Actividad de aprendizaje 13

Evidencia 7: Workshop “Supply chain and passive voice”

En la gestión de la cadena de abastecimiento intervienen muchos procesos,

desde la fabricación hasta la venta de un producto. Para expresar estos
procesos en inglés se pueden utilizar estructuras como el uso de la voz pasiva
y activa.

Para poner en práctica lo mencionado, realice el siguiente Workshop:

1. Complete la cadena, escribiendo tanto los actores como sus funciones

en inglés:
SUPPLIER
A party that supplies goods or services. A supplier may be
distinguished from a contractor or subcontractor, who commonly
adds specialized input to deliverables. Also called vendor.

MANUFACTURER
Producers or manufacturers are organizations that make a product. This includes
companies that are producers of raw materials and companies that are producers of
finished goods. Producers of raw materials are organizations that mine for minerals,
drill for oil and gas, and cut timber. It also includes organizations that farm the land,
raise animals, or catch seafood. Producers of finished goods use the raw materials
and sub-assemblies made by other producers to create their products.

DISTRIBUTORS
Distributors are companies that take inventory in bulk from producers and deliver a
bundle of related product lines to customers. Distributors are also known as
wholesalers. They typically sell to other businesses and they sell products in larger
quantities that an individual consumer would usually buy. Distributors buffer the
producers from fluctuations in product demand by stocking inventory and doing much
of the sales work to find and service customers.

CUSTOMERS
Customers or consumers are any organization that purchase and use a product. A
customer organization may be an organization that purchases a product in order to
incorporate it into another product that they in turn sell to other customers. Or a
customer may be the final end user of a product who buys the product in order to
consume it.

One author defines the supply chain as a ìnetwork of organizations that are
involved, through upstream and downstream linkages, in the different
processes and activities that produce value in the form of products and
services in the hands of the ultimate customerî (Christopher 1998, p. 15).

2. Investigue y escriba 3 ejemplos de empresas o industrias que realicen

cada una de las fases de la cadena de abastecimiento.

 Supply

o Dimensional Group Ltda

o Europapers SAS
o LENOR COLOMBIA
  Manufacturing
o Aircraft manufacturers of Colombia
o Cement companies of Colombia
o Indumil

 Distribution
o Columbia Distributing
o MIAMI EXPORT PURCHASING CORPORATION
o Trichem Group

3. Complete las oraciones con el verbo entre paréntesis, en voz pasiva.

a. Many products _____________ (manufacture) in the Factory.

Many products are manufactured in the Factory.

b. The goods____________ (transport) by UPS.

The goods is transport by UPS.

c. The contract _____________ (sign) by the partners.

The contract are signed by the partners.

d. The last production _________ (stock) in the warehouse.

The last production are the stock in the warehouse.

4. Lea el siguiente texto y en los ítems que encuentra más adelante elija
las respuestas correctas para cada pregunta, de acuerdo a las
opciones dadas:

Determined to pay as low a price as possible for materials,

manufacturers have not traditionally cultivated warm relationships with
suppliers. In the words of one general manager: “The best approach to
supply is to have as many players as possible fighting for their piece of
the pie—that’s when you get the best pricing.” Excellent supply chain
management requires a more enlightened mindset—recognizing, as a
more progressive manufacturer did: “Our supplier’s costs are in effect
our costs. If we force our supplier to provide 90 days of consigned
material when 30 days are sufficient, the cost of that inventory will find
its way back into the supplier’s price to us since it increases his cost
structure.” While manufacturers should place high demands on
suppliers, they should also realize that partners must share the goal of
reducing costs across the supply chain in order to lower prices in the
marketplace and enhance margins. The logical extension of this thinking
 is gain-sharing arrangements to reward everyone who contributes to the
greater profitability.1

a. Manufacturers have not cultivated good relationships in order to get:

_X_ Low prices.

__ Good products.

__ Better services.

b. A general manager compares supplying to:

__ Toys.

_X_ Get a piece of the pie.

__ Apples.

c. Suppliers’ costs are:

__ Providers’ costs.

__ Managers’ costs.

_X_ Manufacturers’ costs.

d. Manufacturers not only place high demands on suppliers, but also:

_X_ Accept that partners should reduce costs in the supply chain.

__ Have many players to fight for the best price.

__ Gain new arrangements.

5. Encuentre 5 verbos en la lectura anterior. Organícelos en orden

alfabético, junto con sus respectivos significados en español. Luego,
elabore una oración en voz pasiva para cada verbo

Verb Meaning Passive voice sentence

Pay Pagar we were paid
suppliers Proveedores I bought the merchandise from suppliers
Cost Costos Fixing the sink will not cost as much as
estimated
profitability Rentar I had been rented

1
Anderson, D. Britt, F. y Favre, D. (s.f.). The 7 principles of supply chain management.
Consultado el 20 de octubre de 2016, en http://www.scmr.com
 lower Bajo Very low plane flies

6. Elabore una cadena de abastecimiento en inglés. Elija un producto y

diseñe en un gráfico el proceso logístico desde su producción hasta
su consumidor final. Agregue nombres de empresas dentro de la
cadena.

EMPRESA:
Cueros Gomez

The changes in roles:

Step 1: The CPG company is the Customer who receives raw materials from
the producers.

Step 2: The CPG company becomes the Supplier to the Wholesaler or Retail
Headquarters Customer.

Step 3: The Retail Stores become the Customer once products are shipped
from the Distributor or Warehouse Supplier.

Step 4: The Retail Store becomes the Supplier to the Consumer (the
Customer) purchasing the product.

Each of the Suppliers and Customers at each point in the process are
concerned about meeting supply demands, while controlling inventory levels.
Any issues associated with meeting supply demands or running out of inventory
have an impact on the total supply chain.

There are 3 flows in supply chain, only one of which are the products.
INFORMATION FLOWS

There are many different components that influence or are part of the
information flow for Retailers, including general conditions of trade, product
specifications, forecasting, inventory levels, order placement and order tracking.
Below are three information flow examples:

GENERAL CONDITIONS OF TRADE (GCT).

These are the Suppliers’ or Retailers’ rules and principles as they relate to
business with their trading partners. Note that Retailers and Suppliers may have
conflicting GCT and these conflicts need to be addressed and resolved.

General conditions of trade, or GCT, include:

o Credit Terms
o Minimum Order Quantities
o Delivery Methods
o Discounts
o Return Policies

FORECASTING. A sales forecast is a projection of the expected Retailer

demand for products or services from a specific company. Forecasts are one of
the most critical exchanges of information in the product supply chain.
Forecasting is a prediction of what will occur in the future, and it is an uncertain
process. The accuracy of the forecast is as important as the outcome.

INVENTORY LEVELS. Managing inventory throughout the supply chain is

critical to cash flow for both the Supplier and Retailer. Inventory should be at the
lowest levels possible without incurring out-of-stocks. Out-of-stocks at store
level can occur at many different points in the product supply
chain. By balancing availability, inventory and cost, Suppliers and Retailers can
both benefit. Of note is that Retailers are increasingly relying on Suppliers’
management of in-store products — this is called VMI (Vendor-Managed
Inventory) or Supplier-Managed Inventory.

PRODUCT FLOWS

The Product flow begins with a product’s raw materials and

continues as finished goods flow, fulfillment of product orders, transportation of
products, and product returns. There are many detailed steps in this process
that touch many desks for both Suppliers and Retailers.

FINANCIAL FLOWS

Financial flow relates to product pricing and invoicing, credit terms and early
payment discounts and accounts receivable. Effective management of accounts
receivable increases cash flow for the business, freeing up funds for operations,
marketing, inventory and capital investments for both Suppliers and Retailers.

The Role of a Retailer’s Logistics Operations

The larger Retailers in the world run some of the largest and most sophisticated
logistics operations, but even small Retailers strive to keep logistics costs low in
order to increase operating margins. As part of their logistic strategies, Retailers
may:

o operate their own trucking fleets to deliver goods from their warehouse(s)
to their stores;
o own distribution centres as means of reducing transportation costs,
increasing service levels and reducing the number of deliveries to its
stores; and
o focus their efforts to increase the sustainability of their entire operations.
In summary, the supply chain is affected by many decisions and choices across
different business units, departments and teams. It is important for your multi-
functional teams to understand all aspects of the entire product supply chain,
and consider how recommendations and changes at their desks will affect the
supply chain both for them and their customers.

Realice esta evidencia en la herramienta de su preferencia y envíe el archivo al

instructor a través de la plataforma virtual de aprendizaje.

Pasos para enviar la evidencia:

1. Clic en el título de esta evidencia.

2. Clic en Examinar mi equipo y buscar el archivo previamente guardado.
3. Dejar un comentario al instructor (opcional).
4. Clic en Enviar.

Nota: esta evidencia es de carácter individual. Recuerde revisar la guía de

aprendizaje con el fin de verificar que ha realizado todas las evidencias
propuestas, saber cómo desarrollarlas y entregarlas correctamente.

Criterios de evaluación

Puede responder cuestionarios de selección múltiple, escritos en inglés.