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ABOUT SPEAR’S
Spear’s 62,000 readers are some of the wealthiest in the history of media:
• The average Spear’s reader has a net worth (exlcuding primary residence)
of £5.5 million ($8.8 million) and an average annual income of £780,000.
• 77% of readers enjoy our range and style of articles
• 63% think we are an authoritative source of information and analysis
• 54% have set up their own company
• They are philanthropists, collectors of art, wine, watches and jewellery
and users of a wide range of luxury services.
READERS
sPEAr’s
sPEAr’s
rEADErs
rEADErs
sPEAr’s rEADErs
Bespoke tailor/dressmaker
Spear’s readers use? (excluding
Private doctorPrivate doctor
A £5,500,000
89%
£5,500,000
Spear’s
(excluding
73% Bespokeprimary
Bespoke tailor/dressmaker
£5,500,000
reader’s average net worth
clubmembers’ club Private members’ club
Spa 79%
Which luxury services do A Spear’s reader’s average
Spa
net worth
primary residence):
tailor/dressmaker
71%
Which
residence)
luxury services do
is readers use?
Spear’s
Private doctor
A Spear’s reader’s average net worth
(excluding primary residence) is
£5,500,000
£5,500,000£5,500,0
63%
89% Private 63%
Personal trainer
members’ 63%
Personal trainer
club Personal trainer
89% Private members’ club
50% 50% 50% Why do car/super-car
people
Why do read
people
Spear’s?
readSpa
Why Spear’s?
do people read Spear’s?
79% Spa Sports car/super-car
Sports car/super-car Sports
79%
89% 48%
73%
Private members’
46%
71%
club 48%
Concierge service
Concierge
Bespoke tailor/dressmaker
Private 46%
Bespoke
doctor
48%
service
agent travel46%
travelBespoke
Concierge service
agent Bespoke travel agent
73% Bespoke tailor/dressmaker
71% Private doctor 50% 50% 50%
79% Spa
42%
44%
63% 44%
Architect
Personal trainer
42% Chauffeur Why
Chauffeur
44% Architect
Architect
42%do
77%
people
Chauffeur
77%
readarticles
63% Personal
Spear’s?
Articles on art
77% trainer and culture
Articles on art
and culture
34%
61%
Articles Garden
on luxury
Articles
andon
finance,
Articles designer
on luxury
analysis Articles on
61% law, etc finance, law, etc 61%
Articles on luxury
Articles on
finance, law, etc
50% 34%27%
Sports car/super-car
32%27%
27%
Private
Interior
27%
YachtPrivate
jet Private jet
designer 27% Private jet
tutor Private tutor 27% Private tutor 63%
34% Interior designer
32% Yacht
54%
Spear’s Indices
63%
34% 59%
59% 59%
£780,000
£780,000
£780,000
Partner MD Board Trustee CEO
Partner Chairman C-suite
MD Board Trustee CEO
51% Wine 51% Wine 51% Wine
Garden designer
34% Interior designer
What do Spear’s readers collect? Spear’s
42% Watches42% Watches
of Spear’s readers
readersof Spear’s
are readers
by What
private donorsprivate
to charity
Spear’s
numbers
donors to
are ofreaders’
do private
annual
Spear’s
charity
income
42% Watches
Spear’s
Spear’saverage
annual
readers’
readers are averageSpear’s readers’ average
readers
donorsincome
to charity
collect? Spear’s readers by numbers
annual income
32%
42% Contemporary
42% Contemporary
Art 42% Contemporary Art
Art
32%
Yacht
Property adviser
51% Wine
29% Antiques
29% Antiques
42% Watches
29% Design 29% Design
59%
of29%
54%
54%
Spear’s
45 4559% £78
54%
45
£780,000
29% Antiques
of Spear’s
Design
of Spear’s readers
of have set
readers
Thehave setSpear’s
of
average age readers
Theofaveragehave set
age of The average age ofreaders are Spear’s readers
54% 45
22% Imp/Mod
22% 22% Imp/Mod Art
13 1354% 45
ArtImp/Mod Art
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David Miliband: time
56
5
for the rich to give more
772054 776002
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The Spear’s Index Featuring
9 772054
The top 50 Natalia Vodianova
family lawyers Joanna Trollope
9
‘You can’t afford to be without it!’
£5.00 May/June 2017
and industry gurus share their expertise and opinions; style icons and legendary
photographers showcase their work. We have even had HRH The Prince of Wales Big Bang 2.0
why brExIT IS London’S chancE To go InTErSTELLar
Spear’s Print Magazine Rate Card • Please allow 3mm each page for gutter loss allowance.
This is to be included within the trim size
• Double page (DPS) advertisements should be split
and supplied as single pages to the measurements above
Bound and Loose Inserts Prices available on request. • Files should not contain TrueType or Multiple Master fonts
• File creator should apply any trapping requirements.
Bandwrap Prices available on request. No trapping will be applied by the printer
Prices available on request. • Combined colour ink density must not exceed 300%
Bespoke Inserts (invitations, supplements, catalogues)
Special Gatefolds Prices available on request.
SIZES (WxH) Full Page Half Page Vertical Half Page Horizontal SPEAR’S MEDIA SCHEDULE 2018
Issue/
Trim 210 x 260mm 105 x 260mm 210 x 130mm Edition
PUBLICATION MONTH RELEASE DATE COPY DEADLINE
attracts ensure that your luxury brand reaches the Billboard banner 970x250 £1,800 £5,100 £7,900
decision makers or those that facilitate decisions in MPU 300x250 £1,250 £3,000 £5,000
the UHNW community. Your company will get in Page Views (per Month)
Double MPU 300x600 £1,850 400,000
£5,100 £7,900
970 x 250
300 x 250
300 x 250
HOME PAGE
CONTACT US:
Jiggs Patel
Group Sales Director
Tel: +44 (0)20 3096 2286
Mob: +44 (0)7903 255 295
jiggs.patel@spearswms.com