The first mention of Hollenegg dates back to 1163, and the long history of the Schloss Hollenegg is visible

in its architecture, as
successive owners added to the original medieval construction over the centuries. Schloss Hollenegg is an important landmark in the
region, and a building of historical and cultural importance, with which the local community strongly identifies. 

Schloss Hollenegg for Design 2018/2019

SCHLOSS HOLLENEGG FOR DESIGN

Schloß Hollenegg for Design is a cultural institution founded by Alice Stori Liechtenstein in 2015. It is a registered gemeinnütziger
Verein with the aim of supporting the growth and understanding of design culture. By creating a space and a place for design
research, thinking and critique, Schloß Hollenegg for Design offers a stage to young, talented, emerging designers. With its
program, it aims to investigate with continuity, culturally relevant topics and offer a large public a cultural program in a non-urban
area. The high level of the program has made the initiative in only three years a design destination on the national and international
panorama.

Schloß Hollenegg for Design offers a residency program, specifically aimed at designers, as well as organising exhibitions,
workshops and symposia centred around design. The next exhibition “Ad Mensam” will be open from Friday, 17 May 2019 to
Monday, 27 May 2019. The Opening Event will take place on Saturday 18 May 2019.

Alice Stori Liechtenstein Confidential Material © Schloss Hollenegg for Design 2018/2019
AD MENSAM

“Ad Mensam” is the latin for at the table; at the table we talk about commensality, the practice that determines who eats with
whom at the table: who has a place, who doesn’t have a place, and how, instinctively and traditionally, the rules and rituals of sharing
food get made. This fourth edition of Schloss Hollenegg for Design will explore the rituals around the table, from food - its
preparation and consumption - to manners and traditions.

We don’t eat only to feed our bodies; we meet around a table as a form of communion with other people. Food is nourishment and
at the same time an excuse to come together. Preparing and eating food are ceremonies which follow a script and differ according
to culture and time. How rigid are the rules we follow when harvesting, preparing and consuming food? What do our eating habits
say about us as a society? How can we improve our communication through meals that are more healthy for the body and the soul?

Alice Stori Liechtenstein Confidential Material © Schloss Hollenegg for Design 2018/2019
THE CONCEPT OF COMMUNION

“Nothing is more fundamental to human relations than deciding who has a place at the table - and nothing is more essential to our
idea of humanism than expanding that table, symbolically and actually, adding extra chairs and places and settings as we can. Jesus
[…] was the Kropotkin of commensality, blowing up the long history of Jewish food rules by feasting with publicans and tax collectors
and prostitutes and sinners of all kinds. It was nearly the whole point of his ministry. The Homeric Greeks, as any reader of the
Odyssey will recall, obsessed about sharing food and offering places at the feast: to fail to offer food to the well-worn traveller is an
insult to the gods […]. The modern restaurant - invented in Paris, after the Revolution - is a little temple of commensality: all you
need, as shown in so many early Chaplin shorts, is five cents to enter and then to share.” Adam Gopnik, The New Yorker, June 25,
2018

Alice Stori Liechtenstein Confidential Material © Schloss Hollenegg for Design 2018/2019
DESIGN THE RITUALS, THE RULES, THE CUSTOMS, THE UTENSILS

Exploring the table as a place where you share food, you come together, you behave, you fight, you reunite. A place for rituals.
Rituals require rules. Rules are meant to be broken - or at least bent. But following the rules gives us a sense of belonging. What are
the rituals, the rules, the customs, the utensils that bring people together?

AD MENSAM is interested in the tools used to prepare meals (pots, pans, knives etc); the tools used to eat (cutlery, crockery,
glasses); new foods in old shapes, old foods in new shapes; food production in rural and urban areas; the environmental and social
implications of the food industry; manners and service; hospitality and commensality; traditional customs and traditions.

Alice Stori Liechtenstein Confidential Material © Schloss Hollenegg for Design 2018/2019
DESIGNERS

Nel Verbeke / OS&OOS / Katie Scott / Katie Stout

Commonplace / Dean Brown / David Tavcar / Ferreol Babin / Carolien Niebling / Alexandra Fruhstorfer /
Sara Ricciardi / Crafting Plastics / Alexandre Humbert / Studio Quetzal / Kneissl + Prade

Alice Stori Liechtenstein Confidential Material © Schloss Hollenegg for Design 2018/2019