Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
Anupamaa , C. 5. Developing Marketing Strategies for Enhancing the Use of Solar Energy Products
Anupamaa S Chavan. Retrieved from http://www.bing.com/cr?
IG=B69C71CA54B04289A245ADFEB01BC766&CID=31B4DAE996786F312941D16697D76E9F&r
d=1&h=9K3bvY0yrNnvxJQEhooE2kBWXFl-HjYRCCTV97dv68M&v=1&r=http%3a%2f
%2fshodhganga.inflibnet.ac.in%2fbitstream
%2f10603%2f77658%2f13%2f13_chapter5.pdf&p=DevEx,5107.1
Adams, R.L. 10 Marketing Strategies to Fuel Your Business Growth. WanderlustWorker.com. Retrieved
from https://www.entrepreneur.com/article/299335
Capozzi , C. (2013). The Difference Between Marketing Strategies & Objectives. Retrieved from
http://smallbusiness.chron.com/difference-between-marketing-strategies-objectives-20732.html
Damani, A. (2012). SOCIAL MEDIA MARKETING AND ITS CHARACTERISTICS. Retrieved from
http://www.galaxyweblinks.com/services/internet-marketing/social-media-marketing/.
Dave, E., & Mckee, J. (2010). Social Media Marketing; The Next Generation of Business Engagement.
Indianapolis, Indiana: Wiley Publishing, Inc..
Eran , H. How Marketing and Advertising Are Bound to Change In 2018. Retrieved from
https://www.entrepreneur.com/article/306162
Ferrel, O.C, & Hartline , M. (2011). Marketing Strategy (5 ed.). Retrieved from
e_book_marketing_strategy_ferrell_hartline_5th_ed_2011
Lake, L. (2017). Setting Marketing Objectives for Your Business. Retrieved from
https://www.thebalance.com/what-is-a-marketing-objective-2295532
Lloyd, M. 8 Principles for Effective Social Media Marketing. Retrieved from https://mobe.com/8-
principles-for-effective-social-media-marketing/?aff_id=393260
Neti, S. (2011). SOCIAL MEDIA AND ITS ROLE IN MARKETING. International Journal of
Enterprise Computing and Business, 1(2). Retrieved , from http://www.bing.com/cr?
IG=778DDE359D16486F892A90CBBCC35A64&CID=2A95BF18518E64BD0843B49750216564&rd
=1&h=BMReyT1KcwsLOs_UVohQTkMWKSbpnbQ76rO57SHtSWc&v=1&r=http%3a%2f
%2fwww.ijecbs.com%2findex.php%2fvol-1-issue-2-july-2011&p=DevEx,5069.1
Social Media Marketing; Validate, Time-Tested Ways to Grow your Business. Retrieved from
https://ocw.mit.edu/courses/sloan-school-of-management/15-834-marketing-strategy-spring-
2003/lecture-notes/1_lecture_1.pdf
The Strategic Marketing Process How to Structure Your Marketing Activities to Achieve Better Results
(2 ed.). (2013). Moderandi Inc.. Retrieved from https://mpra.ub.uni-
muenchen.de/41840/1/MPRA_paper_41840.pdf
Third Wave – Social Media Strategy Framework (Vol. 1.1). (2013). Creative Commons Attribution.
Whalley, A. (2010). Strategic Marketing. Ventus Publishing ApS. Retrieved from bookboon.com/ISBN
978-87-7681-643-8