Communication Experience

GRADING RUBRIC: Major Individual Speeches (& Group Presentation)

Informative  Persuasive  Group 

GRADING AREA Speech (Sales) Speech Presentation
Topic/Approach 5% 8% 8%
Fits Assignment/Creative/Original
Adapted/Relevant to Audience
Clearly informative (not persuasive) n/a n/a
In‐depth Establishment of Need/Problem n/a n/a
Clear call to action (for "us" and "they") n/a n/a
Intro/Conclusion 8% 5% 5%
Distinct Creative Introduction
Distinct/Memorable Creative Conclusion
Organization 10% 10% 10%
Clear preview/summary inc below
Clear, Smooth (appropriate) Transitions
Logical dvlpmnt of ideas/Appropriate org structure
Time Usage/Distribution amongts group members n/a n/a
Presentation Flow inc above inc above
Content/Support 10% 10% 10%
Examples/Support (appropriate, sufficient detail)
Quality of Testimony/Statistics
Variety of appeals inc above inc above
Appropriate & effective audience involvement n/a n/a
Presentation Aids 5% 3% 3%
Appropriateness/Quality of Aids
Use of Aids
Language/Voice 5% 6% 6%
Appropriate language/grammar
Confident/Energetic delivery
Fluency/filler phrases (smooth‐‐not choppy)
Volume/vocal variety inc above inc above
Pronunciation/Articulation inc above inc above
Physical Behavior 5% 6% 6%
Posture (straight/confident, not leaning/shifting)
Eye Contact (direct, not reliant on notes, etc.)
Use of notes inc above inc above
Facial expressions inc above inc above
Gestures (open, appear natural, appropriate)
Other 2% 2% 2%
Appropriate Dress/Attire/Appearance
Appearance of cohesiveness (as a group) n/a n/a
Overall Effectiveness 50% 50% 50%
Total Grade 100% 100% 100%