Karsen Woods

117 John Fay Rd., South Burlington, VT

Karsenwds@gmail.com / 802-881-7016
SUMMARY OF QUALIFICATIONS
● Exceptional communicator; thoughtful community organizer; imaginative, industrious, and inspirational leader
● Social Media Guru- five years’ experience of visual design, media production, and creative branding
● Passionate about complex and evolving communication and design trends
● Authentic storyteller with devotion to empowering and elevating the stories of others
● Computer/design proficient: ​Adobe Creative Suite software;​ ​Photoshop, Illustrator, InDesign, Dreamweaver, Premiere
Pro, Audacity; HTML & CSS code knowledge
​EDUCATION
Bachelor of Science in Communication with concentration in Public Relations
Minor in Women’s and Gender Studies
Castleton University, Castleton, VT (May 2017)
● ​ ational Women’s and Gender Studies Honor Society (May 2014)
​Triota: N
● Presentation of scholarship at multiple academic conferences
● Civic engagement recognition
● Dean’s List accomplishment
RELEVANT EXPERIENCE
Executive Assistant to the Superintendent, ​Burlington School District (current)
● Provide support to the operations of the District office through efficient, effective, and confidential assistance
● Comply with Board and Administrative policies, procedures, and regulations
● Prepare and complete paperwork, reports, policies, and operational procedures
● Participate productively in regular staff and committee meetings
● Serve as a trusted advisor to the Superintendent to facilitate and strategize District communications, actions, and decisions
● Delegate, coordinate, and supervise designated staff
Media Relations Strategist, ​State of Vermont Agency of Human Services (May 2017-December 2017)
● Comb State Gov’t materials: revise, reformat, and reproduce on par with Chief Marketing Officer defined brand standards
● Interface with senior-level incumbents to assess needs and goals of the Agency’s digital communication efforts
● Instituted the DAIL Social Media Strategy and update policy procedures for social networking use and sustainability
● Provide leadership and consultation within the Agency on digital communication usage
● ADA Compliant content design, mapping, and development for users with physical impairments
● Advance the execution of the DAIL Social Media Strategy using best practices to drive engagement and conversation
Customer Relations Manager, ​Mirror Mirror (August 2016-Current)
● Work extensively with Mirror Mirror clientele to address concerns, fulfill orders, and process special event bookings
● Manage massive clientele database, write invite scripts, coordinate with product representatives, garner local donations
● Responsible for coordinating events and direct oversight at the time of an event
● Establishes and maintains positive internal and external client relationships
Vermont Campus Leadership and Development Coordinator ​Planned Parenthood Vermont Action Fund
President/Founder ​Generation Action: The Student Voice of Planned Parenthood (2015-2017)
● Goal setting for club membership, event participation, social media engagement, and fundraising targets
● Establish a climate for openness, enthusiasm, and positivity as the founder of Castleton’s first feminist club
● Appoint and delegate responsibilities; offer necessary support to club constituents as they complete tasks
● Event planning, Student Government liaise, PPNNE liaise, digital content manager, and campaign organizer
● Alumni Advisor: provided multifaceted support to four Vermont colleges as a leadership advisor, coach, and mentor.
Freelance Public Relations/Brand Consulting (2​ 014-current)
● Engineer design plans and construction of business and personal web pages
● Orchestrate event management including planning, booking, organization, and implementation
● Amplify social media and digital content management, promotional marketing and brand ambassador, provide content
writing for a variety of mediums

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Karsen Woods
117 John Fay Rd., South Burlington, VT
Karsenwds@gmail.com / 802-881-7016
PROFESSIONAL ACCOLADES
Board Member ​Planned Parenthood of Northern New England Board of Trustees
Choice Champion 2017, ​Planned Parenthood of Northern New England

COLLEGIATE INVOLVEMENT
President “​Castleton Generation Action” the student voice of Planned Parenthood
Writer, “T​ he Spartan”​ ​campus newspaper
Anchor, “​ CVM News” Castleton video magazine
Rugby Club, Theatre Club, Sustainability Club