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Baena, Toro, Diego. Análisis financiero: enfoque, proyecciones financieras, Ecoe Ediciones, 2009. ProQuest Ebook Central,
&DStWXOR 
http://ebookcentral.proquest.com/lib/unadsp/detail.action?docID=3193382.
Created from unadsp on 2018-04-29 18:15:27.
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Baena, Toro, Diego. Análisis financiero: enfoque, proyecciones financieras, Ecoe Ediciones, 2009. ProQuest Ebook Central,
http://ebookcentral.proquest.com/lib/unadsp/detail.action?docID=3193382.
Created from unadsp on 2018-04-29 18:15:27.
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Baena, Toro, Diego. Análisis financiero: enfoque, proyecciones financieras, Ecoe Ediciones, 2009. ProQuest Ebook Central,
&DStWXOR 5
http://ebookcentral.proquest.com/lib/unadsp/detail.action?docID=3193382.
Created from unadsp on 2018-04-29 18:15:27.
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Baena, Toro, Diego. Análisis financiero: enfoque, proyecciones financieras, Ecoe Ediciones, 2009. ProQuest Ebook Central,
http://ebookcentral.proquest.com/lib/unadsp/detail.action?docID=3193382.
Created from unadsp on 2018-04-29 18:15:27.
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Baena, Toro, Diego. Análisis financiero: enfoque, proyecciones financieras, Ecoe Ediciones, 2009. ProQuest Ebook Central,
&DStWXOR 7
http://ebookcentral.proquest.com/lib/unadsp/detail.action?docID=3193382.
Created from unadsp on 2018-04-29 18:15:27.

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