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World-class Functionality for All Business Users’ Needs
World-class Functionality for All Business Users’ Needs

World-class Functionality for All Business Users’ Needs

Jürgen Löffelsender Manager Professional Services

Jürgen Löffelsender Manager Professional Services

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Business Intelligence Technology Stack

3

Customized Business Intelligence Applications that Enterprises Need*

Customer Analysis

• Customer Segmentation

• Customer Profitability

• Cross-sell / Up-sell

Supply Chain Management

• Inventory Analysis

• Fulfillment Analysis

• Distribution Cost Analysis

Product Management

• Product Performance Analysis

• Market Basket Analysis

• Category Management

Vendor Performance Analysis

• Service Level Agreement

• Chargeback Analysis

• Relative Sales Analysis

Financial Reporting Analysis

• P&L Reporting

• Profitability Analysis

• Financial Compliance Analysis

Sales Analysis

• Store / Geographic Analysis

• Sales Pipeline Reporting

• Sales Performance/Quota Reporting

Risk Analysis

• Risk Management

• Portfolio Risk Analysis

• Fraud Detection

Operations Analysis

• Productivity Reporting

• HR Reporting

• Web Commerce Analysis

Reporting • HR Reporting • Web Commerce Analysis Platform for Pre-packaged Applications Packaged BI
Reporting • HR Reporting • Web Commerce Analysis Platform for Pre-packaged Applications Packaged BI
Platform for Pre-packaged Applications Packaged BI Applications
Platform for
Pre-packaged
Applications
Packaged BI
Applications

Platform for

Custom BI

Applications

Business Intelligence Platform

Databases Data Integration & ETL Operational Systems
Databases
Data Integration
& ETL
Operational
Systems
Databases Data Integration & ETL Operational Systems The Information Contained In This Presentation Is

The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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REPORT Operational Reports Financial Reports Performance Reports CORPORATE PERFORMANCE IMPROVEMENT MONITOR ANALYZE
REPORT
Operational Reports
Financial Reports
Performance Reports
CORPORATE
PERFORMANCE
IMPROVEMENT
MONITOR
ANALYZE
CYCLE
Dashboards
Root Causes
Real-time Alerts
Exceptions
Scorecards
Trends

Report The Detailed Information Needed By Everyone For Day-to-day Decision Making

Analyze Data to Uncover Root Causes and Trends in Business Performance Using Simple Yet Powerful Techniques

Continuously Monitor Organizational Performance and Key KPI’s at All Levels and in Real-Time

Performance and Key KPI’s at All Levels and in Real-Time The Information Contained In This Presentation

The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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+ 5 ) * * * & Reporting with MicroStrategy 1. Delivering the Complete Range of

Reporting with MicroStrategy

1. Delivering the Complete Range of Enterprise Reporting

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2. Revolutionizing “Interactive Reporting”

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3. Empowering Business Users to Get Even More Insight From Every Report

4. Dramatically Reducing the Number of Reports Needed to be Designed and Maintained

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( & $ ) # ! * ! + % ! The Information Contained In This

The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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REPORT IDEA Starting Point Using Other Reporting Tools Identify Tables and Columns Design Metrics Design
REPORT
IDEA
Starting Point Using
Other Reporting Tools
Identify Tables and Columns
Design Metrics
Design Filters
Design Prompts
Design Custom Groupings
Design Access Control
Design Security Filters
Select Attributes & Metrics
Lay Out Objects on Template
Add Subtotals, Ranking
Time Transformations
Add Calculations
Fine Formatting and Layout
Execute Report
FINAL
Report Writing Design Flow

REPORT

Report Designer Business Person
Report Designer
Business Person
Writing Design Flow REPORT Report Designer Business Person Changes to Content & Presentation Tuning Visual Appeal

Changes to Content & Presentation

Tuning Visual

Appeal

Changes to Content & Presentation Tuning Visual Appeal 7 The Information Contained In This Presentation Is

7

Changes to Content & Presentation Tuning Visual Appeal 7 The Information Contained In This Presentation Is

The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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+ , - . ' % ! $ REPORT IDEA Starting Point Using Other Reporting Tools
REPORT IDEA Starting Point Using Other Reporting Tools Identify Tables and Columns Design Metrics Design
REPORT
IDEA
Starting Point Using
Other Reporting Tools
Identify Tables and Columns
Design Metrics
Design Filters
Design Prompts
Design Custom Groupings
Design Access Control
Design Security Filters
Select Attributes & Metrics
Lay Out Objects on Template
Add Subtotals, Ranking
Time Transformations
Add Calculations
Fine Formatting and Layout
Execute Report
Starting Point Using
MicroStrategy
Report Designer
Select All Report Objects
A Few Designers Create the Basic
Reports Using Powerful Design-mode
Lay Out Objects on Template
Add Subtotals, Ranking
Business Person
Business Person
Time Transformation
Add Calculations
Fine Formatting and Layout
Many Business People Refine
the Design Using WYSIWYG
Editing Until they are Satisfied
FINAL
REPORT
Report Writing Design Flow
WYSIWYG-Mode
Objects
Already Encapsulated
Editing
in Re-Usable
Metadata
Already Encapsulated Editing in Re-Usable Metadata 8 The Information Contained In This Presentation Is

8

Already Encapsulated Editing in Re-Usable Metadata 8 The Information Contained In This Presentation Is

The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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" ! # $ # “In Situ” Analysis Embedded within Any Report •

“In Situ” Analysis Embedded within Any Report

• Pivot

• Sort

• Subtotals

• Derived Metrics

• Percent to Total

• Rankings

• Grid/Graph

• Outline View

• Scroll Bars

• Lock Headers

• Outline View • Scroll Bars • Lock Headers % & # # # # #

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9

# # # # # # 9 The Information Contained In This Presentation Is

The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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ONE REPORT DESIGN

HUNDREDS OF REPORT VARIATIONS AT RUN-TIME (Depending on the role and privileges of each user and user-defined selections)

Division Directorate Variation Driven by Role Based Security and Parameterized Reporting Department Group Staff
Division
Directorate
Variation Driven by Role
Based Security and
Parameterized Reporting
Department
Group
Staff

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The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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+ 11 $ 1 . . ( # % Analysis with MicroStrategy 1. Speed-of-thought OLAP Analysis
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Analysis with MicroStrategy

1. Speed-of-thought OLAP Analysis

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2. MicroStrategy Unique Relational OLAP

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3. Set Analysis

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4. Statistical & Predictive Analysis

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The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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Single-click OLAP Manipulations Allow People To Slice-and-Dice a Subset of Data To View It from Many Different Perspectives

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Many Different Perspectives ) ' ( ' ( Relational OLAP Architecture Allows People To ‘Drill

Relational OLAP Architecture Allows People To ‘Drill Anywhere’ in The Entire Relational Database – Across All Dimensions and From Summary Level To Transactional-level Detail

and From Summary Level To Transactional-level Detail The Information Contained In This Presentation Is

The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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+ $ $ $ 14 The Information Contained In This Presentation Is Confidential And Proprietary To

The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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Monitoring with MicroStrategy

1. Scorecards & Dashboards

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2. MicroStrategy “Information Radar” Lets Organizations Constantly Adapt

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3. Business Users Monitor Performance Through any Information Portal

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The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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Scouring Data from All Sources Alerts Triggered Based on Schedules, Events, or Business Rules Reports
Scouring Data from
All Sources
Alerts Triggered Based on
Schedules, Events, or
Business Rules
Reports and Alerts are Sent to the
Preferred Device
of Each User
Users Can Get More Detail
by Opening Attachments or
Clicking on Web Links
Personalized Information
Radar Continuously
Scours Databases

18

Information Radar Continuously Scours Databases 18 The Information Contained In This Presentation Is

The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This

CONFIDENTIAL

Document Agrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any

Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.
World-class Functionality for All Business Users’ Needs
World-class Functionality for All Business Users’ Needs

World-class Functionality for All Business Users’ Needs