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Bosch Group key data
Figures in millions of euros
2016 2015
Sales revenue 73,129 70,607
percentage change from previous year 3.6 44.2
percentage of sales revenue generated outside Germany 80 80
Research and development cost 6,954 6,378
as a percentage of sales revenue 9.5 9.0
Capital expenditure 4,252 4,058
as a percentage of depreciation 141 146
Associates
average for the year 383,917 368,833
at December 31 389,281 374,778
Total assets 81,875 77,266
Equity 36,084 34,424
as a percentage of total assets 44 45
EBIT 3,335 4,587
as a percentage of sales revenue 4.6 6.5
Profit after tax 2,374 3,537
Unappropriated earnings
(dividend of Robert Bosch GmbH) 138 142
47
How to contact us / Five-year summary
440
Figures in millions of euros
Around subsidiaries and 2012 1 2013 2014 2015 2016
regional companies in approximately Sales revenue 44,703 46,068 48,951 70,607 73,129
60 countries percentage of sales revenue generated
outside Germany 77 77 78 80 80
Research and development cost 2 4,442 4,543 4,959 6,378 6,954
as a percentage of sales revenue 9.9 9.9 10.1 9.0 9.5
Capital expenditure 2,714 2,539 2,585 4,058 4,252
of which in Germany 988 913 1,098 1,394 1,580
outside Germany 1,726 1,626 1,487 2,664 2,672
Bosch
as a percentage of sales revenue 6.1 5.5 5.3 5.7 5.8
as a percentage of depreciation 101 126 138 146 141
73.1
Annual average number of associates
(thousands) 273 280 286 369 384
7
¹ Adjusted for changes in accounting policies
120
engineering locations
worldwide
1
Contents
Bosch in figures
The Bosch Group at a glance 2
Strategy and innovation 4
We are Bosch 4
On the way to becoming an IoT company 6
Agility 8
Business sectors 10
Mobility Solutions 10
Industrial Technology 12
Consumer Goods 14
Energy and Building Technology 16
Highlights of the year 18
The business year 2016 22
Sustainability 26
Robert Bosch Stiftung 28
Bosch as an employer 30
The Bosch Group in Germany 32
The Bosch Group in Europe (outside Germany) 34
The Bosch Group outside Europe 36
Milestones38
Management 44
How to contact us / publishing details 46
Five-year summary 47
2 3
Bosch today 2017 The Bosch Group at a glance
at a glance
THE BOSCH GROUP is a leading global supplier of and sales network covers nearly every country in the
technology and services. It employs roughly 389,000 world. The basis for the company’s future growth
associates worldwide (as of December 31, 2016). is its innovative strength. At 120 locations across
The company generated sales of 73.1 billion euros the globe, Bosch employs some 59,000 associates
in 2016. Its operations are divided into four business in research and development.
sectors: Mobility Solutions, Industrial Technology,
Consumer Goods, and Energy and Building Technology. The company was set up in Stuttgart in 1886 by
As a leading IoT company, Bosch offers innovative Robert Bosch (1861–1942) as “Workshop for Pre-
solutions for smart homes, smart cities, connected
mobility, and connected manufacturing. It uses its
cision Mechanics and Electrical Engineering.” The
special ownership structure of Robert Bosch GmbH
CONSUMER ENERGY AND
expertise in sensor technology, software, and services, guarantees the entrepreneurial freedom of the Bosch GOODS BUILDING
as well as its own IoT cloud, to offer its customers
connected, cross-domain solutions from a single
Group, making it possible for the company to plan
over the long term and to undertake significant up-
Page 14 TECHNOLOGY
source. The Bosch Group’s strategic objective is to front investments in the safeguarding of its future. Page 16
create solutions for a connected life. Bosch improves Ninety-two percent of the share capital of Robert
quality of life worldwide with products and services Bosch GmbH is held by Robert Bosch Stiftung GmbH,
that are innovative and spark enthusiasm. In short, a charitable foundation. The majority of voting rights
Bosch creates technology that is “Invented for life.” are held by Robert Bosch Industrietreuhand KG, Other businesses not allocated
The Bosch Group comprises Robert Bosch GmbH and an industrial trust. The entrepreneurial ownership to business sectors:
its roughly 440 subsidiaries and regional companies functions are carried out by the trust. The remaining
in some 60 countries. Including sales and service
Bosch Healthcare Solutions GmbH
shares are held by the Bosch family and by Robert
partners, Bosch’s global manufacturing, engineering, Bosch GmbH. Bosch Software Innovations GmbH
Robert Bosch Start-up GmbH
Robert Bosch Venture Capital GmbH
4 5
Bosch today 2017 Strategy and innovation
WWW.WEAREBOSCH.COM
We are
Bosch
Our objective – what we want to achieve
As a globally leading
supplier of MEMS For more about our strategy, read the group
sensors we have a USP.
management report in the 2016 annual report at
annual-report.bosch.com
8 9
Bosch today 2017 Strategy and innovation
Agility
Times are changing, and with this change comes the need for new forms of
collaboration. It’s up to everyone to think and work outside the box. In other
words, it’s all about agility. The company’s many initiatives and successful
start-ups are a visible sign of its agility. To accompany the publication of our
annual report for 2016, Bosch is profiling these activities in an exclusively
online magazine.
New worlds
How Bosch develops
completely new products
and services
New perspectives
How Bosch improves
existing solutions
New connections
How Bosch creates
networks internally and The stories illustrating Bosch
externally strategy are available online
at annual-report.bosch.com
10 11
Bosch today 2017 Business sectors
WWW.BOSCH-MOBILITY-SOLUTIONS.COM
Mobility
Solutions
Gasoline Systems
Diesel Systems
Chassis Systems Control
Electrical Drives
Starter Motors and Generators
Car Multimedia
Automotive Electronics
Automotive Aftermarket
Automotive Steering
Other businesses:
Bosch Engineering GmbH
Commercial Vehicles and Offroad Applications
eBike Systems
ETAS GmbH
Two-Wheeler and Powersports Development of sales revenue 2015–2016
Bosch Group
WWW.BOSCHREXROTH.COM
WWW.BOSCHPACKAGING.COM
Industrial
Technology
Drive and Control Technology 1
Packaging Technology
Other businesses:
Bosch Connected Industry
1
Bosch Rexroth AG (100% Bosch-owned)
In 2016, the Industrial Technology business sec- mercial vehicles. Drive and Control Technology
tor generated roughly 9 percent of total Bosch also offers a comprehensive range of services, is
Group sales. The business sector includes the involved in large-scale international projects, and
Drive and Control Technology division, a drive is a leading provider in the area of connected man-
and control technology specialist which is one ufacturing. The Packaging Technology division is
of the leading providers worldwide. Its portfolio one of the world’s leading providers of process
includes customized drive, control, and actuator and packaging solutions for the pharmaceuticals,
Europe Americas Asia Pacific
solutions for factory automation, plant construc- foodstuffs, and confectionery industries, as well (Including other coun-
tion and engineering, mobile machinery, and com- as selected segments of the beverages industry. tries; including Africa)
14 15
Bosch today 2017 Business sectors
WWW.BOSCH-PT.COM
WWW.BSH-GROUP.COM
Consumer
Goods
Power Tools
BSH Hausgeräte GmbH
Associates
Bosch Group 2016, as per Dec. 31, 2016
BY BUSINESS SECTOR
WWW.BOSCH-ENERGY.COM
Energy and
Building
Technology Security Systems
Thermotechnology
Bosch Global Service Solutions
Other businesses:
Robert Bosch Smart Home GmbH
Associates
Bosch Group 2016, as per Dec. 31, 2016
BY REGION
In 2016, the Energy and Building Technology busi- division, Bosch is a leading manufacturer of
ness sector generated roughly 7 percent of total energy-efficient heating products and hot-water Germany Europe
Bosch Group sales. Its Security Systems division solutions in Europe. With a view to functions 133,974 (Excluding Germany)
26 %
offers innovative products and solutions relating such as remote diagnosis, web-enabled devices 102,680
to video surveillance, intrusion-detection, fire- are becoming increasingly important. Bosch 35 %
detection, and voice-alarm systems, access-con- Global Service Solutions is a leading international 11 %
trol and building management systems, and provider of business process outsourcing for Americas
professional audio and conference systems. complex business processes and services. Within 42,627
28 %
Bosch also operates in selected countries via Bosch, it also provides shared-service functions.
the Integrator Business operating unit (installa- Robert Bosch Smart Home GmbH combines the
tion business), which offers solutions and serv- company’s smart-home activities, and offers Asia Pacific
ices for building security, energy efficiency, and products and services for smart homes from a (Including other countries)
building automation. With its Thermotechnology single source. 110,000
18 19
Bosch today 2017 Highlights 2016
Highlights 2016 04 05
April 8 – Stuttgart, Germany May 2 – Lund, Sweden
CES 2016 Innovation Award 03 At the Bosch plant in the central Chinese
provincial capital of Changsha, the focus of
the visit is on intelligent production.
Winner in the “In-Vehicle Audio/Video” cat-
egory: a touchscreen with haptic feedback March 9 – Berlin, Germany June 22 – Tel Aviv, Israel
developed by Bosch. April 13 – Abstatt, Germany
Bosch Connected World Bosch establishes research office
Fourth global meeting of Bosch in Tel Aviv
Bosch launches its own cloud for web-based
services.
employee representatives
Focus on collaboration with scientific institu-
67 delegates, 37 countries, 17 languages: the tions and start-ups in fields such as machine
global meeting of Bosch employee represent- learning, robotics, cybersecurity, connectivity,
atives is becoming ever more international. and the internet of things.
20 21
Bosch today 2017 Highlights 2016
08 Vehicles 2016
Bosch presents its solutions and ideas for
October 12 – Abstatt and Rülzheim, Germany
the connected, automated, and electrified
August 3 – Berlin, Germany commercial vehicles of tomorrow. Bosch plans acquisition of ITK
Bosch’s first shared mobility Engineering AG
platform September 30 – Würzburg, Germany
With a workforce of 800, ITK Engineering is
Leadership Award Connected a leading supplier of systems and software
12
An e-scooter sharing service launches in
Berlin under the new Coup brand. World 2016 development in multiple sectors.
44,703 46,068 48,951 70,607 73,129 2,118 2,751 3,030 4,587 3,335
12 13 14 15 16 12 13 14 15 16
In the context of an only moderate pace of growth Performance varied by region and business sec- In many respects, result is affected by upfront 9.5 percent, compared with 9.0 percent in the
in the global economy, the Bosch Group grew well tor. In regional terms, the pace of business picked investments relating to the transformation that previous year.
in 2016, recording a number of success stories up considerably in Asia Pacific over the course of lies ahead. EBIT (earnings before taxes and
in its various business sectors. Despite a slow the year. Growth in Europe was also encouraging. before financial result) from operations totaled There was also considerable expenditure on
economic environment and significant negative With regard to the business sectors, Mobility 4.3 billion euros in 2016, while the operating restructuring and adjustment measures. This is
exchange-rate effects, the target growth range of Solutions and Consumer Goods recorded the margin was 5.8 percent. Both figures were thus because part of the upfront investments goes
3 to 5 percent for sales was achieved, and even strongest growth. down year on year. into aligning the company’s traditional business
exceeded slightly after adjusting for exchange with changing requirements and markets. In
rates. Sales increased in 2016 by 3.6 percent Above all, the upfront investments included 2016, Bosch disclosed EBIT of 3.3 billion euros,
in nominal terms to 73.1 billion euros, a rise of increased research and development cost and compared with 4.6 billion euros in the previous
5.5 percent allowing for exchange-rate effects. increased depreciation on property, plant, year. The main difference between this figure and
and equipment as a result of greater capital EBIT from operations is additional depreciation in
expenditure. Research and development cost connection with the complete acquisition of the
reached approximately 7 billion euros in 2016, former Automotive Steering and BSH Hausgeräte
compared with 6.4 billion euros in the previous GmbH joint ventures in 2015.
year. Research and development intensity was
24 25
Bosch today 2017 The business year 2016
4,442 4,543 4,959 6,378 6,954 9.9 9.9 10.1 9.0 9.5
12 13 14 15 16 12 13 14 15 16
1
Including development work charged directly to customers 1
Including development work charged directly to customers
Bosch is energetically tackling the transformation The total number of Bosch Group associates rose Outlook for 2017
required in light of the technological changes by around 14,500 to approximately 389,300 at
brought about by the internet of things. It is the end of 2016, compared with 374,800 at the While there are signs that global economic
focusing on increasing connectivity in mobility end of 2015. growth will be slightly higher in 2017 than in the
and industry, consumer goods, and building and previous year, the political and economic risks
energy technology. Its largest business sector, In view of far-reaching technological changes in are considerable. Against this backdrop, the
Mobility Solutions, is also facing significant chal- areas such as powertrain technology and with Bosch Group expects sales growth to be on a par
lenges arising from the future electrification of the respect to IT expertise, providing associates with the previous year. Yet considerable upfront
powertrain. The Bosch Group aims to become a with further training is an important task. Bosch investments relating to the transformation that
leading supplier for the internet of things and of invested around 250 million euros in continuing lies ahead will again have to be made in 2017.
pioneering mobility solutions. professional development in 2016 alone. Occu- Nonetheless, it is planned to improve result
pational training and continuing professional compared with 2016.
development have traditionally been regarded
as very important at Bosch. Worldwide, over
7,300 young people completed apprenticeship
schemes at Bosch in 2016.
26 27
Bosch today 2017 Sustainability
CSR.BOSCH.COM
Target:
35% by
2020
1.5%
reduction in waste (relative
For the Bosch Group, sustainability means secur- make up one-fifth of Bosch executives, and the to value created in-house)
ing the company’s long-term success while at the number of occupational accidents should fall to over 2015
same time protecting the natural resources on 1.7 per million hours worked.
which present and future generations depend. Target:
In line with its “Invented for life” ethos, Bosch Bosch reports progress toward these goals to 3.9% 6% by
2018
pursues the aim of making renewable energy even the UN Global Compact, the world’s largest reduction in water
consumption (relative to
more cost effective and mobility even safer and initiative for responsible corporate governance. value created in-house)
more efficient. On a more general level, the aim In its annual sustainability report, the company over 2015
is to develop eco-friendly, resource-conserving describes how it adheres to the international Target:
products. At Bosch, therefore, ecology is a driver principles relating to human rights, labor stand- 6% by Since 2010
2018
of innovation: last year, for example, more than
50 percent of the research and development
ards, environmental protection, and the fight
against corruption. In addition, Bosch has been
614
environmental and health
budget went into products in the “environment concerning itself with the UN’s sustainable devel- and safety audits carried
out at suppliers
and safety” portfolio, which generated some
40 percent of the company’s sales in 2016. Bosch opment goals (SDGs), which came into force in
Target:
sees huge opportunities in the areas of connec- early 2016. The UN aims to have achieved these 1,000 by
tivity, electrification, and energy efficiency. At the goals by 2030. With their mission of upholding 2020
same time, the company systematically applies human dignity, promoting progress, and keep-
sustainability management to counter risks aris- ing the environment intact, these goals are an
ing from climate change and resource scarcity. important compass for Bosch. They make it
easier to see activities from the perspective
For Bosch, endeavors to balance out economic, of their social relevance. The focus is on activ- 2.7
accidents per million
ecological, and social concerns result in four ities for good health and well-being (SDG 3), hours worked in 2016
fields of sustainability-related action: environ- sustainable cities and communities (SDG 11),
ment, products, associates, and society. Within and climate action (SDG 13). In addition, Bosch’s
Target:
these fields, the company has set five specific social commitment improves factors such as 1.7 by
targets. Relative to its own value creation, Bosch access to quality education (SDG 4) and pro- 2020
wants to reduce its waste volumes and water motes peace and justice (SDG 16). The most
consumption by 6 percent by 2018, and to cut recent example of this is the company’s support
its CO2 emissions (from their 2007 level) by for refugees in Europe.
35 percent by 2020.
15.4%
women executives
In the period between 2010 and 2020, moreover,
in 2016
it is planned to carry out a total of 1,000 envi-
ronmental and health and safety audits at our Target:
20% by
suppliers. By 2020, furthermore, women should 2020
28 29
Bosch today 2017 Robert Bosch Stiftung
Society 9.2
Since it was established in 1964, Robert Bosch The following institutions also belong Projects by the Berlin liaison office
to the Stiftung: to promote international relations 5.7
Stiftung has been carrying on the company • Robert Bosch Hospital
founder’s public welfare endeavors. It anticipates • Dr. Margarete Fischer-Bosch Institute for Clinical Projects of the management board 0.3
Pharmacology Projects of the communications department 0.1
emergent social issues and formulates exemplary
• Institute for the History of Medicine of Robert
solutions. In addition, it develops and carries out Bosch Stiftung Research at institutes 1 and the
projects of its own. The Stiftung also supports • Deutsche Schulakademie Robert Bosch Hospital 14.1
• UWC Robert Bosch College
third-party projects that fit with its own objec-
• Robert Bosch Centrum für Tumorerkrankungen
tives. It finances its work from the dividend it • International Alumni Center iac Berlin
receives as a shareholder in Robert Bosch GmbH.
Dependent foundations within the Stiftung:
• Otto und Edith Mühlschlegel Stiftung (aging)
Robert Bosch Stiftung is active in the areas of • Hans-Walz-Stiftung (research into complementary
healthcare, science, society, education, and medicine)
• DVA-Stiftung (Franco-German dialogue)
international relations. To be even better pre- • Rochus und Beatrice Mummert Stiftung Capital expenditure for the
pared for the major challenges of our time, the (international promotion of young talent) Robert Bosch Hospital 27.1
WWW.BOSCH-CAREER.COM
employer
We provide you with individual support.
You know that there is more to life than just work. That’s why we
actively support you in finding a healthy balance between your
private and professional lives. Join us, and let life happen.
Pay it forward
Find your place We love our business and our environment.
You know how you can work best.
Let’s save them both for future generations.
We offer you the conditions needed.
At the core of our DNA is social responsibility. That’s why, with
One global company, many ways of working: From start-ups to us, you can achieve business success and support social and
established corporate structures, we offer a wide range of environmental projects at the same time.
working environments. Join in, and find the right place for you.
32 33
Bosch today 2017 The Bosch Group in Germany
Bremen
Germany)
communications services; sales; locations: Buttikon, Frauenfeld, Geroldswil, Solothurn, St.
Aveiro, Braga, Lisbon, Ovar Niklaus
Guangzhou, Hangzhou, Hong Kong, Jinan, Manufacture of automotive technology; Further companies operate in
Liuzhou, Nanjing, Ningbo, Qingdao, Shanghai, engineering; sales; locations: Busan, Deagu, United Arab Emirates Bangladesh, Botswana, Cambodia, Ecuador, Egypt,
Ghana, Iran, Israel, Kazakhstan, Kenya, Mozambique,
Shenzhen, Suzhou, Wuhan, Wuhu, Wujin, Daejeon, Sejong, Yongin 128 associates Namibia, New Zealand, Nigeria, Panama, Sri Lanka,
Wuxi, Xi‘an, Yantai, Zhuhai, Zibo Sales; location: Dubai Tunisia, Uruguay, Venezuela, and Zambia.
38 39
Bosch today 2017 Milestones
Milestones
1913
At the main plant in Stuttgart, establishment
of an apprentice training department with a
dedicated workshop
1861
Robert Bosch is born in Albeck near Ulm on 1918
September 23
Gottlob Honold designs the new Bosch logo –
the “armature in a circle”
1886
Establishment of the company: opening 1921
of the Workshop for Precision Mechanics
The first Bosch Service repair
and Electrical Engineering in Stuttgart on
shop is opened in Hamburg
November 15
1897 1927
Start of production of Bosch injection pumps
First successful installation of the Bosch low-
and nozzles for diesel engines
voltage magneto ignition device in a motor vehicle
1928
1898
Market launch of the Forfex hair trimmer, the
First Bosch sales office outside first Bosch power tool
Germany opens in the United
Kingdom
1932
1902
First power drill and
Delivery of the first Bosch hammer
high-voltage magneto ignition
system with Bosch spark plugs
1932
Acquisition of heating systems business of
1905 Junkers & Co. GmbH in Dessau
First Bosch manufacturing site outside Market launch of the first mass-produced car
Germany opens in Paris radio in Europe
1912 1933
Start of production in Bosch’s first U.S. plant, Launch of the Bosch refrigerator
in Springfield, MA
40 41
Bosch today 2017 Milestones
1940
Opening of the Robert Bosch Hospital
1978
Start of production of ABS,
1942 the electronically controlled antilock
Robert Bosch dies in Stuttgart on March 12
braking system
1951
Start of production of gasoline injection systems
for passenger cars
1979
1963 Start of production of the Motronic electronic
engine management system
Acquisition of Erich Wetzel Verpackungsmaschinen
GmbH, entry into packaging technology
1986
1964 Start of production of the TCS traction control
system
The not-for-profit organization Vermögens-
verwaltung Bosch (from 1969 Robert Bosch
Stiftung GmbH) acquires a majority stake in
Robert Bosch GmbH 1989
Launch of TravelPilot IDS, the first independent
1967 vehicle navigation system in Europe
1967 1995
Start of production of the Jetronic electroni- Start of large-scale production of MEMS
cally controlled gasoline injection system sensors (micro-electro-mechanical systems)
2012
Bosch sets up a joint venture with the
1999 Chinese manufacturer Polaris, thus entering
the e-scooter market
ZF Lenksysteme GmbH joint venture (since 2015:
Robert Bosch Automotive Steering GmbH) set up
with ZF Friedrichshafen AG 2013
Start of production of MSC motorcycle
stability control
2000
Production of the DI Motronic gasoline direct
2014
injection system
Lithium Energy and Power GmbH & Co. KG
joint venture set up to develop high-perfor-
mance rechargeable batteries for electric
2001 vehicles
2003
Acquisition of Buderus AG, Wetzlar, Germany
2003 2015
Bosch opens new research campus in
Renningen, Germany
Launch of the Ixo cordless
drill/driver with lithium-ion 2015
rechargeable battery Complete takeover of the former joint ventures
BSH Hausgeräte GmbH (formerly BSH Bosch
und Siemens Hausgeräte GmbH) and Robert
2005 2010 Bosch Automotive Steering GmbH (formerly ZF
Lenksysteme GmbH or the Steering Systems
Start of production of the Night Vision driver Full parallel hybrid powertrain for passenger division)
assistance system cars goes into production
Dr. Stefan Hartung Dr. Volkmar Denner Dr. Dirk Hoheisel Uwe Raschke Peter Tyroller
Dr. Markus Heyn Dr. Rolf Bulander Prof. Stefan Asenkerschbaumer Christoph Kübel Dr. Werner Struth
Dr. Volkmar Denner Peter Tyroller Dr. Markus Heyn Franz Fehrenbach Christiane Benner 2 Dieter Klein
Chairman Chairman Nadine Boguslawski 3 Prof. Renate Köcher
Dr. Werner Struth 1 Uwe Raschke Dr. Christof Bosch Prof. Olaf Kübler 6
Prof. Stefan Asenkerschbaumer Alfred Löckle Christian Brunkhorst Matthias Georg Madelung
Deputy chairman Dr. Rolf Bulander Dr. Stefan Hartung Deputy chairman
Prof. Elgar Fleisch 4 Kerstin Mai
Dr. Dirk Hoheisel Klaus Friedrich Dr. Wolfgang Malchow
Christoph Kübel
2
Until December 31, 2016
Hartwig Geisel Urs B. Rinderknecht
3
From January 1, 2017 Mario Gutmann 5 Tilman Todenhöfer 6
4
From April 9, 2016 Jörg Hofmann Dr. Richard Vogt
5
From July 1, 2016
6
Until April 8, 2016 Prof. Lars G. Josefsson Prof. Beatrice Weder di Mauro
1
Until March 31, 2017 7
Until June 30, 2016 Prof. Michael Kaschke 4 Hans Wolff 7
46
Bosch today 2017
How to contact us
Printed in Germany
Postfach 10 60 50
70049 Stuttgart
Germany
www.bosch.com