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Subject: <EVENT> Orangetheory Honors One Pulse Anniversary with Charity Event

Hi XX,

In remembrance of the two-year anniversary of the Orlando Pulse shooting, Orangetheory will show their
support to the Orlando community by hosting a “Charity Burn” event tomorrow, Tuesday June 12.

Five Orangetheory studios throughout the Orlando area will be hosting a free, one-hour class during the
12 PM slot for all members and non-members. After the class, participants will be able to donate directly
to the One Pulse Foundation and are encouraged to donate $1 per splat point*.

As a way to represent Orlando spirit during the class, participants are welcome to dress up in whatever
way is most meaningful to them – whether it’s Orlando City gear, Orlando Magic, Orlando Pride, etc.

If you’re interested in speaking with someone about this initiative, I would be happy to set up time with an
Orangetheory regional coach based in Orlando. More information below. Following the event, we’ll be
able to share photos and the total amount raised.

Feel free to reach out with any questions!


Ketchum for Orangetheory

What: Orangetheory “Charity Burn” Event Benefitting the One Pulse Foundation

Where: Please call one of the participating studios below to claim your spot in class:

 #0197: SoDO (1731 South Orange, Orlando, FL 32806)

 #0068: Colonial (2714 E Colonial Drive Orlando, FL 32803)
 #0108: Winter Park (115 N. Orlando Ave. Winter Park, FL 32789)
 #0167: Altamonte Springs (397 East Altamonte Drive, Suite 1450 Altamonte Springs, FL 32701)
 #0136: Lake Mary (3801 W Lake Mary Blvd Unit 161, Lake Mary, FL 32746)

When: Tuesday, June 12

*Splat point- one splat point equals the number of minutes you spend at 84% or higher of your maximum
heart rate during an Orangetheory workout. The goal is to earn 12 splat points or more during the

About Orangetheory Fitness

Orangetheory® ( makes it simple to get more life from your workout. One
of the world’s fastest growing franchise companies, Orangetheory has developed a unique approach to
fitness that blends a unique trifecta of science, coaching and technology that work together seamlessly to
elevate participants’ heart rates to help burn more calories. Backed by the science of excess post-
exercise oxygen consumption (EPOC), Orangetheory workouts incorporate endurance, strength and
power to generate the ‘Orange Effect’ – whereby participants keep burning calories for up to 36 hours
after a 60-minute workout.

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