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DOCUMENTARY VIDEO RUBRICS FOR PROF ED 2

CRITERIA Exemplary Proficient Partially Proficient Incomplete POINTS


6 points 4 points 2 points 0 point
The storyboard illustrates the The storyboard The thumbnail sketches on There is no
video presentation structure with includes thumbnail the storyboard are not in a evidence of a
Script thumbnail sketches of each scene. sketches of each video logical sequence and do not storyboard.
and Notes of proposed transition, scene and includes provide complete
Storyboard special effects, sound and title text for each segment descriptions of the video
tracks include: text, background of the presentation, scenes, audio background, or
color, placement & size of graphic, descriptions of notes about the dialogue.
fonts - color, size, type for text and background audio for
headings. Notes about proposed each scene, and notes
dialogue/narration text are about proposed shots
included. and dialogue.

18 points 12 points 6 points 0 point


The content includes a clear Information is
statement of purpose or theme and presented as a The content does not The content lacks
is creative, compelling and clearly connected theme with present a clearly stated a central theme,
written. A rich variety of accurate, current theme, is vague, and some of clear point of
supporting information in the supporting the supporting information view and logical
video contributes to understanding information that does not seem to fit the main sequence of
the project's main idea. The project contributes to idea or appears as a information.
includes motivating questions and understanding the disconnected series of Much of the
Content advanced organizers that provide project's main idea. scenes with no unifying main supporting
and the audience with a sense of the Details are logical and idea. information in
Organization presentation's main idea. Events persuasive the video is
and messages are presented in a information is irrelevant to the
logical order. effectively used. The overall message.
content includes a The viewer is
clear point of view unsure what the
with a progression of message is
ideas and supporting because there is
information. little persuasive
information.

6 points 4 points 2 points 0 point


The introduction is compelling and The introduction is The introduction shows The intro does
provides motivating content that clear and coherent some structure but does not not orient the
hooks the viewer from the and evokes interest in create a strong sense of what audience to what
Introduction beginning of the video and keeps the topic and response is to follow. May be will follow. The
the audience's attention. from listeners. somewhat appealing to the sequencing is
audience. unclear and does
not appear
interesting.
PRODUCTION QUALITY
12 points 8 points 4 points 0 point
The tape is edited with only high Tape is edited Tape is edited in few spots. Tape is unedited
quality shots remaining. Video throughout with only Several poor shots remain. and many poor
moves smoothly from shot to shot. quality shots Transitions from shot to shots remain. No
A variety of transitions are used to remaining. A variety of shot are choppy. Transitions transitions
Video Editing assist in communicating the main transitions are used. do not assist in the main between clips are
idea and smooth the flow from Good pacing and idea. There are many used. Raw clips
one scene to the next. Shots and timing. unnatural breaks and/or run back to back
scenes flow seamlessly. Digital early cuts. Digital effects are in the final video.
effects are used appropriately for overdone and distract from
emphasis. the content.

12 points 8 points 4 points 0 point


The audio is clear and effectively The audio is clear, but The audio is inconsistent in Audio is cut-off
assists in communicating the main only partially assists in clarity (too loud/too soft) at and inconsistent.
idea. Students communicate ideas the main idea. Students times and insufficiently Students have
Audio
with enthusiasm, proper voice communicate ideas communicates the main great difficulty
and
projection, appropriate language, with proper voice idea. Students have communicating
Voice Editing
and clear delivery. Background projection, adequate difficulty communicating ideas with poor
audio is kept in balance and does preparation and ideas due to weak voice voice projection.
not overpower the primary audio. delivery. projection and/or lack of
preparation.
12 points 8 points 4 points 0 point
All shots are clearly focused and The camera is held The motion shots are fairly Many shots are
well framed. The video is steady steady. Pans and steady. Some shots are unfocused and
with few pans and zooms. Close- zooms are limited. The unfocused or poorly framed. poorly framed.
Camera
ups are used to focus attention. main subject is located Few close-ups are used. The camera is not
Techniques
Video shows evidence of good slightly off center, held steady and
Exposure
composition (ratio of image to using the "rule of excessive
and
frame, line of gaze, pan/tilts, thirds." Most shots are panning and
Focus
movement, and perspective. clearly focused and zooming distracts
well framed. the viewer. No
close-ups are
used.

3 points 2 points 1 point 0 point


Good, but not excessive use of Use of effects is Some special effects are Effects are either
Special Effects
effects. worthwhile. distracting. missing or
excessive.

6 points 4 points 2 points 0 point


The graphics, sound and/or The students use Some of the graphics, The graphics,
animation assist in presenting an proper size and sounds, and/or animations sounds, and/or
overall theme that appeals to the resolution to create seem unrelated to the animations are
audience and enhances concepts images. The graphics, topic/theme and do not unrelated to the
with a high impact message. All sound/and or enhance concepts. Most content. Graphics
Use of Media multimedia elements work well animation visually images are clipart or do not enhance
together and demonstrate depict material and recycled from the WWW. understanding
-Music excellent synthesis. Graphics assist the audience in Images are too large/small the content, or
explain and reinforce key points understanding the flow in size. Images are poorly are distracting
-Voice-over during the presentation. of information or cropped or the decorations that
content. Images are color/resolution is fuzzy. create a busy
-Graphics student produced. Multimedia elements feeling and
Images are proper size support the presentation detract from the
and resolution. occasionally. content.
Multimedia elements
are appropriate and
enhance the
presentation.

6 points 4 points 2 points 0 point


Copyrighted information for Every photo, graphic Some sources of photos, There is no
photos, graphics and music is or sound file is either graphics, and music are not reference to
Copyright clearly identified by source and original or permission clearly identified with copyright
nature of permission to for its use is references, and permission information for
reproduce. documented from the to reproduce is missing. photos, graphics,
creator/owner. and music.

3 points 2 points 1 point 0 point


Motion scenes are planned and The video includes The video includes "talking The video
purposeful, adding impact to the some "talking heads," heads" and a few motion features "talking
story line. "Talking heads" scenes and backgrounds and scenes are added but do not heads" with little
Moving Images are used when crucial to telling video effects add improve understanding of or no action to
the story. interest. Most motion the story line. add interest or
scenes make the story the video uses
clearer or give it more action
impact. excessively.

3 points 2 points 1 point 0 point


All video clips fit the storyline. Most video clips move Video clips are used but Video clips are
Clips are just long enough to make at a steady pace, fast need to be edited in length too long and do
each point clear. The pace enough to keep the or move too quickly to not advance the
Pace captures audience attention. audience interested assist in telling the story. storyline or to
and slow enough to tell short and leave
a complete story. out essential
action or
dialogue.

3 points 2 points 1 point 0 point


Video clips show no slack time. Most video clips are Some video clips are edited Video clips begin
"Three beat" timing (three actions edited to remove slack to remove slack time and and end with
Timing per clip or three clips per event) is time and to emphasize increase action. slack time or no
evident. action. action.
10 points 8 points 4 point 0 point
The group documents how The group documents Some individuals document One person
members brainstormed, how members divided how there was poor documents that
discussed, and solved problems. tasks, assigned roles communication, unresolved problems were
The group documents division of based on the conflict, or failure to not managed in a
responsibilities and describes how skills/talents of collaborate on important way that
the individual efforts capitalized individual members, aspects of the work. The advanced the
on strengths of each team shared the workload group required teacher group goal. The
member. and managed assistance to resolve group required
problems in a way that differences. teacher
advanced the group assistance with
goal. dividing tasks
*Teamwork and resolving
(Participation) differences. Few
people
contributed their
fair share of
work, or the
project was
created by one
student doing
most of the work
(though may have
received
guidance or help
from others).

TOTAL POINTS /100

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