligence.
Data collection techniques- This research use survey, questionnaires, observation to collect
primary data and use past researches and reports to collect secondary data.
Research instruments- This research use questionnaires as main research instrument, to get
correct response from customers.
Sample design- The sample design of this research is simple random sampling from the
customers of Commercial bank Peradeniya branch.
Sample size- The sample size of this research is 50 respondents, who are customers of
Commercial bank Peradeniya branch.
Data analysis- The data analyzing methods of this research are correlation analysis,
regression analysis, charts, and tables to analyze the data that gathered from surveys,
questionnaires, observation and past researches.
1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4
Proposal writing
Conducting research
Data analysis
5 Limitations
The main limitation of this research is, the research is only for a Peradeniya branch of
Commercial bank. Due to that the research is not going to cover the whole bank industry in
Sri Lanka. Another limitation causes is it is hard to get best respondent from the customers
because customers are busy and sometimes they do not get correct understanding about the
questionnaire. Moreover there is less time to do the research and to get a decision.
References
Alladi, N., 2013. Comparative study of cash deposit machine. Comparative study of cash
deposit machine, pp.7-8.
Chandra Devi, P. & Venkatesh, R..R., n.d. A Study On Customer Satisfaction In Using Cash
Deposit. Journal of Business and Management, p.42.
Ilieska, , 2013. Customer Satisfaction Index – as a Base for. TEM Journa, 2, pp.327-31.
Mwatsika, , 2016. Impact of ATM Banking Performance on Customer Satisfaction with the
Bank in Malawi. International Journal of Business and Economics Research, 5(1), pp.1-9.
Osteen, B., 2011. The effect of automated teller machine use on customer satisfaction in
banking. The effect of automated teller machine use on customer satisfaction in banking.
Rubogora Felix, 2017. Service Quality and Customer Satisfaction in Selected Banks in
Rwanda. Journal of Business & Financial Affairs.