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Construct Measurement Items Authors

Economic
Responsibility This bank focuses on maximizing earnings
This bank is consistent in terms of profitability.
This bank performs its operations effectively.
This bank is different from other banks in terms of products and services.
(Carroll & Shabana, 2010)

Legal
Responsibility This bank operates business in a manner consistent with expectations of
government and law.
This bank obeys various federal, state, and local regulations.
This bank fulfills its legal obligation.
This bank meets minimal legal requirements related to the products and
service offered. (Carroll &Shabana,2010)

Ethical
Responsibility This bank operates in a manner consistent with expectations of societal and
ethical norms.
This bank recognizes and respects new ethical/moral norms.
This bank prevents unethical behaviors in order to achieve Organizational
goals.
This bank works effectively for the betterment of the citizens. (Carroll &
Shabana, 2010)

Philanthropy
Responsibility Bank supports cultural activities of local community
Managers and employees participate in charitable activities of their local
communities
Educational institutions are supported by this bank.
This bank assists those projects that enhance quality of life in the local
community.
(Carroll &Shabana,2010)

Environmental
Responsibility This bank initiates programs for environmental protection
This bank provides financial sources to implement activities to enhance
environmental awareness among the general Public. (Abdul Rashid, Abdul Rahman, & Khalid,
2014)
Customer Loyalty
1. I have the desire to continue dealing with the bank. .
2. I always talk about the bank in a positive way in front of others.
3. I strongly defend Bank in front of others.
4. The Bank is my first choice when I need any banking service.
5. I will not turn towards another bank, whatever the competitor’s offers.
6. I intend to increase my financial transactions with the bank over the coming period.
7. In case the interest is raised, I will preserve my dealings with the bank.
8. I always recommend others to deal with this bank.

References
Samra, M. Y. (2017). The Effect of Corporate Social Responsibility on. The Islamic University–Gaza, 114.

(Carroll & Shabana, 2010)


(Abdul Rashid, Abdul Rahman, & Khalid, 2014)

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