Documenti di Didattica
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PREPARED BY:-
JAWAD AZIZ
Telenor Pakistan, a wholly owned subsidiary of Telenor ASA, with telecom operations in 14
countries Telenor acquired the license for providing GSM services in Pakistan in April 2004, and
had launched its services commercially in Islamabad, Rawalpindi and Karachi on 15 March 2005,
and on 23 March 2005. Telenor has its corporate headquarters in Islamabad, with regional offices
in Karachi and Lahore. On January 28, 2005, Telenor established its first call Centre in Lahore.
Maintaining a wide coverage in the country, with 500 destinations covered within less than 16
months of the company’s launch, it is the 2nd largest network of Pakistan after Mobilink with a
subscriber base of 21.29 million as of July 2017 (PTA figures). Telenor Pakistan considers Mobilink
as its major competitor.
It is spread across the country with a network of 15 company-owned sales and service centers,
more than 200 franchisees and some 100,000 retail outlets selling subscriptions and refills
achieving a 200% increase in the subscriber base in 2006 and planning for further expansion of
network and services.
It is currently providing prepaid, postpaid and value-added services. Its packages include:
TalkShawk
Telenor Persona
Djuice.
“Telenor Pakistan is obviously different from the competition. Our culture is different, our values
are different and our focus on the fundamentals of business is different. Telenor Pakistan is fully
involved with its key stakeholders and trusted as a friend of the community.”
Organizational Design
Organization design is the formal, guided process for integrating the people, information and
technology of an organization. Keeping this in view some of important characteristics of Telenor’s
organization design are:
Functionally efficient
Telenor is a functionally efficient in terms of its input and output as it provides all the required
services and products to its customer by fully utilizing its technologies and other resources.
Economically viable
Telenor is second largest GSM provider in Pakistan and is generating large profit through
effective cost management.
Environmentally aligned
Telenor Pakistan is very much environmentally aligned. It is very sensitive to the socio-cultural
environment of Pakistan. It ha adopted it to the culture and environment of Pakistan through its
advertising and socially responsible behavior.
Growth promoting
In Telenor Pakistan there are continuous growth and development chances for its members. The
company ensures a secure career development for its employees.
Change responsiveness
Telenor Pakistan is very sensitive to the changes taking place in its surroundings. It keeps on
anticipating and responding to the changes continuously through its unique services. The design
of the Telenor Pakistan ensures the congruency among the following subsets.
Individual work
From the employees of Telenor it has been confirmed that organizational design of the company
provides them with the opportunities of learning, growth, accomplishment and self-fulfillment.
Due to which they work with full commitment to give their best to the organization.
Work-organization
The design of the work units and the job are supported by the strategic objectives of the company.
They ensure the full motivation of the employees.
Organizational environment
Career at Telenor
HC @ Telenor Pakistan
Human Capital Division at Telenor believes in continuous improvement and is taking the
standards of service to the utmost levels of excellence.
From providing the best administrative support to facilitate employees work life to creating
benchmark security solutions, we are a team of enthusiastic, energetic young people who are
geared to perform the best always!
From being the best in providing benefits to our employees to the best in providing development
opportunities, we have managed to create a culture of passion for business, operational
excellence and constant renewal.
We are committed to assisting employees in exploring, developing and maximizing their full
potential, encouraging continuing education through internal and external training and
development opportunities.
International job and project opportunities for development and knowledge sharing.
Possibilities to work virtually and globally and use latest technical solutions.
Best in class development programs led by internationally recognized schools for leaders
and experts.
The Telenor Development Process:
Throughout the year you will have personal feedback and guidance through the Telenor
Development Process (TDP). You and your manager will discuss performance and achievements,
your ambitions and how you can continue to grow and influence change in Telenor.
Along with the dialogues, TDP will support you in target setting and review of your talents by the
management team. Through the employee survey you will be voicing your opinion and be part in
developing Telenor’s unique performance culture.
Core
Accelerate
Expand
ORGANIZATIONAL STRUCUTRE
Hierarchical levels
The organic structure of Telenor Pakistan promotes cultural values that result in integration
and coordination. Roles and responsibilities are clearly defined at the time of joining the
organization; employees are selected against defined criteria. Roles can be added later but
employees have a fair idea about their job responsibilities from the beginning.
Structure of Telenor
Span of control
Span of Control is determined by the role and job responsibilities of managers. It varies from
department to department. On average, the span of control is 4-5 people under a manager. There
are two types of span of control:
The HR and finance department have a narrow span of control but marketing and customer
relation have a wide span of control.
Chain of command
Chain of command means a continuous line of authority extending from top to bottom. Telenor
Pakistan has a clear chain of command which helps in getting good results for Telenor.
Integration
Departmentalization
Telenor Pakistan has several departments in its organization. Each department has its own
importance. Some of the departments are as follows:
Standardization
At Telenor Pakistan, the level of standardization and mutual adjustment varies across functions.
Generally strict obedience to rules is not required as long as results are not affected. As long as
individual responsibilities and deadlines are met, there are flexible hours of work.
Work is important instead of the number of hours worked. Employees can select their work
timings which can even be from afternoon to evening. Instead of being bound by office hours, a
sense of responsibility is inculcated in them to achieve self-assigned goals. This brings a sense of
comfort in working in such organizational structure.
Rules and procedures are present to control the behavior of employees and to facilitate smooth
working of the organization. A level of standardization is required to be maintained in certain
vital functions such as Budget Control. SOPs (standard operating procedures) are documented in
the case of the financial control or HR related policies.
Genuine requests from external customers are taken into account by the CRO (Customer
Relationship Officer) at Service Centers. The CRO does all they can or is possible within authority
to process the request or complaint. If the customer’s request is beyond the authority of the CRO,
then managers are there to aid the customer or provide some sort of non-monetary compensation
to appease him.
Apart from strategy, all other functions are de-centralized. People at Telenor Pakistan are
motivated to take their responsibilities especially in cross functional projects. Managers in each
department oversee that the employees take up their roles and duties and their performance is
monitored accordingly.
Empowerment
The level of empowerment differs across departments and divisions, depending on the nature of
work. It varies according to the style of management of functions. IT increases the level of
empowerment. Within the network service of the Telenor in Pakistan, there is a (inter and intra
net) portal system used to communicate information efficiently. An online HR MS System is being
used internally. This locally built system was launched last year but is still not well integrated at
present.
Conflict resolution
When different departments work together in an organization, their interests may differ due to
functional and structural differences. Due to these variations, conflicts among departments are
inevitable. The issues are not taken to the top management and there is no coordination post in
the organization which can facilitate the departments to increase coordination with each other.
Whenever a conflict arises among functions, the heads or managers from those functions sit
together and discuss the source of conflict. They try to resolve all their differences amicably. If,
however, a major issue arises which they are unable to resolve themselves then it is taken to a
level higher. The management then discusses the reason for the conflict, addresses the concerns
of both the parties and then arrives at a conclusion which is in the interest of all departments.
Formalization
There is no formalization at Telenor Pakistan. High level and lower administration work together
as a team.
Flow of information
Telenor has very liberal and free flowing information unless it is not private. This helps in
breaking the communication barriers and generation of new and innovative ideas from
employees. The free flow of information also helps them in understanding the current situation
to act accordingly.
Telenor Pakistan implement horizontal Development in their organization. If there is more salary
in other department then newly moved employee’s salary will also increased.
Pay Packages and employee benefits
Due to hierarchical and nature of jobs the pay packages and benefits plans also varies rom level to
level and even from employee to employee.
2.Annual increment
3.Variable pay
5.Medical allowance
6.Transportation
7.Location charges
8.Utilities (cell phone, limited free service, food etc)
9.Subsidized products
Middle Management
1.Base pay
2.Annual increment
4.Medical allowance
5.Transportation
8.Subsidized products
9.Life Insurance
10.Annual bonus
11.House allowance
2.Annual increment
3.Management Incentives
4.Medical allowance
5.Location charges
7.Subsidized products
8.Life Insurance
9.Annual bonus
10.House allowance
12.Projects payments
16.Laptops
2.Annual increment
4.Medical allowance
5.House
7.Utilities Expenses
8.International trips
9.Life Insurance
Bibliography:
https://en.wikipedia.org/wiki/telenorpakistan
Saad Usman
Department : Technology
Designation : Manager
0345-8502909