Nike Interview Qts

1.
Deliver Results
Nike's success is dependent on people who can get results. This requires proactive,
accountable, goal-oriented employees. They must stay organized while managing
multiple projects and demonstrate a clear understanding of the Nike business model. In
doing so, these employees turn strategy into action—and action into results.
Skills and Attributes to look for:

• Initiative
• Multi-tasking
• Results oriented
• Systems thinking
• Planning and organizational skills
1. When have you been the one on a team to take the initiative to get a project or
task back on track when others clearly weren't engaged?
2. Every meeting has action items as a result, so how do you ensure you are
managing the many tasks? How have you learned to move with agility from one
task to another?
3. Tell us about a time when you had unrealistic expectations place upon you, and
how did you manage through it?
4. Describe a time when you had many competing priorities (meetings, projects,
etc), and describe how you moved with agility throughout the course of the day
to ensure none of the balls were dropped.
5. What is your method to ensure that you are always aware of the goal(s), and are
monitoring progress towards the goal(s)?
6. Tell us about a time when you had a plan in place, and it didn't go as expected.
How did you recalibrate/recover and move the goal forward?
7. What accomplishments are you most proud of from this past year?
8. Tell us about a time when a business change you were proposing had an impact
on various parts of the organization. How did you ensure that you'd taken all
factors into consideration?
9. When have you exceeded goals set by yourself and upper management, due to
your thorough planning and organization?
2. Create the Future
Successful Nike employees imagine a different and better future. They think creatively,
recognize new business opportunities and communicate their ideas or plans for the
future. They understand the importance of a shared vision in motivating their team, and
create strategies or methods to make their vision a reality.

• Innovation
• Visioning
• Strategic planning
• Global thinking
1. Give us a recent example of a time that you were inventive or imaginative when
solving a problem or responding to an opportunity.
2. Give us an example of a time when you had to adapt an innovative idea within
the current business framework.
3. Tell us about a vision that you put together in a professional setting. Why did
you select that vision and how did the vision impact your team overall?
4. How have you articulated or communicated a vision, and encouraged others to
support and advance your vision?
5. Tell us about a time when you created a strategic plan and what internal and
external resources you utilized. Once the plan was created, whom did you
present it to and how did you go about getting buy-in?
6. Tell us about a time when you had to adapt your strategic plan to rapid market
changes. How did you incorporate consideration of company strengths and
weaknesses?
7. Tell us about an initiative you drove, which didn't take into consideration all the
regions and countries? What was the negative result?
8. Within your business experience, what do you specifically do to prepare and
appropriately handle cultural differences?
9. When has your vision and foresight lead to a business opportunity that you saw
before others did? How did you react and what was the result?
3. Make Good Decisions
Good decisions are informed decisions. Employees need to seek information, isolate
issues, hear all points of view, analyze data, act decisively and take calculated risks.
These skills lead to good decisions and a better bottom line.

• Information seeking
• Business analysis and financial skills
• Problem-solving and good judgment
• Resource efficiency
• Risk-taking
1. Tell us about a time when you solicited constructive feedback on your own
performance. How did you specifically incorporate that feedback for a better
business result?
2. Share a time when you stepped into a role or project without a roadmap - a
situation in which you had to discover on your own what you didn't know. How
did you go about gathering the necessary information for success?
3. Tell us about a time when you used key business and financial indicators to
monitor business progress and eventually ensure profitability?
4. Give an example of a decision you made based upon quantitative versus
qualitative data?
5. Share a time when you had an unhappy customer/client and they expected you
to resolve an issue quickly. How did you ensure you understood the issue,
evaluated your options, and what steps did you take to resolve it?
6. Have you had a situation in which you had to make a decision quickly without
consulting your manager or others? What process did you go through to make
your decision? In that situation, was it the right decision?
7. Tell about a time when resources were scarce or unavailable, what creative
steps did you take to meet your objectives?
8. Tell us about a time you had to balance efficiency versus effectiveness.
9. When have you been most proud of yourself for having the courage to try new
things? What was the outcome?
10. Tell us about a time when you took a risk and it resulted in a negative outcome.
What did you learn? Give an example of how you applied that learning.
11. During this past year, what information have you sought to improve how you
perform your job?
12. When has your good judgment improved the bottom line?
Competency Based Interview Questions - Step 3
Select questions from the list below and, if applicable, add any job-specific questions for
the competency:
1. Deliver Results

• Initiative
• Multi-tasking
1. When have you been the one on a team to take the initiative to get a project or
2. Every meeting has action items as a result, so how do you ensure you are
task to another?
3. Tell us about a time when you had unrealistic expectations place upon you, and
4. Describe a time when you had many competing priorities (meetings, projects,
5. What is your method to ensure that you are always aware of the goal(s), and are
6. Tell us about a time when you had a plan in place, and it didn't go as expected.
7. What accomplishments are you most proud of from this past year?
8. Tell us about a time when a business change you were proposing had an impact
9. When have you exceeded goals set by yourself and upper management, due to

• Innovation
• Visioning
• Global thinking
o Give us a recent example of a time that you were inventive or imaginative

when solving a problem or responding to an opportunity.
o Give us an example of a time when you had to adapt an innovative idea
within the current business framework.
o Tell us about a vision that you put together in a professional setting. Why
did you select that vision and how did the vision impact your team
overall?
o How have you articulated or communicated a vision, and encouraged
others to support and advance your vision?
o Tell us about a time when you created a strategic plan and what internal
and external resources you utilized. Once the plan was created, whom
did you present it to and how did you go about getting buy-in?
o Tell us about a time when you had to adapt your strategic plan to rapid
market changes. How did you incorporate consideration of company
strengths and weaknesses?
o Tell us about an initiative you drove, which didn't take into consideration
all the regions and countries? What was the negative result?
o Within your business experience, what do you specifically do to prepare
and appropriately handle cultural differences?
o When has your vision and foresight lead to a business opportunity that
you saw before others did? How did you react and what was the result?

• Risk-taking
Tell us about a time when you solicited constructive feedback on your own
performance. How did you specifically incorporate that feedback for a better business
result?
o Share a time when you stepped into a role or project without a roadmap
- a situation in which you had to discover on your own what you didn't
know. How did you go about gathering the necessary information for
success?
o Tell us about a time when you used key business and financial indicators
to monitor business progress and eventually ensure profitability?
o Give an example of a decision you made based upon quantitative versus
qualitative data?
o Share a time when you had an unhappy customer/client and they
expected you to resolve an issue quickly. How did you ensure you
understood the issue, evaluated your options, and what steps did you
take to resolve it?
o Have you had a situation in which you had to make a decision quickly
without consulting your manager or others? What process did you go
through to make your decision? In that situation, was it the right
decision?
o Tell about a time when resources were scarce or unavailable, what
creative steps did you take to meet your objectives?
o Tell us about a time you had to balance efficiency versus effectiveness.
o When have you been most proud of yourself for having the courage to
try new things? What was the outcome?
o Tell us about a time when you took a risk and it resulted in a negative
outcome. What did you learn? Give an example of how you applied that
learning.
o During this past year, what information have you sought to improve how
you perform your job?
o When has your good judgment improved the bottom line?
4. Foster Consumer and Customer Commitment
A deep connection to those who purchase Nike products is essential to our growth.
To successfully bring our products to market, employees must understand our
increasingly diverse consumers, our customers, the realities of the marketplace, and
what sets us apart from the competition.

• Consumer relevance
• Brand management
• Market knowledge
o Describe Nike's target consumer. Give us an example of your interaction
with that consumer.
o How do you ensure that you have a deep connection to your target
consumer? ( grassroots, hands-on consumer interaction).
o Give us an example of a success that you attribute to your deep
connection to our consumer. Give an example of a miss that you had
when your connection to the consumer wasn't as strong.
o Where are the hottest places to shop for consumers right now? How do
you keep current on those trends?
o The power of the brand is strong. When have you been most impressed
with how the power of our brand influences purchasing decisions or
consumer behavior?
o Share with us an example of how you have had to revise a business plan
to better respond to changing consumer interests
o In terms of the Nike brand, what is Nike doing well and what are our
opportunities for improvement?
o Share with us an example of how you've had to drive a business initiative
specific to a very localized market segment.
o Give an example of how your knowledge of local news and politics
impacted a decision you made.
o When beginning a role in a new territory or region, what have you
personally done to bring yourself up to speed on the consumer,
customer and overall marketplace?
5. Develop Talent, Teamwork and Diversity
Nike's global scope requires team players to embrace diversity of people, ideas and
cultures. Team leaders and members must value others, ensure objectives are clear, and
collaborate to ensure the team's success. Team leaders must also provide coaching to
help others achieve their personal best.

• Team player
• Value people
• Cross-cultural skills
• Team management
• Coaching and counseling
• Employee selection and on-boarding
o Tell us about your most successful team experience, and why do you
define it as successful. What about an unsuccessful experience?
o Tell us about a project in which you had to work on a cross-functional
team (or in a matrix), how did you make that successful, and how has
that been challenging?
o Tell us about a time when you brought out the best in someone on your
team? How did you play to their strengths?
o How do you balance business/professional coaching with ensuring that
employees are personally motivated and engaged?
o Tell us about a time you had to manage through personal issues with
someone on your team?
o Describe a time when you had an international audience or stakeholders
from a different culture. What did you do to prepare for those
interactions?
o Have you had a time when you failed to recognize and adapt to cultural
differences? What was the business and personal impact?
o Think back to the most difficult time in your career when business was
tough and morale was bad. How did you keep people motivated and
excited and showing up to work everyday?
o Describe a time when you had to reassign team responsibilities because
you recognized strengths that weren't being utilized or leveraged?
o Tell about a time you've felt most proud about someone you mentored
and groomed for improved performance.
o Tell us about the most serious performance management issue you've
had to deal with and resolve? Describe the process you followed and the
final resolution. How did you balance that issue with your core
responsibilities?
o Describe a time when you've had a team member who was not being
technically challenged in their role, and how did you keep that person
engaged?
o Give an example of the best hiring decision you've ever made. Describe
the process and what steps you took to evaluate the needs for the role,
talent gaps and eventually the candidates to make your decision?
o Tell us about your worst hiring decision. In hindsight what went wrong?
o What do you consistently look for in people? What works best for you
when you are evaluating talent?
6. Champion and Embrace Change
Optimistic, enthusiastic employees who welcome change allow Nike to evolve and
expand into new markets and channels and create new products. Employees must excel
at managing transition while exhibiting flexibility and patience.

• Flexibility and Tolerance for Ambiguity
• Transition Management
• Capacity for and Resistance to Stress
• Tell us about a time when you had to work with multiple stakeholders, and you
had to balance their varying agendas?
o Tell us about a time when you felt very effective despite vague conditions
& direction? Conversely, talk about a time you felt you were not effective
due to the vagueness of the situation?
o What do you feel are the biggest success factors in managing change?
Give us an example of when you've done it?
o People often resist change. What strategies have you used to overcome
resistance and gain buy-in?
o Describe a time when your organization underwent drastic and
unexpected change. How did this affect you personally and professionally?
o Describe a situation when your ability to stay calm under pressure was
tested. What was the situation and how did you handle it?
o When have you been most stressed at work? How did you know you
were? Did others bring this to your attention? What did you do about it?
7. Communicate Effectively
Clear communication leads to clear understanding. This means choosing the right
message medium and using active listening skills. Balancing the need to seek information
with the need to be understood and the ability to communicate effectively in varied
settings are required skills.

• Informal communications skills
• Active listening skills
• Writing skills
• Presentation skills
• Meeting facilitation
• Have you had a situation in which clues in an individual's body language indicated
for you that you should change your approach or tact? What new approach did
you take?
• Give us an example of a time you had to vary your own personal style of
communication in order to reach others.
• Tell us about an interaction when you weren't given all the information you
needed to fully understand the message, and you had to actively solicit
information. What types of questions did you ask? How did you ensure you
understood the information or message by the end of the interaction?
• Tell us about a time you walked away from a discussion/meeting/presentation
not having a full understanding of the content. What should you have done
differently?
• How do you ensure your written communications convey meaning and
substance accurately?
• Give an example of a situation when you had to recap results and key points of a
meeting/conversation in a written format. How did you ensure you transferred
the information accurately?
• Tell us about the last presentation you conducted. Explain your criteria for
ensuring the audience understood your message? How did you incorporate
technology?
• Tell us about a presentation/speech that didn't go well. What went wrong and
what did you learn?
• Share with us a time you had to put together a team meeting. How did you
communicate the objectives? How did you follow up after the meeting?
• Can you tell us about a time when you facilitated a discussion that got off track?
How did you handle it?
• When have you had to influence others through written communication?
8. Lead and Influence Others
Leadership is the ability to motivate others to higher levels of achievement, and it's a
quality we require of all Nike team members. Employees must be able to influence
others through persuasion, deliver relevant information with confidence and build a
strong network of relationships. Demonstrating credibility and reliability inspires others
to take action.

• Leadership
• Credibility
• Networking skills
• Organizational awareness
• Influence skills
• Describe a situation that required you to lead with courage and conviction.
o Tell about a time when business was poor and morale was low. How did
you keep people motivated and engaged?
o Tell us about a time you had to quickly build credibility with a team.
What were the challenges and how did you overcome them?
o Give us an example of when your reputation was a key factor in
accomplishing a goal.
o Tell us about a task you would not have accomplished without leveraging
a critical relationship.
o Describe a relationship you've maintained with colleagues outside your
organization. What benefits have you gained from those relationships?
o Tell us about a time you recognized an issue that might have derailed
your project. How did you bring it to the attention of the team?
o Tell us about a time it was difficult for you (you truly struggled) to put
organizational agenda over a personal agenda.
o Tell us about a time when your role required you to work across
multiple business partners with different opinions or agendas, yet you had
to ultimately build consensus and influence an outcome.
o When have you influenced a team to take a new direction?
9. Demonstrate Brand Passion
Every employee must have a clear understanding of our heritage, brand principles and
MAXIMS. It is important for employees to develop a genuine interest in our business, a
strong connection to the brand, and a sense of professional pride in our brand and the
company. Involved and caring employees make Nike a better place to work and bring
positive energy to the workplace.

• Nike identity
• Nike knowledge
• Optimism
• When has your strong emotional connection to our brand translated to positive
energy and vision for your team? Can you give a specific example of a project
made better due to your connection to our brand?
• How has your personal connection to sport and/or passion for the brand
improved your marketing prowess?
• How do you ensure your consumer instincts are up to par? When have your
consumer instincts lead to a successful marketing strategy and when have they
failed you? What do you contribute to the win and to the loss?
• Tell us about a time when the environment in your corporate culture was
negative. How did you handle it?
• Describe a time when you turned a problem into an opportunity?
• During your tenure with Nike, when has your professional pride been at it's
highest point? How did you use your pride to inspire the team?
• How has your understanding of Nike's heritage guided some of the business
decisions you've made?
• What is your favorite Nike Maxim? How do you apply it to your role?
10. Continuously Grow and Develop
Staying competitive means continually increasing knowledge, skills and capabilities.

Employees do this by knowing their strengths and weaknesses and by challenging,
encouraging and supporting each other to evolve professionally.

• Curiosity / learning agility
• Self-awareness
• High standards
• Tell us about a time you stepped into a new role or a project, and all the
answers weren't available. How did you identify key stakeholders and gather the
info you needed to be successful in the role?
o Describe a situation in which you did not have the skills or abilities for a
specific task? What did you do to accomplish it?
o Describe your strengths and how you've used them to accomplish goals.
What have you done to overcome or improve weaker skills?
o What motivates you? Have you identified what is de-motivating for you?
o What have you done beyond your baseline accountabilities to benefit the
business?
o In the spirit of "there is no finish line", tell about a time when you knew
that even though you'd been successful, you knew you could raise the bar
the next time?
o What have you done this past year to elevate your game?
o Tell us about a time that you encouraged others to evolve professionally.
Competency Based Interview Questions - Step 3
Select questions from the list below and, if applicable, add any job-specific questions for
the competency:
1. Deliver Results

• Initiative
• Multi-tasking
• When have you been the one on a team to take the initiative to get a project or
• Every meeting has action items as a result, so how do you ensure you are
task to another?
• Tell us about a time when you had unrealistic expectations place upon you, and
• Describe a time when you had many competing priorities (meetings, projects,
• What is your method to ensure that you are always aware of the goal(s), and are
• Tell us about a time when you had a plan in place, and it didn't go as expected.
• What accomplishments are you most proud of from this past year?
• Tell us about a time when a business change you were proposing had an impact
• When have you exceeded goals set by yourself and upper management, due to

• Innovation
• Visioning
• Global thinking
• Give us a recent example of a time that you were inventive or imaginative when
solving a problem or responding to an opportunity.
o Give us an example of a time when you had to adapt an innovative idea
within the current business framework.
o Tell us about a vision that you put together in a professional setting. Why
did you select that vision and how did the vision impact your team
overall?
o How have you articulated or communicated a vision, and encouraged
others to support and advance your vision?
o Tell us about a time when you created a strategic plan and what internal
and external resources you utilized. Once the plan was created, whom
did you present it to and how did you go about getting buy-in?
o Tell us about a time when you had to adapt your strategic plan to rapid
market changes. How did you incorporate consideration of company
strengths and weaknesses?
o Tell us about an initiative you drove, which didn't take into consideration
all the regions and countries? What was the negative result?
o Within your business experience, what do you specifically do to prepare
and appropriately handle cultural differences?
o When has your vision and foresight lead to a business opportunity that
you saw before others did? How did you react and what was the result?

• Risk-taking
• Tell us about a time when you solicited constructive feedback on your own
performance. How did you specifically incorporate that feedback for a better
business result?
• Share a time when you stepped into a role or project without a roadmap - a
situation in which you had to discover on your own what you didn't know. How
did you go about gathering the necessary information for success?
• Tell us about a time when you used key business and financial indicators to
monitor business progress and eventually ensure profitability?
• Give an example of a decision you made based upon quantitative versus
qualitative data?
• Share a time when you had an unhappy customer/client and they expected you
to resolve an issue quickly. How did you ensure you understood the issue,
evaluated your options, and what steps did you take to resolve it?
• Have you had a situation in which you had to make a decision quickly without
consulting your manager or others? What process did you go through to make
your decision? In that situation, was it the right decision?
• Tell about a time when resources were scarce or unavailable, what creative
steps did you take to meet your objectives?
• Tell us about a time you had to balance efficiency versus effectiveness.
• When have you been most proud of yourself for having the courage to try new
things? What was the outcome?
• Tell us about a time when you took a risk and it resulted in a negative outcome.
What did you learn? Give an example of how you applied that learning.
• During this past year, what information have you sought to improve how you
perform your job?
• When has your good judgment improved the bottom line?
4. Foster Consumer and Customer Commitment
A deep connection to those who purchase Nike products is essential to our growth.
To successfully bring our products to market, employees must understand our
increasingly diverse consumers, our customers, the realities of the marketplace, and
what sets us apart from the competition.

• Consumer relevance
• Brand management
• Market knowledge
• Describe Nike's target consumer. Give us an example of your interaction with

that consumer.
o How do you ensure that you have a deep connection to your target
consumer? ( grassroots, hands-on consumer interaction).
o Give us an example of a success that you attribute to your deep
connection to our consumer. Give an example of a miss that you had
when your connection to the consumer wasn't as strong.
o Where are the hottest places to shop for consumers right now? How do
you keep current on those trends?
o The power of the brand is strong. When have you been most impressed
with how the power of our brand influences purchasing decisions or
consumer behavior?
o Share with us an example of how you have had to revise a business plan
to better respond to changing consumer interests
o In terms of the Nike brand, what is Nike doing well and what are our
opportunities for improvement?
o Share with us an example of how you've had to drive a business initiative
specific to a very localized market segment.
o Give an example of how your knowledge of local news and politics
impacted a decision you made.
o When beginning a role in a new territory or region, what have you
personally done to bring yourself up to speed on the consumer,
customer and overall marketplace?
5. Develop Talent, Teamwork and Diversity
Nike's global scope requires team players to embrace diversity of people, ideas and
cultures. Team leaders and members must value others, ensure objectives are clear, and
collaborate to ensure the team's success. Team leaders must also provide coaching to
help others achieve their personal best.

• Team player
• Value people
• Cross-cultural skills
• Team management
• Coaching and counseling
• Employee selection and on-boarding
• Tell us about your most successful team experience, and why do you define it as
successful. What about an unsuccessful experience?
• Tell us about a project in which you had to work on a cross-functional team (or
in a matrix), how did you make that successful, and how has that been
challenging?
• Tell us about a time when you brought out the best in someone on your team?
How did you play to their strengths?
• How do you balance business/professional coaching with ensuring that
employees are personally motivated and engaged?
• Tell us about a time you had to manage through personal issues with someone
on your team?
• Describe a time when you had an international audience or stakeholders from a
different culture. What did you do to prepare for those interactions?
• Have you had a time when you failed to recognize and adapt to cultural
differences? What was the business and personal impact?
• Think back to the most difficult time in your career when business was tough
and morale was bad. How did you keep people motivated and excited and
showing up to work everyday?
• Describe a time when you had to reassign team responsibilities because you
recognized strengths that weren't being utilized or leveraged?
• Tell about a time you've felt most proud about someone you mentored and
groomed for improved performance.
• Tell us about the most serious performance management issue you've had to
deal with and resolve? Describe the process you followed and the final
resolution. How did you balance that issue with your core responsibilities?
• Describe a time when you've had a team member who was not being technically
challenged in their role, and how did you keep that person engaged?
• Give an example of the best hiring decision you've ever made. Describe the
process and what steps you took to evaluate the needs for the role, talent gaps
and eventually the candidates to make your decision?
• Tell us about your worst hiring decision. In hindsight what went wrong?
• What do you consistently look for in people? What works best for you when
you are evaluating talent?
6. Champion and Embrace Change
Optimistic, enthusiastic employees who welcome change allow Nike to evolve and
expand into new markets and channels and create new products. Employees must excel
at managing transition while exhibiting flexibility and patience.

• Flexibility and Tolerance for Ambiguity
• Transition Management
• Capacity for and Resistance to Stress
o Tell us about a time when you had to work with multiple stakeholders,
and you had to balance their varying agendas?
o Tell us about a time when you felt very effective despite vague conditions
& direction? Conversely, talk about a time you felt you were not effective
due to the vagueness of the situation?
o What do you feel are the biggest success factors in managing change?
Give us an example of when you've done it?
o People often resist change. What strategies have you used to overcome
resistance and gain buy-in?
o Describe a time when your organization underwent drastic and
unexpected change. How did this affect you personally and professionally?
o Describe a situation when your ability to stay calm under pressure was
tested. What was the situation and how did you handle it?
o When have you been most stressed at work? How did you know you
were? Did others bring this to your attention? What did you do about it?
7. Communicate Effectively
Clear communication leads to clear understanding. This means choosing the right
message medium and using active listening skills. Balancing the need to seek information
with the need to be understood and the ability to communicate effectively in varied
settings are required skills.

• Informal communications skills
• Active listening skills
• Writing skills
• Presentation skills
• Meeting facilitation
o Have you had a situation in which clues in an individual's body language
indicated for you that you should change your approach or tact? What
new approach did you take?
o Give us an example of a time you had to vary your own personal style of
communication in order to reach others.
o Tell us about an interaction when you weren't given all the information
you needed to fully understand the message, and you had to actively
solicit information. What types of questions did you ask? How did you
ensure you understood the information or message by the end of the
interaction?
o Tell us about a time you walked away from a
discussion/meeting/presentation not having a full understanding of the
content. What should you have done differently?
o How do you ensure your written communications convey meaning and
substance accurately?
o Give an example of a situation when you had to recap results and key
points of a meeting/conversation in a written format. How did you
ensure you transferred the information accurately?
o Tell us about the last presentation you conducted. Explain your criteria
for ensuring the audience understood your message? How did you
incorporate technology?
o Tell us about a presentation/speech that didn't go well. What went wrong
and what did you learn?
o Share with us a time you had to put together a team meeting. How did
you communicate the objectives? How did you follow up after the
meeting?
o Can you tell us about a time when you facilitated a discussion that got off
track? How did you handle it?
o When have you had to influence others through written communication?
8. Lead and Influence Others
Leadership is the ability to motivate others to higher levels of achievement, and it's a
quality we require of all Nike team members. Employees must be able to influence
others through persuasion, deliver relevant information with confidence and build a
strong network of relationships. Demonstrating credibility and reliability inspires others
to take action.

• Leadership
• Credibility
• Networking skills
• Organizational awareness
• Influence skills
o Describe a situation that required you to lead with courage and
conviction.
o Tell about a time when business was poor and morale was low. How did
you keep people motivated and engaged?
o Tell us about a time you had to quickly build credibility with a team.
What were the challenges and how did you overcome them?
o Give us an example of when your reputation was a key factor in
accomplishing a goal.
o Tell us about a task you would not have accomplished without leveraging
a critical relationship.
o Describe a relationship you've maintained with colleagues outside your
organization. What benefits have you gained from those relationships?
o Tell us about a time you recognized an issue that might have derailed
your project. How did you bring it to the attention of the team?
o Tell us about a time it was difficult for you (you truly struggled) to put
organizational agenda over a personal agenda.
o Tell us about a time when your role required you to work across
multiple business partners with different opinions or agendas, yet you had
to ultimately build consensus and influence an outcome.
o When have you influenced a team to take a new direction?
9. Demonstrate Brand Passion
Every employee must have a clear understanding of our heritage, brand principles and
MAXIMS. It is important for employees to develop a genuine interest in our business, a
strong connection to the brand, and a sense of professional pride in our brand and the
company. Involved and caring employees make Nike a better place to work and bring
positive energy to the workplace.

• Nike identity
• Nike knowledge
• Optimism
o When has your strong emotional connection to our brand translated to
positive energy and vision for your team? Can you give a specific example
of a project made better due to your connection to our brand?
o How has your personal connection to sport and/or passion for the brand
improved your marketing prowess?
o How do you ensure your consumer instincts are up to par? When have
your consumer instincts lead to a successful marketing strategy and when
have they failed you? What do you contribute to the win and to the loss?
o Tell us about a time when the environment in your corporate culture
was negative. How did you handle it?
o Describe a time when you turned a problem into an opportunity?
o During your tenure with Nike, when has your professional pride been at
it's highest point? How did you use your pride to inspire the team?
o How has your understanding of Nike's heritage guided some of the
business decisions you've made?
o What is your favorite Nike Maxim? How do you apply it to your role?
10. Continuously Grow and Develop
Staying competitive means continually increasing knowledge, skills and capabilities.

Employees do this by knowing their strengths and weaknesses and by challenging,
encouraging and supporting each other to evolve professionally.

• Curiosity / learning agility
• Self-awareness
• High standards
o Tell us about a time you stepped into a new role or a project, and all the
answers weren't available. How did you identify key stakeholders and
gather the info you needed to be successful in the role?
o Describe a situation in which you did not have the skills or abilities for a
specific task? What did you do to accomplish it?
o Describe your strengths and how you've used them to accomplish goals.
What have you done to overcome or improve weaker skills?
o What motivates you? Have you identified what is de-motivating for you?
o What have you done beyond your baseline accountabilities to benefit the
business?
o In the spirit of "there is no finish line", tell about a time when you knew
that even though you'd been successful, you knew you could raise the bar
the next time?
o What have you done this past year to elevate your game?
o Tell us about a time that you encouraged others to evolve professionally.
11. Contribute Special Expertise
All Nike team members contribute specific technical or functional expertise in their
chosen field and possess an understanding of the bigger industry picture. We need
individuals who can 'Master the Fundamentals' within their area of responsibility, stay
current within their field, and continually upgrade their professional skills.

• Technical / professional knowledge
• Industry knowledge
o Give us an example of a time when your technical or professional
knowledge was relied upon to make a business decision.
o What would others say you were "expert" in?
o Professional growth is often based upon self awareness - what are the
things you are working on and growing in to deepen your expertise?
o How do you keep yourself informed of current industry trends? Give an
example of how/when this has benefited you in your job.
o Who are Nike's Key competitors? What do you think they do well, or
not so well? Do you see the competitive landscape changing?
o What are some of the new trends developing in this industry that you
will believe will affect the way NIKE does business?
o What have you done this past year to upgrade your functional expertise?
12. Take Action with Integrity
Nike requires positive people who strive to do their best and know what it means to
'Do the Right Thing'. Employees must demonstrate integrity, fairness, respect, openness
and honesty. This requires courage, initiative and a strong sense of personal
responsibility.

• Personal responsibility
• Self-assurance
• Honesty
o When have you been honest or transparent about a failure, and you had
to say you were sorry professionally.
o Can you talk about a time when you balanced making a decision on your
own versus working within the team to get consensus?
o Give us an example of a time when you've been able to maintain
confidence in your position or agenda, when being directly challenged by
a strong personality or someone of authority.
o Tell us about a time when doing the "right thing" wasn't the easiest thing.
o When standards are too high they can impede results... Tell about a time
when your high standards conflicted with getting the job done?
o How have you been recognized professionally for your "sportsmanship?"
o Tell us about a time when you trusted your own judgment, against
popular or majority opinions?
o When have you been the one in a meeting to 'stand up' or voice an
opinion when it was clear no one else would, but should?

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1.

Skills and Attributes to look for:

Skills and Attributes to look for:

Skills and Attributes to look for:

Skills and Attributes to look for:

Skills and Attributes to look for:

o Give us a recent example of a time that you were inventive or imaginative

3. Make Good Decisions

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Skills and Attributes to look for:

Skills and Attributes to look for:

6. Champion and Embrace Change

Skills and Attributes to look for:

Skills and Attributes to look for:

Skills and Attributes to look for:

Skills and Attributes to look for:

Staying competitive means continually increasing knowledge, skills and capabilities.

Skills and Attributes to look for:

Competency Based Interview Questions - Step 3

Skills and Attributes to look for:

2. Create the Future

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3. Make Good Decisions

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4. Foster Consumer and Customer Commitment

Skills and Attributes to look for:

• Describe Nike's target consumer. Give us an example of your interaction with

Skills and Attributes to look for:

Skills and Attributes to look for:

Skills and Attributes to look for:

Skills and Attributes to look for:

Skills and Attributes to look for:

10. Continuously Grow and Develop

Staying competitive means continually increasing knowledge, skills and capabilities.

Skills and Attributes to look for:

11. Contribute Special Expertise

Skills and Attributes to look for:

Skills and Attributes to look for:

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