Program Gitma2018

18th Global Information Technology
Management Association (GITMA)

World Conference 2018
July 8-10, 2018

Mexico City, Mexico
p. 1
Conference Schedule
Sunday – July 8, 2018 Registration 8:00am - 5:00pm
Salón de Congresos Auditorio Profesional
Aula Magna 2 (2008) Room 2005
(A1N1)
GITMA Leadership
8:30 am to 9:30 am
Meeting
9:30 am – 10:00 am Coffee Break
10 am to 11 am World IT Project Forum
11:15 am to 12 pm JGITM Board Meeting
12 noon to 1 pm Lunch on your own
Global Information
Artificial Intelligence
1pm to 2:30 pm Technology
Applications
Management
2:30 pm to 3 pm Coffee Break
Panel: Privacy and Security
IT Management and
3 pm to 4:30 pm Data Analytics I Issues in the Digital
Education
Economy
5:30 pm to 9:30 pm Social Event – Bus tour to Coyocan – buy $30 ticket at registration
Monday, July 9, 2018 Registration 8:00am - 5:00pm
Aula Magna 2 (2008) Auditorio Profesional
Room 2004 Room 2005
(A1N1)
Breakfast Plenary Session - ACADEMIC KEYNOTE SPEAKER
8:30 am to 10 am Dr. Suprateek Sarker, Rolls-Royce Commonwealth Commerce Professor, University of Virginia
Salón de Congresos
10 am to 10:30 am Coffee Break
Kirk Laughlin - Panel: Bridging the Gap between
Digital Societal and Cultural
10:30 am to 12 pm Next Coast Media Academic and Professional
Transformation I Issues I Worlds on Data Center Topics
Gustavo Parés - NDS
12 noon to 1:30 pm Lunch on your own
Prabhu
Workshop: Data
Chandrasekhar &
1:30 pm to 3:00 pm Social Media Emerging Issues Visualization in Cross-
Prasad Vaddadi
Humberto Balleza Cultural & Global Context
3:00 pm to 3:30 pm Coffee Break
Panel: The Editors Societal and Cultural Panel: Women in
3:30 pm to 5:00 pm Data Analytics II
Panel Issues II Leadership
6:30 pm to 8:00 pm Reception – Salón de Congresos
Tuesday, July 10, 2018 Registration 8:00am - 12:00pm
Room 2004 Room 2005 Room 2006 Aula Magna 2 (2008)
IT Service Estrategia de Panel - Big Data Analytics in
Electronic Commerce
8:30 am to 10 am Management and continuidad en GDPR Education: Promises and
and Internet
Data Centers Pitfalls
10 am to 10:30 am Coffee Break
Digital Mobile IT, Security Dell EMC – Rising to
10:30 am to 12 pm Panel - Techforum
Transformation II and Privacy the future
Lunch Plenary Session - Industry Keynote Speaker
12 pm to 1:30 pm Baltazar Rodríguez, IBM Senior Architect & Technology Evangelist
Auditorio Profesional (A1N1)
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Message from the
Conference Chair
July 8, 2018
Dear friends – amigos:
The GITMA conference was held in Mexico City in June 2009. We loved it
so much that we are back again. Indeed, it is a pleasure to revisit Mexico City,
Prashant reconnect with old friends and make new friends. When my good friend
Palvia, Ph.D. Gustavo Pares suggested that we do the conference again in Mexico, we were
Conference Chair super excited and readily approved his proposal.
Immediately after, we formed a leadership team, comprised of eight dedicated

• Joe Rosenthal individuals, to guide the organization of the conference. They deserve our
Excellence utmost appreciation and gratitude. The team includes: Carlo Bellini, Tim
Professor Jacks, Hajer Kefi, Anil Kumar, Gustavo Pares, Prashant Palvia, Mahesh
• Associate Editor, Raisinghani, and Aykut Turan. They have all worked extremely hard in the
Information & past year to develop this conference and bring you an excellent program. They
Management were assisted by the track chairs, the program committee, and the reviewers –
my earnest thanks to all of them. Thanks also to the many authors who
• Editor-in-Chief, submitted their work for review and inclusion in the conference.
Journal of Global
Information There are many paper sessions, panels and workshops at the conference. At
Technology any given time, you will always find something that will be of interest to you
Management and will enhance your professional profile. The program lists all presentations
• General Chair, as well as their abstracts; please look at them and be sure to attend these
GITMA World sessions.
Conference
Besides being a great educational and professional experience, the conference
has always been a great socializing and networking experience. We make
Information friendships that last a life time. Given the smallness and coziness of our group,
Systems, and you can practically meet everyone and develop research alliances as well as
Supply Chain professional relationships that will last well into the future. So take advantage
of it, meet with old friends and make new friends. Also be sure to join the
Management Sunday evening outdoor social event starting at 5:30 PM; Gustavo plans to
show you beautiful sights in Mexico City.
Bryan School of
Business and I wish you all the best. Enjoy the conference. Disfruta la conferencia.
Economics
Sincerely,
Prashant Palvia, Ph.D.

Conference Chair and Program Co-Chair
Joe Rosenthal Excellence Professor
The University of North Carolina at Greensboro
Greensboro, North Carolina 27402-6165, USA
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Message from the
Program Co-chair
July 8, 2018
Dear GITMA friends,

Hajer Kefi, I am so proud to welcome you all to our GITMA 2018
Ph.D. conference in wonderful Mexico! An exciting program
GITMA Program with more than 70 research papers covering 17 tracks,
Co-Chair several panels and many other networking events is
waiting for you.
Professor
Our attendees come from all over the world, and so are the
members of the organizing and scientific committees of
the conference, which make GITMA once again a fully
global event.
I certainly have to thank my colleague Prashant Palvia who
asked to join him in co-chairing the conference program. I
learned a lot from the colleague and great professor he is
and also from his friendship. I am also grateful to all the
members of the leadership team, the reviewers, sponsors
and all those who contributed to make GITMA 2018 a
success!
See you in Mexico
Hasta la Vista!
Best regards
Hajer Kefi, Ph.D

GITMA Program Co-Chair, 2018
Professor, Paris School of Business
Université Paris Descartes, France
p. 4
Message from the
Local Chair
July 8, 2018
Dear GITMA Friends,
We are extremely honored for your presence and welcome you to Mexico
on its second time hosting GITMA. A lot has changed since the last time
the GITMA Conference visited Mexico back in 2009. Artificial
Gustavo R. Intelligence and Cloud Computing were starting to be used in real life
Parés Arce, application among a few companies and organizations, business process
MBA outsourcing models were a big part of the world IT industry revenue, and
the world was going through one of the harshest recessions in the last
decades.
GITMA 2018
Local Chair Now, in 2018, AI is a big part of our daily lives, not only business wise,
but it is truly part of our day to day, the IT industry has moved to complex
Nearshore Delivery delivery models that include robots, automation, and a multi global
Solutions, Tec of cooperation. Although the global economy is still on recovery mode,
Monterrey we’ve seen emerging markets grow and become a crucial part of the
international arena. The challenges we face in the IT industry are greater
than ever and conferences like GITMA help us asses, understand, and
overcome them. Each and every GITMA friend is part of a larger
discussion and perspective, and in all, an agent of change.
Attendants this year can expect dynamic discussions and forward-thinking

papers selected from all over the world through a rigorous process. We are
also graced by the attendance of Dr. Suprateek Sarker, Roll-Royce
Commonwealth Commerce Professor as an academic keynote speaker and
Baltazar Rodriguez from IBM. Their experience and insights will give
attendants new perspectives and will help in the growth of the IT
ecosystem in the region. Furthermore, Mexico City will be a great host city
for those coming from abroad, who I am sure, will have a complete
cultural, gastronomical, and interesting experience.
Finally, I want to thank Dr. Prashant Palvia, Conference Chair, and Hajer
Kefi, Program Co-Chair for believing in Mexico City, Nearshore Delivery
Solutions and Tec of Monterrey for their continuous effort and support in
organizing this great event, and everyone else who with their joy and will,
helped for GITMA 2018 happen.
MBA Gustavo R. Parés Arce

Local Chair, GITMA 2018
Nearshore Delivery Solutions, www.nearshoremx.com
p. 5
GITMA 2018
Leadership Team
Conference Chair and Program Co-Chair
Prashant Palvia
University of North Carolina at Greensboro, USA
Program Co-Chair
Hajer Kefi
Paris School of Business, France & National University of Singapore
Local Chair
Gustavo R. Parés Arce
Nearshore Delivery Solutions, Mexico
South America Regional Chair

Carlo Gabriel Porto Bellini
Universidade Federal da Paraíba (UFPB), Brazil
Marketing & Communications Chair

Tim Jacks
Southern Illinois University at Edwardsville, USA
Exhibits Chair
Anil Kumar
Central Michigan University, USA
External Relations Chair

Mahesh Raisinghani
Texas Woman’s University, USA
Middle East and Caucasus Regional Chair

Aykut Hamit Turan
Sakarya University, Turkey
p. 6
Academic
Keynote Speaker
Researching Work-Life Conflict (WLC) of IT Professionals:

Toward a Humanistic & Engaged Research Program
Dr. Suprateek In recent times, scholarly as well as practitioner articles have

recognized the severe Work-Life Conflict (WLC) IT professionals
Sarker routinely experience in their work, and the negative consequences
Academic Keynote of WLC. Our review of the related literature, however, reveals that
Speaker not much is known about the sources of WLC arising uniquely
from the distributed nature of IT professionals' work as well as the
Rolls-Royce specific characteristics of IS development. In this presentation, I
Commonwealth will discuss the evolution of a research program on WLC that is
Commerce tailored toward IS professionals and knowledge workers involved
Professor in distributed work. I will also discuss specific findings from one
large mixed-method study and two smaller qualitative studies that
McIntire School of will hopefully open up the area and get some of the members of
Commerce the audience interested in the topic.
University of
Virginia Dr. Suprateek Sarker is Rolls-Royce Commonwealth Professor,
McIntire School of Commerce, University of Virginia. His work
has appeared in many leading journals. Currently the EIC of
Journal of the AIS, Dr. Sarker serves on the editorial boards of
JMIS, IEEE TEM, and IT & People. He has been SE of MIS
Quarterly and Decision Sciences, and EIC of JITCAR. In 2016, the
University of Jyväskylä (Finland) conferred an honorary doctorate
on him, and in 2017, he was named Fellow of the AIS.
p. 7
Industry
Keynote Speaker
Baltazar Rodríguez has 25 years of experience within

Technology Transformation such as: Telecommunication,
Government, Finances and E-commerce sectors. Before
IBM he faced big challenges in the Public Sector, where he
Baltazar impulse the adoption of new technologies, processes and
Rodríguez paradigms to efficient the Service Tax Administration,
where he worked as Chief Technology Officer. He also
worked at the Health Sector in the Mexican Institute of
IBM Senior
Architect &
Social Security, where he offered advice for the technology
Technology transformation.
Evangelist
The impact of his work in the Public Sector resulted in a
IBM Mexico positive impact for Mexico, it became a referent country
inside the OCDE Club thanks to the digital interaction
between the government and citizens, this has been an
important factor in the creation of the Digital Invoice so the
federal level start to use it, also the generation of the Digital
Birth Certificate.
p. 8
GITMA 2018
Track Chairs
Artificial Intelligence: Aykut Hamit Turan
Big Data and Data Analytics: Kadir Hiziroglu

Cloud Computing: Tim Jacks and David Ruiz
Cyber Security and Privacy: Vishal Shah
Digital Transformation: Eusebio Scornavacca

Diverse Issues in IS:Anil Kumar
Electronic Commerce: Mahesh Raisinghani
Emerging Issues: Samuel Fosso Wamba
Global IT: Gaurav Bansal
Healthcare IT: Suzanne Ballard
Internet of Things: Choton Basu and Nikolai Kazantsev
IT Management: Albar Hoque

IT Service Management and Data Centers: Manuel Mora and Jorge Marx-Gomez
Mobile Computing: Raúl Morales Salcedo
Outsourcing and Offshoring: Carlo Gabriel Porto Bellini

Social Media: Najmul Islam
Societal and Cultural Issues: Hajer Kefi
p. 9
GITMA 2018
Program Committee
Guillermo Rodriguez Abitia, Universidad Nacional Autónoma de México

Talel Abdessalem, Télécom ParisTech, Université Paris-Saclay, France
Kallol Bagchi, University of Texas at El Paso, USA
Stephane Bressan, National University of Singapore, Singapore
Mario Caldeira, Lisbon School of Economics & Management, Portugal
Fraçois Deltour, IMT Atlantique, Mines-Télecom, France
Carlos Denner, Universidade de Brasilia, Brazil
Gurpreet Dhillon, University of North Carolina at Greensboro, USA
Renata Gabryelczyk, University of Warsaw, Poland
Jaideep Ghosh, Shiv Nadar University, India
Indira Guzman, Trident University, USA
Lakshmi Iyer, Appalachian State University, USA
Rhoda Joseph, Penn State Harrisburg, USA
Michel Kalika, IAE de Lyon, France & Business Science Institute (BSIS)
Virginia Kleist, West Virginia University, USA
Matti Mantymaki, University of Turku, Finland
Trevor Moores, Baruch College/CUNY, New York
Souren Paul, Nova Southeastern University, USA
Praveen Pinjani, Delaware State University, USA
Myriam Raymond, Université d’Angers, France,
Alexander Serenko, Lakehead University, Canada
Steven Simon, Mercer University, USA
Karina Sokolova, PSB Paris School of Business, France
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GITMA 2018
Reviewers
We thank the following people with sincere gratitude for assisting us in the important and
difficult task of reviewing the paper submissions of GITMA 2018.
We offer sincere apologies if a reviewer’s name has been omitted from the list or
unintentionally misspelled.
Najmul Hasan
Anil Aggarwal Uzir Hossain Mohammad Fakhrul Alam Onik
Balsam Al-Dabbagh Ziyue Huang Tijen Over Ozcelik
Ourania Areta Muhammad Nazrul Islam Eren Ozceylan
Nasren Azad Lakshmi Iyer Prashant Palvia
Connie Barber Tim Jacks Mahesh Raisinghani
Carlo Gabriel Porto Bellini Rhoda Joseph Guillermo Rodriguez-Abitia
Muhammet Hanefi Calp Sami Kajalo Peter Roetzel
İbrahim Arda Cankaya Hwee-Joo Kam Najma Saidani
Halil İbrahim Cebeci Ryan Kauth Balaji Sankaranarayanan
Numan Celebi Hajer Kefi Lamine Sarr
Marcirio Chaves Virgina Kleist Keziban Seckin Codal
Maria Alexandra Cunha Henri Knoesen Ravi Seethamraju
Francesca D’Errico Cagri Koc Ihsan Hakan Selvi
Mohammad Daneshvar Kakhki Natalia Kryvinska Lisa Seymour
François Deltour Anil Kumar Chalermkwan Singhwee
Ayhan Demiriz Jennifer Large Karina Sokolova
Kailing Deng Alessandra Lazazzara Amr Soror
Omer Deperlioglu Paul Licker Allan Sylvester
Oswaldo Diaz Dra. Tere Lucio Urvashi Tandon
Milton Elias Jorge Macias-Luevano Tugrul Tasci
Mehmet Bilgehan Erdem Jose Antonio Marmolejo Ravi Thambusamy
Michael Erskine Kathy Mckee Janet Toland
Danielle Fowler Rajesh Mirani Terry Torre
Leonardo Garrido Mirna Munoz Aykut Hamit Turan
Sharon Geeling Alexandre Nascimento Naciye Guliz Ugur
Rolando Gonzales Octavio Navarro-Hinojosa Raul Valverde
Dora Luz Gonzalez-Banales Abdullah Oguz Joseph Vithayathil
Indira Guzman Cetin Onder Roger Yin
Md Rashadul Hasan Stefano Za
p. 11
GITMA World Conference 2018 Program
JULY 8-10, 2018
Schedule
Event
ID
Description Location
SUNDAY, JULY 8 8:00 AM TO 5:00 PM

REGISTRATION
SUNDAY, JULY 8 8:30 AM - 9:30 AM Salón de

1
GITMA LEADERSHIP MEETING Congresos
SUNDAY, JULY 8 9:30 AM – 10:00 AM

COFFEE BREAK
SUNDAY, JULY 8 10:00 AM – 11:00 PM Auditorio

2 Profesional
THE WORLD IT PROJECT FORUM (A1N1)
SUNDAY, JULY 8 11:15 AM – 12:00 PM Auditorio

3 Profesional
JGITM JOURNAL EDITORIAL BOARD MEETING (A1N1)
SUNDAY, JULY 8 12:00 PM – 1:00 PM

LUNCH ON YOUR OWN
Parallel Session: Global Information Technology Management

Session Chair: Gaurav Bansal
EFFECT OF NATIONAL CULTURE AND IT OCCUPATIONAL CULTURE ON JOB

SATISFACTION AND PROFESSIONAL SELF-EFFICACY IN PERU
Aula Magna
4
Rolando Gonzales 2 (2008)
Eddy Morris
Tim Jacks
CROSS-CULTURAL ANALYSIS OF CITIZENS’ E-GOVERNMENT ADOPTION IN
DEVELOPED AND LESS DEVELOPED COUNTRIES Aula Magna
5
2 (2008)
Abdullah Oguz
Prashant Palvia
p. 12
THE WORLD IT PROJECT: STRUCTURAL MODELING IT INDICATORS IN RUSSIAN
FEDERATION AND THEIR COMPARISON WITH CANADA
Yulia Semenova Aula Magna
6
Nikolay Kazantsev 2 (2008)
Yulia Taratukhina
Alexander Radyukin
Tim Jacks
Parallel Session: Artificial Intelligence Applications
Session Chair: Aykut Hamit Turan
TRAINING A NATURAL LANGUAGE PROCESSING TOOL WITH QUANTITATIVE

7
FINANCIAL MODELS Room 2005
Cesar O. Maldonado-Mercado
INNOVATION IN SERVICE CENTERS IN FINANCE THROUGH CHATBOT TECHNOLOGY:
8 SUCCESS CASE Room 2005
Gustavo R. Parés Arce
TWO STAGE METHOD FOR THE MULTIPLE TRAVELING SALESMAN PROBLEM
9 Azcarie Manuel Cabrera Cuevas Room 2005
Jania Astrid Saucedo Martínez
José Antonio Marmolejo Saucedo
COFFEE BREAK
SUNDAY, JULY 8 3:00pm – 4:30pm
Parallel Session: Data Analytics I

Session Chair: Anil Kumar
A CLOUD-BASED ARCHITECTURE FOR BIG DATA MANAGEMENT OF ELECTRIC

VEHICLE TRIP PLANNING SOLUTIONS IN SOUTH AFRICA
Aula Magna
11 2 (2008)
Martin Smuts
Brenda Scholtz
Janet Wesson
PREDICTIVE ANALYTICS IN SOUTH AFRICAN FINANCIAL INSTITUTIONS: ENABLING
INFORMATION TECHNOLOGIES AND USE CASES Aula Magna
12 2 (2008)
Mark Tew
Jean-Paul Van Belle
PERCEPTION OF YOUNG GENERATION TOWARDS THE SOCIETY: AN OPINION MINING
Aula Magna
13 APPROACH
2 (2008)
Madhumita Guha Majumder
Parallel Session: IT Management and Education
Session Chair: Carlo Gabriel Porto Bellini
p. 13
‘SHOULD I STAY OR SHOULD I GO?’ – ANTECEDENTS OF TURNOVER INTENTIONS OF
IT STAFF IN SOUTH AFRICA
Jean-Paul Van Belle
14 Room 2005
Brenda Scholtz
Kennedy Njenga
Alexander Serenko
Prashant Palvia
ORGANIZING DIGITAL RETAIL STRATEGIES
15 Vishal Uppala Room 2005
Prashant Palvia
THE USE OF LEARNING MANAGEMENT SYSTEMS IN HIGHER EDUCATION: A TURKISH

CASE
16 Room 2005
Gülay Ekren
Aykut Hamit Turan
COMPETING MODELS OF ACADEMIC ACHIEVEMENT
Nabeel Al-Qirim
Kamel Rouibah
17 Mohamad Adel Serhani Room 2005
Ali Tarhini
Ashraf Khalil
Mahmoud Maqableh
Marton Gergely
Parallel Session: Panel
Panel Chairs: Gustavo R. Parés Arce, Mahesh Raisinghani
Privacy and Security Issues in the Global Digital Economy Auditorio

18 Panelists: Profesional
Oswaldo Díaz, Gustavo Pares, Mahesh S. Raisinghani, Raúl Valverde (A1N1)
SUNDAY, JULY 8 5:30PM – 9:30PM

19 SOCIAL EVENT - Bus Tour to Coyocan – Buy $30 Ticket at Registration
p. 14
MONDAY, JULY 9 8:00 AM – 5:00 PM
REGISTRATION
MONDAY, JULY 9 8:30 AM – 10:00 AM

BREAKFAST PLENARY SESSION
SALON DE
20 CONGRESOS
ACADEMIC KEYNOTE SPEAKER - DR. SUPRATEEK SARKER
Rolls-Royce Commonwealth Commerce Professor, University of Virginia
MONDAY, JULY 9 10:00 AM – 10:30 AM

COFFEE BREAK
MONDAY, JULY 9 10:30 AM – 12:00 PM
Parallel Session: Digital Transformation I

Session Chair: Gustavo R. Parés Arce
E-GOVERNMENT DEVELOPMENT IN NIGERIA, BANK VERIFICATION NO (BVN) AN

ANTI-CORRUPTION TOOL
21 Room 2004
Ernest Nwadinobi
Amanda Peart
TRIPLE "A" CULTURE AS DIGITAL TRANSFORMATION ENABLER. PRIMER EMPIRICAL
22 RESULTS Room 2004
Jeimy Cano
PRIVACY CONCERNS IN TALENT ACQUISITION: A SOCIAL REPRESENTATION THEORY-
BASED APPROACH
23 Room 2004
Fernando Henrique Stahl
Maria Alexandra Cunha
Fernando De Souza Meirelles
STRATEGIES AND PERCEPTIONS OF DIGITAL-BASED LEARNING IN TWO DIFFERENT
CULTURAL SETTINGS: FRANCE VERSUS MOROCCO
24 Room 2004
Rania Himdi
Hajer Kefi
Parallel Session: Societal and Cultural Issues I
Session Chair: Kallol Bagchi
WHAT ARE THE MAIN MOTIVATIONS FOR UNEMPLOYED TO STAY AS A PROVIDER OF

25 SHARING ECONOMY?
Room 2005
Ulysses Pacheco
Fernando Meirelles
WOMEN IN INFORMATION TECHNOLOGY: MISSED OPPORTUNITIES
26 Room 2005
Natalie Carrington
Anil Kumar
p. 15
THE CHALLENGES OF IMPLEMENTING ITIL® AND SERVICE MANAGEMENT OFFICE IN
LATIN-AMERICAN COMPANIES. AN EXPLORATORY STUDY
27 Room 2005
Teresa Lucio-Nieto
Dora Luz Gonzalez-Bañales
Panel Chair: Manuel Mora
Bridging the Gap between Academic and Professional Worlds on Data Center Topics Auditorio
28 Profesional
Panelists: (A1N1)
Oswaldo Díaz, Raúl Valverde, Michael Raisinghani, Manuel Mora
MONDAY, JULY 9 12:30 PM – 1:30 PM
LUNCH ON YOUR OWN
MONDAY, JULY 9 1:30 pm – 3:00 pm
Parallel Session: Social Media

Session Chair: Carlo Gabriel Porto Bellini
DETERMINANTS OF INSTAGRAM-BUSINESS ADOPTION IN KUWAIT: CASE-STUDIES

APPROACH
29 Room 2004
Nabeel Al-Qirim
Kamel Rouibah
Ali Tarhini
UNDERSTANDING THE ROLE OF DARK SIDE OF SOCIAL MEDIA IN REGRET AND
DISCONTINUANCE BEHAVIOR
30 Room 2004
Ziyue Huang
Prashant Palvia
EVALUATING NARCISSISM, INTENTIONS & SELFIE POSTING BEHAVIOR AMONG
CORPORATE WOMEN IN BRUNEI: AN EXTENDED THEORY OF PLANNED BEHAVIOR
31 Room 2004
Siti Aisyah Binti Haji Jalil
Nurul Hikmah Binti Hj Mohammad
Afzaal Seyal
Parallel Session: Emerging Issues
Session Chair: Raul Morales Salcedo
RESOURCE MANAGEMENT: FUTURE FOCUS AND A GLOBAL PERSPECTIVE

32 Charles Benoit Room 2005
Karen Munns
Mahesh Raisinghani
ACTING OR BEING ACTED UPON IN THE DIGITAL AGE: AN EXPLORATORY CASE
33 STUDY FOR VALUE-ADDED SOCIAL MEDIA TRANSFORMATION Room 2005
Rita Somfai
p. 16
CORPORATE FINANCIAL PERFORMANCE MANAGEMENT SYSTEM, ARTIFICIAL
INTELLIGENCE FOR VISUALIZATION AND RISK MANAGEMENT
34 Room 2005
Naresh Kumar Sahu
Hajer Kefi
Parallel Session: Workshop
Moderator: Gaurav Bansal
Auditorio
35 Data Visualization in Cross-Cultural & Global Context Profesional
(A1N1)
MONDAY JULY 9 3:00 PM – 3:30 PM

COFFEE BREAK
MONDAY JULY 9 3:30pm – 5:00 pm

Panel Chair: Jose Antonio Quesada Palacios
Auditorio
Women in Leadership – Top Leaders
10 Profesional
Panelists: Lourdes Ibañez, Ana Karen Ramírez, Bárbara Aguilera Arcos, Stella Aguirre
(A1N1)
Parallel Session: Data Analytics II

Session Chair: Mahesh Raisinghani
FROM DESCRIPTIVE TO PREDICTIVE ANALYTICS: TURKISH AIRLINES CASE STUDY

36 Abdulkadir Hiziroglu Room 2004
Musab Talha Akpinar
Keziban Seckin Codal
CRITICAL SUCCESS FACTORS OF BIG DATA IMPLEMENTATION PROCESS: A
PRELIMINARY DELPHI STUDY
37 Room 2004
Naciye Güliz Uğur
Aykut Hamit Turan
THE BALANCED REFLECTIVE UPLIFT MODELING: PRESENTATION OF A NEW MODEL
AND EXPERIMENTAL APPLICATION IN THE HEALTHCARE SECTOR
38 Room 2004
Atef Shaar
Hajer Kefi
Talel Abdessalem
p. 17
Parallel Session: Societal and Cultural Issues II
Session Chair: Hajer Kefi
ADOLESCENTS AND CONSUMER VULNERABILITY IN CYBERSPACE: A RESEARCH IN

PROGRESS ABOUT DIGITAL LIMITATIONS AND CAPABILITIES
39 Room 2005
Rita de Cássia de Faria Pereira
Ionara Sarai Ferreira Nóbrega Diniz
EFFECT OF SOCIAL MEDIA USE AND FACE-TO-FACE COMMUNICATIONS ON PROJECT
SUCCESS MODERATED BY CULTURAL DIMENSIONS
40 Room 2005
Joseph Vithayathil
Frank MacCrory
TASK PROCRASTINATION AND THE ROLE OF EXTERNAL FACTORS: A SYSTEMATIC
REVIEW AND IMPLICATIONS FOR THE IT WORKFORCE
41 Room 2005
Rony Rodrigues Correia
EXAMINING THE INFLUENCE OF IT OCCUPATIONAL CULTURE ON KNOWLEDGE
SHARING BEHAVIORS AMONG IT PROFESSIONALS
42 Prasad S Rudramuniyaiah Room 2005
Prashant Palvia
Kailash Joshi
Someswar Kesh
Panel Chairs: Prashant Palvia, Suprateek Sarker
Auditorio
43 The Editors Panel Profesional
(A1N1)
MONDAY, JULY 9 6:30pm – 8:00pm

Salón de
44 RECEPTION
Congresos
p. 18
TUESDAY, JULY 10 8:00 AM – 12:00 NOON
REGISTRATION
TUESDAY, JULY 10 8:30 am – 10:00 am
Parallel Session: Electronic Commerce and Internet

Session Chair: Tim Jacks
FORMALIZING WEB ANALYTICS TO IMPROVE E-COMMERCE EFFECTIVENESS

45 Room 2004
Henri Knoesen
Lisa Seymour
UNDERSTANDING CUSTOMER SATISFACTION: ANALYZING DRIVERS IN ONLINE
SHOPPING COMBINED WITH WEBSITE QUALITY
46 Room 2004
Urvashi Tandon
Ravi Kiran
CHALLENGES RELATED WITH THE ADOPTION OF INTERNET OF THINGS’
TECHNOLOGIES IN THE AGRIFOOD SUPPLY CHAIN MANAGEMENT FOR
DEVELOPING COUNTRIES: A CASE STUDY
47 Room 2004
Miguel González Mendoza
Omar Jehovani López Orozco
Nestor Velasco Bermeo
Juan Manuel Olvera Santoyo
Parallel Session: IT Service Management and Data Centers
Session Chair: Manuel Mora
RISK ASSESSMENT, IMPACT ANALYSIS AND CONTROL METHODOLOGY VIA

DIGITAL DASHBOARDS IN STATISTICS DATA CENTERS
48 Room 2005
Atif Amin
Raul Valverde
Malleswara Talla
STRATEGY FOR PERFORMING A PROJECT USING A DEVSECOPS APPROACH +
RISK MANAGEMENT IN A DATA CENTER OF A MEXICAN ORGANIZATION
49 Room 2005
Oswaldo Díaz
Mirna Muñoz
ONTO-ITSDM-KMS: AN ONTOLOGY-BASED KMS PROTOTYPE FOR SUPPORTING
THE MODELING OF DECISION-MAKING SUPPORT SYSTEMS FOR THE DESIGN OF
IT SERVICES
Manuel Mora
50 Room 2005
Jorge Marx Gomez
Oswaldo Diaz
Jorge Macías-Luévano
Claudia Hernandez
Omar Chavez
p. 19
THE BUSINESS VALUE OF DATA CENTERS: A GLOBAL INFORMATION
TECHNOLOGY AND STRATEGIC PERSPECTIVE
51 Room 2005
Neha Bhargava
Mahesh Raisinghani
Panel Chairs: Vishal Shah and Poonam Kumar
Big Data Analytics in Education: Promises and Pitfalls

Panelists: Aula Magna
52 2 (2008)
Vishal Shah
Poonam Kumar
Aykut Hamit Turan
TUESDAY, JUNE 24 10:00AM – 10:30AM

COFFEE BREAK
TUESDAY, JULY 10 10:30 am – 12:00 noon
Parallel Session: Digital Transformation II

Session Chair: Anil Kumar
THE DIGITAL TRANSFORMATION OF CULTURAL HERITAGE INSTITUTIONS IN

FRANCE: AN EXPLORATORY VIEW
53 Room 2004
Sali Farran
Hajer Kefi
IMPROVING BUSINESS. DT – BD – AI – I4.0
54 Room 2004
Mauricio Benitez
MOBILE CUSTOMER ENGAGEMENT IN THE HEALTHCARE INDUSTRY
Claudia Aroni
55 Room 2004
Mahesh Raisinghani
Enjoli Parker-Williams
Jelisa Battle
PERSPECTIVE OF MACHINE LEARNING ON MEXICO'S DIGITAL
56 TRANSFORMATION Room 2004
Edgar Antonio Valdés Porras
Parallel Session: Mobile IT, Security and Privacy
Session Chair: Vishal Shah
SMART REHABILITATION SOLUTIONS THROUGH IOT AND MOBILE DEVICES

57 Raul Morales Salcedo Room 2005
Milton Carlos Elías Espinosa
Octavio Navarro Hinojosa
p. 20
MOBILE TECHNOLOGY APPLIED TO THE ANALYSIS OF THERMOCHEMICAL
TREATMENTS
58 Room 2005
Milton Carlos Elias Espinosa
Raúl Morales Salcedo
Octavio Navarro Hinojosa
COMPARING SECURITY RISKS TO PAYPAL TRANSACTIONS IN THE UNITED
STATES AND MEXICO
59 Room 2005
Christine Logan
Wu He
MEDICAL INFORMATION: IS IT PERSONALLY SENSITIVE INFORMATION OR
NOT? A MULTI-LEVEL MODEL TO EXPLORE THE ROLE OF NATIONAL CULTURE
AND GOVERNANCE
60 Room 2005
Faruk Arslan
Kallol Bagchi
Hisham Al-Mubaid
Panel Chair: Gustavo R. Parés Arce
Aula Magna
61 TechForum 2 (2008)
TUESDAY, JULY 10 12 NOON – 1:30 PM

LUNCH PLENARY SESSION Auditorio
62 Profesional
INDUSTRY KEYNOTE SPEAKER - BALTAZAR RODRÍGUEZ (A1N1)
IBM SENIOR ARCHITECT & TECHNOLOGY EVANGELIST
END OF CONFERENCE
Thanks for your participation!!!
SEE YOU IN TWO YEARS!
p. 21
GITMA World Conference 2018 Program
JULY 8-10, 2018
Abstracts
Reminder: For the full proceedings, go to http://www.gitma.org
After downloading the pdf file, use the password GITMA2018
#1 GITMA LEADERSHIP MEETING

Open to all participants. Please join us if you wish to get involved with the GITMA organization.
#2 WORLD IT PROJECT FORUM

Open to all participants. Please join us to learn about the landmark research “The World IT Project”.
#3 JGITM JOURNAL EDITORIAL BOARD MEETING

Open to all participants. Board meeting of JGITM (Journal of Global Information Technology
Management)
#4 EFFECT OF NATIONAL CULTURE AND IT OCCUPATIONAL CULTURE ON JOB

SATISFACTION AND PROFESSIONAL SELF-EFFICACY IN PERU
Rolando Gonzales, ESAN University, Peru, rgonzales@esan.edu.pe
Eddy Morris, ESAN University, Peru, emorris1@esan.edu.pe
Tim Jacks, Southern Illinois University at Edwardsville, U.S.A., tjacks@siue.edu
This study is an initial research related with the national culture, Information Technology Occupational
Culture (ITOC), and Professional Self-Efficacy and Job Satisfaction. The impact of these cultural
components in the performance of the organizations have not been properly analyzed, especially the last
one. Initially we have taken only two constructs of the ITOC: Structure and Autonomy, and two constructs
of National Culture: Uncertain Avoidance and Power Distance. A questionnaire was applied to IT managers
of 17 enterprises of diverse economic sectors in Peru. This study is an element of a large study that is realize
in 38 countries, the World IT Project. After this specific research, other papers could be realized next in
order to define the role of ITOC with more precision. The relation between the items of ITOC and the items
of National Culture were validated. Additionally the relation between Power Distance and Job Satisfaction,
Professional Self-Efficacy and Job Satisfaction and IT Technology Issues and Professional Self-Efficacy
were also validated.
#5 CROSS-CULTURAL ANALYSIS OF CITIZENS’ E-GOVERNMENT ADOPTION IN

DEVELOPED AND LESS DEVELOPED COUNTRIES
Abdullah Oguz, University of North Carolina at Greensboro, USA, a_oguz@uncg.edu
Prashant Palvia, University of North Carolina at Greensboro, USA, pcpalvia@uncg.edu
p. 22
This study examines how national culture affects citizens’ e-government adoption, and how the adoption
varies based on the socioeconomic development level of a country. We analyzed two datasets, composed
of 22 developed countries and 26 less developed countries. Antecedents of e-government adoption were
identified as national culture, economic level, democracy level, e-government development level, and e-
participation level in our research model. We found that the influence of national culture on citizens’ e-
government adoption differs by a country’s socioeconomic level. Therefore, we concluded that the
strategies employed to encourage citizens to exploit the advantages of online government services in less
developed countries should be different from those prescribed in developed countries.
#6 THE WORLD IT PROJECT: COMPARING RUSSIAN FEDERATION WITH CANADA

Yulia Semenova, Nikolay Kazantsev, Yulia Taratukhina, Alexander Radyukin and Tim Jacks
The stress experienced by IT Professionals has a negative impact on their job satisfaction and may lead to
an intention to change their jobs (Tarafdar et al. 2010). This paper compares Russia and geographically
similar Canada between four IT indicators: job insecurity, job satisfaction, organizational turnover
intentions, and IT occupation turnover intentions and follows the data collection strategy of «The World IT
Project» (Palvia et al., 2017). In 2016 we sent invitations to students and alumni of our University that work
or have internships in multiple Russian IT companies in various industries. They we questioned through
online survey, that resulted in 206 completed forms. We applied Structural equation modeling in SPSS to
build the Russian model and to compare it with already built Canadian.
#7 TRAINING A NATURAL LANGUAGE PROCESSING TOOL WITH QUANTITATIVE

FINANCIAL MODELS
Dr. Cesar Maldonado-Mercado, Nearshore Delivery Solutions, cmaldonado@nearshoremx.com
We present a Natural Language Processing tool to classify headline news related to the stock market. The
training of our model is achieved in an automatic way by using a purely quantitative finance tool. In this
way we merge in our analysis non structured data with statistical time series analysis models. As an
example, we apply our tool to 10 companies in the technology sector of the S&P index.
#8 INNOVATION IN SERVICE CENTERS IN FINANCE THROUGH CHATBOT

TECHNOLOGY: SUCCESS CASE
Gustavo R. Parés Arce, Nearshore Delivery Solutions, Mexico, gustavo@nearshoremx.com
The increase in regulations in financial services, the expansion of data generation and availability, along
with new customer experience standards, have led to financial institutions to develop and deploy innovative
ways to better serve their customers. One of these trends of innovation are chatbots; effective, cost saving
automated virtual agents that take care of day-to-day business and product queries, which adoption has
grown swiftly in the last few years. Nevertheless, the misguided use of data and deficient programming of
chatbots can result in a failed and risky product that alienates customers.
p. 23
#9 TWO STAGE METHOD FOR THE MULTIPLE TRAVELING SALESMAN PROBLEM
Cabrera-Cuevas, Azcarie Manuel
Saucedo-Martínez, Jania Astrid
Marmolejo-Saucedo, José Antonio
The variation of the traveling salesman problem (TSP) with multiple salesmen (m-TSP) has been studied
for many years with diverse solution methods, both exact and heuristic, however the high difficulty level
on finding optimal solutions has counter-posed the many efforts on doing so. The proposed method regards
a two-stage procedure which implies a modified version of the PMP (P-Median Problem) alongside the
TSP to make an assignment in the first stage followed by the routing, considering applying a metaheuristic
ant colony optimization (ACO) algorithm, with the conjointly purpose of solving the m-TSP. Relevant to
the verification of the proposed methodology, a case study will be reviewed, detailing the distribution of
promotional samples and taking into consideration strategic points of the Mexican Republic, pursuing to
generate a methodology that yields acceptable results for time-sensitive applications.
#10 PANEL: WOMEN IN LEADERSHIP – TOP LEADERS

Jose Antonio Quesada Palacios, Director de EGADE Business School, Ciudad de México
Panelists:
Lourdes Ibañez, Club Lia, libanez@clublia.com
Ana Karen Ramírez, Epic Queen, ana@epicqueen.com
Barbara Aguilera Arcos, IBM México , aarcos@mx1.ibm.com
Stella Aguirre, Audiciones Latinas, stella@audicioneslatinas.com
These dynamic women of power, who have reached the leadership in different industries, will
share the lessons, histories, best practices, strategies and tips that helped them along their
leadership journeys. Additionally, they will discuss their prospective on the corporate leadership
gender gap and a new movement, that is focused on achieving gender parity.
#11 A CLOUD-BASED ARCHITECTURE FOR BIG DATA MANAGEMENT OF ELECTRIC

VEHICLE TRIP PLANNING SOLUTIONS IN SOUTH AFRICA
Martin Smuts, Nelson Mandela University, South Africa, s210035447@mandela.ac.za
Brenda Scholtz, Nelson Mandela University, South Africa, Brenda.Scholtz@mandela.ac.za
Janet Wesson, Nelson Mandela University, South Africa, Janet.Wesson@mandela.ac.za
Big data management issues are hindering the development of trip planning solutions for electric vehicle
(EV) drivers. In South Africa (SA), these issues relate to a lack of quality data and a shortage of software
applications. For example, several inconsistencies in charging station data exist such as locations,
availability, and technical specifications. The purpose of this paper is to investigate the extent of these
issues in SA, and to propose the architecture of a cloud-based trip planning application. A case study of an
electric mobility organisation in SA was used. The findings revealed that SA has limited EV trip planning
software solutions, and motivated the importance of quality data management in these solutions. The
proposed architecture considers factors for remaining driving range estimation, charging recommendations,
and driving behaviour analysis.
p. 24
#12 PREDICTIVE ANALYTICS IN SOUTH AFRICAN FINANCIAL INSTITUTIONS:
ENABLING INFORMATION TECHNOLOGIES AND USE CASES
Mark Tew, University of Cape Town, South Africa, marktew@hotmail.com
Jean-Paul van Belle, University of Cape Town, South Africa, jean-paul.vanbelle@uct.ac.za
Predictive analytics has evolved from within Business Intelligence and Analytics. Financial institutions are
using predictive analytics for risk and customer programmes in order to gain competitive advantage.
Although predictive analytics has been researched in financial and other industries outside South Africae,
there is currently no research on predictive analytics in South African financial institutions. This research
covered the use cases in South African financial institutions and researched the challenges and
considerations that financial institutions experience when implementing predictive analytics. The
exploratory research was conducted through interviews with data scientists and other IT people and the data
was then analysed using thematic analysis. The findings were triangulated with the literature. The key
findings were that many of the international use cases and considerations seemed to be applicable in the
South African financial institution context. However, the relative importance varied. Resistance from both
management and users was identified as the key implementation barrier. Finally, IoT is seen as an important
success factor for future predictive analytics implementations.
#13 PERCEPTION OF YOUNG GENERATION TOWARDS THE SOCIETY: AN OPINION

MINING APPROACH
Dr. Madhumita Guha Majumder, Welingkar Institute of Management Development & Research, India,
madhumita_gm@yahoo.com
The objective of this paper is to establish how structured information can be drawn from unstructured text
and apply that knowledge for strategic decision making. The study has analyzed unstructured opinions of
children towards the future of the nation using lexicon-based unsupervised opinion mining technique. The
results indicate the polarity of opinions; however, their thoughts comprise of more positive views than those
of negatives. Further, the research has identified certain clusters of thoughts which indicate their
expectations about their future. The findings will help policy makers to design satisfactory strategies for
the society.
#14 ‘SHOULD I STAY OR SHOULD I GO?’ – ANTECEDENTS OF TURNOVER INTENTIONS

OF IT STAFF IN SOUTH AFRICA
Jean-Paul Van Belle, University of Cape Town, South Africa, Jean-Paul.VanBelle@uct.ac.za
Brenda Scholtz, Nelson Mandela University, South Africa, Brenda.Scholtz@mandela.ac.za
Kennedy Njenga, University of Johannesburg, South Africa, knjenga@uj.ac.za
Alexander Serenko, Lakehead University, Canada, aserenko@lakeheadu.ca
Prashant Palvia, University of North Carolina at Greensboro, USA, pcpalvia@uncg.edu
Skilled IT staff are a scarce human resource in organisations around the world and turnover rates are higher
than for many other professions. Understanding the determinants of IT staff intentions to leave are critical
to understanding the industry as well as for managers wanting to keep their IT talent. The purpose of this
paper is to investigate the antecedents of intentions to leave as reported by IT employees in South Africa.
This is investigated quantitatively using the data set acquired through the World IT Project. The mediating
role of job satisfaction is explored in depth and a large set of independent constructs including individual
and organisational demographics, aspects of IT occupational culture, and various IT issues experienced are
investigated. A good model fit was found to explain both job satisfaction and intention to leave the
organization.
p. 25
#15 ORGANIZING DIGITAL RETAIL STRATEGIES
Vishal Uppala, University of North Carolina at Greensboro, v_uppala@uncg.edu
Prashant Palvia, University of North Carolina at Greensboro, pcpalvia@uncg.edu
The days of siloed retailing are long gone. The physical and the electronic markets are clashing and
integrating. Today, many businesses employ a combination of physical and digital assets in their retailing.
Brick-and-mortar retailors employ digital assets, such as websites, listings on Google Maps, social media
advertisements, and mobile apps. In addition, electronic retailors employ physical assets, such as help desks,
pickup sites, and service facilities. We posit that the opportunities afforded by both the physical and the
digital assets create competitive pressures for businesses. Daily, businesses respond to their competitive
pressures by crossing national borders and conducting operations abroad for global market efficiency. We
propose that the pressures to realize global market efficiency are analogous to the pressures to realize
electronic market efficiency. With the emergence and adoption of the internet, businesses are exposed to
competitive pressures, and they are compelled to cross the virtual borders and conduct operations online
for electronic market efficiency. The integration-responsiveness framework proposes and organizes
international strategies to realize global market efficiency. Expanding on the integration-responsiveness
framework, we propose and organize digital retailing strategies. Our framework consists of four strategies:
1) brick-and-mortar, 2) online, 3) disjoint brick-and-click, and 4) integrated brick-and-click. Our
framework, illustrated in Figure 1, is based on electronic market integration which refers to pressures from
factors, such as digital competitors, technological efficiency, and access to a larger, more diverse market.
And, local responsiveness refers to pressures from factors; such as differences in customer needs, demands
from local markets, and need for customization. We provide a brief explanation of each strategy. We also
provide examples to recognize and differentiate the strategies. Our goal is to guide businesses in their
pursuit of electronic market efficiency.
#16 THE USE OF LEARNING MANAGEMENT SYSTEMS IN HIGHER EDUCATION: A

TURKISH CASE
Gülay EKREN, Sinop University, TURKEY, gekren@sinop.edu.tr
Aykut Hamit TURAN, Sakarya University, TURKEY, ahturan@sakarya.edu.tr
In last decades, the use of various types of e-learning management systems in Turkey has increased
significantly in higher education context. It is required to understand these systems from the viewpoint of
academicians. This study is aimed to assess the perceptions of academicians towards the Learning
Management Systems (LMS) and its proposed functions. This study is held in Turkey. The study provides
findings such as the LMS functions that the Turkish academicians preferred most as well as they find more
functional, the types of LMS they used most, and the relationships between LMS types, demographic
characteristics of academicians, and the usage of LMS in different graduation levels of higher education.
This study is a descriptive study and a case study in Turkey. Data was collected from an online survey
instrument. The findings of this study intended to highlight the use of LMS in higher education context.
#17 COMPETING MODELS OF ACADEMIC ACHIEVEMENT IN HIGHER EDUCATION

Dr Nabeel Al-Qirim, UAE University, UAE, nalqirim@uaeu.ac.ae
Dr Kamel Rouibah, Kuwait University, Kuwait, krouibah@cba.edu.kw
Dr. Mohamad Adel Serhani, UAE University, UAE, serhanim@uaeu.ac.ae
Dr. Ali Tarhini, Sultan Qaboos University, Oman, ali.tarhini@hotmail.co.uk
Dr. Ashraf Khalil, Abu Dhabi University, UAE, ashraf.khalil@adu.ac.ae
Dr. Mahmoud Maqableh, The University of Jordan, Jordan, maqableh@ju.edu.jo
Dr. Marton Gergely, UAE University, UAE, mgergely@uaeu.ac.ae
p. 26
This research investigates the impact of different determinants of students’ Academic Achievement (AA)
at UAE University (UAEU). The developed model is based on the Big Five (BF) personality traits and
different student learning strategies. The proposed research model showed its success in detecting UAEU’s
students AA with the BF traits being the main contributors. This research provided interesting insights and
contrasts pertaining to learning of UAEU students and are discussed highlighting different theoretical and
professional contributions.
#18 PANEL: PRIVACY AND SECURITY ISSUES IN THE GLOBAL DIGITAL ECONOMY
Mahesh S. Raisinghani, Texas Woman’s University, USA, mraisinghani@mail.twu.edu
Panelists
Oswaldo Díaz, INEGI Data Center Central, Mexico, oswaldo.diaz@inegi.org.mx
Mahesh S. Raisinghani, Texas Woman’s University, USA, mraisinghani@mail.twu.edu
Raúl Valverde, Concordia University, Canada, raul.valverde@concordia.ca
Today's cyber-attacks are profoundly expanding in size and sophistication and are no longer only directed
at large enterprises, but can equally affect small non-profit organizations anywhere in the world. The impact
of a coordinated attack on your business, your brand and customer trust is potentially huge. The panelists
will discuss the latest cyber security strategies that relate to privacy and security, and best practices that
organizations should be implementing to help mitigate risk and stay ahead of emerging threats. It will
address the cybersecurity strategies and best practices for the organization to implement using computer
forensics, and leveraging Big Data and machine learning that allow detecting vector attacks based on
Distributed Denial of Services.
#19 SOCIAL EVENT

Bus Tour to Coyocan – Buy $30 Ticket at Registration
#20 BREAKFAST PLENARY SESSION: ACADEMIC KEYNOTE SPEAKER

Dr. Suprateek Sarker
Rolls-Royce Commonwealth Commerce Professor, University of Virginia
#21 E-GOVERNMENT DEVELOPMENT IN NIGERIA, BANK VERIFICATION NO (BVN) AN

ANTI-CORRUPTION TOOL
Ernest Chizoba Nwadinobi, University of Portsmouth, UK, Ernest.nwadinobi@port.ac.uk
Dr. Amanda Peart, University of Portsmouth, UK
E-government has moved from just providing electronic information to citizens and customers alike to
serving their needs. In developing countries like Nigeria, the enablement of e-government is being used as
an anti-corruption tool. The introduction of the Bank Verification Number (BVN) scheme by the Central
Bank of Nigeria, has helped the government in not just saving money but also protecting customer’s
transaction and enhancing confidence in the banking sector. This has helped curtail the high rate of cyber
and financial crime that has been part of the system. The use of BVN as an anti-corruption tool in Nigeria
came at a time there was need for openness, accountability and discipline, after years of robbing the treasury
and recklessness in handling finances. As there has not been a defined method for measuring the strength
or success of e-government development, in this case, BVN in Nigeria, progress will remain at the same
p. 27
level. The implementation strategy of the BVN in Nigeria has mostly been a quick fix, quick win solution.
In fact, there is little or no indication to show evidence of a framework for e-government. Like other leading
countries, there is the need for proper implementation of strategy and framework especially towards a
customer orientated process, which will accommodate every administrative body of the government
institution. E-government development must have a strategy and framework for it to work, and this strategy
must enclose every public administration and will not be limited to any individual bodies or organization.
A defined framework or monitoring method must be put in place to help evaluate and benchmark
government development in e-government. In comparative analyses of the existing methods, this paper will
denote areas that must be included in the existing approach to be able to channel e-government development
towards its defined strategic objectives.
#22 TRIPLE "A" CULTURE AS DIGITAL TRANSFORMATION ENABLER. PRIMER

EMPIRICAL RESULTS
Jeimy J. Cano M, Universidad del Rosario, Colombia, jeimy.cano@urosario.edu.co
The digital transformation has become the new mantra for 21st century organizations. In this sense, the
academy has made different efforts to establish the best way to make it a reality, with customer expectations
and technological convergence at the centre. Therefore, recent research highlights the different key
elements needed to mobilize a digital transformation, but few of them focus on reviewing the context of the
culture needed to achieve it. In this sense, an exploratory instrument based on the triple "A" culture was
designed and applied in some groups in Colombia, whose preliminary results are reported in this document.
#23 PRIVACY CONCERNS IN TALENT ACQUISITION: A SOCIAL REPRESENTATION

THEORY-BASED APPROACH
Fernando Henrique Stahl, São Paulo School of Business Administration, fernando.stahl@fgv.edu.br
Maria Alexandra Cunha, São Paulo School of Business Administration, alexandra.cunha@fgv.br
Fernando de Souza Meirelles, São Paulo School of Business Administration, fernando.meirelles@fgv.br
In this study, we aimed to identify how information privacy in the use of candidate data is represented by
organizational actors involved in talent acquisition. Thus, interviews were conducted with analysts and
managers involved in talent acquisition at national and multinational organizations in Brazil. Social
representation theory was used as the theoretical framework, and the data analysis revealed the central core
and peripherical elements used to explain the practices of the investigated social group. Privacy was
revealed to be a secondary concern in the process of talent acquisition, and future studies investigating the
privacy of information and data accumulated and maintained by organizations are warranted.
#24 STRATEGIES AND PERCEPTIONS OF DIGITAL-BASED LEARNING IN TWO

DIFFERENT CULTURAL SETTINGS: FRANCE VERSUS MOROCCO
Rania Himdi, Paris School of Business, France
Hajer Kefi, Ph.D, Paris School of Business & National University of Singapore, Singapore
Over the past decade, the emergence of the internet has changed all parts of our social life. Digital
transformation is now affecting all the sectors. The educational system is part of this trend and has taken
an important change that allows it to be more flexible and accessible throughout the development of digital
learning. The aim of this study is first of all to understand the perceptions of educators in Morocco about
digital learning. To do so, a quantitative study based on a questionnaire is being developed. Then, in order
to see if culture matters, interviews with professors using serious games in France and Morocco will be
conducted. Finally, a lab experiment will be developed within two groups of students (one using serious
p. 28
games and the other group using only traditional learning) in order to show how game-based digital learning
affects learning practices in the two countries under study.
#25 WHAT ARE THE MAIN MOTIVATIONS FOR UNEMPLOYED TO STAY AS A

PROVIDER OF SHARING ECONOMY?
Case Study Individual Transportation
Ulysses P. Pacheco Filho, Brazil, Fundação Getulio Vargas, ulysses.filho@gvmail.br
This article focuses on the motivations of the unemployed to continue to be a provider of the sharing
economy. Although their initial motivation to become a provider was the lack of other options to generate
income, the research objective is to understand their motivations to continue to provide, even if they have
opportunity to get back to the “formal” job schema. In another words, is this an example of the sharing
economy dark side that removes the job security, health insurance and other benefits of the current
economy? Or the feeling of being your own boss a real advantage for the providers? A grounded base
model, resulting from semi-structured interviews of Uber drivers in São Paulo was used to unveiling the
main motivations. The result is that the advantages are not enough to maintain them as providers and they
will be back to a “formal” employment relationship, what indicates that economic crisis is not speeding up
the sharing economy adoption. The article also compares the results proposed model for participation
behavior of IT enabled sharing services based on Theory of Planned Behavior, suggesting changes on this
model to accommodate the finding of the empirical part.
#26 WOMEN IN INFORMATION TECHNOLOGY: MISSED OPPORTUNITIES

Natalie Carrington, Central Michigan University, United States, carri1nm@cmich.edu
Anil Kumar, Central Michigan University, United States, kumar1a@cmich.edu
The participation of women in science, technology, engineering, and mathematics (STEM) fields has
historically been lower than that of men. In this study, we explore whether the decline of women in
technology has correlated with how they are portrayed in the media, specifically in the television and movie
industry. We use the term technology to include areas of study or careers that relate to computing and
computing-related disciplines such as computing, computer science, information systems, and
programming. We find that though research has looked at women in technology, much of the research
conducted on the topic of women entering the technology field since the 2000s focused on the presence of
stereotype threat in STEM professions, but solutions to diminishing stereotype threat were not researched
as thoroughly. Based on the review of literature we suggest that positive portrayals on television can
promote the potential of technology careers to women who are not already in the pipeline looking to pursue
technology careers.
#27 THE CHALLENGES OF IMPLEMENTING ITIL® AND SERVICE MANAGEMENT

OFFICE IN LATIN-AMERICAN COMPANIES. AN EXPLORATORY STUDY
Teresa Lucio-Nieto, Universidad Iberoamericana, México. tlucio@terelucio.com
Dora Luz González-Bañales, Instituto Tecnológico de Durango, doraglez@itdurango.edu.mx
The purpose of this paper is to explore the challenges faced by the implementation of the Information
Technology Infrastructure Library (ITIL) framework. The research approach was exploratory in its
orientation. An online survey was completed by 169 Latin American companies. Questions focused mainly
on the current perceptions and assessment of ITIL benefits. Descriptive statistical analysis was employed.
Evidence suggests that the main challenges of implementing ITIL are the time devoted by the IT staff
involved in the project, their capabilities in the understanding of ITIL purposes, and the support from senior
p. 29
management. Participants suggest that the existence of a Service Management Office (SMO) could
represent a way of facing those challenges and realizing ITIL benefits more effectively.
#28 PANEL: BRIDGING THE GAP BETWEEN ACADEMIC AND PROFESSIONAL WORLDS
ON DATA CENTER TOPICS
Manuel Mora, Autonomous University of Aguascalientes, Mexico, jose.mora@edu.uaa.mx
Panelists:
Oswaldo Díaz, INEGI Data Center Central, Mexico, oswaldo.diaz@inegi.org.mx
Raúl Valverde, Concordia University, Canada, raul.valverde@concordia.ca
Michael Raisinghani, Texas Woman’s University, USA, mraisinghani@mail.twu.edu
The panelists will address the existent formal educational gap on Data Center Engineering and Management
topics in the IT Academic and IT Professional worlds, with the purpose to create awareness in the academic
and professional audience on reducing such a gap. For this aim, the panelists will present a set of main
topics related with the required international educational needs on formal training on Data Centers. The
topics are: Graduate Programs on Data Centers, Implementation of DevOps in Large Data Centers Systems,
Risk Management in Data Centers Systems and Strategic Value of Data Center Systems. At the end of the
panel, a Q&A section will be opened for the audience.
#29 DETERMINANTS OF INSTAGRAM-BUSINESS ADOPTION IN KUWAIT: CASE-

STUDIES APPROACH
Nabeel Al-Qirim, UAE University, UAE, nalqirim@uaeu.ac.ae
Kamel Rouibah, Kuwait University, Kuwait, krouibah@cba.edu.kw
Ali Tarhini, Sultan Qaboos University, Oman, ali.tarhini@hotmail.co.uk
This research investigates Instagram adoption for business (IB) by twenty-seven entrepreneurs in Kuwait.
The selected case studies were already adopters of IB and reported different challenges facing their success.
This maximization approach in selecting adopters of IB is espoused hoping to warrant sufficient and
meaningful insights. Guided by the technological innovations theories, the research findings were identified
and aggregated under the corresponding context. It was found that the success of IB was dependent on
overcoming different technological, organizational and environmental (TOE) challenges. Implications
arising from these factors pointed to different TOE challenges facing IB success in Kuwait. It is suggested
that IB initiatives in Kuwait are still evolving and in need for support from both industry and government
entities to push such initiatives forward. The research provides ample recommendations concerning theory
and practice and portrays different future research areas.
#30 UNDERSTANDING THE ROLE OF THE DARK SIDE OF SOCIAL MEDIA IN REGRET
AND DISCONTINUANCE BEHAVIOR
Ziyue Huang, University of North Carolina at Greensboro, U.S., z_huang4@uncg.edu
Prashant Palvia, University of North Carolina at Greensboro, U.S., pcpalvia@uncg.edu
The rapid proliferation and evolution of social media are attracting the attention of academic and industry
researchers. However, users’ excitement towards social media platforms began to cool down after the peak
in 2012, and those platforms are confronting a myriad of challenges. This study aims to build a conceptual
model to provide a better explanation of the discontinuance behavior. Regret, which is an aversive
emotional reaction elicited by a discrepancy in the outcome values of chosen versus unchosen actions, is
introduced to predict discontinuance intention. The regret experience is hypothesized to be influenced by
p. 30
negative aspects of social media, including loss of privacy, cyberbullying victimization, narcissism of
others, and perceived overload. The relationship between negative aspects of social media and regret is
moderated by privacy control and valence of using social media. A mixed methods approach is going to be
used to evaluate the proposed conceptual model.
#31 EVALUATING NARCISSISM, INTENTIONS & SELFIE POSTING BEHAVIOR AMONG

CORPORATE WOMEN IN BRUNEI: AN EXTENDED THEORY OF PLANNED BEHAVIOR
Siti Aisyah binti Haji Jalil, Universiti Teknologi Brunei, Brunei Darussalam
Nurul Hikmah binti Hj Mohammad, Universiti Teknologi Brunei, Brunei Darussalam
Afzaal H. Seyal, Universiti Teknologi Brunei, Brunei Darussalam, afzaal.seyal@utb.edu.bn
This study evaluates the selfie posting behavior of corporate women in Brunei by using survey approach.
The study extends three variables of the theory of planned behavior; attitude, subjective norms and
perceived behavioral control, with personality variables; narcissism, self-esteem and need for affiliation.
The result shows that attitude, subjective norms, narcissism and self-esteem are significant determinants of
selfie-posting behavior. The self-esteem has negatively associated. The relationship between intentions and
behavior could not be established; rather none of the antecedent variables is significant predictor of
behavioral intentions. In its revised form model has strong predicting power by explaining that 73% of the
variance in selfie-posting behavior is shared by the four independent variables. Results are discussed with
some suggestions for future work.
#32 RESOURCE MANAGEMENT: FUTURE FOCUS AND A GLOBAL PERSPECTIVE

Charles Benoit, Texas Woman’s University, USA, cbenoit@twu.edu
Karen Munns, Texas Woman’s University, USA, kmunns@twu.edu
Mahesh Raisinghani, Texas Woman’s University, USA, MRaisinghani@twu.edu
With the advancement of technology and innovative ideas, human resource management has become
challenging and very competitive. In the last decade, organizations have formulated ways and means to
make profit and increase their revenue growth. Some of the methods used in the last decade are consulting,
outsourcing, and managed services. With the collaboration of the advanced technology and the innovation
of individuals, the commerce has grown more widely toward the e-commerce industry. With Amazon,
eBay, and Uber, the resources trend has changed incredibly. Now companies need more human resources
managers to manage the existing resources and devise ways to retain the existing employees. The clients
have demands to acquire resources who can work as per their norms and fulfillment. Human resources
managers have to identify resources that can be innovative, competitive, creative, and efficient at the same
time. With the advancement of technology the cybersecurity has become a major threat which involves
individuals personal data breach, while human resources managers have to work hard to retain the resources
they have to incorporate strict security methods to preserve individual identity from cyber-attack and other
security vulnerability. This study defines how the resource management is impacted and how to improve
for the future growth. It also identifies the pain points that the resource management team faces during the
process.
p. 31
#33 ACTING OR BEING ACTED UPON IN THE DIGITAL AGE: AN EXPLORATORY CASE
STUDY FOR VALUE-ADDED SOCIAL MEDIA TRANSFORMATION
Rita Somfai, Paris School of Business, France
Social media users are increasingly awakened by digital movements that warn about the misuse of digital
technologies. Consumers are the products and being acted upon instead of being conscious, active shapers
of their own online behavior to decide what, how, and when they want to consume. What kind of posts
make you stop and engage when scrolling down your endless social media feed? Tech companies and
software developers target user attention at a maximum level and all costs. Edelman (2018) wrote the
following in an open letter to Facebook founder Zuckerberg, “generally speaking, your product (Facebook)
makes it more difficult for all of us to live according to our values.” There is an emerging consumer demand
that calls for inserting the human element in future designs of digital technologies. “Every technology
becomes our partner because we make it, and then it makes and shapes us in return, and it takes a little time
for us to see how that process of mutual unfolding goes. Every technology gives us the opportunity to say,
is this technology serving our human values? And if not, the opportunity to make corrections” (Zax, 2011).
Caulkin (2015) said that “what a technology is used for is a choice.” Instant access to information and
products has not resulted in greater consumer satisfaction or gratification, nor in greater connectivity among
humans; improved life quality and closer relationships, but to the contrary. Digital interruptions are
designed to extract maximum attention from users and time distractions have become the greatest opponents
to a value-driven, conscious consumerism. In this study, we adopt an exploratory case study of emerging
digital technology movements that promote new frameworks of added human value in technology
consumption, and steering people away from their screens. So, exploratory research design will be used to
determine the best data collection and evaluation method. This short paper is designed to bring an important
and much-needed discussion to the table about the dangers of exploiting consumer attention and excessive
digital media use that lack human, value-added elements in a fast-changing digital age. The first step is
raising consumer awareness about the transformation of digital technology. Next, to develop consumer
interest into a desire to become conscious users of digital technologies that benefit individuals and societies.
Finally, empower the desire to be compelling and enduring enough to translate into action.
#34 CORPORATE FINANCIAL PERFORMANCE MANAGEMENT SYSTEM, ARTIFICIAL

INTELLIGENCE FOR VISUALIZATION AND RISK MANAGEMENT
Naresh Kumar Sahu, Paris School of Business, France
Hajer Kefi, Ph.D, Paris School of Business, France & National University of Singapore
We are living in a digital era, and the majority of corporate finance world is revolving around the financial
performance especially, financial results and reports which include KPI (Key Performance Indicator) and
CPI (Critical performance indicator). Most of the financial results are represented in a numerical format,
which is not all the time accessible to non experts. Hence, if we would like to explore more about those
financial (textual and numerical) analyses we are mostly dependent on the finance community; as they
produce these reports using various financial information systems (Rampini, Sufi, & Viswanathan, 2014).
This research will be focused on alternative data presentation formats using Artificial Intelligence (AI)
visualization tools, to be applied in corporate finance in order to provide reports and risk identification
(Krishna, 2016).
p. 32
#35 WORKSHOP: DATA VISUALIZATION IN CROSS-CULTURAL & GLOBAL CONTEXT
Gaurav Bansal, University of Wisconsin - Green Bay, bansalg@uwgb.edu
#36 FROM DESCRIPTIVE TO PREDICTIVE ANALYTICS: TURKISH AIRLINES CASE

STUDY
Abdulkadir Hiziroglu, Social Sciences University of Ankara, Turkey, abdulkadir.hiziroglu@asbu.edu.tr
Musab Talha Akpinar, Ankara Yildirim Beyazit University, Turkey, takpinar@ybu.edu.tr
Keziban Seckin Codal, Ankara Yildirim Beyazit University, Turkey, kseckin@ybu.edu.tr
Recent years, evolving technologies have increased importance of data analytics and have extended the
potential of using data-driven for decision-making process in different sectors as it has also been shown in
civil aviation. Because of the accumulating mass amount of data in airlines, they must use data analytics in
order to making strategic decisions. Purpose of this study is a combined model that include descriptive
analytics (multidimensional analytics) predictive analytics (clustering and association rules) and
prescriptive analytics (MCDM and DEMATEL) in order to extract the critical factors for the improvement
of airline baggage optimizations. The dataset consists of more than 21 different attributes and about 855.250
flights. Descriptive analytics results have set a precedent implication of multidimensional reports for service
sector. In addition, rules that arise as outcomes of predictive analytics have really significant knowledge of
marketing and flights planning department in civil aviation. Furthermore, they will help to solve some
optimization problem in the air transportation sector. Thanks to prescriptive analytics, displayed results
supported by the MCDM and DEMATEL methods. The outcomes of the study will be supportive and
beneficial for managerial levels of decision making for airlines.
#37 CRITICAL SUCCESS FACTORS OF BIG DATA IMPLEMENTATION PROCESS: A

PRELIMINARY DELPHI STUDY
Naciye Güliz Uğur, Sakarya University, ngugur@sakarya.edu.tr
Aykut Hamit Turan, Sakarya University, ahturan@sakarya.edu.tr
Virtually all industries have their own variations and mechanisms of data collection, use and value creation
of products/services. Industries such as technology, education, healthcare, insurance, finance/banking,
commerce and even retail are investigating the amount of data that they have, can collect and use. However,
what is not clear is the focus and for what data can be useful. It is also very clear from literature and
practitioners of the field that Big Data is here surely to play a role in our future. For that purpose alone, it
is imperative we learn, take advantage and realize its potential to transform entire business processes. The
purpose of the qualitative research was to explore factors, criteria and characteristic of Big Data
Implementations. It was conducted to get a holistic picture of the organization, its strategy, environment
and other factors that may influence the success of Big Data Implementations. The literature provided initial
exploratory discussion regarding Big Data. It was important to further explore these perception and
discussions within the field to document reliability and other concepts. The qualitative portion of this study
allowed us to speak with practitioners in the field who gave us insights into how they have successfully
implemented Big Data initiatives. It enabled exploration into criteria used in organizations for success
relating to Big Data Implementations, such as, creation of new products and services, patents and
competitive advantage, process improvements, and promoting strategy.
#38 THE BALANCED REFLECTIVE UPLIFT MODELING: PRESENTATION OF A NEW

MODEL AND EXPERIMENTAL APPLICATION IN THE HEALTHCARE SECTOR
Atef Shaar, LTCI, Télécom ParisTech, Université Paris-Saclay, France, atef.shaar@telecom-paristech.fr
Hajer Kefi, Paris School of Business, France, h.kefi@psdedu.paris
p. 33
Talel Abdessalem, LTCI, Télécom ParisTech, Universié Paris-Saclay, France, talel.abdessalem@telecom-
paristech.fr
Uplift modeling is a machine learning technique used in the business and healthcare sectors to predict the
effects of a specific action on a given individual. More particularly, it models the heterogeneity of treatment
effects. According to the literature, this method has many advantages but shows high sensitivity to noise,
potentially leading to unreliable results. In this paper, we propose a new approach, termed Balanced
Reflective Uplift Modeling (BRUM), which is aimed to address the problem of uplift while minimizing
noise effects. Then, we demonstrate how BRUM outperforms the existing methods using a series of
experiments conducted on a simulated and a real data set related to cancer breast treatments.
#39 ADOLESCENTS AND CONSUMER VULNERABILITY IN CYBERSPACE:

A RESEARCH IN PROGRESS ABOUT DIGITAL LIMITATIONS AND CAPABILITIES
Rita de Cássia de Faria Pereira, Universidade Federal da Paraíba (UFPB), Brazil, rita_faria@yahoo.com
Carlo Gabriel Porto Bellini, Universidade Federal da Paraíba (UFPB), Brazil, cgpbellini@ccsa.ufpb.br
Ionara Sarai Ferreira Nóbrega Diniz, Centro Universitário de João Pessoa (UNIPE), Brazil,
ionara.diniz@unipe.br
We discuss how digital limitations of adolescents contribute to their vulnerability as consumers of online
information resources. Addressing one’s digital limitations (and capabilities) is useful to estimate one’s
digital effectiveness in the digital society. Digital effectiveness is the net outcome of computing one’s
limitations (and capabilities) in (1) accessing properly the information and communication technologies
(ICTs), (2) possessing the cognitive potential to use the ICTs in reference to a goal, and (3) using the ICTs
in appropriate ways to meet that goal. After an initial study with videography and in-depth interviews with
consumer adolescents, we are now developing a survey to test our model statistically. We frame adolescents
as potentially vulnerable consumers of online information resources according to limitations and
capabilities in one or more of the three dimensions of digital effectiveness. Expected contributions include
discussing the interplay of age groups, consumption behavior, and the digital society.
#40 EFFECT OF SOCIAL MEDIA USE AND FACE-TO-FACE COMMUNICATIONS ON

PROJECT SUCCESS MODERATED BY CULTURAL DIMENSIONS
Joseph Vithayathil, Southern Illinois University Edwardsville, USA, jvithay@siue.edu
Frank MacCrory, Fordham University, USA, fmaccrory@fordham.edu
Social media and face-to-face communications are used in the workplace and this study analyzes the effect
of the two communication tools on project success at work. We further analyze the question of whether
cultural dimensions have a moderating effect on the social media communication channels. Using a survey-
based data set, we employ empirical methods to answer these research questions. The hypotheses is that
cultural dimensions will moderate the direct effect of social media on the success of work-related projects.
The results are explained using Social Network Analysis (SNA), Hofstede’s cultural dimensions and Media
Richness Theory (MRT).
p. 34
#41 TASK PROCRASTINATION AND THE ROLE OF EXTERNAL FACTORS: A
SYSTEMATIC REVIEW AND IMPLICATIONS FOR THE IT WORKFORCE
Rony Rodrigues Correia, Universidade Federal da Paraíba (UFPB), Brazil, ronyrc@gmail.com
Carlo Gabriel Porto Bellini, Universidade Federal da Paraíba (UFPB), Brazil, cgpbellini@ccsa.ufpb.br
Task procrastination is a classic concern in personal and organizational life. As individual’s personality and
behavioral traits that describe and explain procrastinatory behavior seem to be well described in the
literature, but external factors that act on the individual to moderate procrastination are less discussed. Also,
procrastination in the information technology (IT) profession is an underrepresented topic. This paper
presents a systematic literature review in four behavioral sciences in order to organize procrastination-
related factors that are external to the individual, with implications for the IT workforce. Broadly, in what
the identified factors can anticipate task procrastination, we conclude that the IT workplace is a rich tapestry
of positive and negative sources of influence for the fulfillment of tasks in due time.
#42 EXAMINING THE INFLUENCE OF IT OCCUPATIONAL CULTURE ON KNOWLEDGE

SHARING BEHAVIORS AMONG IT PROFESSIONALS
Prasad S Rudramuniyaiah, University of Central Missouri, rudramuniyaiah@ucmo.edu
Prashant Palvia, University of North Carolina at Greensboro, pcpalvia@uncg.edu
Kailash Joshi, University of Missouri – St. Louis, joshi@umsl.edu
Someswar Kesh, University of Central Missouri, kesh@ucmo.edu
Knowledge Management (KM) initiatives in organizations emphasize the sharing of knowledge in order to
derive competitive advantage for organizations and, the vast body of research on knowledge sharing reflects
the importance researchers have attributed to the phenomenon of knowledge sharing. The sharing of
knowledge is an event, influenced by several factors, within and external to the individual and prior research
has examined several factors influencing knowledge sharing behavior. Among the factors, the influence of
culture on several organizational outcomes has been widely examined. However, the influence of specific
types of cultural values related to the IS discipline have received little attention. Similarly, the influence of
emotions on several organizational outcomes have not been fully understood in IS research. In this study,
we develop a research model based on two frameworks: the IT Occupational Culture (ITOC) and Appraisal
Tendency Framework (ATF) and, the Coping Model of User Adaptation (CUMA) to examine the influence
of IT Occupational Culture and emotions on knowledge sharing behavior among IS professionals. We
expect that our research would provide a better understanding of knowledge sharing behavior by more
accurately assessing the role of culture specific to the discipline, and emotions related to barriers for
knowledge sharing.
#43 THE EDITORS PANEL

Prashant Palvia, The University of North Carolina at Greensboro, pcpalvia@uncg.edu
Suprateek Sarker, University of Virginia, suprateek.sarker@comm.virginia.edu
The editors panel will provide guidance and advice on how to publish in high quality journals in the IS
academic discipline. The panelists are editors of two highly respected journals in Information Systems.
These journals are: Journal of the Association for Information Systems (JAIS) and Journal of Global
Information Technology Management (JGITM). JAIS is rated among the top journals in the entire IS filed.
JGITM is the premier journal in global information technology management. Each editor will briefly
describe his own journal, its publication policies and guidelines, as well as practical considerations for
publication. This is a highly interactive session and there will be plenty of time for discussion and answering
questions from the audience.
p. 35
#44 CONFERENCE RECEPTION
Location to be announced
#45 FORMALIZING WEB ANALYTICS TO IMPROVE E-COMMERCE EFFECTIVENESS

Henri Knoesen, University of Cape Town, South Africa, knshen001@myuct.ac.za
Lisa F Seymour, University of Cape Town, South Africa, lisa.symour@uct.ac.za
E-commerce websites have proliferated as they are critical for enabling global competitiveness. Yet there
is a lack of website performance measurement and changes to these websites are not based on informed,
factual data. Web analytics (WA) can be used to improve website quality and performance through the use
of statistics and website data analysis, which can provide rich insights into website usage and user
behaviour. Yet WA use is still in its infancy in Africa and there is a lack of frameworks for formalising
WA. This paper describes the human and organizational actions which impact the effectiveness of WA
within a South African organisation and then prescribes a framework for formalizing WA. Organizations
beginning a WA implementation should consider four key factors; obtaining management support,
knowledge and understanding of WA, the creation of a website strategy and website performance
measurement and management.
#46 UNDERSTANDING CUSTOMER SATISFACTION: ANALYZING DRIVERS IN ONLINE

SHOPPING COMBINED WITH WEBSITE QUALITY
Urvashi Tandon, India, urvashiguptav@gmail.com
Ravi Kiran, Thapar University, India, rkiran@thapar.edu
An attempt has been made in this research to analyze website quality and drivers of online shopping to
evaluate their impact on customer satisfaction in India. The study also empirically validates social media
and ‘Pay on delivery’ mode of payment with UTAUT2 as new and significant drivers of online shopping.
Results of the study also revealed significant positive association of website quality and drivers with
customer satisfaction.
#47 CHALLENGES RELATED TO THE ADOPTION OF INTERNET OF THINGS’

TECHNOLOGIES IN THE AGRIFOOD SUPPLY CHAIN MANAGEMENT FOR DEVELOPING
COUNTRIES: A CASE STUDY
Miguel González Mendoza, ITESM CEM, Mexico, mgonza@itesm.mx.
Omar Jehovani López Orozco, ITSA, Mexico, omar@itsa.edu.mx.
Nestor Velasco-Bermeo, ITESM CEM, Mexico, nestorvb@itesm.mx.
Juan Manuel Olvera Santoyo, ITSA, Mexico, juanolvera@itsa.edu.mx.
Agrifood is a multifactor business and the difficulties associated to monitor and control the variables
through the entire chain, from production to the fork, demand necessarily information and communication
systems to obtain, register, analyze and deliver useful and understandable information for every stakeholder
involved through the different stages. Information and Communication Technologies together with Internet
of Things can be used to monitor important aspects from the Agrifood supply chain and to manage
effectively the processes involved. The adoption of the ICT and IoT is not straightforward, it has many
challenges associated, particularly in the Agrifood sector. The goal of this work is to describe the challenges
related with the technical implementation and the societal adoption of the IoT technologies in the Agrifood
supply chain especially for developing countries.
p. 36
#48 RISK ASSESSMENT, IMPACT ANALYSIS AND CONTROL METHODOLOGY VIA
DIGITAL DASHBOARDS IN STATISTICS DATA CENTERS
Atif Amin, Dubai Statistics Center, UAE, atif_amn@hotmail.com
Raul Valverde, Concordia University, Montreal, raul.valverde@concordia.ca
Malleswara Talla, Ryerson University, Toronto, mtalla@ryerson.ca
Every system, when connected to a network, is susceptible to threat of being hacked. It is important to
protect all systems of an organization in real-time in a cost-effective manner. This paper presents a well-
designed and integrated database for risk management data using a dashboard interface in real-time risk
that makes it easy for risk managers to reach a understanding the level of threats to be able to apply right
controls to mitigate them. In this paper, a case study of a data center for a statistical management institute
is presented that proposed calculation of total risk at the organization level by using the proposed risk
database. A digital dashboard is also designed for presenting the risk level results so that decision makers
can apply counter measures. The risk level on a dashboard viewer makes it easy for decision maker to
understand the overall risk level at the statistics data center and assists in the creation of a tool to follow-up
risk management since the time a threat hits till the time of its mitigation.
#49 STRATEGY FOR PERFORMING A PROJECT USING A DEVSECOPS APPROACH +

RISK MANAGEMENT IN A DATA CENTER OF A MEXICAN ORGANIZATION
Oswaldo Díaz, National Institute of Statistics and Geography (INEGI), México,
oswaldo.diaz@inegi.org.mx
Mirna Muñoz, Mathematic Research Center (CIMAT), Zacatecas Unit, México, mirna.munoz@cimat.mx
Nowadays the importance of the term Development Security Operations (DevSecOps), has been increasing
in relevance in organizations and industry that implement it. This paper describes a strategy for performing
a project based on informatics technology as part of the operation of a Data Center within a government
organization of Mexico using a DevSecOps with Risk management approach. The approach named as
DevSecOps +Risk Management approach aims to establish strategies to manage the automated operation
within the organization using information technologies, software engineering, quality assurance,
informatics security and risk management. This way allows the organization to manage workflows, version
control, software products release, risk management while reinforcing security considering people and
technology. The paper includes both the analysis of the approach elements and the implementation of the
approach in a critical mission project of INEGI.
#50 ONTO-ITSDM-KMS: AN ONTOLOGY-BASED KMS PROTOTYPE FOR SUPPORTING

THE MODELING OF DMSS FOR THE DESIGN OF IT SERVICES IN DATA CENTERS
Jorge Marx Gomez, Carl von Ossietzky University Oldenburg, Germany, jorge.marx.gomez@uni-
oldenburg.de
Oswaldo Diaz, Data Center Central National INEGI, Mexico, Oswaldo.Diaz@inegi.org.mx
Jorge Macías Luévano, Autonomous University of Aguascalientes, Mexico, jeml@correo.uaa.mx
Claudia Morales, Autonomous University of Aguascalientes, Mexico, Claudia.morales@edu.uaa.mx
Omar Chavez, Autonomous University of Aguascalientes, Mexico, omar.chavez@edu.uaa.mx
The main three international IT Service Management (ITSM) process frameworks consider the design of
the IT services, provisioned by the Data Center System in the organizations, as a mandatory process. These
ITSM process frameworks suggest also the utilization of modeling and trending analyses for predicting the
core IT Service warranty metrics of capacity, continuity, availability, and security. However, in the praxis,
we have found scarce evidence of its utilization. In this research, we report an Ontology-based KMS
p. 37
prototype (Onto-ITSDM-KMS) for supporting the elaboration of models that later can be implemented into
a Decision-Making Support Systems (DMSS) useful for designing a planned IT Service. Hence, we report
its design and building with Protegé tool, illustrate its capabilities, and suggest further evaluation process
on its usability metrics of usefulness, ease of use, compatibility, value, and intention of use.
#51 THE BUSINESS VALUE OF DATA CENTERS: A GLOBAL INFORMATION

TECHNOLOGY AND STRATEGIC PERSPECTIVE
Neha Bhargava, Texas Woman’s University, USA, nbhargava@twu.edu
Mahesh Raisinghani, Texas Woman’s University, USA, mraisinghani@twu.edu
The purpose of this research is to provide information and understanding needed to manage massive data
generated every day in the digital economy. From huge corporate businesses, share markets to even social
media, the amount of data generated has increased manifold. While the Internet has been a boon to the
world with the connectivity and the speed it offers, it is only with the help of data centers that numerous
thousands of gigabytes are still generated and stored and still retrieved quickly from anywhere. Data centers
are essential and what’s even more necessary is to have data centers that are environmentally friendly and
economic to maintain. This research will not only focus on the efficiency of data centers but will also help
evaluate the many efficient ways of setting up a data center.
#52 PANEL: BIG DATA ANALYTICS IN EDUCATION: PROMISES AND PITFALLS

Vishal Shah, Central Michigan University, USA, shah3v@cmich.edu
Poonam Kumar, Saginaw Valley State University, USA, pkumar@svsu.edu
Panelists
Vishal Shah, Central Michigan University, USA, shah3v@cmich.edu
Poonam Kumar, Saginaw Valley State University, USA, pkumar@svsu.edu
Aykut Hamit Turan, Sakarya University, Turkey, ahturan@sakarya.edu.tr
Analytics for instructional applications are in their infancy and will take a few years to mature. However,
their applicability and effectiveness are already being felt. Learning analytics has a potential to be integrated
into administrative and instructional functions. Higher education is operating in increasingly complex and
competitive environment (Daniel, 2014). Universities now had to respond to constantly changing national
and global economic trends. In almost all countries funding from government and businesses for higher
education is decreasing at the same time demands for transparency and regulatory compliance is increasing
(Hazelkorn, 2007), In some countries like United states admission rates are declining due to fewer high
school graduates, but at the same time operational costs are increasing (Thronton, 2013). Big data also has
implications in how higher education responds changes in global environment. Ability to respond to these
changes with the help of objective data from varied sources can be helpful in battling these challenges
(Clarke, Nelson & Stoodley, 2013). Purpose of this panel is to explore the application of Big Data and
Learning Analytics in the field of higher education as it can remove uncertainty around resource allocation,
development of competitive advantages, and improving the learning experience. This panel discussion will
engage the attendees in an interactive dialogue and will present (1) The current state of use of big data
analytics in higher education, and (2) Challenges and opportunities.
p. 38
#53 THE DIGITAL TRANSFORMATION OF MUSEUMS INSTITUTIONS IN FRANCE: AN
EXPLORATORY VIEW
Sali Farran, Paris School of Business, France
Hajer Kefi, Ph.D, Paris School of Business, France & National University of Singapore, Singapore
This paper investigates the role played by Information and Communication Technology (ICT) in enhancing
and reshaping the mediating role of museums and their interactions with their publics. Museums are highly
valued institutions that accommodate things formed by nature and by man and house the cultural
consciousness of the nation. In the last few years, we have observed a remarkable increase in the usage of
ICT in these cultural heritage institutions. Different types of ICT devices have been implemented to enhance
visitors’ engagement. In effect, museums are adapting to the challenges of a continuously changing
environment to survive and remain relevant to their visitors, communities and other stakeholders. In this
article, we conceive the interaction between museum visitors, artworks, museum professionals, and ICT
devices (onsite and offsite) with a special focus on social media platforms, as a hybrid-networked mediation
process. Our aim is then to address the following research question: How museums in France can make use
of digital technology to enhance visitor experience and maintain their relevance in this digital era? To
achieve the objectives of this research, we have chosen to anchor our approach in a critical and socio-
material perspective and to adopt a mixed research design. In this paper, we report the first stage of the
research; an exist survey in the Louvre Museum in Paris which has also been administered online within
the visitors of this museum. In this survey, we test research hypotheses concerning the motivation of users
behind the use of ICT during, before and after their visit. The survey will also be conducted within other
French museums that do not target the same publics. Our questionnaire is built using, amidst others, the
theory of planned behavior and the theory of affordances. Data collected will be analyzed using structural
equation modeling (SmartPls 3 software). Furthermore, we will collect data from the social media fun pages
of the museums investigated during the survey, in order to analyze, interpret and code textual materials
deployed by the museums (which we will refer to as museums generated content) and by the visitors (user
generated content). In a final part of our research, we will investigate via a series of semi-structured
interviews how Museums’ professionals perceive the changes due to ICT in their mission and careers in the
future.
#54 IMPROVING BUSINESS. DT – BD – AI – I4.0

Mauricio Benitez Castro
The objective of these document is to talk about how to define, and start to make a real Digital
transformation project, merging technologies, and people (employees, customers, providers, stake holders)
across the company. My intention is to clearly define how to advance, what we need to define, and works
before start investments, and why is important to execute these kinds of project. We will be talking about
real situations, and defining a way to advance. Defining process and leadership team. Why security is
important to be defined and updated in the early stages of the project. Talking about Big Data, Internet of
Things, Artificial Intelligence and Industry 4.0 like enablers to digital transformation, how can an isolated
project turned useful across the company. How Cloud systems will be useful for easy implementation across
complex company’s infrastructures. How can enable a change team with the leadership to push and
integrate project across the company, and how can be measured it. Most of the information that we will
managing, comes from web sites, newsletters, and different authors.
p. 39
#55 MOBILE CUSTOMER ENGAGEMENT IN THE HEALTHCARE INDUSTRY
Claudia Aroni, Texas Woman’s University, USA, caroni@twu.edu
Mahesh S. Raisinghani, Texas Woman’s University, USA, mraisinghani@twu.edu
Enjoli Parker-Williams, Texas Woman’s University, USA, epwilliams@twu.edu
Jelisa Battle, Texas Woman’s University, USA, jbattle@twu.edu
As mobile technology continues to expand dramatically in the next years, businesses will need to develop
sustainable practices to engage mobile customers. This research seeks to understand how to the current
practices in mobile customer engagement are being translated and applied into the healthcare industry. This
study used an online survey tool to collect data from 60 mobile customers. The results indicate that
healthcare consumers are ready to engage beyond paying for medical and dental services; therefore,
healthcare organizations seeking to develop mobile patient engagement strategies could concentrate their
efforts on mobile apps to reduce information asymmetry.
#56 MACHINE LEARNING PERSPECTIVES ON MEXICO´S DIGITAL TRANSFORMATION

Edgar Valdés, ISAP Technologies, México, edgar.valdes@isaptechnologies.com
Wide reaching and continuously evolving value propositions are the gears of network orchestrator’s
business models (NOBMs). Digital transformation enters when reliable data and meaningful information
became digital enabler (DE) fuel of NOBMs. Moreover, Machine Learning (ML) capabilities can work as
a catalyzer to increase knowledge rate acquisition for business processes or economical activities. This
paper set up DE and ML example binds for 4 different industries proposing that viability of implementation
depends on regional context. We conclude that ML can augment harmonization between DE and regional
context to improve digitalization.
#57 SMART REHABILITATION SOLUTIONS THROUGH IOT AND MOBILE DEVICES

Raúl Morales Salcedo, Tecnológico de Monterrey, México, raulms@itesm.mx
Milton Carlos Elías Espinosa, Tecnológico de Monterrey, México, mielias@itesm.mx
Octavio Navarro Hinojosa, Tecnológico de Monterrey, México, octavio.navarro@itesm.mx
Hand injuries are a frequent problem in actual society. These are often caused while working or exercising,
but simple everyday activities can also be the cause. The most common injuries are those related to soft
tissue; specifically, muscles, tendons, and ligaments. To improve therapy results and reduce its cost and
needed time, a self-rehabilitation system for soft tissue injuries in the hands was developed. The proposed
system is meant to be implemented on Smart TVs and can be used in the home of the injured people. To
identify the most common movements of the injured limbs, and design proper therapies to be displayed by
the system, an exoskeleton prototype which supports four degrees of freedom of the hand was constructed.
We examined scenarios to provide services for individuals and created a scenario-based prototype, which
was tested by an exercise therapist to verify compliance with the requirements of users.
#58 MOBILE TECHNOLOGY APPLIED TO THE ANALYSIS OF THERMOCHEMICAL

TREATMENTS
Milton Carlos Elías Espinosa, Tecnológico de Monterrey, México, mielias@itesm.mx
Raúl Morales Salcedo, Tecnológico de Monterrey, México, raulms@itesm.mx
Octavio Navarro Hinojosa, Tecnológico de Monterrey, México, octavio.navarro@itesm.mx
In the present study, the viability of the use of a mobile device, which consists of a digital microscope
connected to a smartphone, that conducts the analysis of the growth of boride layers on a steel, is evaluated.
The images of the boride layers on steel was obtained with the proposed device, and later used to measure
p. 40
the thickness of the boride layers. A comparison of the data with images obtained using a Scanning Electron
Microscope is also conducted. In the results it can be observed how the measured thicknesses and its
standard deviation were very similar.
#59 COMPARING SECURITY RISKS TO PAYPAL TRANSACTIONS IN THE UNITED

STATES AND MEXICO
Christine Logan, University of Virginia, cll2db@virginia.edu
Wu He, Old Dominion University, whe@odu.edu
PayPal is an e-commerce company that offers online payment services to individuals and merchants
worldwide. Currently, more than 203 million active users rely on PayPal to make and receive payments
through card, bank account, or PayPal balance (“PayPal About”, 2017). Although PayPal places high
priority on the security of its platforms and services, it has been an attractive target for cyber attacks, and
is “constantly innovating” to ensure the protection of its customers (Barrese, 2015, para. 1). As a whole,
this paper serves two purposes: (1) to identify, analyze, and summarize security risks to PayPal transactions
and (2) determine the consequences and management of these risks in the context of two different countries.
As the United States and Mexico are among PayPal’s largest markets and have quite different cultures of
cybersecurity despite their proximity, these two countries were chosen to investigate this topic.
#60 MEDICAL INFORMATION: IS IT PERSONALLY SENSITIVE INFORMATION OR NOT?

A MULTI-LEVEL MODEL TO EXPLORE THE ROLE OF NATIONAL CULTURE AND
GOVERNANCE
Faruk Arslan, University of Houston – Clear Lake, U.S.A., arslan@uhcl.edu
Kallol K. Bagchi, The University of Texas at El Paso, U.S.A., kbagchi@utep.edu
Hisham Al-Mubaid, University of Houston – Clear Lake, U.S.A., hisham@uhcl.edu
Growing prominence of global healthcare markets along with personal information becoming one of the
new currencies in today’s digitized global economy, we seek to address the following research question in
this paper: how do national culture and governance predict the individuals’ perception of medical
information as personally sensitive? We develop a multi-level model to find the answers to this question
using a large-N sample drawn from 27 European Union countries. We find that country-level governance
indicators play the most significant role (when compared to cultural dimensions) in predicting the
probability that an individual perceives his/her medical information as personally sensitive.
#61 PANEL: TECHFORUM

#62 LUNCH PLENARY SESSION: INDUSTRY KEYNOTE SPEAKER

Baltazar Rodríguez
IBM Senior Architect & Technology Evangelist
p. 41
#63 MANAGEMENT AND AUTOMATION OF BUSINESS PROCESSES: CHALLENGES AND
BENEFITS
M.Eng. Humberto E. Balleza Mejía, UNAM, hballeza@bpmtech.com,
In a world of constant change, new ideas, fierce competition and a quest for operational optimization,
companies look for new strategies to support themselves, achieve sustained growth and add value to their
services or products. One way to do this is by having an operation structured and cemented in technology
as a strategic ally. The global tendency points to the implementation and use of BPMS (Business Process
Management Software), but this is not a simple or trivial task. It carries with it challenges and interesting
changes to an organization, but the result is highly beneficial in both the short and long term. In this study
we will cover the most outstanding points of this strategy and at the same time I will share some of the first-
hand experience I have with these types of initiatives in Latin America
p. 42
GITMA 2018 Sponsors
p. 43
Aknowledgements
GITMA 2018 Leadership Team
GITMA 2018 Track Chairs
GITMA 2018 Program Committee
GITMA 2018 Reviewers
Nearshore Delivery Solutions Team

Gustavo Parés Arce Ricardo Parés Arce
Montserat García Luis Humberto Rojas
David Camhi Pablo Macías
Gilberto Silva Luz Valencia
Gerardo Álvarez Gersain López
Vicente Cubells
Ingram Micro México Team

Dell EMC Team
Vmware Team
Taylor & Francis Team
Edwarsville School of Business Team
Volunteers, Ambassadors & Mentors

Abdullah Oguz Margot Duek
Catherine Hernández Carmen Cuevas
Rodrigo Solana Alejandro Peña
David Camhi Rodolfo Verduzco
Rogelio Ventura David García
Ana Karen Campos Jaime Margolin
Iván Hidalgo Ricardo Colín
Misael Alarcón Catalina Peralta
Juan Carlos León Arturo Avilés
Tecnológico de Monterrey
Dr. Rashid Abella Dr. José Carlos Miranda
Dr. Gabriel Morelos Dr. Javier Cuevas
José Antonio Quesada Patricia Chávez
Gerardo Cervera
Dr. Raúl Morales
p. 44
ABOUT US
We are a technology company focused on the creation of Big Data, Artificial Intelligence, and
Cognitive Computing solutions. We help customers on their digital, mobile and cognitive
transformation.
HISTORY
We have over a decade of experience delivering and accelerating talent and technology solutions
for global companies in Mexico, the US and Latin America.
SERVICES
Cognitive Computing Chatbots
Big Data IoT
Cognitive Chatbot
Unlike regular chatbots, AI powers virtual agents designed to hold conversations in a natural,
human way, understanding context, tone, and sentiment, while providing relevant insights to
human agents and business operators.
❑ Amplify service centers capabilities

❑ Data based self-awareness
❑ Easily scalable
❑ Quick ROI
❑ Trained ONCE
www.nearshoremx.com
p. 45
p. 46
Journal of Global Information Technology Management
2016 Impact Factor: 1.167
Ranking: 43/85 (Information Science & Library Science)
Impact Factor ©2017 Clarivate Analytics, 2016 release of the Journal
Citation Reports®
The JGITM is a refereed international journal that is supported by

Global IT scholars from all over the world. JGITM publishes articles
related to all aspects of the application of information technology for
international business. The journal also considers a variety of
methodological approaches and encourages manuscript submissions
from authors all over the world, both from academia and industry.
In addition, the journal will also include reviews of MIS books that
have bearing on global aspects. Practitioner input will be specifically
solicited from time-to-time in the form of invited columns or
interviews. Besides quality work, at a minimum each submitted
article should have the following three components: an MIS
(Management Information Systems) topic, an international
orientation (e.g., cross cultural studies or strong international
implications), and evidence (e.g., survey data, case studies,
secondary data, etc.).
Journal of Information Technology Case and Application

Research
JITCAR publishes case-based research on the application of
information technology and information systems to the solution of
organizational problems. Research articles may focus on public,
private, or governmental organizations of any size, from start-up
through multinational. JITCAR seeks case examples from countries
of all types – advanced, newly industrialized, developing, or under-
developed. The research can focus on any type of application, issue,
problem or technology, including, for example, artificial
intelligence, business process reengineering, cross-cultural issues,
cybernetics, decision support systems, electronic commerce,
enterprise systems, groupware, the human side of IT, information
architecture, joint application development, knowledge based
systems, local area networks, management information systems,
office automation, outsourcing, prototyping, robotics, security,
social networking, software as a service, supply chain management,
systems analysis, telemedicine, ubiquitous computing, video-
conferencing, and Web 2.0.
p. 47

Program Gitma2018

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18th Global Information Technology

Management Association (GITMA)

July 8-10, 2018

Dear friends – amigos:

Immediately after, we formed a leadership team, comprised of eight dedicated

Prashant Palvia, Ph.D.

Dear GITMA friends,

Hajer Kefi, Ph.D

Dear GITMA Friends,

Attendants this year can expect dynamic discussions and forward-thinking

MBA Gustavo R. Parés Arce

South America Regional Chair

Marketing & Communications Chair

External Relations Chair

Middle East and Caucasus Regional Chair

Researching Work-Life Conflict (WLC) of IT Professionals:

Dr. Suprateek In recent times, scholarly as well as practitioner articles have

Baltazar Rodríguez has 25 years of experience within

Big Data and Data Analytics: Kadir Hiziroglu

Cyber Security and Privacy: Vishal Shah

Digital Transformation: Eusebio Scornavacca

Global IT: Gaurav Bansal

Healthcare IT: Suzanne Ballard

Internet of Things: Choton Basu and Nikolai Kazantsev

IT Management: Albar Hoque

Mobile Computing: Raúl Morales Salcedo

Outsourcing and Offshoring: Carlo Gabriel Porto Bellini

Societal and Cultural Issues: Hajer Kefi

Guillermo Rodriguez Abitia, Universidad Nacional Autónoma de México

SUNDAY, JULY 8 8:00 AM TO 5:00 PM

SUNDAY, JULY 8 8:30 AM - 9:30 AM Salón de

SUNDAY, JULY 8 9:30 AM – 10:00 AM

SUNDAY, JULY 8 10:00 AM – 11:00 PM Auditorio

SUNDAY, JULY 8 11:15 AM – 12:00 PM Auditorio

SUNDAY, JULY 8 12:00 PM – 1:00 PM

SUNDAY, JULY 8 1:00 PM – 2:30 PM

Parallel Session: Global Information Technology Management

EFFECT OF NATIONAL CULTURE AND IT OCCUPATIONAL CULTURE ON JOB

TRAINING A NATURAL LANGUAGE PROCESSING TOOL WITH QUANTITATIVE

SUNDAY, JULY 8 3:00pm – 4:30pm

Parallel Session: Data Analytics I

A CLOUD-BASED ARCHITECTURE FOR BIG DATA MANAGEMENT OF ELECTRIC

THE USE OF LEARNING MANAGEMENT SYSTEMS IN HIGHER EDUCATION: A TURKISH

Privacy and Security Issues in the Global Digital Economy Auditorio

SUNDAY, JULY 8 5:30PM – 9:30PM

MONDAY, JULY 9 8:30 AM – 10:00 AM

MONDAY, JULY 9 10:00 AM – 10:30 AM

MONDAY, JULY 9 10:30 AM – 12:00 PM

Parallel Session: Digital Transformation I

E-GOVERNMENT DEVELOPMENT IN NIGERIA, BANK VERIFICATION NO (BVN) AN

WHAT ARE THE MAIN MOTIVATIONS FOR UNEMPLOYED TO STAY AS A PROVIDER OF

MONDAY, JULY 9 1:30 pm – 3:00 pm

Parallel Session: Social Media

DETERMINANTS OF INSTAGRAM-BUSINESS ADOPTION IN KUWAIT: CASE-STUDIES

RESOURCE MANAGEMENT: FUTURE FOCUS AND A GLOBAL PERSPECTIVE

MONDAY JULY 9 3:00 PM – 3:30 PM

MONDAY JULY 9 3:30pm – 5:00 pm

Parallel Session: Panel

Parallel Session: Data Analytics II

FROM DESCRIPTIVE TO PREDICTIVE ANALYTICS: TURKISH AIRLINES CASE STUDY

ADOLESCENTS AND CONSUMER VULNERABILITY IN CYBERSPACE: A RESEARCH IN

MONDAY, JULY 9 6:30pm – 8:00pm

TUESDAY, JULY 10 8:30 am – 10:00 am

Parallel Session: Electronic Commerce and Internet