May 2017 PDF

wk7
DE–916 Sub. Code

11
DISTANCE EDUCATION
Common For M.B.A. (G)/ B &F/

EM/HM/IB/T/HRM/RM/LM/TM/CM/MM/FM/SM/CS/P & OM/
CO-OPM/PM DEGREE EXAMINATION, MAY 2017.
First Semester
MANAGEMENT - PRINCIPLES AND PRACTICES
(2013-14 Academic Year and 2014 Calendar Year Onwards)
Time : Three hours Maximum : 100 marks
PART A — (5  8 = 40 marks)
Answer any FIVE questions.
All questions carry equal marks.
1. Distinguish management from administration.

{ºÁõPzv¼¸¢x, ÷©»õsø©°øÚ ÷ÁÖ¨£kzxP.
2. Discuss the scope of management.

÷©»õsø©°ß GÀø»°øÚ ÂÁ›.
3. What are the advantages of planning?

vmhªh¼ß |ßø©PÒ ¯õøÁ?
4. Mention the characteristics of decision making.

•iöÁkzu¼ß ]Ó¨¤¯À¦PøÍ SÔ¨¤kP.
wk7
5. State the various factors that determine the basis of
departmentation.
xøÓ¨£kzxu¼ß Ai¨£øhø¯ wº©õÛUQßÓ £À÷ÁÖ
PõμoPøÍ TÖP.
6. Explain Maslow’s theory of motivation.

©õì÷»õÂß FUP¨£kzxuÀ ÷Põm£õmiøÚ ÂÍUSP.
7. What are the various stages in the control process?

Pmk£õmk ö\¯À•øÓ°À EÒÍ £À÷ÁÖ £i{ø»PÒ
¯õøÁ?
8. Write a descriptive note on “levels of Benchmarking’.

“]Ó¨¦zuS A»Qh¼ß {ø»PÒ” SÔzx ÂÍUP©õÚ SÔ¨¦
ÁøμP.
PART B — (4 × 15 = 60 marks)
Answer any FOUR questions.
9. Describe the characteristics of management.

÷©»õsø©°ß ]Ó¨¤¯À¦PøÍ ÂÁ›UPÄ®.
10. Discuss the contributions of F.W. Taylor to management

thought.
÷©»õsø© ]¢uøÚUPõÚ F.W. öh´»›ß £[PÎ¨¤øÚ
ÂÁ›.
11. Enumerate the different types of plans.

vmhªh¼ß £À÷ÁÖ ÁøPPøÍ ÂÁ›.
12. Explain the principles of organization.

Aø©¨¤ß ÷Põm£õkPøÍ ÂÍUSP.
2 DE–916
wk7
13. Discuss the different types of leadership styles.
uø»ø©¨ £s¤ß £À÷ÁÖ ÁøP¯õÚ £õoPøÍ ÂÁ›.
14. Describe the various techniques of securing effective

co-ordination.
]Ó¢u J¸[Qøn¨¤øÚ ö£ÖÁuØPõÚ £À÷ÁÖ
~m£[PøÍ ÂÁ›UPÄ®.
15. Explain the chief requirements for the successful

implementation of TQM programme in an organization.
J¸ {ÖÁÚzvÀ ö©õzu uμ ÷©»õsø© vmhzvøÚ
ö\¯À£kzxÁuØPõÚ •UQ¯ ÷uøÁPøÍ ÂÍUSP.
————————
3 DE–916
Ws 5
DE–917 Sub. Code

12
DISTANCE EDUCATION
Common for M.B.A. (G)/B & F/EM/HM/IB/T/PM/HRM/RM/

LM/TM/CM/MM/FM/SM/CS/P & OM/Co-OPM DEGREE
EXAMINATION, MAY 2017.
First Semester
ORGANISATIONAL BEHAVIOUR
(2013-14 Academic Year and 2014 Calendar Year onwards)
SECTION A — (5 × 8 = 40 marks)
1. Discuss the need for studying organisational behaviour.

Aø©¨¦ \õº¢u ÷£õUQøÚ £i¨£uØPõÚ ÷uøÁ°øÚ
ÂÁ›.
2. Explain the nature of organisational behaviour.

Aø©¨¦ \õº¢u ÷£õUQß ußø©°øÚ ÂÍUSP.
3. What are the objectives of group formation?

SÊUPøÍ HØ£kzxÁuß ÷|õUP[PÒ ¯õøÁ?
4. Explain the characteristics of an effective team.

J¸ ]Ó¢u Ao°ß ]Ó¨¤¯À¦PøÍ ÂÍUSP.
5. Why do organisational politics emerge? Discuss.

Aø©¨¦ \õº¢u Aμ]¯À Hß E¸ÁõQßÓx? ÂÁ›.
Ws 5
6. Briefly explain the organisational conflict process.

Aø©¨¦ \õº¢u •μs£õmiß |øh•øÓø¯ _¸UP©õP
ÂÍUSP.
7. Bring out the importance of organisational culture.

Aø©¨¦\õº P»õa\õμzvß •UQ¯zxÁzøu öÁÎU&
öPõnºP.
8. Discuss the major organisational development

interventions.
Aø©¨¦ \õº ÷©®£õmiß •UQ¯ SÖURkPøÍ ÂÁ›.
SECTION B — (4 × 15 = 60 marks)
9. Describe the different models of organisational

behaviour.
Aø©¨¦ \õº¢u ÷£õUQß £À÷ÁÖ E¸ ©õv›PøÍ
ÂÁ›UPÄ®.
10. Define personality. Discuss the factors determining it.

BÐø©z vÓß Áøμ¯Ö. AuøÚ wº©õÛUQßÓ PõμoPøÍ
ÂÁ›.
11. What is group cohesiveness? Explain the factors affecting

it.
SÊ¨ £ØÖuÀ GßÓõÀ GßÚ? AuøÚ £õvUS® PõμoPøÍ
ÂÍUSP.
12. Discuss the sources of power in business organisation.

J¸ ÁoP {ÖÁÚzvÀ AvPõμ BØÓ¼ß ÁÈ ‰»[PøÍ
ÂÁ›.
2 DE–917
Ws 5
13. Analyse the different approaches to stress management.

©Ú AÊzu ÷©»õsø©°ß £À÷ÁÖ AqS•øÓPøÍ
Bμõ´P.
14. Enumerate the various causes of resistance to change in

an organisation.
J¸ {ÖÁÚzvÀ ©õØÓ® ö\´²® ÷£õx HØ£k®
Gvº¨¤ØPõÚ Põμn[PøÍ ÂÁ›UP.
15. Explain the different approaches to measure

organisational effectiveness.
Aø©¨¦\õº¢u BØÓÀªUP ußø©ø¯ AÍÂk® £À÷ÁÖ
AqS•øÓPøÍ ÂÍUSP.
————————
3 DE–917
Ws 11
DE–918 Sub. Code

13
DISTANCE EDUCATION
COMMON FOR M.B.A (G)/B & F/ EM/ HM/ IB/ T/ PM/ HRM/
RM/ LM/ TM/ CM/ MM/ FM/ SM/ CS/P &OM/CO-OPM
DEGREE EXAMINATION, MAY 2017.
First Semester
MANAGERIAL ECONOMICS
(2013–14 Academic year and 2014 Calendar year onwards)
1. Explain the nature of managerial economics.

{ºÁõP¨ ö£õ¸Î¯¼ß ußø©ø¯ ÂÍUSP.
2. Define ‘Law of demand’. What are the exceptions to the

law of demand?
"÷uøÁ Âv' ÁøμÂ»UPn® u¸P. ÷uøÁ Âv°ß
ÂvÂ»USPÒ ¯õøÁ?
3. Distinguish between fixed cost and variable cost.

{ø»a ö\»ÄPÒ ©ØÖ® ©õÖ® ö\»ÄPÒ ÷ÁÖ£kzxP.
4. Explain the role of government regarding regulation of

prices.
Âø»ø¯ JÊ[S£kzxu¼À Aμ]ß £[øP ÂÍUSP.
5. Explain the ‘profit maximisation’ concept.

"C»õ£zvøÚ AvP¨£kzx®' P¸zv¯ø» ÂÍUSP.
Ws 11
6. What are the different methods of computing national

income?
÷u]¯ Á¸©õÚzøu PnURk® £À÷ÁÖ •øÓPÒ ¯õøÁ?
7. What is production function? What are its assumptions?

EØ£zva \õº¦ GßÓõÀ GßÚ? Auß AÝ©õÚ[PÒ ¯õøÁ?
8. What are the factors influencing supply?

AÎ¨ø£ wº©õÛUS® PõμoPÒ ¯õøÁ?
9. Discuss the scope of managerial economics.

{ºÁõP¨ ö£õ¸Î¯¼ß ö\¯Ø£μ¨¤øÚ ÂÁõv.
10. Explain the factors influencing demand for a commodity.

J¸ ö£õ¸Îß ÷uøÁø¯ wº©õÛUS® PõμoPøÍ ÂÍUSP.
11. Explain the different types of economies of scale.

]UPÚ AÍÂß £À÷ÁÖ ÁøPPøÍ ÂÍUSP.
12. Illustrate how a monopoly firm fixes the price for its
commodity.
•ØÖ›ø© {ÖÁÚ® GÆÁõÖ ußÝøh¯ ö£õ¸ÐUPõÚ
Âø»ø¯ wº©õÛUQÓx Gß£øu ÂÍUSP.
13. Discuss the important theories of profit.

C»õ£® £ØÔ¯ •UQ¯ ÷Põm£õkPøÍ Bμõ´P.
2 DE–918
Ws 11
14. Explain the different phases of business cycle.

Áõo£a _ÇØ]°ß £À÷ÁÖ Pmh[PøÍ ÂÍUSP.
15. What is balance of payment? Explain how is it

determined.
ö\¾zxuø» \› ö\úÀ GßÓõÀ GßÚ? Ax GÆÁõÖ
{ºn°UP¨£kQÓx Gß£øu ÂÍUSP.
————————
3 DE–918
wk 3
DE– 919 Sub. Code

14
DISTANCE EDUCATION
COMMON FOR MBA(G)/B&F/

EM/HM/IB/T/PM/HRM/RM/LM/TM/CM/MM/FM/SM/
CS/P&OM/CO-OPM DEGREE EXAMINATION, MAY 2017.
First Semester
QUANTITATIVE TECHNIQUES
(2013 – 14 Academic Year & 2014 Calendar Year onwards)
SECTION A — (5  8 = 40 marks)
1. Explain the role of quantitative techniques in business

decision making.
ÁoP •iöÁkzu¼À AÍÄ ~m£[PÎß £[QøÚ

ÂÍUSP.
wk 3
2. Explain the various components of Linear Programming

problem with an example.
£À÷ÁÖ ÷|º÷Põmk Aø©¨¦z vmhzvøÚ Euõμnzxhß
ÂÍUSP.
3. Obtain the initial basic feasible solution for the following

transportation by lowest cost entry method.
Destinations
Origin A B C D Supply
1 1 5 3 3 34
2 3 3 1 2 15
3 0 2 2 3 12
4 2 7 2 4 19
Demand 21 25 17 17 80
RÌUPsh ÷£õUSÁμzx PnUQØS SøÓ¢u ö\»Ä ~øÇÄ

•øÓ¨£i Bμ®£ \õzv¯ wºÄ PõsP.
÷\Öªh®
¦Ó¨£k® Ch® A B C D EØ£zv
1 1 5 3 3 34
2 3 3 1 2 15
3 0 2 2 3 12
4 2 7 2 4 19
÷uøÁ 21 25 17 17 80
4. A candidate is selected for interview for 3 posts. For the

first post there are 3 candidates, for the second post there
are 4 candidates and for the third post there are
2 candidates. What is the chances of his getting atleast
one post?
2 DE– 919
wk 3
J¸ ÷£õmi¯õÍº ‰ßÖ £uÂPÐUPõÚ ÷|º•P ÷uºÄUS

öu›Ä ö\´¯¨£mkÒÍõº. •u»õ® £uÂUS
3 ÷£õmi¯õÍºPÒ, Cμshõ® £uÂUS 4 ÷£õmi¯õÍºPÒ
©ØÖ® ‰ßÓõ® £uÂUS 2 ÷£õmi¯õÍºPÒ EÒÍÚº.
SøÓ¢u £m\® J¸ £uÂ¯õÁx Qøh¨£uØPõÚ Áõ´¨¦
GÆÁÍÄ?
5. How you form the simulation? What are the advantages

in Management?
ö\¯Ø ÷£õ¼°øÚ GÆÁõÖ Aø©¨£õ´? ÷©»õsø©°À
Cuß £¯ßPøÍ u¸P.
6. Explain the Hurwicz criterion in decision making under

uncertainty.
{a\¯©ØÓ {ø»°À •iÄPõq® •øÓ°À íºÂ]ß
Áøμ•øÓ°øÚ ÂÍUSP.
7. Solve graphically the following L.P.P.

Maximize Z  3x1  2x 2
Subject to x1  x 2  4
x1  x 2  2
x1 , x 2  0 .
¤ßÁ¸® ÷|º÷Põmk Aø©¨¦ vmhzvØS Áøμ£h

•øÓ°À wºÄ Põs
«¨ö£›¯uõUS Z  3x1  2x 2
Pmk£õkPÒ x1  x 2  4
x1  x 2  2
x1 , x 2  0 .
8. Explain about decision tree analysis.

•iöÁkzuÀ ©μzvß £S¨£õ´øÁ ÂÁ›.
3 DE– 919
wk 3
SECTION B — (4  15 = 60 marks)
9. Discuss the concept of break-even analysis and its uses in

Managerial decision making.
\› \© ¦ÒÎ°øÚ ÂÁ›zx, ÷©»õsø©°À Auß
£¯ßPøÍ TÖP.
10. Solve by Simplex method the following L.P.P.

Maximize Z  3x1  2x 2
Subject to 2x1  x 2  2
3x1  4 x 2  12
x1 , x 2  0 .
]®ö£ÍUì •øÓø¯ £¯ß£kzv wºÄ PõsP.
«¨ö£›¯uõUS Z  3x1  2x 2
Pmk£õkPÒ 2x1  x 2  2
3x1  4 x 2  12
x1 , x 2  0 .
11. Find the starting solution of the following transportation

model
1 2 6 7
0 4 2 12
3 1 5 11
10 10 10
using :
(a) North west corner rule
(b) Least cost method.
4 DE– 919
wk 3
¤ßÁ¸® ÷£õUSÁμzx ©õv› Bμ®£ wºÄ PõsP.

(A) Áh÷©ØS ‰ø» •øÓ £¯ß£kzv
(B) SøÓ¢u ö\»Ä •øÓ £¯ß£kzv
1 2 6 7
0 4 2 12
3 1 5 11
10 10 10
12. A company uses three machines A, B and C. The

proportion of products produced by the machines are 0.2,
0.7 and 0.1. The present defective for each machine is 3%,
2% and 4% of their individual output. A defective output
is drawn from a day’s production. What is the probability
that is was not produced by A?
J¸ {ÖÁÚ® A, B ©ØÖ® C C¯¢vμ[PÒ •øÓ÷¯ 0.2, 0.7
©ØÖ® 0.1 ÂQuzvÀ EØ£zv ö\´QßÓÚ. CøÁPÎß
uμªÀ»õz u¯õ›¨¦ {ø» uzu® EØ£zvÀ 3%, 2% ©ØÖ®
4%. J¸ uμªÀ»õ u¯õ›¨¦ GkUP¨£mkÒÍx. Ax A&°ÚõÀ
u¯õ›UP¨£mhx Gß£uØPõÚ {PÌ uPÄ GßÚ?
13. Explain the steps in simulation process and its practical

uses.
ö\¯Ø÷£õ¼ ©õv›°ß öÁÆ÷ÁÖ £iPøÍ ÂÁ›zx Auß
£¯ßPøÍ TÖP.
14. Solve using Minimax regret criterion

Status of nature
Alternatives High Moderate Low Nil
Expand 50,000 25,000 –25,000 –45,000
Construct 70,000 30,000 –40,000 –80,000
Subcontract 30,000 15,000 –1,000 –10,000
5 DE– 919
wk 3
SøÓÁõÚ Ea\ AÍÄ ÁSzu AÍÄ ÷PõÀ £¯ß£kzv wºUP

ußø©
©õØÖö£õ¸ÒPÒ AvP ªu©õÚ SøÓ¢u CÀø»
Â›ÁõUP 50,000 25,000 –25,000 –45,000
Pmk 70,000 30,000 –40,000 –80,000
xøn J¨£¢u® 30,000 15,000 –1,000 –10,000
15. Explain the various steps in Simplex method.

]®¨ÍUì •øÓ°ß £À÷ÁÖ £iPøÍ ÂÍUSP.
————————
6 DE– 919
Ws 5
DE–920 Sub. Code

15
DISTANCE EDUCATION
Common for M.B.A. (G)/B & F/EM/HM/IB/T/PM/HRM/RM/LM/

TM/CM/MM/FM/SM/CS/P & OM/CO-OPM DEGREE
First Semester
FINANCIAL AND MANAGEMENT ACCOUNTING
(2013-14 Academic Year and 2014 Calendar Year onwards)
1. What are the functions of accounting?
PnUS¨ £vÂ¯¼ß £oPÒ ¯õøÁ?
2. What are accounting conventions? Name and explain

them in detail.
PnUS¨ £vÂ¯À \®¤μuõ¯[PÒ Gß£øÁ ¯õøÁ? ö£¯º

TÔ AøÁPøÍ Â›ÁõP ÂÍUQU TÓÄ®.
3. ‘‘Single entry system is unscientific and unreliable while

double entry system is scientific and reliable’’ – Discuss.
‘‘JØøÓ¨ £vÄ •øÓ ÂgbõÚ §ºÁ©ØÓx. |®£z

uS¢uußÖ. A÷u ÷|μzvÀ Cμmøh¨ £vÄ •øÓ ÂgbõÚ
§ºÁ©õÚx, |®£z uS¢ux’’ & ÂÁõvUP.
Ws 5
4. Ramesh keeps his books under single entry system. He

started his business on 1.1.2015 with a capital of
Rs. 30,000. On 31.12.2015, the assets and liabilities were
as follows :
Cash – Rs. 2,000
Bank balance – Rs. 10,000
Stock – Rs. 10,000
Debtors – Rs. 20,000
Furniture – Rs. 3,000
Creditors – Rs. 6,000
He introduced additional capital of Rs. 3,000 during 2015.
He withdrew Rs. 1,000 for his domestic purposes. Find
out the profits.
v¸. μ÷©è AÁºPÒ uÚx PnU÷PkPøÍ JØøÓ¨ £vÄ
•øÓ°À øÁzxÒÍõº. AÁº 01.01.2015 AßÖ ¹. 30,000
‰»uÚzxhß uÚx öuõÈø» öuõh[QÚõº. 31.12.2015&À
AÁμx ö\õzxUPÒ ©ØÖ® ö£õÖ¨¦UPÒ R÷Ç uμ¨£mkÒÍÚ :
öμõUP® & ¹. 2,000
Á[Q Ç¨¦ & ¹. 10,000
\μUS & ¹. 10,000
PhÚõÎPÒ & ¹. 20,000
AøÓP»ß & ¹. 3,000
PhÜ¢÷uõº & ¹. 6,000.
2015® Bsk AÁº Tku»õP AÔ•P¨£kzv¯ •uÀ
¹. 3,000. Ãmkz ÷uøÁUPõP GkUP¨£mh öuõøP ¹. 1,000.
C»õ£zøu PnUQkP.
5. What are financial statements? Discuss its nature.

{v{ø» AÔUøPPÒ GßÓõÀ GßÚ? Auß ußø© £ØÔ
ÂÁõv.
2 DE–920
Ws 5
6. The following is the balance sheet of a company as on

31st March 2008
Liabilities Rs. Assets Rs.

Share capital 2,00,000 Land and
Profit and loss a/c 30,000 building 1,40,000
General reserve 40,000 Machinery 3,50,000
12% debentures 4,20,000 Stock 2,00,000
Creditors 1,00,000 Debtors 1,00,000
Bills payable 50,000 Bills receivable 10,000
Cash 40,000
8,40,000 8,40,000
Calculate (a) Current ratio (b) Debt to equity ratio

(c) Capital gearing ratio and (d) Current assets to fixed
assets ratio.
©õºa 31, 2008 ÷uv°ß J¸ P®ö£Û Ç¨¦{ø»U SÔ¨¦
R÷Ç öPõkUP¨£mkÒÍx :
ö£õÖ¨¦PÒ ¹. ö\õzxPÒ ¹.
£[S ‰»uÚ® 2,00,000 {»® ©ØÖ®
»õ£ |mhU P/S 30,000 Pmih® 1,40,000
ö£õxU Põ¨¦ 40,000 C¯¢vμ® 3,50,000
12% Phß £zvμ[PÒ 4,20,000 \μUQ¸¨¦ 2,00,000
PhÜ¢÷uõº 1,00,000 PhÚõÎPÒ 1,00,000
ö\¾zxuØS›¯ ÁμÄUS›¯ ©õØÖa^mk 10,000
©õØÖa^mk 50,000 öμõUP® 40,000
8,40,000 8,40,000
PnUQkP : (A) |h¨¦ ÂQu® (B) Phß J¨¦μÄ ÂQu®

(C) ‰»uÚ C¯UP ÂQu® ©ØÖ® (D) |h¨¦a ö\õzx, {ø»a
ö\õzx ÂQu®.
3 DE–920
Ws 5
7. From the following details prepare a schedule of changes

in working capital
Particulars 31.12.2001 31.12.2002

(Rs.) (Rs.)
Bank loan (short period) 70,000 –
Creditors 1,50,000 1,35,200
Bank – 8,000
Cash 500 600
Debtors 80,000 64,200
Stock 1,00,000 74,000
Share capital 2,30,000 2,50,000
General reserve 50,000 60,000
Profit & loss a/c 30,500 30,600
Buildings 2,00,000 1,90,000
ö\¯À£õmk ‰»uÚ ©õØÓ[PÒ SÔzu AmhÁønø¯U

RÌUPsh ÂÁμ[PøÍU öPõsk u¯õº ö\´P :
ÂÁμ[PÒ 31.12.2001 31.12.2002

(¹.) (¹.)
SÖQ¯ Põ» Á[QU Phß 70,000 –
PhÜ¢÷uõº 1,50,000 1,35,200
Á[Q°¸¨¦ – 8,000
öμõUP® 500 600
PhÚõÎPÒ 80,000 64,200
\μUSPÒ 1,00,000 74,000
£[S ‰»uÚ® 2,30,000 2,50,000
ö£õxU Põ¨¦ 50,000 60,000
»õ£ |mhU PnUS 30,500 30,600
Pmih[PÒ 2,00,000 1,90,000
4 DE–920
Ws 5
8. The following are the details on two competing

investment projects, requiring equal amount of
Rs. 50,000 as initial investments. Evaluate the proposals
under pay back period
Expected cash flows Project-A Project-B

at the end of years (Rs.) (Rs.)
1 25,000 10,000
2 15,000 12,000
3 10,000 18,000
4 – 25,000
5 12,000 8,000
6 6,000 4,000
J÷μ ©õv›¯õP ¹. 50,000 Bμ®£ •u½k ÷uøÁ¨£k®,

÷£õmi ÷£õhU Ti¯ Cμsk •u½k vmh[PÒ £ØÔ¯
Â£μ[PÒ R÷Ç uμ¨£mkÒÍÚ :
Gvº£õºUS® öμõUP EÒ vmh® ‘A’ vmh® ‘B’

ÁμÄPÒ Á¸h •iÄPÎÀ (¹.) (¹.)
1 25,000 10,000
2 15,000 12,000
3 10,000 18,000
4 – 25,000
5 12,000 8,000
6 6,000 4,000
vmh[PøÍ •u½k «m¦ Põ» •øÓ°À ©v¨¥k ö\´P.
5 DE–920
Ws 5
9. Define management accounting. How it is differed from

financial accounting?
÷©»õsø© PnUQ¯À & Áøμ¯Ö. Ax GÆÁõÖ {v{ø»
PnUQ¯¼¼¸¢x ÷ÁÖ£kQßÓx?
10. From the following trial balance, prepare the Trading and
Profit & loss a/c for the year ended 31st December 2015
and a balance sheet as on that date
Particulars Dr. (Rs.) Cr. (Rs.)
Capital – 40,000
Sales – 25,000
Purchases 15,000 –
Salaries 2,000 –
Rent 1,500 –
Insurance 300 –
Drawings 5,000 –
Machinery 28,000 –
Bank 4,500 –
Cash 2,000 –
Stock 5,200 –
Debtors 2,500 –
Creditors – 1,000
66,000 66,000
Adjustments required :
(a) Closing stock on hand – Rs. 4,000
(b) Salaries owing – Rs. 300
6 DE–920
Ws 5
(c) Rent paid in advance – Rs. 200

(d) Insurance paid in advance – Rs. 90
(e) Depreciate machinery by 10%
(f) During December Ram took Rs. 100 in goods for his
own use.
RÌPsh Ç¨¦a ÷\õuøÚ £mi¯¼¼¸¢x 31 i\®£º,

2015&® |õ÷Íõk •iÁøh¢u BsiØPõÚ Â¯õ£õμ »õ£
|mhU PnUQøÚ²®, A¢u ÷uv°À Ç¨¦ {ø»U
SÔ¨¤øÚ²® u¯õ›UP :
ÂÁμ[PÒ £ØÖ (¹.) ÁμÄ (¹.)

•uÀ – 40,000
ÂØ£øÚ – 25,000
öPõÒ•uÀ 15,000 –
\®£Í® 2,000 –
ÁõhøP 1,500 –
Põ¨¥k 300 –
Gk¨¦ 5,000 –
C¯¢vμ® 28,000 –
Á[Q 4,500 –
öμõUP® 2,000 –
\μUS 5,200 –
PhÚõÎPÒ 2,500 –
PhÜ¢÷uõº – 1,000
66,000 66,000
7 DE–920
Ws 5
÷uøÁ¯õÚ \›PmhÀPÒ :
(A) CÖv \μUQ¸¨¦ – ¹. 4,000
(B) \®£Í® ö\¾zu ÷Ási¯x – ¹. 300
(C) ÁõhøP •ßTmi ö\¾zv¯x – ¹. 200
(D) Põ¨¥k •ßTmi ö\¾zv¯x – ¹. 90
(E) C¯¢vμ® «x ÷u´©õÚ® }UP ÷Ási¯x – 10%
(F) i\®£›À μõ® ¹. 100 \μUQøÚ uß ö\õ¢u £»ÝUPõP
Gkzv¸¢uõº.
11. With the following ratios and further information given

below, prepare a Trading, Profit and loss a/c and a
balance sheet of Mr. Kumaran
(a) Gross profit ratio – 25%
(b) Net profit to sales – 20%
(c) Stock turnover ratio – 10
(d) Net profit/capital – 1
5
(e) Capital to liabilities – 1
2
(f) Fixed assets/capital – 5

4
(g) Fixed assets/total current assets – 5
7
(h) Fixed assets Rs. 10,00,000
(i) Closing stock Rs. 1,00,000.
R÷Ç öPõkUP¨£mkÒÍ ÂÁμ[PÎ¼¸¢x v¸. S©μÛß
Â¯õ£õμ, »õ£ |mh P/S ©ØÖ® Ç¨¦{ø»U SÔ¨ø£²®
u¯õº ö\´P.
(A) ö©õzu »õ£ ÂQu® – 25%
(B) {Pμ »õ£®/ÂØ£øÚ – 20%
(C) \μUQ¸¨¦ _ÇØ] ÂQu® – 10
8 DE–920
Ws 5
(D) {Pμ »õ£®/•uÀ 1

5
(E) •uÀ/ö©õzu ö£õÖ¨¦PÒ – 1

2
(F) {ø»a ö\õzxUPÒ/•uÀ – 5 4
(G) {ø»a ö\õzxUPÒ/ö©õzu |h¨¦a ö\õzxUPÒ – 5

7
(H) {ø»a ö\õzxUPÒ – ¹. 10,00,000

(I) CÖva \μUS Ç¨¦ – ¹. 1,00,000.
12. ‘X’ Ltd., supplies you the following balance sheets for the
year ending 31.12.2008 and 31.12.2009
Liabilities 31.12.08 31.12.09 Assets 31.12.08 31.12.09
(Rs.) (Rs.) (Rs.) (Rs.)
Share capital 70,000 74,000 Bank balance 9,000 7,800
10% bonds 12,000 6,000 Debtors 14,900 17,700
Creditors 10,360 11,840 Inventories 49,200 42,700
Provision for Land 20,000 30,000
doubtful debts 700 800 Goodwill 10,000 5,000
P & L a/c 10,040 10,560
1,03,100 1,03,200 1,03,100 1,03,200
Additional information :
(a) Dividend paid during 2009, was Rs. 3,500
(b) Land purchased for Rs. 10,000
(c) Goodwill written off Rs. 5,000
(d) Bonds Rs. 6,000 redeemed during 2009.
Prepare cash flow statement for the year ended
31.12.2009.
9 DE–920
Ws 5
31.12.2008 ©ØÖ® 31.12.2009, ÷uvPÎÀ EÒÍ, GUì

{Ö©zvß Ç¨¦{ø»U SÔ¨¦PÒ ¤ßÁ¸©õÖ :
ö£õÖ¨¦UPÒ 31.12.08 31.12.09 ö\õzxUPÒ 31.12.08 31.12.09
(¹.) (¹.) (¹.) (¹.)
£[S •uÀ 70,000 74,000 Á[Q 9,000 7,800
10% £zvμ[PÒ 12,000 6,000 PhÚõÎPÒ 14,900 17,700
PhÜ¢÷uõº 10,360 11,840 \μUQ¸¨¦ 49,200 42,700
I¯UPhß {»® 20,000 30,000
Põ¨¦ 700 800 |Øö£¯º 10,000 5,000
»õ£ |mhU P/S 10,040 10,560
1,03,100 1,03,200 1,03,100 1,03,200
TkuÀ ÂÁμ[PÒ :
(A) 2009&À ¹. 3,500 £[Põuõ¯® ÁÇ[P¨£mhx
(B) {»® ¹. 10,000&US Áõ[P¨£mhx
(C) |Øö£¯º }UP¨£mhx – ¹. 5,000
(D) 2009&À £zvμ[PÒ «mP¨£mhx ¹. 6,000
31.12.2009&® |õøÍ¯ öμõUP Kmh AÔUøPø¯z u¯õº

ö\´P.
13. Briefly explain the different types of budgets.
£À÷ÁÖ ÁøP¯õÚ ÁμÄ ö\»Ä vmh[PøÍ _¸UP©õP

ÂÍUSP.
10 DE–920
Ws 5
14. B.P.L. Ltd. wishes to arrange overdraft facilities with its

banker during the period April to June 2009, when it will
be manufacturing mostly for stock
(a) Prepare a cash budget for the above period from the
following data
Months Sales, credit Purchases Wage
(Rs.) (Rs.) (Rs.)
February 1,80,000 1,24,800 12,000
March 1,92,000 1,44,800 14,000
April 1,08,000 2,43,800 11,000
May 1,74,000 2,46,000 10,000
June 1,26,000 2,68,000 15,000
(b) 50% of credit sales are realised in the month
following sales and the remaining 50% in the second
month following
(c) Creditors are paid in the month following the month
of purchase
(d) Wages are paid at the end of the respective months
(e) Cash at bank on 1.4.2009 – Rs. 25,000.
B.P.L. ¼ªöhm H¨μÀ 2009, •uÀ áüß 2009 Áøμ
AÁºPÍx Á[Q°À Á[Q ÷©ÀÁøμ¨£ØÖ Á\v°øÚ
HØ£kzvU öPõÒÍ Â¸®¦QßÓÚº. AUPõ»U Pmh[PÎÀ
AÁºPÍx EØ£zv ö£¸®£õßø©¯õÚx \μUQ¸¨¦PÍõP
Ç¢ux.
(A) ¤ßÁ¸® Â£μ[PÎ¼¸¢x ÷©ØTÔ¯ Põ» PmhzvØS
öμõUP ÁμÄ ö\»Äz vmhzvøÚ u¯õº ö\´¯Ä®
©õu[PÒ Phß, ÂØ£øÚ öPõÒ•uÀ T¼PÒ

(¹.) (¹.) (¹.)
¤¨μÁ› 1,80,000 1,24,800 12,000
©õºa 1,92,000 1,44,800 14,000
11 DE–920
Ws 5
©õu[PÒ Phß, ÂØ£øÚ öPõÒ•uÀ T¼PÒ

(¹.) (¹.) (¹.)
H¨μÀ 1,08,000 2,43,800 11,000
÷© 1,74,000 2,46,000 10,000
áüß 1,26,000 2,68,000 15,000
(B) Phß ÂØ£øÚ°À 50% Akzu ©õuzv¾®, «v

ÂØ£øÚUS (50%) Akzu CμshõÁx ©õuzv¾®
Á`»õQÓx
(C) öPõÒ•uÀ ö£ØÓ ©õuzvØS Akzu ©õuzvÀ
PhÜ¢÷uõºUS ö\¾zu¨£kQÓx
(D) T¼PÒ A¢u¢u ©õu CÖv°À ö\¾zu¨£kQßÓx
(E) 1.4.2009&® |õÍßÖ Á[Q°À öμõUP® ¹. 25,000.
15. Describe the various methods of capital expenditure

appraisal.
•u¼Úa ö\»ÂøÚ ©v¨¥k ö\ú¼ß £À÷ÁÖ •øÓPøÍ
ÂÁ›UPÄ®.
————————
12 DE–920
Ws9
DE–921 Sub. Code

21
DISTANCE EDUCATION
COMMON FOR M.B.A. (G)/B & F/EM/

HM/IB/T/PM/HRM/RM/LM/TM/CM/MM/SM/FM/CS/
P & OM/CO-OPM DEGREE EXAMINATION, MAY 2017.
Second Semester
RESEARCH METHODS
(2013-2014 Academic Year & 2014 Calendar Year Onwards)
1. Define research. Discuss its importance in the current

scenario.
Bμõá] Áøμ¯Ö. uØ÷£õøu¯ `Ì{ø»°À Auß
•UQ¯zxÁzøu ÂÁ›.
2. Explain how induction and deduction are applied in

scientific research.
AÔÂ¯À Bμõá]°À Cøn¨¦ ©ØÖ® ¤›¨¦ •øÓPÒ
GÆÁõÖ £¯ß£kzu¨£kQßÓÚ Gß£øu ÂÍUSP.
3. What are the main characteristics of a good hypothesis?

J¸ |À» P¸x÷PõÎß •UQ¯ C¯À¦PÒ ¯õøÁ?
4. Discuss the factors affecting the sample size.

©õv›U TÔß AÍøÁ •iÄ ö\´²® PõμoPøÍ ÂÁ›.
Ws9
5. Distinguish between questionnaire and schedule.

ÂÚõ {μÀ •øÓ ©ØÖ® AmhÁøn •øÓ – ÷ÁÖ£kzxP.
6. Discuss the various kinds of observation.

EØÖ÷|õUP¼ß £À÷ÁÖ ÁøPPøÍ ÂÁ›.
7. What are the various statistical tools applied in research

for data analysis?
Bμõá]°À ¦ÒÎ ÂÁμ £Szuõú¾US £¯ß£k®
¦ÒÎ°¯À P¸ÂPÒ ¯õøÁ?
8. State the criteria for evaluating research reports.

B´ÁÔUøP ©v¨¥k ö\ú¼ß AÍÃkPøÍ TÖP.
9. Describe the different steps involved in research process.

Bμõá] ö\¯À•øÓ°À EÒÍh[Q¯ £À÷ÁÖ
£i{ø»PøÍ ÂÁ›UPÄ®.
10. Explain the process of identification of a research

problem.
J¸ B´Äa ]UPø» öu›Ä ö\´²® ö\¯À•øÓ°øÚ
ÂÍUSP.
11. Describe the various methods of sampling used in

business research.
ÁoP Bμõá]°À £¯ß£kzu¨£k® £À÷ÁÖ TöÓkzuÀ
•øÓPøÍ ÂÁ›UPÄ®.
2 DE–921
Ws9
12. Define interview. Discuss the major techniques of

interview.
÷|ºPõnÀ – Áøμ¯Ö. ÷|ºPõn¼À •UQ¯ ~m£[PøÍ
ÂÁ›.
13. Narrate the various sources of secondary data.

Cμshõ® {ø»z uμÄPÐUPõÚ £À÷ÁÖ ‰»[PøÍ
ÂÁ›UP.
14. ‘‘Processing of data implies editing coding, classification

and tabulation’’– Discuss.
‘‘¦ÒÎ E¸ÁõUP® Gß£x öuõSzuÀ, SÔ°hÀ,
ÁøP¨£kzxuÀ ©ØÖ® AmhÁøn¨£kzxuÀ Gß£øu
SÔUQßÓÚ’’– ÂÁ›.
15. Discuss the contents of a good research report.

J¸ |À» B´Ä AÔUøP°ß EÒÍhUP[PøÍ ÂÁ›.
————————
3 DE–921
WS 20
DE–922 Sub. Code

22
DISTANCE EDUCATION
Common for M.B.A. (General)/B&F/EM/HM/IB/T/PM/

HRM/RM/LM/TM/CM/MM/FM/SM/CS/P&OM/CO-OPM
DEGREE EXAMINATION, MAY 2017
Second Semester
BUSINESS ENVIRONMENT
(2013-14 Academic Year and 2014 Calendar Year Onwards)
1. Bring out the importance of scanning the environment.
_ØÖa`Çø» Bú¼ß •UQ¯zxÁzøu öÁÎUöPõnºP.
2. What is industrial policy? Discuss its objectives.
öuõÈØöPõÒøP GßÓõÀ GßÚ? Auß ÷|õUP[PøÍ ÂÁ›.
3. Write a descriptive note on “EXIM Policy”.
“HØÖ©v, CÓUS©v öPõÒøP” £ØÔ ÂÍUP©õÚ SÔ¨¦

ÁøμP.
4. Briefly discuss the role of banks in Economic Growth.
ö£õ¸Íõuõμ ÁÍºa]°À Á[QPÎß £[QøÚ _¸UP©õP

ÂÁ›.
WS 20
5. What are the special features of Government Policy on

SSI?
]Ö AÍÄ öuõÈÀ «uõÚ Aμ_ öPõÒøP°ß ]Ó¨¦
A®\[PÒ ¯õøÁ?
6. Define Culture. State its essential elements.

P»õa\õμ® & Áøμ¯Ö. Auß •UQ¯ TÖPøÍ TÖP.
7. What are the essential conditions for globalisation?

E»PÍõÂ¯©¯©õUSu¾US ÷uøÁ¯õÚ CßÔ¯ø©¯õu
{£¢uøÚPÒ ¯õøÁ?
8. Discuss the various objectives of World Bank.

E»P Á[Q°ß £À÷ÁÖ ÷|õUP[PøÍ ÂÁ›.
9. Discuss how Social and Cultural Environment affect

business.
\‰P ©ØÖ® P»õa\õμ _ØÖa`ÇÀ GÆÁõÖ ÁoPzøu

£õvUQßÓx Gß£øu ÂÁ›.
10. Describe the role of Government in Business.
ÁoPzvÀ Aμ\õ[Pzvß £[QøÚ ÂÁ›UP.
11. Explain the different stages of “Economic Growth”.
“ö£õ¸Íõuõμ ÁÍºa]°ß” £À÷ÁÖ Pmh[PøÍ ÂÍUSP.
12. Discuss the pros and cons of FDI policy in India.
C¢v¯õÂÀ A¢{¯ ÷|μi •u½miß \õuP ©ØÖ®

£õuP[PøÍ ÂÁ›.
2 DE–922
WS 20
13. Describe the role of Information Technology in business.
ÁoPzvÀ uPÁÀ öuõÈÀ ~m£[PÎß £[QøÚ ÂÁ›UP.
14. What are the powers of Government of India under

Environmental Protection Act, 1986?
_ØÖa`ÇÀ £õxPõ¨¦a \mh® 1986&ß RÌ C¢v¯

Aμ\õ[PzvØPõÚ AvPõμ[PÒ ¯õøÁ?
15. Analyse the Advantages and Disadvantages of

globalisation with reference to India.
E»PÍõÂ¯©¯©õUP¼ÚõÀ C¢v¯õÂØS HØ£k® |ßø©PÒ

©ØÖ® wø©PøÍ B´Ä ö\´P.
——————————
3 DE–922
WSS
DE–923 Sub. Code

23
DISTANCE EDUCATION
COMMON FOR M.B.A. (G)/B & F/EM/HM/IB/T/PM/HRM/

RM/LM/TM/CM/MM/FM/SM/CS/P & OM/Co-Opm DEGREE
Second Semester
BUSINESS LAWS
(2013-14 Academic year and 2014 Calendar year onwards)
1. Discuss the legal rules relating to offer.

•øÚÂØPõÚ \mh ÂvPøÍ ÂÁ›.
2. “All agreements are not contract, but all contracts are

agreements” – Explain.
“AøÚzx Ehß£iUøPPÐ® J¨£¢u[PÒ AÀ», BÚõÀ
AøÚzx J¨£¢u[PÐ® Ehß£iUøP÷¯” – ÂÍUSP.
3. Briefly explain the various kinds of guarantee.

ö£õÖ¨¦Öv°ß £À÷ÁÖ ÁøPPøÍ _¸UP©õP ÂÍUSP.
4. What are the rights and duties of finder of lost goods?

Põnõ©À÷£õÚ ö£õ¸øÍ Psöhk¨£Á›ß E›ø©PÒ
©ØÖ® Phø©PÒ ¯õøÁ?
WSS
5. What are the differences between sale and agreement to

sell?
ÂØ£øÚUS®, ÂØ£øÚ Ehß£õmiØS® EÒÍ ÷ÁÖ£õkPÒ
¯õøÁ?
6. Discuss the features of marine insurance.

PhÀ\õº Põ¨¥miß C¯À¦PøÍ ÂÁ›.
7. Mention the different kinds of partners.

TmhõÎPÎß £À÷ÁÖ ÁøPPøÍ SÔ¨¤kP.
8. What are the characteristics of a company?

J¸ {Ö©zvß ]Ó¨¤¯À¦PÒ ¯õøÁ?
9. What are the remedies for breach of contract?

J¨£¢u «Öu¾UPõÚ {Áõμn[PÒ ¯õøÁ?
10. Describe the rights and duties of bailor.

J¨£øhÄ ö\´£Á›ß E›ø©PÒ ©ØÖ® Phø©PøÍ
ÂÁ›UPÄ®.
11. Explain the various modes by which an agency may be

created.
J¸ •Pø© E¸ÁõUPzvØPõÚ £À÷ÁÖ ÁÈ•øÓPøÍ
ÂÍUSP.
12. Discuss the fundamental principles of contract of

insurance.
Põ¨¥mk J¨£¢uzvß Ai¨£øhU öPõÒøPPøÍ ÂÁ›.
2 DE–923
WSS
13. Explain the rights, duties and liabilities of common

carrier.
ö£õxa \μU÷PØÔ°ß E›ø©PÒ, Phø©PÒ ©ØÖ®
ö£õÖ¨¦PøÍ ÂÍUSP.
14. Describe the various modes of dissolution of a firm.

J¸ {ÖÁÚzøu Pø»US® £À÷ÁÖ ÁÈ•øÓPøÍ ÂÁ›UP.
15. Narrate the steps involved in the formation of a company.

J¸ {Ö©zøu ÷uõØÖÂUS® |øh•øÓ°À EÒÍ
£i{ø»PøÍ ÂÁ›UP.
————————
3 DE–923
Ws4
DE–924 Sub. Code

24
DISTANCE EDUCATION
COMMON FOR M.B.A. (G)/B & F/EM/HM/IB/T/PM/HRM/

RM/LM/TM/CM/MM/FM/SM/CS/P & OM/Co-Opm DEGREE
Second Semester
(2013 to 14 Academic Year 2014 Calendar Year onwards)
MANAGEMENT INFORMATION SYSTEM
(2013 to 14 Academic year and 2014 Calendar year onwards)
PART A — (5  8 = 40 marks)
1. State the basic requirements of MIS.

MIS –ß Ai¨£øhz ÷uøÁPøÍU TÖ.
2. Bring out the limitations of MIS.
÷©»õsø© uPÁÀ Aø©¨¤ß SøÓ£õkPøÍ GÊxP.
3. Explain in detail about system description.
Aø©¨¦ ÂÍUP® £ØÔ ÂÍUP©õP ÂÁ›.
4. What are the symbols used in data flow diagram?
¦ÒÎ Â£μ ÁÈ•øÓ¨ £hzvÀ £¯ß£kzx® SÔ±kPÒ
¯õøÁ?
5. Mention the rules in creating data dictionary.
¦ÒÎ Â£μ APμõvø¯ E¸ÁõUSÁvÀ ¤ß£ØÖ®
Âv•øÓPøÍU TÖ.
Ws4
6. Write the objectives of design.
E¸©õv›°ß ÷|õUP[PøÍ GÊxP.
7. Explain in detail about data mining and data mapping.
¦ÒÎ Â£μa _μ[P® ©ØÖ® ¦ÒÎ Â£μ Áøμ£h® £ØÔ

ÂÍUSP.
8. What are the limitations of E-commerce?

ªßÚq ÁoPÂ¯¼ß SøÓ£õkPÒ ¯õøÁ?
PART B — (4  15 = 60 marks)
9. Discuss the characteristics of management information

system.
÷©»õsø© uPÁÀ Aø©¨¤ß C¯À¦PøÍ ÂÁ›.
10. Describe the process of system development life cycle.

Aø©¨¦ •øÓ ÁÍºa] B²Ò _ÇØ]°øÚ ÂÍUSP.
11. Examine the advantages and disadvantages of

prototyping.
‰»•ß©õv›°ß |ßø©PÒ ©ØÖ® wø©PøÍ ÂÁ›.
12. Elucidate the categories of management information

system.
÷©»õsø© uPÁÀ Aø©¨¤ß ÁøPPøÍ ÂÁ›.
13. Discuss the types of computer based application.

Poo Ai¨£øh°»õÚ £¯ß£õmk ÁøPPøÍ ÂÁ›.
2 DE–924
Ws4
14. Examine the advantages of E-commerce.
ªsnÝ ÁoPÂ¯¼ß |ßø©PøÍ ÂÁ›.
15. Explain the requirements for internet connection.
Cøn¯ Cøn¨¤ØPõÚ ÷uøÁPøÍ ÂÍUSP.
————————
3 DE–924
Ws19
DE–925 Sub. Code

25
DISTANCE EDUCATION
Common for M.B.A. (G)/B & F/EM/HM/IB/T/PM/HRM/

RM/LM/TM/CM/MM/FM/SM/CS/ P & OM/CO-OPM
Second Semester
HUMAN RESOURCE MANAGEMENT
(2013 to14 Academic Year and 2014 Calendar Year onwards)

1. What are the various approaches to HRM?

©Ûu ÁÍ ÷©»õsø©°ß £À÷ÁÖ AqS •øÓPÒ ¯õøÁ?
2. Discuss the characteristics of a good personnel policy.

J¸ ]Ó¢u £o¯õÍº öPõÒøP°ß Snõv]¯[PøÍ ÂÁ›.
3. “Job description is a boiled down statement of job

analysis”. – Explain.
“£o B´Ä ‰»® Psk¤iUP¨£mh Esø©PøÍa _¸UQ
Eøμ¨£÷u £o ÂÍUP©õS®” – ÂÍUSP.
4. Explain the need for executive development programme.

{ºÁõP ÁÍºa] vmhzvØPõÚ ÷uøÁ°øÚ ÂÍUSP.
5. Bring out the factors that influence recruitment.

BÒ ÷\ºzuø» wº©õÛUQßÓ PõμoPøÍ öÁÎUöPõnºP.
Ws19
6. Analyse the benefits of employee promotion.

£o¯õÍº £uÂ E¯ºÂß |ßø©PøÍ Bμõ´P.
7. Define employee grievance. Discuss its causes.
£o¯õÍº ©Úzuõ[PÀ –Áøμ¯Ö. AuØPõÚ Põμn[PøÍ

ÂÁ›.
8. What are the methods of maintaining personnel records

in an organisation?
J¸ {ÖÁÚzvÀ £o¯õÍº öuõhº£õÚ BÁn[PøÍ
£μõ©›US® •øÓPÒ ¯õøÁ?
9. Describe the various functions of HRM.
©ÛuÁÍ ÷©»õsø©°ß £À÷ÁÖ £oPøÍ ÂÁ›UPÄ®.
10. Explain the process of human resource planning with

suitable illustration.
©ÛuÁÍ vmhªhÀ ö\¯À•øÓ°øÚ uUP
GkzxUPõmkPÐhß ÂÍUSP.
11. Narrate the various methods of job evaluation.

£o ©v¨¥miß £À÷ÁÖ •øÓPøÍ ÂÁ›UPÄ®.
12. Explain in brief, the steps involved in selection process of

an employee.
J¸ £o¯õÍº ÷uº¢öukzu¼À EÒÍh[Q¯ £À÷ÁÖ
Pmh[PøÍ _¸UP©õP ÂÍUSP.
13. Describe the factors affecting remuneration levels.
Fv¯ {ø»PøÍ £õvUS® PõμoPøÍ ÂÁ›UP.
2 DE–925
Ws19
14. Discuss the various forms of worker’s participation in

management.
÷©»õsø©°À öuõÈ»õÍºPÒ £[÷PØS® £À÷ÁÖ
ÁiÁ[PøÍ ÂÁ›.
15. Enumerate the various uses and advantages of human

resource information system.
©ÛuÁÍ uPÁÀ •øÓ°ß £¯ßPÒ ©ØÖ® |ßø©PøÍ
ÂÁõvUPÄ®.
———————
3 DE–925
wk14
DE–926 Sub. Code

31
DISTANCE EDUCATION
Common for M.B.A. (G)/B & F/EM/HM/IB/T/PM/HRM/RM/LM/

TM/CM/MM/FM/SM/CS/P & OM/CO-OPM DEGREE
Third Semester
MARKETING MANAGEMENT
(2013-14 Academic year and 2014 Calender year onwards)
1. What are the benefits of market segmentation?

\¢øu¨ £S¨¤ß |ßø©PÒ ¯õøÁ?
2. “Marketing starts and ends with the consumers” –

Discuss.
“\¢øu°køP°ß öuõhUP•® •iÄ® ~Pº£Á÷Ú” – ÂÁ›.
3. Define marketing research. Discuss its objectives.

\¢øu°køP Bμõá] – Áøμ¯Ö. Auß ÷|õUP[PøÍ
ÂÁ›.
4. Explain the components of product mix.

ö£õ¸m P»øÁ°ß TÖPøÍ ÂÍUSP.
5. What are the pricing objectives?

Âø» {ºn¯zvß ÷|õUP[PÒ ¯õøÁ?
wk14
6. Explain the following terms :

(a) Product modification and
(b) Product elimination.
¤ßÁ¸® £u[PøÍ ÂÍUSP.
(A) ö£õ¸øÍ ©õØÔ¯ø©zuÀ ©ØÖ®
(B) ö£õ¸Ò }UP®.
7. “One can eliminate a channel, but one can not eliminate

its functions”– Explain.
“Cøh{ø»¯ºPøÍ ÷Ásk©õÚõÀ uÂºUP»õ® BÚõÀ
AÁºPÎß £oPøÍ AÀ»” & ÂÍUSP.
8. Discuss the various methods of training to salesman.

ÂØ£øÚ¯õÍ¸US AÎUP¨£k® £°Ø]°ß £À÷ÁÖ
•øÓ°øÚ ÂÁ›.
9. Describe the various approaches to the study of

marketing.
\¢øu°¯ø»¨ £°ÀÁuØPõÚ £À÷ÁÖ AqS•øÓPøÍ
ÂÁ›UPÄ®.
10. Explain the various elements of various macro marketing

environment.
\¢øu°køP ö£õxa `Ç¼ß £À÷ÁÖ TÖPøÍ ÂÍUSP.
11. Discuss the various factors that determine the consumer

behaviour.
~Pº÷Áõº ÷£õUQøÚ wº©õÛUQßÓ £À÷ÁÖ PõμoPøÍ
ÂÁ›.
2 DE–926
wk14
12. Explain the different stages of product life cycle.

ö£õ¸Îß ÁõÌUøP _ÇØ]°À EÒÍ £À÷ÁÖ {ø»PøÍ
ÂÍUSP.
13. Describe the different methods of pricing a new product.

J¸ ¦v¯ ö£õ¸ÐUPõÚ Âø»°ku¼ß £À÷ÁÖ •øÓPøÍ
ÂÁ›UPÄ®.
14. Narrate the functions and services of a Wholesaler.

J¸ ö©õzu Â¯õ£õ›°ß £oPÒ ©ØÖ® ÷\øÁPøÍ
ÂÁ›UP.
15. Enumerate the various medias of advertising.

£À÷ÁÖ ÂÍ®£μa \õuÚ[PøÍ ÂÁ›UPÄ®.
–––––––––––––––
3 DE–926
sp4
DE–927 Sub. Code

32
DISTANCE EDUCATION
Common for M.B.A. (G)/B. & F/EM/HM/IB/T/ PM/HRM/

RM/LM/TM/CM/MM/FM/SM/CS/P&OM/CO-OPM
Third Semester
FINANCIAL MANAGEMENT
(2013-14 Academic year and 2014 calendar year onwards)
1. Briefly explain the concept of risk-return trade off.
Chº– C»õ£zußø© Â¯õ£õμ Â»PÀ P¸zøu _¸UP©õP

ÂÍUSP.
2. Discuss the nature of financial management.
{v ÷©»õsø©°ß C¯Àø£ ÂÁ›.
3. Distinguish between shares and debentures.
£[SPÒ ©ØÖ® PhÜmk¨ £zvμ[PÒ – ÷ÁÖ£kzxP.
4. Bring out the importance of cost of capital.
‰»uÚU Qμ¯zvß •UQ¯zxÁzøu öÁÎUöPõnºP.

sp4
5. What are the different types of capital investments?
‰»uÚ •u½kPÎß £À÷ÁÖ ÁøPPÒ ¯õøÁ?
6. Explain the dangers of inadequate working capital.
SøÓÁõÚ |øh•øÓ ‰»uÚzvÚõÀ HØ£k® B£zxUPøÍ

ÂÍUSP.
7. Explain the concept and objectives of cash management.
öμõUP ÷©»õsø©°ß P¸zx ©ØÖ® ÷|õUP[PøÍ ÂÍUSP.
8. What is stable dividend policy? Discuss its advantages.
{ø»¯õÚ £[Põuõ¯U öPõÒøP GßÓõÀ GßÚ? Auß

|ßø©PøÍ ÂÁ›.
9. Explain the various functions of financial management.
{v ÷©»õsø©°ß £À÷ÁÖ £oPøÍ ÂÍUSP.
10. What are the different sources of long term finance?
}shPõ» {vz ÷uøÁ°ß £À÷ÁÖ ‰»[PÒ ¯õøÁ?
11. Define optimum capital structure. What are its essential

features?
Ezu© ‰»uÚ Pmhø©¨¦ Áøμ¯Ö. Auß •UQ¯ C¯À¦PÒ

¯õøÁ?
2 DE–927
sp4
12. Examine the various methods of evaluating capital
budgeting.
‰»uÚ ö\»Äz vmh[PøÍ ©v¨¥k ö\´²® £À÷ÁÖ

•øÓPøÍ B´Ä ö\´P.
13. Explain the factors which determine the working capital

needs of a firm.
J¸ {ÖÁÚzvß |øh•øÓ ‰»uÚzvØPõÚ ÷uøÁ°øÚ

wº©õÛUQßÓ PõμoPøÍ ÂÍUSP.
14. Discuss the various techniques used in inventory

management.
\μUS ÷©»õsø©°À £¯ß£kzu¨£k® £À÷ÁÖ

~m£[PøÍ ÂÁ›.
15. Narrate the modigilini millers’ dividend irrelevance

dividend hypothesis.
÷©õi Q¼¯õÛ ªÀ»›ß ö£õ¸zu©ØÓ £[Põuõ¯

AÝ©õÚ[PøÍ ÂÁ›UP.
————————
3 DE–927
Sp2
DE–928 Sub. Code

33A1
DISTANCE EDUCATION
M.B.A. (G) DEGREE EXAMINATION, MAY 2017.
Third Semester
INDUSTRIAL RELATIONS MANAGEMENT
(2014 Calendar Year Onwards)
PART A — (5  8 = 40 marks)
1. Explain in details about various approaches in industrial

relations.
öuõÈÀxøÓ EÓÄPÎÀ EÒÍ £À÷ÁÖ ÁøP¯õÚ AqS
•øÓPøÍ ÂÍUSP.
2. Define the term trade union and explain its features.

öuõÈØ\[P® – Áøμ¯Ö. ÷©¾® AuÝøh¯
Snõv\¯[PøÍ ÂÁ›.
3. Write a short note on :

(a) Code of discipline
(b) Principle of natural justice
(c) Grievance
(d) Misconduct.
Sp2
]Ö SÔ¨¦ ÁøμP :
(A) |hzøu Âvz öuõS¨¦
(B) C¯ØøP }v öPõÒøP
(C) ©ÚUSøÓ
(D) xº|hzøu.
4. Explain the objectives of the ILO.
\ºÁ÷u\ öuõÈ»õÍº Aø©¨¤ß ÷|õUP[PÒ £ØÔ ÂÍUSP.
5. Comment on the practical utility of grievance procedure.
SøÓ wº ÁÈ•øÓ°À EÒÍ |øh•øÓ £¯ß£õk £ØÔ
ÂÍUSP.
6. Describe the procedure of collective bargaining.
Tmk¨ ÷£μ® |øh•øÓ £ØÔ GÊxP.
7. “Technology is the backbone of organisational relations”.
Comment.
öuõÈÀ ~m£® {ÖÁÚ EÓÄPÎß •xöP¾®£õP ÇUQÓx
– ÂÍUSP.
8. Discuss the concept of safety organization.
£õxPõ¨¦ Aø©¨¤ß P¸zx £ØÔ ÂÍUSP.
PART B — (4 × 15 = 60 marks)
9. Explain strike and lay off.

÷Áø» {Özu® ©ØÖ® £o}UP® £ØÔ ÂÍUSP.
10. Explain the types of communication suitable for better
industrial relation.
]Ó¢u öuõÈÀxøÓUS ö£õ¸zu©õÚ uPÁÀ öuõhº¦
ÁøPPøÍ ÂÍUSP.
2 DE–928
Sp2
11. Explain the historical background of collective bargaining

in India.
C¢v¯õÂÀ Põn¨£k® Tmk¨ ÷£μzvß Áμ»õØÖ¨
¤ßÚo £ØÔ ÂÍUSP.
12. Explain the current condition of trade union in India.

C¢v¯õÂÀ öuõÈØ \[Pzvß uØ÷£õøu¯ {ø»ø¯
ÂÍUSP.
13. Discuss the various schemes of workers’ participation in

India and explain suggestions to improve them.
C¢v¯õÂÀ öuõÈ»õÍºPÒ £[÷PØ¤À EÒÍ £À÷ÁÖ
vmh[PøÍ ÂÁ› ©ØÖ® AÁØøÓ ÷©®£kzx®
£›¢xøμPøÍ ÂÍUSP.
14. Describe the need and procedure of payment of wages

Act.
Fv¯ ö\¾zxøP \mhzvß ÷uøÁ ©ØÖ® ö\¯À •øÓø¯
ÂÍUSP.
15. Explain the alternatives strategies in Labour

management relations.
öuõÈ»õÍº ÷©»õsø© EÓÄPÎÀ ©õØÖ EzvPÒ £ØÔ
ÂÍUSP.
–––––––––––––––
3 DE–928
SP 5
DE–929 Sub. Code

33A2
DISTANCE EDUCATION
Third Semester
LABOUR LEGISLATIONS – I
(2014 Calendar year onwards)

PART A — (5  8 = 40 marks)
1. Explain the objectives of Factories Act 1948.
öuõÈØ\õø» \mh® 1948ß ÷|õUP[PøÍ ÂÁ›.
2. Explain the important features of Industrial Dispute Act
1947?
öuõÈØ\õø» \ºaø\ \mh® 1947À EÒÍ •UQ¯ A®\[PøÍ
ÂÁ›.
3. Distinguish between Strike and Lockout.
÷Áø»{Özu® ©ØÖ® PuÁøh¨¦ CÁØøÓ ÷ÁÖ£kzv
PõmkP.
4. Write a shorts notes on:
(a) Payment of wages
(b) Wage fixation
(c) Time of wage Payment
(d) Mode of Payment
SP 5
]ÖSÔ¨¦ ÁøμP.
(A) Fv¯® ö\¾zxuÀ
(B) Fv¯zøu {ºn°¨£x
(C) Fv¯ ö\¾zx® ÷|μ®
(D) £n® ö\¾zx® •øÓ
5. Under what circumstances an employer is held liable

under/workmen’s Compensation Act? Explain
G¢ua `Ì{ø»°À J¸ •u»õÎ |èhDk \mhzvß RÌ

ö£õÖ¨£õÍμõP EÒÍõº? ÂÁ›.
6. Explain the scope of Shops and Establishment Act.
PøhPÒ ©ØÖ® ìuõ£Ú[PÒ \mhzvß £μ¨ö£Àø»ø¯

ÂÍUSP.
7. Discuss the obligations of employers and employees

under the distinct schemes of Employees Provident Fund
Act.
öuõÈ»õÍº ÷\©|»{v \mhzvß uÛzxÁ©õÚ vmh[PÎß

RÌ •u»õÎPÒ ©ØÖ® öuõÈ»õÍºPÎß Phø©PøÍ ÂÁõv.
8. Explain the role of labour welfare officer in labour

administration.
öuõÈ»õÍº ÷©»õsø©°À öuõÈ»õÍº |» A¾Á»›ß

£[S £ØÔ ÂÁ›.
2 DE–929
SP 5
PART B — (4 × 15 = 60 marks)
9. Discuss the provisions of Payment of Bonus Act 1965.
öPõk¨£nÄ öÁS©v \mh® 1965À EÒÍ \μzxUPøÍ
ÂÁõv.
10. Explain the procedures of penalties in the Factories Act
1948.
öuõÈØ\õø» \mh® 1948À A£μõu[PÎÀ EÒÍ
|øh•øÓPøÍ ÂÁ›.
11. Explain the Various benefits provide by the E.S.I Act,
1948.
E.S.I \mh® 1948ß EÒÍ £À÷ÁÖ |ßø©PøÍ ÂÁ›.
12. Discuss the main provisions of the Minimum wages Act
1948.
SøÓ¢u £m\ Fv¯ \mh® 1948À EÒÍ •UQ¯ \μzxUPøÍ
ÂÁõv.
13. Discuss the various health and safety measures under
the Tamil Nadu Shop and Establishment Act 1947.
uªÌ|õk Pøh ©ØÖ® |øh•øÓ \mh® 1947ß RÌ £À÷ÁÖ
_Põuõμ ©ØÖ® £õxPõ¨¦ |hÁiUøPPøÍ ÂÁõv.
14. Explain the power of appropriate government to make
declaration under the Equal Remuneration Act 1976?
\© Fv¯ \mh® 1976À RÌ AÔÂ¨¦ ö\´¯ Aμ\õ[PzvØS
EÒÍ AvPõμ[PøÍ ÂÁ›.
15. What are the rights and privileges of a trade union?
öuõÈØ\[P[PÎß E›ø©PÒ ©ØÖ® \¾øPPÒ ¯õøÁ?
–––––––––––––––
3 DE–929
Sp 6
DE–930 Sub. Code

33A3
DISTANCE EDUCATION
Third Semester
TRAINING AND DEVELOPMENT
PART A — (5 × 8 = 40 marks)
1. Explain the ‘learning by imitation’.

‘\õ¯À ‰»® PØÓÀ’ – ÂÁ›.
2. Distinguish between Training and Development.

£°Ø] ©ØÖ® A¤Â¸zv CÁØøÓ ÷ÁÖ£kzv PõmkP.
3. Write a short note on the various aids commonly used in

training sessions.
ö£õxÁõP £°Ø] A©ºÄPÐUS £¯ß£kzu¨£k® £À÷ÁÖ
EuÂPøÍ £ØÔ ]Ö SÔ¨¦ ÁøμP.
4. What are the various features of programmed

instructions?
vmhªh¨£mh ÁÈ•øÓPÎß £À÷ÁÖ A®\[PÒ ¯õøÁ?
Sp 6
5. “Training is an investment and not an expense.”

Comment.
‘‘£°Ø] Kº •u½k ÷©¾® Ax Kº ö\»Ä CÀø»’’ –
ÂÍUSP.
6. Why On-the-job training is commonly used by
organizations?
÷Áø»°ß ÷£õx £°Ø] •øÓ°øÚ ö£õxÁõP {ÖÁÚ[PÒ
£¯ß£kzxÁx Hß?
7. Examine the policy of Government towards training in
India.
C¢v¯õÂÀ £°Ø] £ØÔ¯ Aμ]ß ÷Põm£õmøh Bμõ´P.
8. Discuss the importance of management development
programmes.
÷©»õsø© ÷©®£õmk vmh[PÎß •UQ¯zxÁzøu
ÂÍUSP.
PART B — (4 × 15 = 60 marks)
9. How will you evaluate the effectiveness of a training

programme? Explain.
J¸ £°Ø] •øÓ vmhzvß ]Ó¨¤øÚ GÆÁõÖ ©v¨¥k
ö\´ÃºPÒ? ÂÍUSP.
10. What are the steps in organisational development

process? Explain.
{ÖÁÚ ÷©®£õmk •øÓ°ß £» £iPÒ ¯õøÁ? ÂÁ›.
11. Enumerate the functions of training department.

£°Ø] xøÓ°ß ö\¯À£õkPÒ £ØÔ ÂÁ›.
2 DE–930
Sp 6
12. Discuss in detail the training policies with suitable

examples.
ö£õ¸zu©õÚ £°Ø] öPõÒøPPøÍ uS¢u Euõμn[PÐhß
ÂÁ›.
13. What is career development? Explain the steps involved

it.
£ozxøÓ ÁÍºa] GßÓõÀ GßÚ? ÷©¾® Ax Dk£mkÒÍ
ÁÈ•øÓPøÍ ÂÁ›.
14. Distinguish between (a) training and development and

(b) training and education.
÷ÁÖ£kzxP (A) £°Ø] ©ØÖ® A¤Â¸zv ©ØÖ®
(B) £°Ø] ©ØÖ® PÀÂ.
15. What are the necessary attributes of a good trainer?

J¸ |À» £°Ø]¯õÍ¸US ÷uøÁ¯õÚ £s¦PøÍ ¯õøÁ?
–––––––––––––––
3 DE–930
sp3
DE–931 Sub. Code

33B1
DISTANCE EDUCATION
Third Semester
MARKETING OF SERVICES
PART A — (5  8 = 40 marks)
1. What are the characteristics of Services?

÷\øÁPÎß Snõv\¯[PÒ ¯õøÁ?
2. What are the fastest growing services sectors in India?
G¢u ÁøP¯õÚ ÷\øÁ xøÓ C¢v¯õÂÀ ÷ÁP©õP ÁÍº¢x
Á¸QÓx?
3. What is service life cycle? Explain.
÷\øÁ ÁõÌUøP _ÇØ] GßÓõÀ GßÚ? ÂÍUSP.
4. Explain the any four challenges in hospitality marketing
services.
Â¸¢÷uõ®£À ÷\øÁ \¢øu°À Põn¨£k® \ÁõÀPÒ
|õßQøÚ ÂÁ›.
5. Explain Entertainment Service.
ö£õÊx÷£õUS ÷\øÁPøÍ ÂÁ›.
sp3
6. Explain the components of integrated service
management.
J¸[Qøn¢u ÷\øÁ ÷©»õsø©°ß TÖPøÍ ÂÁ›.
7. Explain the physical evidences in services marketing mix.

÷\øÁPÒ P»¨¦ \¢øu°ß C¯À Aø©¨¦ Buõμ[PøÍ
£ØÔ ÂÁ›.
8. Write a detailed note on quality aspects of customer

service.
ÁõiUøP¯õÍº ÷\øÁ öuõhº£õÚ ]Ó¨£®\[PøÍ SÔzx
J¸ Â›ÁõÚ Pmkøμ ÁøμP.
PART B — (4 × 15 = 60 marks)
9. Explain the different methods of classification of services.

÷\øÁPÎß £À÷ÁÖ ÁøPPøÍ ÂÁ›.
10. Discuss the conceptual model of’ Service quality with a

neat diagram.
÷\øÁ uμ® £ØÔ P¸zx¸ ©õv›ø¯ \›¯õÚ Áøμ£hzxhß
ÂÁ›.
11. What are the basic steps in market segmentation?

Explain.
\¢øu £S¨£õ´ÂÀ EÒÍ Ai¨£øh ÁÈ•øÓPÒ GßÓõÀ
GßÚ? ÂÁ›.
12. Prepare a marketing plan for any one service in India.

H÷uÝ® J¸ ÷\øÁ°øÚ C¢v¯õÂÀ \¢øu°kÁuØS
\¢øu vmh® u¯õ›UP.
2 DE–931
sp3
13. Explain the meaning and levels of service positioning in
the market.
\¢øu°À ÷\øÁ¨ ö£õ¸mPøÍ •ßøÁzuÀ Gß£vß
ö£õ¸øÍ²® AvÀ EÒÍ £À÷ÁÖ {ø»PøÍ²® ÂÁ›.
14. Describe the marketing strategies adopted by HDFC

bank in marketing their services.
HDFC Á[Q uÚx ÷\øÁø¯ \¢øu°køP°À øP¯õÐ®
\¢øu°¯À u¢vμ[PøÍ ÂÁ›.
15. Explain your suggestions for promoting tourism market

in India.
C¢v¯õÂÀ _ØÖ»õ \¢øuø¯ ÷©®£kzu E[PÎß
B÷»õ\øÚPøÍ ÂÍUSP.
————————
3 DE–931
Sp 1
DE–932 Sub. Code

33B2
DISTANCE EDUCATION
Third Semester
PROMOTIONAL MANAGEMENT
1. What is promotion mix?
÷©®£õmk P»øÁ GßÓõÀ GßÚ?
2. What are the benefits of advertising?
ÂÍ®£μzvß |ßø©PÒ ¯õøÁ?
3. Difference between advertising and personal selling.
ÂÍ®£μzøu²®, BÒ\õº ÂØ£øÚ²® ÷ÁÖ£kzxP.
4. Bring out the contents of a promotional budget.
ÂØ£øÚ ÷©®£õmk ÁμÄ ö\»Ä vmhzvß

EÒÍhUP[PøÍ GÊxP.
5. Describe the importance of direct marketing.
÷|μi \¢øu°ß •UQ¯zxÁzøu £ØÔ ÂÁ›.

Sp 1
6. What are the advantages and disadvantages of publicity?

¤μ£»£kzxu¼ß |ßø©, wø©PÒ ¯õøÁ?
7. What are the characteristics of personal selling?

BÒ\õº ÂØ£øÚ°ß C¯À¦PÒ ¯õøÁ?
8. Point out the ethics in promotion.

ÂØ£øÚ ÷©®£õmi¾ÒÍ {¯vPøÍ SÔ¨¤kP.
9. Compare the promotional strategies followed in consumer

and Industrial markets.
~Pº÷Áõº ©ØÖ® öuõÈØ\õø» \¢øuPÎÀ ¤ß£ØÓ¨£k®
÷©®£õmk ²zvPøÍ J¨¤kP.
10. Explain the criterias used in selecting the media for

advertising.
ÂÍ®£μ \õuÚzøu ÷uº¢öuk¨£uØS £¯ß£kzu¨£k®
Ai¨£øhPÒ ¯õøÁ?
11. Explain the techniques used by the direct marketing.

÷|μi \¢øu£kzxu¼À £¯ß£kzu¨£k® öuõÈÀ
~m£[PøÍ ÂÍUSP.
12. Do you think that selection of advertising agency is

easier? If not, what care and caution have to be taken?
ÂÍ®£μ •Pø©ø¯ ÷uºÄ ö\´Áx GÎx GßÖ }Âº
{øÚUQÕºPÍõ? CÀø» GßÓõÀ GßÚ? •ßöÚa\›UPøÍ
GkUP ÷Ási²ÒÍx.
2 DE–932
Sp 1
13. “Promotion programme must be within ethical grand”

discuss.
“÷©®£õmk vmh©õÚx AÓö|ÔUSÒ ÇUP ÷Ásk®” &
ÂÍUSP.
14. Explain the method used for evaluation the performance

of sales force.
ÂØ£õsø©¯øμ ©v¨¤h £¯ß£hzu¨£k® •øÓPøÍ
ÂÍUSP.
15. Narrate the status of media in India.

C¢v¯õÂ¾ÒÍ FhP[PÎß {ø»°øÚ Â›ÁõP GÊxP.
–––––––––––––––
3 DE–932
Sp7
DE–933 Sub. Code

33B3
DISTANCE EDUCATION
M.B.A. (G) DEGREE EXAMINATION, MAY 2017
Third Semester
PRODUCT MANAGEMENT
(2014 Calendar Year onwards)
1. Define product. Explain the meaning.

ö£õ¸Ò C»UPn® u¸P. AuøÚ ÂÁ›.
2. What do you mean by a new product?

¦v¯ ö£õ¸Ò GßÓõÀ GßÚ?
3. What are the objectives of test marketing?

÷\õuøÚa \¢øu°¯¼ß ÷|õUP[PÒ ¯õøÁ?
4. Explain the importance of brand expansion.

ÁoP ö£¯º Â›ÁõUPzvß •UQ¯zxÁzøu ÂÁ›.
5. Explain team working.

SÊ ÷Áø»°øÚ¨ £ØÔ ÂÁ›.
6. Explain the reasons for branding.

Â¯õ£õμSÔUPõÚ Põμn[PøÍ ÂÍUSP.
Sp7
7. What is meant by product life cycle?
ö£õ¸Îß ÁõÌUøP _ÇØ] GßÓõÀ GßÚ?
8. Discuss the concept of product policy.
ö£õ¸Ò öPõÒøP £ØÔ ÂÁ›.
9. Explain in detail about product mix decisions.

ö£õ¸Ò u¯õ›¨¦ P»øÁ •iÄPÒ £ØÔ Â›ÁõP ÂÁ›.
10. Explain existing product management.
uØ÷£õxÒÍ ö£õ¸mPÎß ÷©»õsø© GßÓ P¸zøu
ÂÍUSP.
11. Explain the product life cycle and its concepts.
ö£õ¸Îß ÁõÌUøP _ÇØ] ©ØÖ® Auß P¸zxUPøÍ
ÂÍUSP.
12. Discuss the applications of 7’s model in new product
development.
¦v¯ ö£õ¸Ò E¸ÁõUPzvß 7’s ©õv›°ß £¯ß£õkPøÍ
ÂÁõvUP.
13. Discuss the different product positioning strategies.
ö£õ¸Ò {ø»£kzxÁuØPõÚ £ÀÁøP EzvPøÍ Gkzx
TÖP.
14. Discuss the various steps of product research.
ö£õ¸Ò Bμõá]°ß £À÷ÁÖ £i{ø»PøÍ ÂÁ›.
15. Explain the role of top management in new product
development.
¦v¯ ö£õ¸Ò ÁÍºa]US ÷©À{ø» ÷©»õsø©°ß
£[QøÚ ÂÍUSP.
————————
2 DE–933
wk10
DE–934 Sub. Code

33C1
DISTANCE EDUCATION
Third Semester
MANAGEMENT OF FUNDS
1. What is meant by fund? State its features.

{v Gß£uß ö£õ¸Ò GßÚ? Auß C¯À¦PøÍ TÖP.
2. Explain the importance of funds in an organization.

J¸ {ÖÁÚzvß {v°ß •UQ¯zxÁzøu ÂÁ›.
3. Bring out the different types of cost.

ö\»Âß £À÷ÁÖ ÁøPPøÍ TÖP.
4. What is meant by pay back period (PBP)?

•uÀ «m¦Põ»® (PBP) GßÓõÀ GßÚ?
5. Distinguish between risk and uncertainity.

Ch÷μØÓÀ ©ØÖ® EÖv°ßø©UQøh÷¯ ÷ÁÖ£kzxP.
6. What is internal rate of return of an investment?

Jº •u½miÀ APÂøÍÄ ÂQu •øÓ GßÓõÀ GßÚ?
wk10
7. Explain the mechanics of issuing GDRs.

GDR I öÁÎ°kÁv¾ÒÍ ~m£[PøÍ ÂÁ›.
8. What are the advantages of mobilizing funds in

international market?
£ßÚõmk \¢øu°À {v vμmkÁuß |ßø©PÒ ¯õøÁ?
9. Explain the various aspects of management of funds.

{v ÷©»õsø©°À EÒÍ £» \õμõ®\[PøÍ ÂÁ›.
10. Describe the advantages and disadvantages of payback

period method of capital budgeting.
•uÀ «m¦ Põ» ‰»uÚ vmhªhÀ •øÓ°ß |ßø©PÒ

©ØÖ® wø©PøÍ ÂÁ›.
11. What is cost of capital? State its significance

‰»uÚzvØPõÚ ö\»Ä Gß£x ¯õx? Auß •UQ¯zxÁzøu
TÖP.
12. Explain various types of leasing.
SzuøP°ß £À÷ÁÖ ÁøPPøÍ ÂÍUSP.
13. Describe the procedure for determining the optimal

capital structure.
{øÓ {ø» ‰»uÚ Aø©¨ø£ Pøh¤iUS® ö£õÊx

PÁÛUP¨£h ÷Ási¯ •øÓPøÍ ÂÁ›.
2 DE–934
wk10
14. Critically comment on the methods of risk analysis

commonly used in practice.
|øh•øÓ°À Chº£õmøh £S¨£õ´Ä ö\´¯ £¯ß£kzx®
£À÷ÁÖ •øÓPøÍ £ØÔ Pmkøμ ÁøμP.
15. Describe the financial instruments used in international

trade.
£ßÚõmk ÁoPzvÀ £¯ß£kzuU Ti¯ {v P¸ÂPøÍ
£ØÔ ÂÁ›.
—————————
3 DE–934
wk12
DE–935 Sub. Code

33C2
DISTANCE EDUCATION
Third Semester
INVESTMENT ANALYSIS AND PORTFOLIO

MANAGEMENT
1. Explain the concept of investment.

•u½miß Ai¨£øhU P¸zxUPøÍ ÂÍUSP.
2. Explain Hedging.
•øÇ°kuÀ – ÂÍUSP.
3. Write short note on “Price earning analysis”.

‘‘Âø» \®£õvUS® £S¨£õ´Ä’’ £ØÔ ]Ö SÔ¨¦ ÁøμP.
4. What is share valuation?

£[S ©v¨¥k GßÓõÀ GßÚ?
5. What do you mean by “Moving Average Analysis”?

‘‘|P¸® \μõ\› £S¨£õ´Ä’’ GßÓõÀ GßÚ?
6. What is meant by “Two factorial models”?

‘‘Cμsk Põμo ©õv›PÒ’’ GßÓõÀ GßÚ?
wk12
7. Explain the capital market line.

•u¼Ú \¢øu ÷PõmiøÚ ÂÍUSP.
8. What do you mean by Portfolio performance?

•u½mk¨ £mi¯ÀPÒ AÍÂh¨£kuÀ GßÓõÀ GßÚ?
9. Explain the different types of Investment.

•u½miß £À÷ÁÖ ÁøPPøÍ ÂÍUSP.
10. Discuss in detail the basic concepts of Investment

portfolio management with its importance.
•u½mk £zvμ £mi¯À ÷©»õsø©°ß Ai¨£øhU P¸zx
©ØÖ® •UQ¯zxÁzøu ÂÍUSP.
11. Explain the concept of fundamental analysis.

Ai¨£øh B´Âß P¸zx¸øÁ ÂÍUSP.
12. Explain the various pattern of chart.

Áøμ£h[PÎß £À÷ÁÖ ÁøP¯õÚ ©õv›PøÍ ÂÍUSP.
13. Discuss in detail the “Lagrange Multiplier method”.

‘‘»õU÷μßä ö£¸UP® •øÓ’’ £ØÔ ÂÁ›UP.
14. Discuss the three forms of the efficient market

hypothesis.
\¢øuzvÓß AÝ©õÚ[PÎß ‰ßÖ ÁiÁ[PøÍ ÂÁ›.
15. Explain the need and methods of portfolio revision.

•u½mk¨ £mi¯¼øÚ ©õØÔ Aø©¨£uØPõÚ
÷uøÁ°øÚ²®, Auß £À÷ÁÖ ÁøP¯õÚ •øÓPøÍ²®
ÂÍUSP.
———————
2 DE–935
wk11
DE–936 Sub. Code

33C3
DISTANCE EDUCATION
Third Semester
FINANCIAL SERVICES AND INSTITUTIONS
PART A — (5  8 = 40 marks)
1. Define financial services. Mention its features.

{v°¯À ÷\øÁPÐUPõÚ ÁøμÂ»UPn® u¢x Auß
ußø©PøÍU SÔ¨¤k.
2. Explain in detail about financial intermediary

institutions.
{v Cøh{ø» {ÖÁÚ[PøÍ¨ £ØÔ ÂÍUP©õP ÂÁ›.
3. State the significance of rating symbols.

uμ SÔ±kPÎß •UQ¯zxÁzvøÚU TÖ.
4. What is listing? Mention the benefits of listing.

£mi¯¼hÀ GßÓõÀ GßÚ? Auß £¯ßPøÍU TÖ.
5. Discuss the types of issue pricing.

£[S/£zvμ öÁÎ±mk Âø»°h¼ß ÁøPPøÍ¨ £ØÔ
ÂÁõv.
wk11
6. Write in detail about BSE.

BSE-£ØÔ ÂÍUP©õP GÊxP.
7. Point out the need of portfolio management services.

£mi¯À ÷©»õsø© ÷\øÁ°ß ÷uøÁø¯U SÔ¨¤k.
8. Explain the role of SEBI in regulating stock exchanges.

£[S \¢øuø¯ Pmk¨£kzxÁvÀ SEBI-°ß £[QøÚ
ÂÍUSP.
PART B — (4 × 15 = 60 marks)
9. Mention the SEBI regulation towards merchant bankers.

Â¯õ£õμ Á[Q¯¸UPõÚ SEBI-°ß Pmk£õmk •øÓPøÍ
SÔ¨¤kP.
10. What is CRISIL? State and explain its services.

CRISIL-GßÓõÀ GßÚ? Auß £oPøÍ ÂÍUP©õP TÖ.
11. Discuss the SEBI-guidelines for public issues by New

Companies.
¦v¯ {ÖÁÚ[PÎß £[S öÁÎ±miØPõÚ ö\¤°ß
£›¢xøμPøÍ¨ £ØÔ ÂÁõv.
12. Narrate in detail about the International Rating

Agencies.
AQ» E»P uμ ©v¨¥mk {ø»¯[PøÍ¨ £ØÔ ÂÍUP©õP
ÁøμP.
2 DE–936
wk11
13. Examine the functions of OTCEI.

OTCEI--°ß £oPøÍ Bμõ´P.
14. Explain the types of Mutual Fund Schemes.

£μì£μ {v vmh[PÎß ÁøPPøÍ ÂÍUSP.
15. Examine the various investor education measures

undertaken in India.
C¢v¯õÂÀ •u½mhõÍº PÀÂUPõP GkUP¨£mh £À÷ÁÖ
|hÁiUøPPøÍ B´Ä ö\´.
–––––––––––––
3 DE–936
wk4
DE–937 Sub. Code

41
DISTANCE EDUCATION
Fourth Semester
PRODUCTION AND OPERATIONS MANAGEMENT
1. Discuss the relationship between production and other

functional areas.
EØ£zvUS® ©ØÖ® Cuμ ö\¯À£õmk £SvPÐUS®
Cøh÷¯²ÒÍ öuõhº¤øÚ ÂÍUSP.
2. Write short note on :

(a) CAD and
(b) CAM
]ÖSÔ¨¦ ÁøμP :
(A) CAD ©ØÖ®
(B) CAM
3. Bring out the importance of capacity planning.

vÓß vmhªh¼ß •UQ¯zxÁzøu öÁÎUöPõnºP.
wk4
4. What are the steps involved in computing the standard

time?
uμ ÷|μzvøÚ PnUQku¼À EÒÍh[Q¯ £i{ø»PÒ
¯õøÁ?
5. What is JIT? Discuss its benefits.

JIT GßÓõÀ GßÚ? Auß |ßø©PøÍ ÂÁ›.
6. Explain the functions of production planning and control.

EØ£zv vmhªhÀ ©ØÖ® Pmk¨£õmiß ö\¯À£õkPøÍ
ÂÍUSP.
7. How to improve the quality in manufacturing process

using statistical quality control tools?
u¯õ›¨¦ ö\¯À•øÓ uμzvøÚ ¦ÒÎ°¯À uμ Pmk¨£õmk
E£Pμn[PÒ öPõsk GÆÁõÖ ÷©®£kzxÁõ´?
8. Explain in detail about the ‘‘zero defect manufacturing’’.

‘‘§ä¯ SøÓ£õk EØ£zv’’ – £ØÔ Â›ÁõP ÂÍUPÄ®.
9. Describe the various functions of production

management.
EØ£zv ÷©»õsø©°ß £À÷ÁÖ ö\¯À£õkPøÍ
ÂÁ›UPÄ®.
10. What is mass production? Explain its characteristics,

advantages and limitations.
ö£¸® EØ£zv GßÓõÀ GßÚ? Auß ]Ó¨¤¯À¦PÒ,
|ßø©PÒ ©ØÖ® SøÓ£õkPøÍ ÂÍUSP.
2 DE–937
wk4
11. Enumerate the capacity requirement planning process for

manufacturing industries.
EØ£zv öuõÈØ\õø»PÐUPõÚ vÓß ÷uøÁ vmhªh¼ß
ö\¯À•øÓ°øÚ ÂÁ›UPÄ®.
12. Explain the need and rationale for work study.

£o B´Âß ÷uøÁ ©ØÖ® Ai¨£øh Põμn[PøÍ
ÂÍUSP.
13. Discuss the factors should be kept in mind while deciding

upon a suitable type of plant layout.
J¸ ö£õ¸zu©õÚ £o©øÚ ÁÈ Aø©¨¦ vmhzvøÚ
öu›Ä ö\´²®÷£õx P¸zvÀ öPõÒÍ ÷Ási¯ PõμoPøÍ
ÂÁ›.
14. Explain the steps involved in the material requirement

planning.
‰»¨ö£õ¸Ò ÷uøÁ vmhªh¼À EÒÍh[Q¯
£i{ø»PøÍ ÂÍUSP.
15. Discuss the process of TQM.

ö©õzu uμ ÷©»õsø©°ß ö\¯À •øÓ°øÚ ÂÁ›.
——————
3 DE–937
wk 3
DE–938 Sub. Code

42A1
DISTANCE EDUCATION
Fourth Semester
COMPENSATION MANAGEMENT
1. Bring out the importance of theory of wages.

T¼ ÷Põm£õmiøÚ •UQ¯zxÁzøu öÁÎUöPõnºP.
2. Explain any two wage theories.

H÷uÝ® Cμsk T¼ ÷Põm£õkPøÍ ÂÍUSP.
3. What are the job and competition factors connected with

wage fixation?
T¼ {ºn¯® ö\ú¼À öuõhº¦øh¯ ÷Áø» ©ØÖ® ÷£õmi
PõμoPÒ ¯õøÁ?
4. What are the merits and demerits of profit sharing?

»õ£¨ £QºÁõÀ HØ£k® |ßø©PÒ ©ØÖ® wø©PÒ ¯õøÁ?
wk 3
5. Write a descriptive note on “Employee stock option plan”.

‘‘FÈ¯º £[S Â¸¨£ vmh®’’ – SÔzx ÂÍUP©õÚ SÔ¨¦
ÁøμP.
6. Mention the factors to be considered in measuring

performance.
ö\¯ÀvÓøÚ AÍÂkøP°À P¸zvÀ öPõÒÍ ÷Ási¯
PõμoPøÍ SÔ¨¤kP.
7. State the provisions of the payment of Wages Act, 1936

regarding deductions from wages.
T¼°À ö\´¯¨£k® ¤izu[PÒ öuõhº£õP T¼ ÁÇ[PÀ
\mh® 1936&À ö\õÀ»¨£mh \mh \μzxUPøÍ TÖP.
8. Briefly discuss the factors affecting international

compensation.
\ºÁ÷u\ Dk öuõøP ÁÇ[Suø» £õvUS® PõμoPøÍ
_¸UP©õP ÂÁ›.
9. Enumerate the micro and macro economic factors that

are connected with pay and compensation.
\®£Í® ©ØÖ® Dk öuõøP ÁÇ[SuÀ öuõhº¦øh¯
~so¯À ©ØÖ® ÷£›¯À ö£õ¸Íõuõμ PõμoPøÍ
ÂÁ›UPÄ®.
10. Describe the various steps involved in pay / wage fixation

process.
\®£Í® / T¼ {ºn¯ |øh•øÓ°À EÒÍh[Q¯ £À÷ÁÖ
£i{ø»PøÍ ÂÁ›UPÄ®.
2 DE–938
wk 3
11. Discuss the role of trade union in wage rate

determination.
T¼ ÂQu® {ºn¯® ö\´ÁvÀ öuõÈØ \[Pzvß £[QøÚ
ÂÁ›.
12. Explain the various wage incentive schemes in India.

C¢v¯õÂÀ EÒÍ £À÷ÁÖ Fv¯ / T¼ FUPz vmh[PøÍ
ÂÍUSP.
13. What are the parameters used to measures the employee

performance?
£o¯õÍº ö\¯ÀvÓøÚ ©v¨¤h £¯ß£kzu¨£k®
AÍÄ¸UPÒ ¯õøÁ?
14. Briefly discuss the provisions of Minimum Wages Act,

1948.
SøÓ¢u £m\ T¼a \mh® 1948&ß \mh \μzxUPøÍ
_¸UP©õP ÂÁ›.
15. Discuss the consequences of dis-satisfaction with

compensation.
Dk öuõøP ÁÇ[PÀ «uõÚ Av¸¨v°ß ÂøÍÄPøÍ
ÂÁ›.
————————
3 DE–938
WK 6
DE-939 Sub. Code

42A2
DISTANCE EDUCATION
Fourth Semester
LABOUR LEGISLATIONS — II
(2014 calendar year onwards)
1. Discuss the objects and application of the payment of

bonus Act.
÷£õÚì ÁÇ[PÀ \mhzvß ÷|õUP[PÒ ©ØÖ®
ö\¯À£õmiøÚ ÂÁ›.
2. Define the following terms under the payment of Gratuity

Act, 1972.
(a) Employee
(b) Employer
(c) Continuous service.
£oUöPõøh ÁÇ[PÀ \mh® 1972&ß £i ¤ßÁ¸®
£u[PøÍ Áøμ¯Ö.
(A) FÈ¯º
(B) •u»õÎ
(C) öuõhºa]¯õÚ ÷\øÁ.
WK 6
3. State the provisions of maintenance of registers and

records under the payment of wages Act, 1936.
T¼ ÁÇ[PÀ \mh® 1936&ß £i £v÷ÁkPÒ ©ØÖ®
£vÄPøÍ £μõ©›¨£x SÔzuõÚ \mh \μzxUPøÍ TÖP.
4. Explain the salient features of payment of Gratuity Act,

1972.
£oUöPõøh ÁÇ[PÀ \mh® 1972&ß •UQ¯ A®\[PøÍ
ÂÍUSP.
5. Write a descriptive note on ‘‘modification of standing

orders’’.
{ø»°¯Ø PmhøÍ ©õØÓ® SÔzx ÂÍUP©õÚ SÔ¨¦
ÁøμP.
6. What are the powers of certifying officers?

EÖv£kzx® AvPõ›°ß AvPõμ[PÒ ¯õøÁ?
7. Discuss any four duties of a registered trade union.

J¸ £vÄ ö\´¯¨£mh öuõÈØ \[Pzvß H÷uÝ® |õßS
Phø©PøÍ ÂÁ›.
8. Write about the ‘‘penalties for offences under the trade

union Act, 1926’’.
öuõÈØ \[P \mh® 1926&ß £i SØÓ[PÐUPõÚ A£μõu®
‘‘SÔzx SÔ¨¦ ÁøμP.’’
9. Explain the provisions of payment of bonus Act, 1965.

÷£õÚì ÁÇ[PÀ \mh® 1965&ß \mh \μzxUPøÍ ÂÍUSP.
2 DE-939
WK 6
10. What are the rules as to determination and recovery of

the amount of gratuity under payment of gratuity Act,
1972?
£oUöPõøh \mh® 1972&ß £i £oUöPõøh öuõøP°øÚ
wº©õÛ¨£uØS®, v¸®£¨ ö£Öu¾UPõÚ ÂvPÒ ¯õøÁ?
11. Who is an inspector under the payment of wages Act?

Discuss his powers and function.
T¼ ÁÇ[PÀ \mhzvß £i B´ÁõÍº Gß£Áº ¯õº?
AÁ¸øh¯ AvPõμ[PÒ ©ØÖ® ö\¯À£õkPøÍ ÂÁ›.
12. Explain the rules for payment of wages under the

payment of wages Act, 1936.
T¼ ÁÇ[PÀ \mh® 1936&ß £i T¼ ö\¾zxÁuØPõÚ
ÂvPøÍ ÂÍUSP.
13. Enumerate procedure for fixing and revising minimum

wages.
SøÓ¢u£m\ Fv¯® {ºn¯® ö\úÀ ©ØÖ®
v¸zxÁuØPõÚ |øh•øÓø¯ ÂÁ›UPÄ®.
14. Discuss the provisions relating to submission of draft

standing orders.
ÁøμÄ {ø»°¯Ø PmhøÍPÒ \©º¨¤¨£uØPõÚ \mh
\μzxUPøÍ ÂÁ›.
15. Discuss the privileges of a registered trade union.

J¸ £vÄ ö\´¯¨£mh öuõÈØ \[Pzvß ]Ó¨¦›ø©PøÍ
ÂÁ›.
———————
3 DE-939
SER
DE-940 Sub. Code

42A3
DISTANCE EDUCATION
M.B.A. (General) DEGREE EXAMINATION, MAY 2017.
Fourth Semester
ORGANISATIONAL DEVELOPMENT
PART A — (5  8 = 40 marks)
1. Describe the meaning and concept of Organisational

Development.
Aø©¨¦ ÷©®£õmiß ö£õ¸Ò ©ØÖ® P¸zx¸øÁ ÂÁ›.
2. Explain the maintenance component of Organisational

Development.
Aø©¨¦ ÷©®£õmiß £μõ©›¨¦ TÖøÁ ÂÍUSP.
3. Explain the process of action research.

ö\¯À Bμõá]°ß ö\¯À•øÓ°øÚ ÂÍUSP.
4. Write a note on : Team interventions.

SÊ SÖURkPÒ £ØÔ GÊxP.
5. Distinguish organisational development from

organisational performance.
Aø©¨¦ ÷©®£õmi¼¸¢x Aø©¨¦ ö\¯ÀvÓøÚ
÷ÁÖ¨£kzxP.
SER
6. Explain the future prospects in organisational

development.
Aø©¨¦ ÷©®£õmiØPõÚ GvºPõ» Áõ´¨¦PøÍ ÂÍUSP.
7. Describe the history of action research.

ö\¯À Bμõá]°ß Áμ»õØÔøÚ ÂÁ›.
8. What are the assumptions of Organisational

Development?
Aø©¨¦ ÷©®£õmiß AÝ©õÚ[PÒ ¯õøÁ?
PART B — (4  15 = 60 marks)
9. Discuss the scope of Organisational Development.

Aø©¨¦ ÷©®£õmiß £μ¨¤øÚ ÂÁõv.
10. Explain the various theories of Organisational

Development.
Aø©¨¦ ÷©®£õmiß £À÷ÁÖ ÷Põm£õkPøÍ ÂÍUSP.
11. Explain the various types of Action Research.

ö\¯À Bμõá]°ß £À÷ÁÖ ÁøPPøÍ ÂÍUSP.
12. Describe the various types of personal and group

interventions.
£À÷ÁÖ ÁøP¯õÚ uÛ¨£mh ©ØÖ® SÊ SÖURkPÒ £ØÔ
ÂÁ›.
13. Discuss the conditions for success and failure of

Organisational Development.
Aø©¨¦ ÷©®£õmiß öÁØÔ ©ØÖ® ÷uõÀÂUPõÚ
{ø»ø©PøÍ ÂÁõv.
2 DE-940
SER
14. Explain the various issues in organisational development.

Aø©¨¦ ÷©®£õmiß £À÷ÁÖ ¤μa]øÚPøÍ ÂÍUSP.
15. Trace the origin and growth of organisational

development.
Aø©¨¦ ÷©®£õmiß ÷uõØÓ® ©ØÖ® ÁÍºa]°øÚ
Bμõ´P.
_______________
3 DE-940
wk7
DE–941 Sub. Code

42B1
DISTANCE EDUCATION
Fourth Semester
INTERNATIONAL MARKETING
PART A — (5  8 = 40 marks)
1. Describe the international dimensions of marketing.

\¢øu°ku¼ß \ºÁ÷u\ ußø©PøÍ ÂÁ›.
2. Explain the importance of studying consumer behaviour.

~Pº÷Áõº |hzøu SÔzx £i¨£uØPõÚ •UQ¯zxÁzøu
ÂÍUSP.
3. Describe the elements of marketing mix.

\¢øu°køPU P»øÁ°ß TÖPøÍ ÂÁ›.
4. How does the pricing strategies support for international

marketing?
£ßÚõmk \¢øu°køP°À Âø»°hÀ ²UvPÒ GÆÁõÖ
EuÄQÓx?
wk7
5. Explain the significance of overseas product exhibitions
and trade fairs.
öÁÎ|õmk ö£õ¸Ò PsPõm] ©ØÖ® ÁºzuP PsPõm]°ß
•UQ¯zxÁzøu ÂÍUSP.
6. Write the importance of distribution mix.

ÁÇ[PÀ P»øÁ°ß •UQ¯zxÁ® SÔzx GÊxP.
7. Explain the advantages of branding.

ÁõoP¨ ö£¯›ku¼ß |ßø©PøÍ ÂÁ›.
8. Explain the importance of counter trade.

Gvº ÁºzuP •UQ¯zxÁzøu ÂÍUSP.
PART B — (4 × 15 = 60 marks)
9. Discuss the approaches of international marketing.

£ßÚõmk \¢øu°ku¼ß AqS•øÓPøÍ ÂÁõv.
10. Analyse the various theories of consumer behaviour.

~Pº÷Áõº |hzøu öuõhº£õÚ £À÷ÁÖ ÷Põm£õkPøÍ
Bμõ´P.
11. Discuss the product life cycle concept in global market

context.
E»P \¢øu°¯À `Ç¼À ö£õ¸Ò B²m _ÇØ]U
÷Põm£õmiøÚ ÂÁõv.
12. Bring out the factors that affecting pricing decisions in

international marketing.
£ßÚõmk \¢øu°køP°À Âø»z wº©õÚ[PøÍ £õvUS®
PõμoPøÍ öÁÎU öPõnºP.
2 DE–941
wk7
13. Discuss the different types of sales promotion activities in
international marketing.
£ßÚõmk \¢øu°køP°À EÒÍ £À÷ÁÖ ÁøP¯õÚ
ÂØ£øÚ¨ ö£¸UP |hÁiUøPPøÍ ÂÁõv.
14. Explain the importance of international marketing

information system and research.
£ßÚõmk \¢øu°kuÀ uPÁÀ Aø©¨¦ ©ØÖ® Bμõá]°ß
•UQ¯zxÁzøu ÂÍUSP.
15. Enumerate the various stages involved in new product

development.
¦v¯ ö£õ¸Ò E¸ÁõUPzvÀ EÒÍ £À÷ÁÖ {ø»PøÍ
ÂÍUSP.
————————
3 DE–941
Ws 5
DE–942 Sub. Code

42B2
DISTANCE EDUCATION
Fourth Semester
LOGISTICS MARKETING AND TECHNOLOGY
1. Write the significance of service marketing.

÷\øÁPÒ \¢øu°¯¼ß •UQ¯zxÁzøu GÊxP.
2. Describe about differentiated and undifferentiated

marketing.
÷ÁÖ£mh ©ØÖ® ÷ÁÖ£õhØÓ \¢øu¨£kzuÀ SÔzx
ÂÁ›UPÄ®.
3. Point out the sources for product innovation.

ö£õ¸ÎÀ ¦xø©UPõÚ ‰»[PøÍ¨ £ØÔ SÔ¨¤kP.
4. What are the different types of salesman?

ÂØ£õsø©¯›ß £À÷ÁÖ ÁøPPÒ ¯õøÁ?
5. Critically examine the uses of wireless data and micro-

chip technology system in logistics marketing.
uÍÁõh \¢øu°¯¼À Á¯ºö»ì uPÁÀ ©ØÖ® ø©U÷μõ ]¨
öuõÈÀ~m£ Aø©¨¤ß £¯ßPøÍ¨ £ØÔ Bμõ´P.
Ws 5
6. What are the elements of total quality management?

ö©õzu uμ ÷©»õsø©°ß EmTÖPÒ ¯õøÁ?
7. Describe about distribution mix decisions.

ÂÛ÷¯õP P»øÁ •iÄPÒ SÔzx ÂÍUSP.
8. Explain the advances in shipping technology.

P¨£À öuõÈÀ~m£ •ß÷ÚØÓ[PøÍ ÂÍUSP.
9. Discuss the various approaches to the study of

marketing.
\¢øu°¯ø»¨ £°¾® £À÷ÁÖ AqS•øÓPøÍ ÂÁõv.
10. Narrate the various steps involved in consumer buying

decision process.
~Pº÷Áõ›ß Áõ[SuÀ wº©õÚ® |øh•øÓ°À EÒÍ
£À÷ÁÖ Pmh[PøÍ ÂÁ›.
11. Explain BCG product portfolio concept and uses in

logistics marketing.
uÍÁõh \¢øu°ku¼À ¤.].â. ö£õ¸Ò £mi¯À P¸zøu²®
Auß £¯ßPøÍ²® ÂÍUSP.
12. Discuss the methods of sales promotion.

ÂØ£øÚ ÷©®£õmk ÁÈPøÍ ÂÁõv.
13. Explain the importance of RFID technology.

RFID öuõÈÀ~m£zvß •UQ¯zxÁzøu ÂÍUSP.
2 DE–942
Ws 5
14. Discuss the advances in flight technology and rail

technology.
Â©õÚ öuõÈÀ~m£® ©ØÖ® Cμ°À öuõÈÀ~m£zvÀ EÒÍ
•ß÷ÚØÓ[PøÍ ÂÁõv.
15. Explain the requirements for successful market

segmentation.
öÁØÔPμ©õÚ \¢øu¨ £S¨¤ØSz ÷uøÁ¯õÚ PõμoPøÍ
ÂÍUSP.
————————
3 DE–942
Ws 11
DE–943 Sub. Code

42B3
DISTANCE EDUCATION
Fourth Semester
STRATEGIC RETAIL MANAGEMENT
1. Explain the role of retail strategist in modern business

world.
|ÃÚ ÁoP E»QÀ ]À»øμ ²Uv u¢vμ ÁÀ¾|›ß £[QøÚ
ÂÁ›.
2. What is value chain analysis? How is it undertaken?

©v¨¦ \[Q¼ £S¨£õ´Ä GßÓõÀ GßÚ? Ax G¨£i
÷©ØöPõÒÍ¨£kQÓx?
3. Describe the strategy for merger and acquisition.

{Ö© Cøn¨¦ ©ØÖ® DºzuÀ BQ¯ÁØÔØPõÚ ²UvvÓß
£ØÔ ÂÁ›.
4. What are the components of project life cycle?

ö\¯Àvmh ÁõÌUøPa `Ç¼ß EÖ¨¦PÒ ¯õøÁ?
5. Write the role of franchise strategy in retailing.

]À»øÓ ÂØ£øÚ°À ÂØ£øÚ E›ø©°¯À ²Uv°ß
£[QøÚ GÊxP.
Ws 11
6. Write the importance of retail strategy audit.

]À»øÓ ²Uv uoUøP°ß •UQ¯zxÁzøu GÊxP.
7. What are the advantages of portfolio analysis?

£mi¯À £S¨£õ´Âß |ßø©PÒ ¯õøÁ?
8. Write a note on combination strategy.

]Ö SÔ¨¦ ÁøμP. P»øÁ ²Uv.
9. Discuss the strategic management process.

²Uv ÷©»õsø©°ß ö\¯À•øÓ°øÚ ÂÁõv.
10. Explain the factors that influencing environmental

analysis.
_ØÖa`ÇÀ B´øÁ £õvUS® PõμoPøÍ ÂÍUSP.
11. Discuss the various strategic options in strategy

formulation.
²Uv ÁSUP¨£ku¼À EÒÍ £À÷ÁÖ ²Uv Â¸¨£[PøÍ¨
£ØÔ ÂÁõv.
12. Discuss the use of GE nine cell matrix in strategic choice.

²Uv ÷uºÂÀ GE Jß£x ö\À Ao°ß £¯ß£õmøh
ÂÁõv.
13. Explain the benefits of multi brand strategy in retailing.

]À»øÓ ÂØ£øÚ°À £» ¤μõsm ²Uv°ß |ßø©PøÍ
ÂÁ›.
2 DE–943
Ws 11
14. Explain Simon’s seven strategy questions for better

implementation of strategy.
²Uvø¯ ]Ó¨£õP ö\¯À£kzu ø\©sêß HÊ ²Uv
÷PÒÂPøÍ ÂÍUSP.
15. ‘‘Business environment exhibits many characteristics’’

Explain.
""ÁoP `ÇÀ £» £s¦PøÍ öÁÎUPõmkQÓx'' – ÂÍUSP.
————————
3 DE–943
Sp 6
DE–944 Sub. Code

42C1
DISTANCE EDUCATION
Fourth Semester
FOREIGN EXCHANGE MANAGEMENT
PART A — (5 × 8 = 40 marks)
1. Explain the concept of foreign exchange.

A¢{¯ ö\»õÁo GßÓ P¸zx¸øÁ ÂÍUSP.
2. Bring out the relationship between the demand and

supply of foreign exchange market.
A¢{¯ ö\»õÁo \¢øu°À ÷uøÁUS®, AÎ¨¤ØS®
Cøh÷¯¯õÚ öuõhº¤øÚ GÊxP.
3. Explain about futures and options market.

GvºPõ» ©ØÖ® Â¸¨£ J¨£¢u[PøÍ¨ £ØÔ } AÔ¢uÁØøÓ
GÊxP.
4. Explain mint parity theory.

|õn¯ \©{ø» ÷Põm£õmiøÚ ÂÍUSP.
Sp 6
5. Write in detail about REER in exchange rate.

A¢{¯ ö\»õÁo ÂQuzv¾ÒÍ REER & £ØÔ ÂÍUP©õP
GÊx.
6. What are the types of currency options contract?

|õn¯ Â¸¨£ J¨£¢u[PÎß ÁøPPÒ ¯õøÁ?
7. Write short notes on :

(a) Writer
(b) Holder in options contract.
Â¸¨£ J¨£¢u[PÎÀ EÒÍ RÌPshÁºPøÍ¨ £ØÔ
]ÖSÔ¨¦ ÁøμP.
(A) GÊzuõÍº
(B) Eøhø©¯õÍº.
8. Mention the objectives of exchange control.

A¢{¯ ö\»õÁoU Pmk¨£õmiß ÷|õUP[PøÍU TÖ.
PART B — (4 × 15 = 60 marks)
9. What are the participants in foreign exchange market?

Explain them in detail.
A¢{¯ ö\»õÁo \¢øu°À £[÷PØS® |£ºPÒ ¯õº?
AÁºPøÍ¨ £ØÔ Â›ÁõP ÂÍUSP.
10. Discuss the types of foreign exchange market.

A¢{¯ ö\»õÁo \¢øu°ß ÁøPPøÍ ÂÁõv.
2 DE–944
Sp 6
11. Elaborately explain the determinants of foreign exchange

rate.
A¢{¯ ö\»õÁo ÂQuzøu {ºn°US® PõμoPøÍ¨ £ØÔ
Â›ÁõP ÂÍUSP.
12. Describe the types of forward contract.

•ß÷ÚõUQ¯ J¨£¢uzvß ÁøPPøÍ ÂÁ›.
13. What are swaps? Discuss the types and uses of swap
contract.
Ch©õØÖ J¨£¢u[PÒ GßÓõÀ GßÚ? Auß ÁøPPÒ ©ØÖ®
£¯ßPøÍ ÂÍUSP.
14. Elucidate the external strategies followed by MNCs to

manage transaction exposure.
£›ÁºzuøÚ Chº£õmøh SøÓUP £ßÚõmk {ÖÁÚ[PÒ
¤ß£ØÖ® ¦Ó²UvPøÍ ÂÁ›.
15. Narrate in detail about the methods of exchange control.

A¢{¯ ö\»õÁo Pmk¨£õk •øÓPøÍ¨ £ØÔ Â›ÁõP
GÊxP.
–––––––––––––––
3 DE–944
sp3
DE–945 Sub. Code

42C2
DISTANCE EDUCATION
Fourth Semester
MULTINATIONAL FINANCIAL MANAGEMENT
PART A — (5  8 = 40 marks)
1. State the importance of studying multinational financial

management.
£ßÚõmk {v ÷©»õsø©ø¯ AÔ¢x öPõÒÁvß
•UQ¯zxÁzvøÚU TÖ.
2. Write a detailed note on Multinational Direct Finance.

£ßÚõmk ÷|μi {v°hø»¨ £ØÔ Â›ÁõP GÊxP.
3. What do you mean by Liquidity Optimisation? Explain.

}ºø© {øÓ Ea\©õUSuÀ £ØÔ }Âº AÔÁx ¯õx? ÂÍUSP.
4. Mention the objectives of IDA.

IiH – Âß ÷|õUP[PøÍU TÖ.
5. What is IFC? State its functions.

IFC GßÓõÀ GßÚ? Auß £oPøÍU TÖ.
sp3
6. Point out the merits of FDI.
A¢{¯ ÷|μi •u½miß |ßø©PøÍU SÔ¨¤k.
7. What is ARR? Briefly explain its merits.
ARR GßÓõÀ GßÚ? Auß |ßø©PøÍ _¸UP©õP ÂÁ›.
8. Mention the types of certificate of deposits.

÷\ª¨¦¨ £zvμ[PÎß ÁøPPøÍU TÖ.
PART B — (4 × 15 = 60 marks)
9. Examine the scope of multinational finance.
£ßÚõmk {v°ß £μ¨ö£Àø»ø¯¨ £ØÔ ÂÁ›.
10. Discuss the significance of financial management.
{v÷©»õsø©°ß CßÔ¯ø©¯õø©ø¯ ÂÁ›.
11. Describe the functions of World Bank.
E»P Á[Q°ß £oPøÍ ÂÁ›.
12. Elucidate the schemes of financial assistance of IMF.
£ßÚõmk {v¯zvß {v²uÂ •øÓPøÍ¨ £ØÔ ÂÁ›.
13. Analyse the reasons for emergence of FDI.
A¢{¯ ÷|μi •u½miß uØ÷£õøu¯ ÷uøÁUPõÚ
Põμn[PøÍ Bμõ´P.
14. Explain Capital Asset Pricing Model.
‰»uÚ ö\õzx Âø»°kuÀ ©õv›°øÚ¨ £ØÔ ÂÁ›.
15. Examine the determinants of working capital.
|h¨¦ •u¼ß ÷uøÁø¯ {ºn°US® PõμoPøÍ B´P.
————————
2 DE–945
Sp 1
DE–946 Sub. Code

42C3
DISTANCE EDUCATION
Fourth Semester
PROJECT FINANCE
1. What do you understand by the term project? Explain it

in detail.
ö\¯À vmh® Gß£x SÔzx }Ãº AÔÁx ¯õx? AuøÚ¨

£ØÔ Â›ÁõP ÂÍUSP.
2. Bring out the special schemes of financial institutions for

project implementation.
ö\¯À vmhzøu A•À £kzxÁuØPõP {v{ÖÁÚ[PÒ

ÁÇ[S® ]Ó¨¦ {v²uÂ •øÓPøÍU öPõnºP.
3. Mention the conditions to be followed by the companies

for accepting public deposits.
ö£õx øÁ¨¦z öuõøPø¯ HØP {ÖÁÚ[PÒ ¤ß£ØÓ

÷Ási¯ {£¢uøÚPøÍU TÖ.
Sp 1
4. Point out the characteristics of venture capital.
xoPμ •u½miß Sn|»ßPøÍU SÔ¨¤k.
5. What are the different types of layout?
Aø©¨¦z vmhzvß £À÷ÁÖ ÁøPPÒ ¯õøÁ?
6. What are the sources of market information?
\¢øu°kuÀ SÔzx uPÁÀPÐUPõÚ Buõμ[PÒ ¯õøÁ?
7. What is debt equity ratio? How it is computed.
¦Ó AP¨ ö£õÖ¨¦UPÒ ÂQu® GßÓõÀ GßÚ? AuøÚ

GÆÁõÖ PnUQh»õ®?
8. How would you compute Net Present Value of a Project?
J¸ ö\¯Àvmhzvß uØ÷£õøu¯ {Pμ©v¨¤øÚ G[PÚ®

PshÔÁõ´?
9. Elaborate the different stages in a project cycle.
ö\¯Àvmh Põ» _ÇØ]°ß £i{ø»PøÍ Â›ÁõP ÂÍUSP.
10. Discuss the types of project.
ö\¯À vmhzvß ÁøPPøÍ¨ £ØÔ ÂÁõv.
11. Explain the procedures for issue of commercial paper.
ÁoP uõÒ öÁÎ°kÁuØPõÚ ÁÈ•øÓPøÍ ÂÍUSP.
2 DE–946
Sp 1
12. Discuss the factors determining the size of fixed capital.

{ø» •u¼ß AÍøÁ {ºn°US® PõμoPøÍ¨ £ØÔ ÂÁ›.
13. Explain the various aspects of Marketing Appraisal.

\¢øu°køP vÓß ©v¨¥miß £À÷ÁÖ A®\[PøÍ
ÂÍUSP.
14. Discuss the methods of evaluating the profitability of a

project.
J¸ ö\¯Àvmhzvß C»õ£Pμz vÓøÚ ©v¨¤k® •øÓPøÍ
ÂÁ›.
15. What is Industrial Sickness? Explain its causes and

remedies.
öuõÈØ ^º÷Pk GßÓõÀ GßÚ? AuØPõÚ Põμn[PøÍ²®,
wºÄPøÍ²® ÂÍUSP.
–––––––––––––––
3 DE–946

May 2017 PDF

Caricato da

Informazioni sul documento

Titolo originale

Copyright

Formati disponibili

Condividi questo documento

Condividi o incorpora il documento

Opzioni di condivisione

Hai trovato utile questo documento?

Questo contenuto è inappropriato?

Copyright:

Formati disponibili

May 2017 PDF

Caricato da

Copyright:

Formati disponibili

wk7

DE–916 Sub. Code

Common For M.B.A. (G)/ B &F/

MANAGEMENT - PRINCIPLES AND PRACTICES

(2013-14 Academic Year and 2014 Calendar Year Onwards)

Time : Three hours Maximum : 100 marks

Answer any FIVE questions.

All questions carry equal marks.

1. Distinguish management from administration.

2. Discuss the scope of management.

3. What are the advantages of planning?

4. Mention the characteristics of decision making.

6. Explain Maslow’s theory of motivation.

7. What are the various stages in the control process?

8. Write a descriptive note on “levels of Benchmarking’.

Answer any FOUR questions.

All questions carry equal marks.

9. Describe the characteristics of management.

10. Discuss the contributions of F.W. Taylor to management

11. Enumerate the different types of plans.

12. Explain the principles of organization.

14. Describe the various techniques of securing effective

15. Explain the chief requirements for the successful

DE–917 Sub. Code

Common for M.B.A. (G)/B & F/EM/HM/IB/T/PM/HRM/RM/

(2013-14 Academic Year and 2014 Calendar Year onwards)

Time : Three hours Maximum : 100 marks

Answer any FIVE questions.

All questions carry equal marks.

1. Discuss the need for studying organisational behaviour.

2. Explain the nature of organisational behaviour.

3. What are the objectives of group formation?

4. Explain the characteristics of an effective team.

5. Why do organisational politics emerge? Discuss.

6. Briefly explain the organisational conflict process.

7. Bring out the importance of organisational culture.

8. Discuss the major organisational development

Answer any FOUR questions.

All questions carry equal marks.

9. Describe the different models of organisational

10. Define personality. Discuss the factors determining it.

11. What is group cohesiveness? Explain the factors affecting

12. Discuss the sources of power in business organisation.

13. Analyse the different approaches to stress management.

14. Enumerate the various causes of resistance to change in

15. Explain the different approaches to measure

DE–918 Sub. Code

(2013–14 Academic year and 2014 Calendar year onwards)

Time : Three hours Maximum : 100 marks

Answer any FIVE questions.

1. Explain the nature of managerial economics.

2. Define ‘Law of demand’. What are the exceptions to the

3. Distinguish between fixed cost and variable cost.

4. Explain the role of government regarding regulation of

5. Explain the ‘profit maximisation’ concept.

6. What are the different methods of computing national

7. What is production function? What are its assumptions?

8. What are the factors influencing supply?

Answer any FOUR questions.

9. Discuss the scope of managerial economics.

10. Explain the factors influencing demand for a commodity.

11. Explain the different types of economies of scale.

13. Discuss the important theories of profit.